By now it’s no secret that Makeup Revolution jumps on the newest and most popular release (typically from a high-end beauty brand) to recreate their own as an alternative. The biggest issue with this practice is the fact that said “dupe” products come out looking identical in layout and packaging. At this point there isn’t a brand that Makeup Revolution hasn’t copied from.
Here I will discuss the KVD Vegan Beauty (formerly known as Kat Von D Beauty) Shade and Light Eye Contour eyeshadow palette versus Makeup Revolution Ultimate Contour Light and Shade eyeshadow palette.
The formula of KVD’s shadows is extremely soft and silky to the touch, very easy to blend, and lasts on the eyes all day long. Makeup Revolution’s formula is just a tad drier, but not by much, making the two products nearly identical but at a competitive price of $46USD vs. $10USD.
The 21-year-old lipstick has been one of MAC’s best-selling lip colors since its debut. But the brand’s product developers never actually set outto create it; instead, they were trying to tweak the formula of the brand’s other well-known scarlet shade, Russian Red, which was the best-seller at the time. (Madonna wore it all throughout her Blond Ambition Tour in 1990, after all.)
“In the late ’90s, MAC made the decision to make all of our formulas globally compliant,” says Gregory Arlt, the company’s director of makeup artistry. “So if you were in Japan or Germany, and you wanted to buy Russian Red, it would be the same formula [across the board], as opposed to what’s compliant for each country.” With this reformulation came an ever-so-slight change to the texture, making Russian Red a little less matte and a little more comfortable to wear. “Fans revolted, saying they missed that ‘drag your lips off’ dry, matte feeling,” recalls Arlt, who has been with the brand since 1993. “So we quickly ran back to the labs,” he says, and MAC returned to Russian Red’s original formulation, never touching it again. Lesson learned.
However, during the initial reformulation process, the new, slightly less matte version of Russian Red caught the eye of the team. “When product development showed [then-Creative Director] James Gager and Jennifer Balbier (who’s still the senior vice president of global product development) the new shade, they were both like, ‘Oh my God, that’s an amazing color.’ And that’s how Ruby Woo was born. The product development team really tried to match Russian Red. It’s the same combination of pigments, just put into a different base,” says Arlt. “But it was a little brighter and more dynamic, and it just became a standalone color.”
Have you tried this color? What about Russian Red? Did you know about the history behind this iconic shade? Let me know all your thoughts in the comments below!
Of all the products in your makeup bag, the one that allows you to show the most creativity is your eyeshadow. The colored powders in those little pans highlight the most expressive part of your face. The looks you dream up can be anything from subtle to glam, and eyeshadows come in every color to match any mood or outfit. However, palettes can get pretty pricey. That’s where drugstores come in.
Affordable brands like Maybelline, L’Oréal Paris, NYX, and more make shadows that stack up to the quality of high-end brands—and sometimes even out-perform them. Although drugstore eyeshadows used to be entry-level products beauty lovers first experimented with in middle school, they’re now staples in the makeup kits of professional artists and beauty influencers alike.
Patrick Ta, go-to makeup artist of Gigi Hadid, Adriana Lima, and Shay Mitchell, thinks that this palette is “the perfect drugstore eyeshadow option.” He loves the blendability of the shades and says you can create both natural and smokey eye looks with it. Plus, the metallic shades double as face highlighters so you can glow all over.
Celebrity makeup artist Tobi Henney noted that she uses the Enigma palette on Ashley Graham because the plum tones in it are perfect for people with brown eyes. She also regularly travels with it because it’s so compact.
For a bronze smokey eye, Henney says that there is no palette better than this one. She loves that the metallic tones work to give the center of the eye a pop. She also regularly brings it when she is doing makeup for swimwear campaigns because it creates when she calls a “beach babe eye.”
