Drugstore Dupes for Tarte Shape Tape Concealer

  • Covergirl Trublend Undercover Concealer – Conceal, shape and brighten with this new full coverage concealer. The large, fluffy doe applicator ensures an easy, even application and the velvety, smooth formula leaves behind a matte finish that lasts all day. With 30 shades that match 99% of skin tones, it’s easy to find your perfect hue.
  • Rimmel Stay Matte Concealer – This soft-matte concealer has a slightly creamier texture compared to Shape Tape’s drier formula, so naturally, it’s a winner for concealing undereye discoloration without settling into fine lines or looking dry. But this budge-proof and shine-controlling concealer still lives up to its long-wearing promises. Once it sets down, this product stays in place the majority of the day and it won’t smear or fade—even through a sweaty spin class.
  • L’Oreal Infallible Full Wear Concealer – This drugstore drop is another almost-identical dupe, from its extra-large doe to the formula. Like most of their complexion products in the Infallible line, this matte concealer-contour cream hybrid also lives up to its long-wearing claims. However, because we don’t sleep in our makeup (a beauty no-no), we can’t attest to a 24 hour wear time. It does, however, hold beautifully for a solid 10-12 hours.
  • ELF 16 Hour Camo Concealer – This full-coverage concealer is probably the closest dupe to the Shape Tape and it’s only $5. It only launched last year and has already achieved an impressive fan following. It’s formulated with a similarly lightweight matte formula and pigment-rich full coverage finish that doesn’t look heavy under the eyes.
  • Makeup Revolution Conceal & Define Concealer (not shown but used up!) – This beauty guru-approved concealer was one of the first products touting a nearly identical formula to Shape Tape’s, going viral in the beauty sphere after its initial launch. Similar to the Shape Tape, Revolution’s concealer is highly pigmented and matte so you can attain full coverage without having to build up a ton of product and avoid the dreaded cakey effect from multiple layers.

Do you use any of these concealers? What are your other favourites? Let me know in the comments below!

Urban Decay Eyeshadow Palettes Dupes

With Urban Decay expanding their Naked eyeshadow palette line at an increasingly high speed, the collectors mentality comes to a halt for many beauty lovers. With the release of Naked Cherry and Naked Heat, drugstore brands Makeup Revolution and Rimmel London lost no time in making affordable quality dupes for those palettes. I’m still waiting for them to dupe the Naked Honey!

Here is the Naked Cherry and Makeup Revolution & Rimmel London dupes:

Here is the Naked Heat and Makeup Revolution & Rimmel London dupes:

Formula comparison: Makeup Revolution eyeshadows are slightly more pigmented and blendable, but do have quite a bit of fallout so tap off the excess from the brush before applying and do your eye makeup first. The Rimmel London eyeshadow formula is less pigmented, but allows for color buildup with less fallout.

Have you tried these palettes? What are your thoughts? Let me know in the comments below!

BeautyBlender Alternatives

By now we’ve all heard of THE Beauty Blender – the magic sponge for flawless makeup. Since it came out in 2007 (13 years ago) there definitely appeared many alternatives at competitive prices.

Some of my personal favourites are:

EcoTools Total Perfecting Blender $4.99
Real Techniques Miracle Complexion Sponge $5.99
E.L.F. Cosmetics Makeup Sponges $5.00-$10.00
Juno & Co Microfiber Fusion Sponge $6.00

Morphe Sponges (individuals and sets) $6.00-$16.00
Japonesque Kumadori Beauty Sponge $9.00
NYX Cosmetics Flawless Finish Blending Sponge $10.00

L’Oreal Blending Sponges $11.00-$13.00
Sephora Collection Sponges $19.00
Fenty Beauty Precision Makeup Sponge $22.00

Of course there is a myriad of textures, colors, functions, etc. Please consider your personal needs and online reviews if you’re unsure whether it’ll be right for you. And if it’s not – on to the next one! Sponges should be replaced around every 3 months, due to product buildup and bacteria. As well, please wash your sponges after every single use.

What are your favourite makeup sponges? Do you use them or brushes alone? Let me know in the comments below!

Bye-Bye Makeup Wipes

At the end of a long day, we all love the ease of removing our makeup with a single-use makeup wipe without a second thought. Then we add cotton rounds for removing eye makeup and using micellar water. But in recent months there has been a growing awareness of just how bad these wipes are for the environment!

Here’s why they aren’t the best solution for makeup removal and some alternatives:

  • While using, you’re tagging on your skin and eyes up, down, and sideways, increasing the speed of the aging process and saggy skin – not a good look!
  • Most of these wipes contain non-biodegradable plastic fibres such as polyester and rayon.

“One group estimates that about 20 million pounds of single-use wipes (including baby wipes and disinfecting wipes) are disposed of every day in the U.S. Most end up in landfills and don’t rapidly breakdown!” (Source: RealSimple)

So, what can we do to reduce our input to this horrible statistic?

  • Use an environmentally-friendly washcloth, or an organic cotton fiber cloth, to clean your face with an organic makeup remover;
  • There are a lot of great cleansing balms that only require the use of your hands – best tools!

What products do you use to remove your makeup? Let me know in the comments below!