The multi-hyphenate’s latest beauty launch is inspired by “pure maximalism” — and a big pivot from her signature look.
When it comes to beauty, Victoria Beckham likes to keep things simple — yet sexy.
She’s been dedicated to her signature look — a glossy nude lip, sultry smoky eye, and glowing skin — on red carpets and runways since the ‘90s. But Beckham is ready to kick it up a notch with her latest launch, and she’s doing so by taking us back to one of the most alluring and glamorous eras of all time: the 1970s.
“I’ve always been inspired by ’70s style; the fashion and beauty moments of pure maximalism that still, somehow, had an ease to it: glossy lips, peacock eyes, billowy waves,” Beckham muses. “Our new Satin Kajal Jewel Liner allows for such a freedom of expression and sexiness — I’m constantly reminded of that gorgeous, glamorous era.”
The high pigment liners initially launched in early October, offering three shades: Night Flash, a rich, smoky black with silver sparkle; Gold Lamé, a shimmering, pearlized gold; as well as Sequin Green, an iridescent olive green. In December, Smoky Quartz, a neutral taupe shade, joined the family.
Much like Victoria Beckham Beauty’s other products, with the satin liner, you’re guaranteed a high color payoff with just one stroke. Plus, with a formula infused with skin-loving ingredients like vitamin E, pro-vitamin B5, and calming chamomile, expect a creamy, blendable, and easy-to-glide experience during application — then, of course, a long-wear, waterproof finish.
To top it off, the glitter appearance of the liners is made with micro-fine, environmentally-friendly pearls — not plastics. So as you rinse off your makeup at night, there’s no fear of bioaccumulation in the ocean.
“They give the look of a loose glitter with the concentration and precision of a pencil eyeliner,” Beckham explains. “You have a bit of time to play and fix before they set, and once they do, they last all day and night.”
While it’s hard to pick favorites, in true VB style, the star shares that her go-to shade is Smoky Quartz, which she says “gives an eye-catching, high-contrast drama to my look.” Later adding, “I’ll layer it onto my upper lash line, wing it, and smudge it out.” But she doesn’t necessarily want you to follow her lead.
Reminiscent of the disco era, Beckham’s latest launch is all about fun, freedom, and fantasy. “You can achieve whatever eye look you’re in the mood for,” she says. “A little flick; a rimmed, lived-in look; or smudged-out smoky smoulder.”
MAC Cosmetics’ Whitney Houston collection is here, and it’s chock-full of the hyper-glam, 1980s-perfect staples with which the late vocalist remains associated to this day. Marked by bold smokey eyes and bold red and metallic-brown lips, Houston’s beauty regimen was as iconic as she herself was, throughout all her decades of fame. And now that it’s shoppable in luxe gold packaging, fans can get a small piece of her cult of personality, created alongside and approved by the Whitney Houston Estate itself.
MAC’s Houston line has been a long time coming. The brand announced the collection more than a year ago, last September, to be timed with the release of Houston biopic “I Wanna Dance With Somebody.” It’s also “something Whitney always wanted to do,” the artist’s sister-in-law and former manager Pat Houston told People. “I’m pleased we can do something that I know she would have loved.“
If any makeup brand was going to bring this to fruition, it was MAC. The cosmetics giant has collaborated with celebrities for decades, even before celebrity beauty affiliations became ubiquitous. Its charitable Viva Glam initiative, which raises money and awareness for HIV/AIDS, has been releasing collections since 1994, including ones in partnership with living legends like Rihanna, Lady Gaga and, most recently, Rosalía. MAC’s first significant posthumous launch came in 2012, with a 28-piece makeup line inspired by Marilyn Monroe.
