In Greek mythology, a siren is a symbol of seduction; their sea-nymph songs are said to be so enchanting they can lure sailors to their deaths. Over the course of modern history, the phrase has come to be synonymous with women who are so enticing they’re dangerous, especially on screen when they’re adorned with a sultry winged eye. Think Veronica Lake in 1942’s This Gun for Hire, or Selina Kyle in 1992’s Batman Returns or 2022’s The Batman.
This is the essence of TikTok’s latest beauty craze, known as siren eyes. It all began a few weeks ago with creator @DanielleMarcan, who coined the phrase as she sought to make her gaze more seductive with elongated flicks of jet-black eyeliner along the inner and outer corners of the eyes. Since then, the #SirenEyes hashtag has accumulated nearly 280 million views, inspiring users to tap into their “dark femininity,” as Marcan puts it, and punctuate their eyes with a little smolder.
“There’s definitely a touch of noir,” makeup artist Cassandra Garcia says of the siren eyes trend, a look that’s appeared in different iterations across red carpets on the likes of Zendaya and Bella Hadid for years. “It’s such a sultry, yet wearable twist on a classic cat-eye, and I love that you can go from a [subtle] application to a more intense wing.” Fellow pro Carolina Dali agrees: “It lifts, elongates, and opens up the eyes… What’s not love?”
If you’re recreating the siren eyes look on yourself, Dali stresses the importance of calibrating it to your eye shape. “If it’s your first time trying it, play with it when you have nowhere to go,” she says. “Shadow and line where it best complements your own eye shape.” A few helpful strategies: “For those with eyes on the smaller side, line the center of the lash line with a nude liner to further open up the eyes,” she says, noting her go-to is Chanel’s Le Crayon in beige shade Claire. “If your eyes are set closer to one another, go lightly on the liner in the inner corner and follow with a touch of champagne eyeshadow to brighten up that area and create an illusion of more space between the eyes.” To correct any mistakes and perfect the lines, keep cotton swabs and a bottle of micellar water on hand.
A fierce reimagination of traditional feline flicks, siren eyes are a striking alternative to beauty’s more pared trends of the moment. “After a while of the clean, no-makeup makeup, so many of us are looking to switch it up and get more experimental and sexier with our makeup,” Dali says. “It plays up on the sultriness and mystery in a person’s gaze.”
Lil Nas X is the newest U.S. ambassador for YSL Beauty. “I’m happy to be a part of something so unique and groundbreaking,” he shared.
Welcome to Artist Spotlight #89 series on my blog.
The “Old Town Road” rapper has already cemented himself as a style icon with his gender bending looks in daring prints, patterns and silhouettes. So, it only makes sense that he’d tap into the beauty space with a bold new partnership.
On Aug. 26, Lil Nas X announced that he’s YSL Beauty’s latest U.S. ambassador.
The 23-year-old is the face of The Bold campaign which introduces the new Rouge Pur Couture: Bold collection. It’s a line of 12 high-pigment lipsticks that YSL Beauty described were “for those who aren’t shy.”
“I’m happy to be a part of something so unique and groundbreaking in the beauty world,” Lil Nas X stated in a press release shared with E! News. “Shout out to YSL for embracing me and my campness and for inspiring change for the next generation of beauty.”
The “Industry Baby” rapper explained how his new beauty gig is another way for him to showcase his creative expression.
“Building my brand is an ongoing process as I continue to try new things,” he told Complex, “but I’m all about having fun, standing out and making a statement, and creating great music.“
He continued, “Everything I do is an extension of that, and I’m always looking for ways to break the mold.”
No matter the route Lil Nas X takes, he said when he’s driven by something he’ll “completely dive in and indulge myself in it, to the point where I’m doing things that I haven’t done before.”
Drugstore makeup dupes are everywhere. If you’ve got your pulse on the beauty industry or scrolled any TikTok beauty threads lately, you’ve likely heard makeup lovers rave about cult favorites like Nars Creamy Concealer, Charlotte Tilbury Flawless Filter, or the Fenty Beauty’s Gloss Bomb. And just in case you’re wondering, these makeup products are as good as they say. But stocking up on these high-end holy-grail finds can get expensive.
The good news: There are often drugstore products that do a comparable job at half the price—you just need to know which ones are the hidden gems.