You can’t really go wrong with a $5 eyeshadow palette, especially when the quality is as good as this one is. It comes in four different shade ranges so you can select the one that best fits your mood, or collect them all—for less than the price of one high-end palette. Makeup artist and YouTuber @RawBeautyKristi says that these palettes are a go-to of hers when she needs something both affordable and quality, and emphasizes that Wet N Wild is an “underrated drugstore brand.”
Glamsquad Artistic Director Kelli J. Bartlett is a huge fan of these single shadows because of the variety in textures. They come in metallic, pearl, and matte finishes that “are color-true and offer minimum fallout.”
Bartlett also reaches for this palette when she needs to create a neutral look. She loves that each of the shadows are highly pigmented and blendable, and it comes with 21 total hues in the palette. It’s versatile enough to create both natural and dramatic looks.
Celebrity makeup artist and #DewyDumpling Instagram phenomenon Nam Vo, who works with everyone from Rosie Huntington-Whiteley to Kylie Jenner, uses this palette to create what she describes a “warm dumpling eye,” because the entire set is subtly metallic and warm-toned.
Vo is also partial to this metallic baby pink shadow single. She gently taps it into the center of the lid to give a glossy shock of glitter to any eye look, especially when she wants to give off a sweet, “innocent” vibe.
Beauty YouTuber and founder of Dominique Cosmetics, Christen Dominique, loves how the shadows in this palette are buildable in coverage and are universally flattering on a variety of skin tones. It also comes in sleek black packaging that will look great both in a makeup flatlay and sitting on your vanity countertop.
Beauty influencer Foinika Kay—also known as @ExteriorGlam—says this palette is one of the best ones that she owns. Though it falls on the pricier side of drugstore palettes, she loves how pigmented it is, and that the shades are so different that you can create a plethora of fun looks.
Kay also really loves this BH palette for its long-lasting power. It has a ton of neutral shades ranging from golds to pinks, and it even has a few purples thrown in, so you can go for a more neutral, soft-glam look.
Beauty influencer and musician Bri Hall swears by this palette, pun intended. The color diversity, as well as the mix of textures and finishes, makes it an easy go-to for the makeup lover on-the-go. She loves that it has a combination of warm and cool tones, and regularly reaches for this palette whenever she’s in a pinch.
Jade rollers aren’t a recent skincare innovation. They’ve been a staple in Chinese skincare routines since the 7th century, and are believed to have healing and protective properties. The handheld massagers are usually dual-ended with two jade stone heads that are ran across the face, which can de-puff skin and boost circulation.
How Does a Jade Roller Benefit Your Skin?
Jade rollers are believed to boost blood circulation, reduce swelling, and can help products penetrate deeper into the skin. Basically, they’re supposed to be a quick, easy cure for daily skincare struggles like dark under-eye circles and puffiness. The increase in circulation can also help smooth out fine lines and wrinkles. A jade roller can be used at room temperature or chilled in the fridge.
“The pressure and cold of the roller helps to improve circulation and increase lymphatic drainage,” Dr. Sperling (InStyle) explains. “They also can help to temporarily improve puffiness or help to rub in topical creams.”
On top of the skincare benefits, jade stones are said to be calming, so using one can potentially improve your mood. (Yes, really!) “You are also getting the benefits of jade as well,” says Vargas (InStyle). “It is a traditional stone that soothes the mind and releases negative thoughts.”
How Do Jade Rollers Work?
After cleaning your skin and applying whatever skincare products you typically use, Vargas (InStyle) says, “You want to roll your face in an outward motion.” Light pressure can work to drain lymphatic fluids, while light to medium pressure can help products penetrate deeper and boost blood flow. “The movements help increase blood circulation and collagen production to maintain a youthful glow serving as a sort of mini facial on the daily,” she explains.
For a firming effect, Park (InStyle) recommends starting with the cheekbones, and moving outwards. “Then, go against the jaw line to create more contour and definition,” she says. “Afterwards, move the roller down the back of your ears toward the clavicle, allowing the excess fluids to drain down to the lymphatic system.”