Other late celebrities followed, including Selena Quintanilla, with a range that commemorated the 25th anniversary of her passing, and Aaliyah, thanks to a viral fan petition wherein shoppers went so far as to create mockups of products they wanted. Both sold out immediately. But experts attest that cosmetics brands like MAC aren’t just in it for the profits (although, yes, they do make money). For the estates of certain departed figures, like Houston, eye palettes and lipsticks are just one small, but not altogether insignificant, way to keep their legacy alive for a new generation. It’s also, somewhat uncouthly, good for business.
“These posthumous launches aren’t necessarily money-drivers, but more so relationship-builders in a few ways,” says Kirbie Johnson, a beauty reporter and co-founder of beauty podcast Gloss Angeles. “If MAC and Estée Lauder have a great relationship with a movie studio, why not work together on promoting a film? Not to mention the fan relationship, which is important to a brand.”
Johnson goes on to explain that if an estate like Houston’s is angling for a makeup collaboration, it may feel more comfortable with a behemoth like MAC because, well, they know it will be done right. In Houston’s case, the packaging is elevated and the formulas are what you’d expect from a MAC product, Johnson says, and “you don’t feel like the brand skimped to make it.” As one of the top three global makeup brands, MAC sees a reported annual turnover of more than $1 billion, with 500 independent stores.
“I feel like MAC is a household name at this point, but some of this could be a play to either increase reach or awareness of the brand to the departed’s fanbase or simply to add consumer value,” adds Johnson. “MAC is a legacy brand; collaborating with icons like Selena, Aaliyah and Whitney positions them in the same category.”
A posthumous collaboration, however, is not without its risks. As Johnson says, the person the collaboration is being made for is no longer here, so how can they give approval? In 2017, for example, Urban Decay received a flood of criticism for its Jean-Michel Basquiat collection. (“An artist known for his highly critical takes on power structures like capitalism surely wouldn’t be putting out an eyeshadow palette,” says Johnson.) “You have to hope whoever is running the estate is someone they trusted and is acting in the deceased’s best interest,” says Johnson.
Indeed, fans of late icons, like Houston, are especially protective after their passing — which, ultimately, leads to higher sales. Cieja Springer, a longtime fashion marketer and founder of the “From the Bottom Up!” podcast, attributes this sensation to what she calls “brand regret,” which goes a step further than buyer’s remorse and tends to afflict those who, for a range of reasons, weren’t fans of the artist when they were alive. In the case of Gen Z, which is now captivating the cosmetics industry with its growing purchasing power, this is simply because they weren’t born yet.
“In order for fans to not constantly live with the regret of not giving the artist their flowers while they were here, they jump on it now so they’re not left out,” says Springer. “It’s all about not being left out, at the end of the day.“
With a posthumous product launch, fans are able to buy a piece of their favorite celebrity again (or for the first time) — and as Johnson adds, that opportunity may not come around again, which creates more incentive to buy the product. This is especially true in the case of figures like Aaliyah or Selena, who didn’t have a long period of fame before passing, “so perhaps there was less memorabilia for fans to purchase as a token of their love for both artists,” says Johnson. But of all the memorabilia and merch possibilities, why makeup?
“Whether the celebrity is currently active in their field or not, there’s a shorthand that exists with the ‘look’ and palette of a highly celebrated and media-visible celebrity that gives the consumer an ability to recreate famous looks or a style with which they identify, or find aspirational,” answers Professor Stephan Kanlian, chairperson of FIT’s unique master’s degree program for emerging leaders in the cosmetics and fragrance sector. “It’s a basic need of universal beauty that individuals aspire to copy the look of someone they see as having great beauty or style.”
After all, makeup products are more attainable than, say, fashion items for most fans, especially younger ones. Johnson offers the example of Harry Styles’s HA HA HA capsule for Gucci, which starts at $235 for a pair of striped logo socks, with T-shirts running around $750. “I’d bet most fans are sporting his $20 Pleasing nail polish instead,” she notes.
“Most people cannot afford a Chanel bag, but they can afford Les Beiges Bronzer,” says Johnson. “As for celebrities who have passed, you can’t carry a record on your person to show you’re a fan, but you can pull a Whitney Houston-branded MAC compact from your bag.”