Nars Light Reflecting Foundation gives you a natural finish. Although it’s a splurge, the flawless base layer and full coverage are well worth the price.
L’Oreal Infallible gives you a great matte finish. You might be worried that a foundation that holds this well will be heavy, but we find it to be breathable and lightweight. It goes on smoothly (and once you apply it, it’s there to stay for the long haul).
Charlotte Tilbury has become one of the most popular beauty brands over the past few years, and the Flawless Filter is particularly famous on #beautytok. It provides sheer coverage, a beautiful glow, and it’s a great foundation for oily skin.
According to TikTok’s Mikayla Nogueria (and other makeup influencers), E.L.F’s Halo Glow Liquid Filter is an exact dupe for the CT’s Flawless Filter. She says, “There is pretty much zero difference.” If you’re looking to save money on this step of your makeup routine but still want a glowy, sheer look with adaptable shade coverage, try the E.L.F. option.
Nars’s radiant creamy concealer seems like everyone’s go-to concealer, especially for dark circles. When shopping for a new concealer, my Sephora advisor pointed me into Nars territory. The product lives up to its name and is indeed creamy. It goes on easily and conceals for hours at a time without having to reapply.
When it comes to drugstore products, Revlon is one of the best drugstore brands. Its Photo Ready Candid concealer is one of the best drugstore concealers because it provides long-lasting and brightening coverage. You can build it up or use it sparingly for light application, and similar to the Nars version, it has a creamy formula.
If you’re looking for a glowing, bright blush, look no further than Ilia’s multi-stick. It brightens cheeks with beautiful pink and red hues, and the shades can be layered depending on how many colors you’re looking for. The wide range of colors means there are options for many different skin tones. Bonus: You can use it as a lip tint or eyeshadow if you want.
Fan-favorite E.L.F makes a similar multi-stick that makes for a great blush. This blendable stick goes on easily for a shimmery finish, and the product is so creamy that it’s almost indistinguishable from its luxury sister. And, similarly to Ilia, this stick can be used for more than just blush.
Lancôme’s Lash-Lifting and Volumizing Mascara helps you achieve that false-lash look with the swoop of a wand; it’s a high-end mascara that will help lift and lengthen your lashes. It stays on long and doesn’t smudge.
A few months ago, I wandered into Ulta before a wedding, needing a great mascara—but I wasn’t looking to spend a lot. The Ulta advisor immediately brought me the Lash Princess False Lash Effect Mascara and WOW—I was impressed. It’s been my go-to for dramatic, long lashes ever since. My lashes appear 10 times longer, and the formula goes on clump-free. I recently got my makeup done professionally and was delighted to see the makeup artist was using this product too.
Anastasia Strong Hold Brow Gel has grown in popularity as folks try to achieve the “clean girl aesthetic.” This brow gel does a great job of wisping brows up and making sure stray hairs stay in place.
When it comes to brow gel, the most important aspect is that eyebrows stay where they need to stay. The E.L.F. Cosmetics Brow Lift won a 2022 Health Beauty Award this year because it helps brows stay put all day long. The gel goes on smooth and clear and stays on all day.
Cult-favorite Stila eyeliner is a classic for a reason. This liquid liner stays put all day long and stays on through sweat, tears, rain—you name it.
Maybelline’s budget-friendly eyeliner gives us a similarly thin tip and lasts for hours. The pen applicator makes it easy to do a super-thin line, or layer it for a thicker, more dramatic look.
Tarte’s Tartelette Eyeshadow Palette features both matte and shimmery neutral hues. With colors that look good on pretty much everyone, this palette is highly versatile. Meanwhile, Amazonian clay in the formula makes the shadows smooth without being chalky.
NYX’s eyeshadow palette features almost identical neutral colors for a fraction of the cost, and the blendable formula allows for easy application. And the 16 colors (Tarte only has 12!) make it easy to use this for everyday wear, a night out, and everything in between.
One of the many gifts that Rihanna has blessed us with is Fenty Beauty, and the Gloss Bomb Universal Lip Luminizer helps you achieve Riri’s glossy lip look in a single swipe.