What Skincare Products Work With Jade Rollers?
A serum or face oil and a jade roller are a winning combo. These products will help the facial massager glide against your face, plus the tool can help their active ingredients get deeper into your skin.
As for what ingredients to use, there’s options. “I like to use firming peptides and work around areas with fine lines and wrinkles,” says Vargas (InStyle). “Plant-based stem cells are also beneficial when using a roller. Also, a hydrating serum is key since we all need hydration. You can also use brightening oils as well.”
When Should You Use a Jade Roller?
The beauty of this ritual is that it’s a great addition to any morning or nighttime skincare routine. In the a.m., a chilled jade roller can made sleepy, puffy eyes look refreshed, while in the p.m., the facial massaging tool is great for calming inflammation in the skin.
Do Jade Rollers Have Any Side Effects?
Jade rollers are safe to use every day, and for every skin type. But Dr. Sperling (InStyle) does note that they can spread bacteria and infection if they aren’t properly cleaned. Jade rollers also won’t help with inflammatory skin conditions like eczema or rosacea.
Is There a Difference Between Cheap and Expensive Jade Rollers?
It all depends on personal preference, but a cheap option won’t be made with a quality stone. “I would personally invest in a high quality jade roller, because you’re paying the price for a good quality stone,” says Park (InStyle). “Also, you’re investing in a beautiful piece that will allow you to use it daily as a ritual!”
OK, now that you know the deal with jade rollers, what do the before and afters of using one look like? Check out #jaderollers on Instagram to find out.
I really enjoy the formula of Violet Voss eyeshadows – they’re highly pigmented, easily blendable, and the color stories are inspiring.
The 20 beautiful shades per palette are made with jojoba oil, making them soft yet long-lasting. These versatile palettes let you go for a subtle daytime look, and easily transition to a sultry nighttime smoky eye. They’re the perfect go-to for creating a flawless, sexy look for any occasion.
RCMA – The Research Council of Makeup Artists – was founded by renowned makeup artist Vincent JR Kehoe in 1962. RCMA was organized to further the research and development of specialized professional makeup products for the film, television and stage industry. Mr. Kehoe developed and designed a special foundation formula for professional working makeup artists which he called “Color Process Foundation.” It is considered the number one choice of foundation by professionals. Welcome to Artist Spotlight #10 series on my blog.
Professional Makeup is primarily judged on foundation and RCMA has major differences from all other foundations, commercial or theatrical, on the market today anywhere in the world. The basic qualities of RCMA “Color Process” foundation are:
It’s manufactured under very stringent, small batch conditions where the ingredients are weighed out to the gram to maintain both consistency and color standards exactly.
It contains vegetable oils, pure waxes and FDA approved colors. It does NOT contain any perfume, lanolin, petrolatum or mineral oil – the first two have caused allergenic reactions on some skins and the last two are not absorbed by the skin so remain to cause excess oiliness on the surface. Note that other theatrical foundations contain mineral oil or petrolatum as a major ingredient.
Exact color standards are maintained in RCMA foundations from batch to batch and tested on each run against standards. To a makeup artist this is most important for color-matching.
The selection of colors or shades varies throughout the required skin tones for all skin types and undertones. Plus, the same base is employed for RCMA counter shading, shading, cheek colors and color wheel rainbow shades so that they all “powder down” with the same degree of reflectivity. Therefore, the cheek colors are not greasier or of different consistency from the foundation, nor are any of the special bright color wheel shades.
In manufacturing, they’re all made with a high percentage of pigments to waxes and oils so that a very little goes a long way on the skin and produces as “skin color” rather than a heavy coat of makeup. Most commercial liquid foundations have a ratio of about 18 to 23 percent of pigment to the liquid and, in general, theatrical foundations normally run between 30 to 35 percent of pigments to waxes and oils. In this way, RCMA foundations cover better than others and more makeup applications can be done per cake of makeup.