Naomi Campbell is in between rehearsals for the Queen’s Platinum Jubilee pageant. She has just returned from Cannes Film Festival, recently celebrated her 52nd birthday, and is fresh from shooting the campaign for Pat McGrath Labs’s Divine Skin Rose 001 The Essence, with a noted photographer – and British Vogue favorite – Steven Meisel. She is on a very hectic schedule. Constantly traveling, at events, and in front of the camera, she is never anything less than dedicated when it comes to the subject of her skin.
“When I was younger and I started in the business as a model, I wore as much make-up as possible,” she says. “Almost like a mask. Now, I feel completely the opposite. I feel as though I’ve come to realize that it’s better to wear as little make-up as possible. So you can see you. I don’t want to be behind a mask. I want people to see me. And to feel me. And to see my expressions.”
Seen fresh-faced and make-up-free in the latest Pat McGrath Labs campaign, Campbell perfectly illustrates the mantra of British Vogue’s beauty editor at large and make-up maestro, Pat McGrath: “Divine make-up begins with divine skin.”
Campbell, who was photographed with her baby daughter for the March 2022 issue of British Vogue, is aware of how motherhood has heightened her perception of the importance of self-care. “Obviously I want to take care of myself because I want to be around for my daughter as much as I can, you know, but I was already on this track – I just think that being a mother has enhanced it.”
“It’s better to have skin that looks like it doesn’t need copious amounts of makeup,” she explains. “I think if you take care of and nourish your skin, you won’t need as much make-up.” The supermodel is not glowing, something she points out is intentional: “I love to shine. I love skin to look, hydrated, dewy, and oily… Some people don’t like that. But I think you look better that way. As you get older, less is best – and it’s better to have a hydrated face, as opposed to a matte base.”
McGrath stands as a witness to Campbell’s luminosity. “Naomi was glowing, inside and out, as she arrived to shoot Divine Skin: Rose 001 The Essence with the legendary Steven Meisel,” the make-up artist and mogul says. “Her beauty and joy filled the room, and her skin absolutely glowed on camera. She’s been using The Essence for more than a year, so it was truly breathtaking to see how divine she looked on film. Naomi’s beauty is without compare – what makes her special, and the ultimate McGrath muse, is her loyalty, unparalleled work ethic, and sublime soul,” McGrath goes on. “It is an understatement to say that I consider myself blessed to call her a friend. To be a part of her legacy as a trailblazer in the worlds of beauty and fashion is an honor.”
Campbell also uses the word family when she talks about working with McGrath. “It was a coming together for us [to do this campaign], and it was so special to get to work with family. I am so proud of what Pat has done and created. It’s not just about putting on make-up, it is the transformation of people’s lives that she has changed through her make-up and her brand.”
While bronzer has never abandoned its promise of a luster unencumbered by seasonal shifts, these real-world recommendations reveal a host of additional benefits, from mattifying effects to skin-nourishing ingredients. Nevertheless, a seamless glow is always the goal. “It doesn’t look like powder, there’s no texture left on the skin—yet you have this perfect color of a sun-kissed complexion,” says the makeup artist Violette,who founded her own brand of Parisian beauty staples in 2021 and later signed on as Guerlain’s creative director of makeup. With this lineup–including Violette’s classic Terracotta, new brands rooted in inclusivity, and some seriously chic packaging—there’s no shortage of radiance.
Haus Labs by Lady Gaga Power Sculpt Velvet Bronzer
This formula from the recently revamped Haus Labs gets a skin-friendly boost from plant-derived squalane as well as fermented arnica oil—an anti-inflammatory ingredient long favored by founder Lady Gaga. “I especially love that it’s talc-free, non comedogenic, cruelty-free, and vegan,” says Rokael Lizama, noting the formulation’s seamless blendability. He recommends “applying it first in the crease of the eye, then warming the sides of the forehead and the cheekbone area to create a monochromatic sun-kissed look.”