But I’ll be honest: Lip gloss is one of the places I look to save money in my makeup routine. I am usually reapplying it a few times throughout my day (after meals, after happy hour, you get it). Beauty By Artrice on TikTok let me in on a great secret: Revlon’s Super Lustrous The Gloss is an amazing, affordable version of Fenty’s Gloss Bomb. The shades are great, leave lips shiny, and don’t break the bank.
Absolutely no other lip balm can touch La Mer The Lip Balm. Yes, it has a hefty price tag, but if you have inherently dry skin, it’s so worth it. While you often have to reapply lip balm, this product is so moisturizing that you will find yourself using it sparingly. Its glossy finish is a nice cherry-on-top too.
That said, Aquaphor lip balm never disappoints. This multipurpose balm is a classic because of its intense hydration powers. At just under $5 and available on Amazon, it’s a must-have for any person looking for softer, more moisturized lips.
While shopping at Sephora once, I asked a beauty advisor if they had a popular bronzer in stock; they did not, but she pointed me in the direction of Rose Inc and said that this would be the next viral product. I immediately bought it, and the purchase did not disappoint. I apply Solar Infuzion Moisturizing Cream Bronzer around the frame of my face and cheekbones, and it gives me the perfect bronzed look. It’s a cream bronzer rather than powder, and its creamy texture makes it easy to add layers or keep it simple.
But Physicians Formula takes drugstore bronzer to a new level. The ingredient-conscious brand created a bronzer that is lightweight and buttery. Similar to Rose Inc, it’s easy to apply and leaves you looking like you just returned from that yacht trip in Mykonos.
Selena Gomez is one of the many celebrities that have recently come out with makeup lines, but she seems to have done something right: Rare Beauty continues rising in popularity and has become a favorite of makeup connoisseurs. The Positive Light Liquid Luminizer Highlighter provides a nice glow without being too shiny. Thanks to its applicator stick, it goes on smoothly and is a great finishing touch for any makeup routine.
Made with shimmering pearl pigments, Wet n Wild MegaGlo Liquid Highlighter offers a similar buildable glow. For a fraction of the price, it helps me shine in all the right places and complements any foundation and blush I pair it with.
The most important part of any makeup routine? A high-quality sunscreen. Dermatologists and makeup artists agree that SPF is an essential step, and EltaMD’s formula is lightweight, non-greasy, and blends easily under makeup. (If you want skin care and makeup all in one, they have a tinted sunscreen version as well!)
Aveeno’s face SPF is just as refreshing and lightweight as EltaMD’s solution. This SPF is made with nourishing prebiotic oats to help you feel moisturized and protected under your makeup. It’s non-greasy (goodbye, oily skin!), hydrating, and will help you save a few bucks while protecting your skin.
When a blush is good, it’s like artwork. Blush is having a moment right now, and we love a good jewel design, especially now since RMS’s new blushes came out earlier this year.
After using the ReDimension Hydra Powder Blushes through the summer, I can attest they’re top quality. It’s a talc-free formula, that goes on as an easy wash of color, no matter the brush. My favorite thing is the way the shades’ mica catches the light, like a highlighter at 15 percent. I also love the fact that it uses buriti, sunflower, and organic jojoba oils.
Everyone has their personal favorite colors, but my go-tos are “hanky panky” and “maiden’s blush.” The former is a plum that immediately makes my skin look perky and awake; the latter is a warm terracotta that gives “golden hour,” like a warmer version of Nars’ Orgasm. Equally electrifying is that the refillable mirrored compact is 75 percent post-consumer recycled plastic, in accordance with California’s excellent PCR mandate.
Other people are just as satisfied. At Credo Beauty, all 411 of the blushes’ reviewers gave them a five-star rating; in its reviews, words like “stunning,” “glowy,” and “luminous” fly. As two people described, the color can go from a subtle, “sun-kissed glow” to a more dramatic shade; just using a little “lights up” one 68-year-old’s face, and the hues double as eyeshadow.
Essential to its success, a Sephora reviewer noted, is that the mica reads as “sheen, no glitter,” and I couldn’t have said it better. As someone who tried RMS’s previous powder blush, it’s easy to say the brand outdid itself with this refillable upgrade.
Try the RMS ReDimension Hydra Powder Blush for $30 at Credo Beauty and Sephora to level up your flush this season.