As such, RCMA foundations last better throughout a long shooting day than comparably employed theatrical or commercial foundations, and require less touch-up. When they do, there is no caking on the skin and RCMA “No-Color” powder is all that is required to slightly dull the low shine. In many cases of performers with dry skin, due to the low halation of RCMA foundations, no powdering is required – especially on men’s makeup that is seldom, if ever, powdered.
Slip into something seductive with Lip Lingerie, the weightless liquid lipstick with a plush matte finish. Available in a range of color-kissed nudes—from cinnamon pink and chocolate brown, to warm mahogany red and classic nude beige—each sultry shade will coat the curves of your lips with irresistibly creamy color.
All 24 shades are infused with vitamin E and cover the lips in luscious and lightweight color.
The New Nude Palette by HUDA BEAUTY is versatile and wearable in equal measure. Delivering infinite possibilities, this unexpected palette encourages you to experiment, empower, and express yourself however you please. The online brand Focallure wastes no time in creating alterntives to HUDA’s palettes, and Sunrise is their answer to New Nude.
The all-in-one eyeshadow palette consists of 18 highly-pigmented shades, ranging from flattering mattes to shimmer-drenched hues, and has everything you need to transform your lids. The carefully-curated lineup is studded with easy-to-use combinations—from soft berry to dusty copper, and rosy pink to golden taupe tones. The New Nude Palette boasts a variety of game-changing textures and colors, balancing cool and warm tones to complement the best of both worlds.
The formula of the two palettes is borderline identical. HUDA’s shadows are highly pigmented, very easy to blend, and last all day long (with the right eyeshadow primer). Exactly the same can be said about Focallure’s palette – it even mimics the cream concealer at the bottom left corner and pressed glitter shades.
Glass skin, defined: Evolving from K-Beauty’s dedication to a healthy, glowy, hydrated-looking complexion, “glass skin” refers to skin that looks translucent, smooth and reflective—just like a pane of glass.
High Glass Face Primer – creates a perfect base for an all-day luminous look, the formula is infused with light-reflecting pearls to create the illusion of translucent glass skin. Silky to the touch, it glides on smoothly, creating a fresh and healthy look that can be worn alone or under foundation for glowy, prolonged wear. Available in three flattering shades for a wide range of skin tones.
High Glass Finishing Powder – blurs imperfections and keeps skin glassy all-day long, this versatile formula was designed to be worn over High Glass Face Primer or the foundation of choice. Available in three light-reflecting shades which stretch across light to deep skin tones (light, medium, and deep), each shimmering setting powder sets your makeup and gives the complexion a sleek and polished glass-like glow.
High Glass Illuminating Powder – spotlights the features in a gorgeous, glass-like glow, this pressed-gel highlighting powder is packed with luminous micropearls that catch, reflect, and refract the natural light for a multidimensional, mirror-like sheen (formula similar to Colourpop’s Super Shock Cheek). Specifically designed to go with the Korean glass skincare regimen, this highlighter comes in three inclusive shades (light, medium and deep) to highlight and complement a range of skin tones.
The collection also comes with a primer brush & radiant setting spray.
Have you tried anything from this collection? What are your thoughts? Let me know in the comments below!
My first ever lipstick and makeup product was MAC’s famous Velvet Teddy matte lipstick. This flattering nude shade has been lusted over by beauty lovers for years, and other makeup brands have tried to come out with their own spin on this product.
The closest alternative that was discovered a few years ago to this product, is the Wet’n’Wild’s 902C Bare It All matte lipstick. They’re pretty much the same product, formula and longevity-wise! The shade is described as a “deep-tone beige” on the MAC’s official website. The pricing comparison is $24 vs. $3.
Get MAC’s Velvet Teddy here. Get Wet’n’Wild’s 902C Bare It All here.
Have you tried this Wet’n’Wild dupe or do you prefer the original? Have you found other dupes to this color? Let me know in the comments below!