Fenty Beauty by Rihanna Cheeks Out Freestyle Cream Bronzer
Designer Asia Hall, behind the fashion-tech brand Neon Cowboys, appreciates this formula’s sheer quality and broad shade range. “For our New York Fashion Week runway debut, our makeup lead Nick Lennon used the Fenty cream bronzer for all our models, which was quite impressive since we had a very diverse cast,” she says. The designer pairs her LED face jewelry with a bronzed flush to emphasize her high cheekbones.
Chanel Les Beiges Healthy Glow Sun-Kissed Powder
A master of soft glam and avant-garde makeup looks alike, makeup artist Tyron Machhausen understands how to dial it up with little effort. This powder bronzer, adorned with tiny double Cs in a classic compact, is one of his secret weapons. “The texture is so silky,” says the Chanel artist, explaining that he applies it “where the sun would naturally hit: forehead, cheekbones, the bridge of the nose, and the chin.” Praising the formula’s easy blendability, Machhausen leans into the oversize packaging, using a large Kabuki brush to quickly dust not just the face but the whole body.
Merit Bronze Balm Sheer Sculpting Bronzer
Makeup artist Jenna Menard, who has created looks for Kerry Washington and Kate Winslet, understands the importance of shade-matching when it comes to bronzer. She prefers this cream formula from Merit for its “neutral base, which means no orange tones—just a natural, warm, believable glow.” The vegan bronzer delivers fatty acids to keep skin moisturized while steering clear of ingredients that trigger acne. But the best part, for Menard, is its buildability. The sheer formula allows you to “take your time getting to the right hint of warmth for your look,” she says.
Westman Atelier Super Loaded Tinted Cream Highlighter
For Rebecca Zhou, co-founder and CEO of the body-care brand Soft Services, this ultra-moisturizing formula—infused with hyaluronic acid, jojoba oil, and caper extract—is an instant ticket to sun-kissed skin. It “goes on really nicely with a brush or with fingers when I’m on the go,” says Zhou, who pairs the shade Peau de Soleil with a flush of Peau de Pêche. Her secret: “Dab a bit on the bridge of your nose to give the effect of catching a bit too much sun.”
Dior Forever Natural Bronze Bronzing Powder
This formula, neatly packed in a chic quilted cushion case, is Dior beauty ambassador Sabrina Bedrani’s go-to for a few reasons. “First, I love that the formula is 95% mineral origin, but what I love most is the texture,” says Bedrani, behind Sofia Vergara’s radiant glam for the 2022 Emmys. Infused with wild pansy flower extract, “it blends easily onto the skin, warms up the face without looking too powdery, and gives a very natural sun-kissed look,” the makeup artist says. “It’s also a great product when doing men’s grooming, as they tend to not like the feeling of having makeup on their faces.”
Simihaze Beauty Sun Wash Bronzing Powder
Zizi Donohoe’s aesthetic sensibility led her to this formula from Simihaze. “The glossy red magnetic packaging is to die for,” says the designer who also moonlights as a model. This bronzing powder comes in two finishes—matte (infused with kokum seed butter) and pearlescent (with a flicker of diamond powder)—which Donohoe uses conjointly for an effect that’s “glowy without looking like a glazed donut.” She also applauds the lighter shade range for working wonderfully with her pale skin. “It’s a perfect, easy, everyday look,” she says, adding that a dusting on “eyelids and temples” amps things up for a night out.
Giorgio Armani Luminous Silk Glow Setting Powder
Carolina Gonzalez, the makeup artist behind Sabrina Carpenter’s nearly glass skin, has found a favorite in this formula. It’s technically a setting powder, she notes, but “it’s so multi-use, and the shade range is additionally perfect for bronzing.” The microfine pigment “buffs out flawlessly and can be layered, all the while adding a radiant and effortless glow,” adds Gonzalez, part of Armani’s international artist collective. The built-in brush and minimal compact make it an on-the-go companion for touch-ups throughout the day.