A lot can be said about eyebrows. For one, they frame your face, so they have the power to completely change the way you look. And, as the saying goes: Most eyebrows are sisters, not twins, so it’s rare for them to be symmetrical. Whether you have a few sparse patches that need filling in, are trying to make your brows look more even, or are simply looking to accentuate what you’ve got, the right brow product can make all the difference.
As far as brow products go, there’s a ton of options ranging from gels and pomades to powders and pencils. According to brow expert Joey Healy, if you want to lengthen the tail of your brows, create more of a peak in your arch, or fill in a sparse spot, the easiest, most effective choice is an eyebrow pencil. You may have guessed it — these handy, pigmented pencils work like actual pencils and can be used to draw, shape and define your eyebrows. “A pencil feels more familiar,” says Healy. “You can really direct the color in a concentrated way.”
There are so many different eyebrow pencils out there, making it hard to narrow down the best of the best. After keeping texture, ease of use, color payoff, and shade range top of mind, the editors determined the seven best brow pencils of 2022. Ultimately, the Anastasia Beverly Hills Brow Definer Triangular Brow Pencil was the most impressive, thanks to its non-drying, creamy texture and beginner-friendly shape.
Best Overall: Anastasia Beverly Hills Brow Definer Triangular Brow Pencil
What We Love: The tip’s triangular shape is user friendly and makes defining your brows a seamless experience.
What We Don’t Love: We wish this formula was waterproof.
Anastasia Soare knows a thing or two about brows. Aside from being responsible for JLo’s snatched eyebrows, she also is the mastermind behind her eponymous brand, Anastasia Beverly Hills. We tested two brow pencils from the brand, but this one, which our tester calls “the gold standard of brow pencils,” reigned supreme. The slim, retractable pencil makes drawing soft, hairlike lines a cinch.
“The pencil isn’t too thin, nor too fat and wasn’t heavy in my hands,” the tester says. The tip is triangular and “perfectly slanted” so you can’t mess up, regardless of whether you shade your brows in one swoop or cautiously make thin, hairlike strokes. Once you’ve penciled everything in, you can easily flip the product over and use the built-in spoolie to style your brows to perfection. And although the Brow Definer isn’t waterproof, our tester assures us that the pigment is long-lasting and doesn’t smudge.
Shades: 12| Waterproof: No | Ingredients: Vitamin E, Hydrogenated castor oil
Best Value: e.l.f. Cosmetics Instant Lift Brow Pencil
What We Love: For under $5 you can shape, tame, and define brows with this dual- ended pencil.
What We Don’t Love: There are only five shades available.
The e.l.f. Cosmetics Instant Lift Brow Pencil is a dual-ended precision liner and spoolie duo that allows you to tame, shape, and define your brows in seconds. Between the price point (ahem, five dollars) and a creamy, smudge-proof formula, there’s a lot to love about this option. Ideal for filling in sparse areas, the eyebrow pencil goes on smooth and can be manipulated — with the help of the spoolie — to disguise the look of sparse areas. “I have thick brows, so I used it to fill in some gaps,” the tester shares. “It goes on heavier than other options I’ve tried, but it’s easy to use and it helped me achieve fuller-looking brows.” Aside from adding pigment, the formula also helps condition and promote brow growth over time thanks to a touch of nourishing grapeseed oil and vitamin E.
One thing our tester wishes she could change: The color range. “It only has five shades, so there isn’t much variety,” she says. “But, nonetheless, I would recommend this one, especially given the price.“
Shades: 5| Waterproof: No | Ingredients: Grapeseed oil, Vitamin E
Best Drugstore: L’Oréal Paris Brow Stylist Definer
What We Love: The thin-tipped brow pencil is retractable, so it’ll never dull after you use it.
What We Don’t Love: If you press too hard, the pencil can be too pigmented.
This drugstore find is a favorite for a reason: The pencil has a precise tip, a connecting spoolie, and comes in 10 blendable shades. The ultra-fine tip — which is 0.5 millimeters to be exact — is the ideal size for replicating the look of super tiny brow hairs. And, because it’s so thin, it’s lightweight and fits nicely in between your thumb and pointer finger. A soft spoolie on the other end also helps to seamlessly style brows and blend out the pigment after it’s been applied.
The most underrated feature, though, is that it’s retractable. Unlike other pencils that require a sharpener to keep the tip in pristine condition, all this needs is a quick twist to dispense more of the formula. Plus, once you’re done using it you can twist it back down to fend off bacteria and keep the tip in pristine condition.
The tester notes that the pencil can be too pigmented if you press too hard, so keep that in mind during application. “Thankfully, the pencil is really thin, so it’s easier to control and eliminate any excess pressure,” she says.
Best for Thick Brows: NYX Professional Makeup Fill & Fluff Eyebrow Pencil Pomade
What We Love: It’s great for those with thick brows who are looking to fill in sparse areas.
What We Don’t Love: It’s pigmented and applies thick, so it’s not ideal for creating hairlike strokes.
If you have thick brows, you may not need a ton of help, but having a trusty brow pencil on hand to even out your brows is a total game changer. Not only is the Fill & Fluff Eyebrow Pencil Pomade shockingly affordable, but it works like a charm to fill in the gaps between thick brow hairs — even Stacy Wodu, the makeup artist behind Zoë Kravitz’s fierce brows in The Batman, can confirm.
Professional makeup artist Kelli Anne Sewell says that no matter the thickness of your brows, a creamy formula is key. “To achieve a natural-looking, fluffy brow, I turn to brow pencils that have a creamy consistency,” she explains. This option, according to our tester, is creamy and easy to blend, but stays put once it’s had a few minutes to set in. “It’s a better option for filling, rather than shaping,” she says. “One side is thick and one side is thin and angled, which gives you options. Just be careful which side you’re applying to different areas of the brow because the payoff can be different.” It’s not ideal for gently drawing hairlike strokes, but it’s highly effective for filling in and buffing out sparse areas.
While the shade range isn’t too extensive, the available shades are super pigmented. The line also includes a clear wax option, which is harder to come by.
Shades: 9| Waterproof: No | Ingredients: Micro-crystalline wax, Castor oil
Best for Thin Brows: Charlotte Tilbury Brow Cheat Refillable Hair-Like Eyebrow Pencil
What We Love: This refillable pencil seamlessly mimics the look of real-life brow hairs.
What We Don’t Love: Some shoppers say the tip can fall out of the pencil.
If there’s one product on this list that outshines the others when it comes to drawing hairlike strokes, it’s this one from Charlotte Tilbury. The refillable pencil has a super precise tip that helps mimic the look of real-life brow hairs. “It’s a classic pencil shape, so it’s easy to grip and maneuver across your brows,” the tester explains. “The tip itself is pointed and angled so you can easily draw on tiny hairs.” The pencil is accompanied by an attached brow brush to assist with smoothing hairs into place both before and after application.
The formula contains carnauba wax, which gives stretch and elasticity to brow hairs, easy-to-glide micro-crystalline wax, and pure pigments to create natural-looking color without ashy undertones. “It goes on smooth and has a creamy yet sturdy texture,” the tester says. “It doesn’t drag either, but rather glides in between brow hairs.” As for the pigment: It’s rich but not overwhelming. “You only have to apply each stroke once — you don’t need to layer it on,” she says.
Despite the fact that the tip retracts into the applicator when not in use, some shoppers have found that the tip can fall out. When this happens, it’s hard to use again.
Best Shade Range: Kosas Brow Pop Clean Dual-Action Defining Eyebrow Pencil
What We Love: The ten blendable shades ensure a match for every brow color.
What We Don’t Love: It has a natural finish that can appear light if you don’t press hard enough.
As the name suggests, the Kosas Brow Pop Clean Dual-Action Defining Eyebrow Pencil does quite a few things. The triangle-shaped tip is multipurpose: The thick side fills in bald spots, while the thin side helps sculpt and add feathered strokes that replicate brow hairs. The built-in spoolie brush then helps blend it all in for perfectly snatched brows.
The extensive shade range doesn’t go unnoticed, either. With a variety of colors including Honey Blonde, Taupe, Auburn, four different brown shades (Soft, Medium Chocolate, Medium, and Dark), Brown Black, Black, and Gray, there’s a match for everyone. Though pigmented, the finish can be lighter than expected. “The payoff is great for a natural look,” our tester says. “It shows very lightly on the skin, so you have to play around with it to get the finish you want.“
In addition to having a deeper shade range than some of the other options on the list, there’s also conditioning benefits to consider as well. Shoppers have said that the pencil also increases brow volume over time. While our tester can’t speak to that just yet, the formula includes castor oil and panthenol provitamin B5, which the brand says helps brows reach their “full growth potential.”