Prados Beauty The Matriarch Bronzer
“I love Prados Beauty because it’s an inclusive and uplifting brand that inspires people through the lens of Indigenous communities,” says Thirteen Lune cofounder Nyakio Grieco, behind the recently launched skin-care brand Relevant. She favors this formula because of its versatility. “Depending on the day and occasion, I like to wear this bronzer in different ways,” she says, opting for a light dusting anywhere the light hits for a daytime glow and focusing on dimension for a night out.
Clarins Bronzing Compact
“Whether I want to sculpt or just add a sun kiss, this bronzer works perfectly and always looks natural,” says makeup artist Adam Burrell, known for keeping California girls glowing (Winnie Harlow, Khloe Kardashian). “It features the Clarins Anti-Pollution Complex, which helps minimize damage from environmental pollution that leads to premature signs of aging,” he says, alluding to a trifecta of powerhouse botanicals that includes succory dock-cress, white horehound, and furcellaria. Another trio that makes this bronzer great: the compact’s three side-by-side shades, which allow for customizable color.
Chanel Les Beiges Healthy Glow Bronzing Cream
After a makeup artist introduced her to this Chanel formula, model Eniko Mihalik went home and immediately ordered one for herself. “I was impressed with how natural the color is—it is not an orangey shade,” Mihalik says. “Nobody is orange.” Using a large sponge, she likes to apply it to her face and body, giving her fair complexion a “healthy summer glow” by way of light-reflecting pigments. It’s a sentiment echoed by drag artist Violet Chachki, part of the Farfetch Beauty Global Collective. “It gives me that perfect, natural, sun-kissed look, and the formula is smooth, extremely blendable and buildable,” says Chachki, preferring this cream-gel hybrid for the way it works with other products in her arsenal.
Guerlain Terracotta Sunkissed Natural Bronzer
“In the winter, Guerlain’s Terracotta acts as my best friend,” says makeup artist Violette, explaining how this argan oil–infused bronzer perks up her olive skin. She prefers “nothing too technical” in terms of application, dusting it across the nose, forehead, and cheeks, along with a swirl of her own Bisou blush. “When I do this, I look fresh—like I napped and went on a vacation!”
Heavy metal legend Ozzy Osbourne has debuted a makeup line in collaboration with Rock and Roll Beauty, complete with a coffin-shaped eye shadow palette.
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The products are available at American beauty retailer Ulta and on Rock and Roll Beauty’s website, according to an Instagram post from the so-called “Prince of Darkness.”
The collection features dark shades and macabre packaging in line with the singer’s own style, which has often featured dramatic dark eye makeup looks.
And one item pays homage to one of the musician’s most memorable onstage moments: an eye shadow palette in the shape of a bat, just like the bat whose head Osbourne bit off while performing in Iowa in 1982.
The line also includes a handheld mirror, a skull-printed makeup bag, and three candles.
Unfortunately for “Black Sabbath” fans, around half of the items in the collaboration are already sold out, as of Friday afternoon.
Rock and Roll Beauty, an American makeup brand, has previously released makeup collections designed to celebrate Jimi Hendrix and Def Leppard.
The GXVE Community lets consumers share make-up looks while benefitting from a commission rate that is above the industry average.
GXVE Beauty, the colour cosmetics brand of musician Gwen Stefani, has launched The GXVE Community, a digital platform that lets consumers share unique make-up looks.
It also allows users to benefit financially through a commission rate claimed to be above the industry average.
The former No Doubt frontwoman said The GXVE Community came from a desire to interact with make-up fans in the digital age in a way that was not available in the early years of her career.
GXVE Beauty specialises in ‘clean’, high performance make-up and launched in March this year, backed by New Theory Ventures.
“GXVE Beauty is the next chapter of my life,” said Stefani.
“It’s an extension of my passion for being creative, for finding identity and being artistic. Make-up gives you the freedom to play the roles you want to play.”
She continued: “I’ve dreamed about the day of launching The GXVE Community and now it’s here.”
“I wanted to partner up with the people who have been my partners all along. We’ve always had this exchange of love, whether it be through the music I’ve written or fashion and now beauty.”
“If you love make-up and you love to be your own individual, you’re going to love this community and I can’t wait to see what everyone creates.”
To apply to The GXVE Community, consumers can visit the ‘Ambassador Program’ at the GXVEBeauty.com site. Selected ambassadors, known as ‘GXVERS’, will be granted access to the proprietary brand platform.
The platform offers both discovery and financial incentives.
Those selected as GXVERS gain exclusive access to videos from Stefani, as well as product education, application tutorials, social content, product images and the ability to share and engage in brand polls and chats.
GXVERS also receive 30% commission on any items sold via their ambassador link, one of the highest standardised rates in the industry.
According to the brand, there is no minimum social media following required to become a ‘GXVER’, simply a passion for make-up and a positive outlook.
“I always say that beauty is a feeling,” notes celebrity makeup artist Sir John on his beauty philosophy. “The way we make people feel is a destination—you become a destination of energy when you can do that.” While the pro is most known for his work with Beyoncé—including her glam at the 2022 Oscars and her BritishVogue cover—he has garnered quite a Rolodex of star clientele. Rosie Huntington-Whiteley, Serena Williams, Zendaya, and Naomi Campbell (who happened to be his first celebrity client), to name a few, have all sported his glam on endless magazine covers, music videos, and red carpets. Not to mention a slew of brand partnerships with L’Oréal, Barbie, and MAC.
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And the sought-after makeup pro doesn’t have any plans on slowing down anytime soon. “One thing I know about life, especially at this big, grown age of mine, is that the finish line continues to get pushed back,” he continues. “There’s a Roman saying: never rely on past glory. Yesterday’s win is yesterday’s win. No matter what I did yesterday, that’s cool, but I’m really obsessed about what’s next.” Following two decades of experience, he’s adding another role to his ever-evolving resume: chief creative officer of Ctzn Cosmetics—driven by his commitment to building equity and diversity in the industry.
Founded in 2019 by a trio of sisters, the brand seeks to create products inclusive to people of color, inspired by their South Asian heritage. “I loved how authentically compelling they were when it came to what [they] want to champion for people who don’t always get invited to the party,” he says of his appointment. Sir John’s decision to join a promising up-and-coming brand, to him, is a reflection of the evolving beauty landscape.
He continues to say that he’s seen so many shifts in the industry throughout his career—noting specifically the emergence of men’s makeup. “I love the fact that we live in an era of exploration, where everyone can have a vehicle to make them feel better about who they see in the mirror,” he says. So, it’s clear Sir John is eager to create safer, more inclusive spaces and share the wealth of knowledge he’s learned—from normalizing Botox and filler to dishing his best makeup tips.
“I love making the eyes look like different shapes with liners,” he explains. “Liners would be my favorite thing to do if I didn’t have any other makeup on me.” He’s particularly enjoying how people are playing with colored, whimsical liners on TikTok. “Also, my ultimate hack is making sure you set concealer with loose powder—never pressed powder. It’s too heavy under the eyes and drying.” Otherwise, he has a penchant for what he dubs invisible sculpting: “I love the way I sculpt and contour; you’re not supposed to see it but rather offer structure.” To do this, he will do a cream sculpt, then buff in a taupe or cooler colored tone to create dimension on the face.
Sir John’s approach to makeup has transformed in tandem with the industry and his clients. When asked if he thinks Beyoncé’s look has evolved over time, his response is “abso-fucking-lutely.” Though he admits she certainly knows what she wants, he has learned how to not only have conviction but consistently soak in new knowledge. His biggest advice? “Have faith in your eye, in your references you’re pulling. Where do you want to take this person?”