Shades: 10| Waterproof: No | Ingredients: Castor oil, Panthenol pro vitamin B5
Best Waterproof: Huda Beauty #BombBrows Microshade Brow Pencil
What We Love: The waterproof formula is excellent for triple digit temperatures, high humidity, and even unexpected rainstorms.
What We Don’t Love: The shade range, which skews darker, could be better and more inclusive of lighter options.
There’s nothing worse than having your brows come dripping down your face in 100-degree heat or during an unexpected rainshower. With the Huda Beauty #BombBrows Microshade Brow Pencil, you can get sweaty or even dance in the rain and know that your brows will stay put. How? Well, the pencil’s pigment adheres to hairs and the skin between them. You do have some time during application to manipulate it, but once it dries down, it stays there until you intentionally remove it.
Thanks to the pencil’s geometric, ergonomic shape, the tester found it easy to hold. Despite the size, this small but mighty pencil seriously packs pigment. “It can be overly-pigmented if you are heavy handed with it, but it works really well,” the tester says. “It doesn’t drag or skip, either.”
One thing we wish we could change is the shade range. After taking one look at the color options, you’ll notice that it skews dark, with the blonde hue looking more like an ashy brown.
To avoid breakage and achieve a more precise look, consider a retractable pencil with a fine tip. “Big chunky pencils or ones that need to be sharpened are a pain and can be inconsistent,” Healy says. “It’s easier to manipulate a pencil with a retractable tip.” And, according to Sewell, pencils with a slanted tip offer more versatility (think: filling in and drawing on hairs), which is one of the reasons why the Anastasia Beverly Hills Brow Definer Triangular Brow Pencil claimed the Best Overall spot.
When shopping for a brow pencil, consider the finish. Some options have shimmery sheen, and, although pretty, Healy says to avoid them. “For a more natural look, find something that is matte, as it mimics the look of real hair,” he says.
Some brands don’t offer enough shades, and other brands offer too many, which makes things confusing. According to Healy, it’s best to match your brow pencil shade with your eyebrow color, not your hair color. “For example, a lot of blondes who are very blonde have darker brows,” he explains. “In this case, you’d match the brow pencil to the dark brow color instead of the golden blonde hair color.“
Here, find the 12 best drugstore foundations you can buy. Plus, keep reading for some more expert advice from makeup artists.
BEST FOR ENLARGED PORES Maybelline Fit Me Matte + Poreless Liquid Foundation
This foundation is a classic for all the right reasons. It dries down into a matte finish that blurs pores and lets the skin look healthy and natural. It’s a great option for oily skin, since it uses clay to absorb excess oils.
BEST FOR ACNE-PRONE SKIN L’Oreal Makeup Infallible 24HR Fresh Wear Foundation
Normally, breakouts and makeup don’t go well together. But this foundation uses ingredients that won’t clog your pores. Plus, this foundation is super long-wearing, thanks to its oil-absorbing properties that make sweat and rain non-issues.
BEST FOR LIGHTWEIGHT FULL COVERAGE e.l.f. cosmetics Flawless Finish Foundation
If you want a full coverage foundation that doesn’t look too cakey, this is a great option. The formula is incredibly lightweight, but will give you an even complexion that still looks natural.
BEST FOR DRY SKIN L’Oreal True Match Nude Hyaluronic Tinted Serum Foundation
The latest TikTok viral product, this lightweight, serum foundation is ideal for anyone who wants to achieve glowing, hydrating skin without packing on too much product. This foundation uses hyaluronic acid to deeply hydrate the skin.
BEST FOR GLOWING SKIN Covergirl Clean Liquid Foundation
For a full coverage foundation that still lets the skin look dewy and fresh, look no further. This foundation won’t clog your pores, but is so creamy and hydrating that it makes blending an absolute dream.
BEST FOR FINE LINES Covergirl Simply Ageless 3-in-1 Liquid Foundation
This isn’t just a foundation, it’s a skincare product. Designed for aging skin, Olay and Covergirl collaborated to create this creamy foundation infused with hyaluronic acid and vitamin C to make sure the skin is looking hydrated and glowing, with or without makeup.