With that, Sir John gave Vogue a sneak peek into his makeup kit—including his five must-have products.
1. Uoma Beauty Double Take Contour Stick
Key Benefits: “These are the best for sculpting,” says Sir John. “I sculpt and bronze with everything that looks like this. I’ll take a tiny bit on the back of my hand, and I’ll start to buff wherever I want that shadow.”
More to Know: A lychee fruit extract-infused dual-ended contour and highlight stick to illuminate and shape the face.
2. Fenty Beauty Match Stix Matte Contour Skinstick
Key Benefits: The Fenty Beauty Match Stix is another top pick of his for his signature sculpted contour. For a lasting lifted appearance, he sets the cream contour with a cool-toned powder to keep everything in place all day or night.
More to Know: A buildable cream-to-powder contour stick that delivers a matte finish.
Key Benefits: “This is amazing,” says Sir John. “It literally resurfaces your skin immediately; even if you’re super sensitive, it’s not a problem. I’ve been using it for years.”
More to Know: An exfoliating mask powered by a blend of glycolic acid from pineapple extract, lactic acid from passion fruit, and papain from papaya to refine skin texture and improve radiance.
4. MAC Fluidline Eye Liner Gel
Key Benefits: “I love this because it doesn’t move, it doesn’t go anywhere,” says Sir John. He recounts etching a perfect cat eye while on Beyonce’s On The Run tour using this pot and MAC’s liner in Graphblack. “[The liner] didn’t move through two hours of cardio. They’re worth their weight in gold.”
More to Know: A waterproof, smudge-resistant gel pigment formulated for up to 16-hour wear.
5. NARS Radiant Creamy Concealer
Key Benefits: Sir John counts this NARS concealer as one of his favorites, along with its matte pot formula. Pro tip: just make sure the under-eye is properly hydrated before applying.
More to Know: A creamy concealer infused with balancing and light-diffusing powders, along with magnolia bark extract, grape seed extract, and vitamin E to hydrate, brighten, and correct.
From her Lizzie McGuire days to her recent nude photo shoot for Women’s Health, Hilary Duff has always served up inspiration. And to be frank, we’d try pretty much anything she stands by.
So it shouldn’t be a big surprise that we’re all for the Lawless Cherry Vanilla Lip Gloss she posted on one of her latest Instagram stories, in which her plump pout had a flawless cherry-red shine. Duff’s selfie showing off the gloss was captioned, “here for the cherry vanilla lip gloss” to show she’s a big fan.
Not only does the $25 product plump your lips and add a light red tint, but it also has anti-aging benefits from the hyaluronic acid and shea butter in its formula that provide hydration and a soothing sensation. Plus, over time, it can help alleviate irritation, increase lip volume by 40 percent, and decrease lines when used consistently, according to the brand. And you can never go wrong with an ultra-shiny finish to top off any makeup look.
Apply the product on its own for a glossy sheer tint, or add it on top of your favorite lipstick to give your lips a fuller and more vibrant look. To reap the anti-aging benefits, you can also wear it while you sleep.
Buy It! Lawless Forget The Filler Lip Plumper Line Smoothing Gloss in Cherry Vanilla, $25; sephora.com
Along with Duff, the popular lip product is a favorite of more than 66,000 Sephora shoppers. One five-star reviewer reported that their lips looked “twice as big” after experiencing the gloss’ “phenomenal plumping effect.” Another satisfied customer wrote that it “doesn’t burn or hurt like other lip plumpers” and they highlighted how much they enjoyed that it also adds pigment.
A plumping lip gloss with anti-aging benefits is enough to have us sold, and the fact that Duff and thousands of Sephora shoppers are fans too is just a huge bonus. The $25 purchase might be your new holy grail makeup item of the summer and beyond.