BEST FOR SELFIES Wet n Wild Photo Focus Foundation
This foundation was designed so that everyone’s skin can look camera-ready. Whether you’re on set of a photoshoot or taking a selfie on the way to work, this creamy, lightweight foundation will make sure you look your best.
BEST FOR OILY SKIN Revlon ColorStay Matte Finish Foundation
For oily skin types that are on the hunt for a long-wear, matte foundation, look no further. This product controls oils and creates an even complexion that is protected with SPF15.
BEST FOR BUILDABLE COVERAGE L’Oreal True Match Super-Blendable Liquid Foundation
Looking for a foundation that blends in with your skin perfectly? Not only does this product contain no pore-clogging oils, but it’s also incredibly versatile. It layers beautifully, so you can create either a sheer finish look, or build up to full coverage if you so desire.
BEST FOR SMOOTH SKIN Rimmel Stay Matte Foundation
If you want to feel poreless and smooth like a bay seal, this foundation can get the job done. It dries down to a satiny matte finish, leaving your skin feeling soft and smooth. Plus, for only $2, you can gift one to every person you’ve ever met.
BEST FOR FULL COVERAGE Milani Conceal + Perfect 2-in-1 Foundation + Concealer
This foundation is so full coverage that you won’t even need to add concealer. And with over 40 shades, you can definitely find one that suits you. If you’re not a full coverage person, you can also use this product as a jumbo-sized concealer.
BEST FOR WRINKLES Neutrogena Healthy Skin Anti-Aging Perfector
Don’t be fooled by the tint, this product is more about the skin than it is about makeup. With retinol and SPF 2o, this product targets signs of aging like dark spots, fine lines, and wrinkles to give your skin a youthful glow.
What makes a great foundation?
“Something that everyone can agree on is that they want their foundation to make their skin look its best and last as long as possible,” says Tricome. “You achieve great skin with a variety of finishes, whether that is more matte or more of a dewy finish. I think more dewy, glowy foundation finishes are currently more popular with consumers. Everyone is very into skin looking like skin and having a radiant finish as opposed to super matte.”
Are there any tricks to making foundation look its best?
“Skin prep is the MVP here,” says Moore. “Freshly washed face with a moisturizer with hyaluronic acid daily works wonders. While applying foundation, I warm the foundation up on the back of my hand. I use a dampened Beautyblender so the foundation applies more smoothly.” Using a primer can also help, adds Tricome. “If you are using a primer, like skincare, you want to make sure it is fully settled into the skin and interacts well with your foundation. If you are using a water-based foundation, a silicone-based primer is not going to work in combination with that product.”
When buying a drugstore foundation, are there any tricks to shade match?
“Know your undertones, this can make all the difference when choose a shade,” says Moore. “Also, make sure you match your face and not your hand. If you can swatch on the side of your cheek or jawline this is best, but if you’re not able to, try holding the bottle to your face. And if you get it wrong you can always exchange for another shade!”
Whether as a remedy for Mondays or the morning after the night before, one of life’s greatest lessons is learning how to make a tired face look brighter, fresher and, well, healthier. Victoria Beckham just shared her own quick daily hack for well-rested eyes, using the Instant Brightening Waterline Pencil from her beauty line, Victoria Beckham Beauty.
Welcome to Artist Spotlight #88 series on my blog.
Moonlighting as a beauty blogger, Beckham posted an Instagram video showing the nude eyeliner – which is new to her collection – in full force on one of her brown eyes. Applied along the waterline, the other eye was left naked to show the difference the product can make. Scroll back through her Instagram account, and you’ll notice how often she uses the simple technique.
Nude eyeliner is always the first step Beckham takes when doing her eye make-up: “I love using this product first because what it does is take any redness away,” she explains. “It opens up my eye; it makes the white part of my eye look actually whiter.” A make-up artist’s trick to create the illusion of wide-awake peepers, a nude liner applied to the waterline can really open up the face, lift and add luminosity, with very little effort.
The Victoria Beckham Beauty eyeliner is buttery soft and glides onto the eyes, which makes it a super easy and flattering formula to use if you’ve not tried the technique yet. After that, “apply the rest!”, says VB.