On Monday, Ciara announced she’s leveling up and jumping into the beauty game by launching her own skincare line.
Called OAM — which stands for “On a Mission” — the beauty brand drops online September 15.
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“You’ve been asking… and here it is. Meet my secret sauce,” the “One, Two Step” songstress wrote on Instagram, calling the line “years in the making.”
The Instagram Reel shows comments fans have left over the years asking the Sports Illustrated Swimsuit cover model, 36, to drop her skincare routine.
“It’s the flawless skin for me,” one reads. “Baby them pores was no where [sic] to be found!” another gushes.
In the comments, one fan asked, “Now can we get the workout plan?” and a follower added, “She got that business head.”
Ciara’s line is launching with five “clinical-level” products, which she worked with a team of board-certified dermatologists to perfect, testing her potions on 96 women with different skin tones.
OAM is rolling out a Vitamin C Hydrating Cleanser, Vitamin C Brightening Pads, 20% Vitamin C Brightening Serum (which she calls “liquid gold for your skin”), Vitamin C Eye Revitalizer and Vitamin C Radiance Moisturizer, with prices ranging between $28 and $62.
“I would say this is truly a missing piece in skin care today,” the “Like a Boy” hitmaker told Allure. “These products are for all skin types, so that’s why we wanted to do [the clinical testing] with every skin tone.”
Ciara joins a long list of celebrities with their own beauty brands and skincare lines, including Selena Gomez, Hailey Bieber, Ariana Grande, Kim Kardashian, Halsey, Jennifer Lopez and Rihanna.
In Greek mythology, a siren is a symbol of seduction; their sea-nymph songs are said to be so enchanting they can lure sailors to their deaths. Over the course of modern history, the phrase has come to be synonymous with women who are so enticing they’re dangerous, especially on screen when they’re adorned with a sultry winged eye. Think Veronica Lake in 1942’s This Gun for Hire, or Selina Kyle in 1992’s Batman Returns or 2022’s The Batman.
This is the essence of TikTok’s latest beauty craze, known as siren eyes. It all began a few weeks ago with creator @DanielleMarcan, who coined the phrase as she sought to make her gaze more seductive with elongated flicks of jet-black eyeliner along the inner and outer corners of the eyes. Since then, the #SirenEyes hashtag has accumulated nearly 280 million views, inspiring users to tap into their “dark femininity,” as Marcan puts it, and punctuate their eyes with a little smolder.
“There’s definitely a touch of noir,” makeup artist Cassandra Garcia says of the siren eyes trend, a look that’s appeared in different iterations across red carpets on the likes of Zendaya and Bella Hadid for years. “It’s such a sultry, yet wearable twist on a classic cat-eye, and I love that you can go from a [subtle] application to a more intense wing.” Fellow pro Carolina Dali agrees: “It lifts, elongates, and opens up the eyes… What’s not love?”
If you’re recreating the siren eyes look on yourself, Dali stresses the importance of calibrating it to your eye shape. “If it’s your first time trying it, play with it when you have nowhere to go,” she says. “Shadow and line where it best complements your own eye shape.” A few helpful strategies: “For those with eyes on the smaller side, line the center of the lash line with a nude liner to further open up the eyes,” she says, noting her go-to is Chanel’s Le Crayon in beige shade Claire. “If your eyes are set closer to one another, go lightly on the liner in the inner corner and follow with a touch of champagne eyeshadow to brighten up that area and create an illusion of more space between the eyes.” To correct any mistakes and perfect the lines, keep cotton swabs and a bottle of micellar water on hand.
A fierce reimagination of traditional feline flicks, siren eyes are a striking alternative to beauty’s more pared trends of the moment. “After a while of the clean, no-makeup makeup, so many of us are looking to switch it up and get more experimental and sexier with our makeup,” Dali says. “It plays up on the sultriness and mystery in a person’s gaze.”