How CeraVe Became The Budget Skincare Brand Beauty Editors Go Wild For

It’s difficult to articulate exactly what makes a universally beloved beauty product, but whatever it is, skincare brand CeraVe has it. Having launched in 2006 in the US, few faces that have tried a CeraVe product have not liked it. Now, it’s the fastest growing brand in health and beauty, with a total estimated retail value of over £31 million.

Over Zoom, one of the founders of the brand, Tom Allison, explains that a big clue to its success is in plain view on the utilitarian packaging. “Under the CeraVe logo, it says ‘developed by dermatologists,’” he says. “In 2004, we brought together a panel of dermatologists who are considered the world experts in ingredient formulation design and asked them what they would create were they to start a skincare brand themselves. They pointed us to ingredients called ceramides.”

At the time, skincare fell into one of two camps: so gentle it wouldn’t disrupt sensitive skin, or so thick and occlusive that skin had no option but to not dry out. Ceramides, which had been extensively researched and scientifically supported by clinical papers, offered a solution to these two extremes, and one that would work for all skin types. “If you imagine the skin is a brick wall, skin cells stack up on top of each other like bricks, and there is mortar that holds the cells together. Half of that mortar substance in skin is comprised of ceramides,” explains Allison. “Put simply, you don’t lose water through the skin cells themselves, but rather through the cracks between them – also known as barrier dysfunction.”

The CeraVe range is built on ceramides, which explains where the “Cera” in its moniker came from. The “Ve”, meanwhile, comes from MultiVesicular Emulsion (MVE), a clever delivery technology in each formula that escorts ingredients to exactly where they need to be within the skin – no mean feat given our skin is a defence machine that doesn’t let any old thing through its walls. “It delivers six times the amount of active ingredient to skin, in comparison to an identical formulation without MVE – and it’s patented and exclusive to us. [Skincare] brands that just have water as an ingredient in their dropper bottle formulations? There’s no thought into the actual delivery of the ingredients into the skin,” Allison says.

Allison and his team understand that today’s customers can see through a poor formulation. In this hyper-connected age, we are more skin-savvy, understand the specific benefits of each and every ingredient, and know what the skin needs. As a result, transparency is king. “Our product development process gives us a leg up, since the dermatologists we partner with are considered subject matter experts when it comes to ingredient and formulation designs,” says Allison. “Transparency drives trust with the consumer.” 

Since a lot of skincare now comes with a lofty price tag – and sometimes for dubious formulas – CeraVe’s affordable, efficacious (and luxurious) formulas are refreshing. All products – even the jumbo sizes – cost less than £20, with the bestselling Hydrating Cleanser a steal at £15 for a large 473ml bottle. “CeraVe delivers performance while still driving accessibility,” adds Allison. “We define accessibility in two ways: easy to find at your local store or e-commerce site, as well as value for formulation design and size of format.” Big tick on both counts. 

Since the brand puts an onus on creating a product that appeals to dermatologists – its “most important customer” – it’s not just the formulas that are important, but how easily their clients can get hold of them. If a dermatologist is to recommend a product to a client to use consistently, they need to know it’s affordable and easy to find – especially since most clients are paying to visit the dermatologist in the first place, and will often be forking out for prescriptions, too. Accessibility also comes from the fact that there is a formula for every skin type, race and age.

The brand can afford to sell its excellent formulations at a great price because it forgoes the big budget celebrity advertising and paid influencer posts that so many brands subscribe to. Instead, it lets the products speak for themselves, and ultimately, word of mouth is the biggest driver of sales. You only have to take a quick glance at TiKTok to see thousands of videos offering organic testimonials and before-and-after photographs featuring the brand’s products. “We are not making as much money as other skincare brands, and L’Oréal [which bought the brand in 2017] knows that, but it’s okay because we perform and that’s really all that matters,” says Allison.

So, what to try first from the brilliant budget brand beauty editors can’t get enough of? The Hydrating Cleanser is an excellent all-rounder that effectively and gently removes make-up and grime, leaving all skin types happy and hydrated. The recently-launched Hydrating Cream-to-Foam cleanser, meanwhile, is designed for those who like the sensation of a foaming formula, but with the sensibility of the hydrating cleanser – it uses amino acids, rather than surfactants, so won’t strip the skin like most foaming formulas do. Oily skin types will love the SA Smoothing Cleanser thanks to the 0.5 per cent concentration of salicylic acid, which gently exfoliates clogged pores. 

The rest of the range is brilliant, too. Everyone should have a Facial Moisturising Lotion in their repertoire, whether their skin is acneic, and even the Salicylic Acid Foot Cream is a must-buy.

CeraVe Hydrating Cleanser

Enhanced with a non-foaming gel texture, the silky face cleanser gently lifts away debris and impurities from the skin’s surface. The CeraVe hydrating cleanser resists feelings of dryness or tightness as it effectively freshens the complexion. Suitable for dehydrated and normal to dry skin types, this product is fragrance-free and non-comedogenic to avoid clogging the pores.

CeraVe Smoothing Cream

Designed to combat a variety of skin concerns, including unwanted bumps, scaliness and extreme dryness. Replenishing and non-irritating, the rich cream is packed with essential ingredients to benefit both face and body.

CeraVe Moisturising Cream

Cocooning yet non-greasy, the moisturising cream contains three essential Ceramides and Hyaluronic Acid that work in synergy to moisture and protect skin’s natural barrier. Locking in moisture for all-day hydration, it utilises MVE® Delivery Technology, which ensures controlled release of ingredients for 24 hour hydration. Gentle on skin, it leaves itchy, uncomfortable patches feeling soft and replenished. Developed by dermatologists.

Hydrating Cream-to-Foam Cleanser

Suitable for normal to dry skin types, the luxurious formula boasts a rich, creamy texture that transforms into a luxurious foam. 3 Essential Ceramides harmonise to reinforce the surface barrier, restoring vital moisture to thirsty areas of skin. Amino Acids work to preserve complexions from environmental aggressors, supporting a hydrated, healthy-looking finish.

CeraVe Smoothing Cleanser

A 0.5% concentration of Salicylic acid allows the cleansing formula to perform a chemical exfoliation, gently dissolving dead skin and pore-clogging impurities to reveal a smoothed surface, without disrupting skin’s microbiome.

VOGUE article

What Is Retinol & How To Use It (Everything You Need to Know)

Ah, retinol. When it comes to defense against fine lines and maintaining a healthy glow, there’s no ingredient in skincare more lauded. The irony? Even though the revolutionary youth-enhancing active is a mainstay of drugstores, department store counters, and dermatologist offices alike, it still manages to mystify. And thus, is often misused or underutilized.

What is Retinol?

To bring it back to the basics, retinol—alongside other retinoids, such as retinoic acid and retinyl palmitate—is essentially a derivative of vitamin A, which is one of the body’s key nutrients for boosting cell turnover. “It’s added to topical skincare products to promote skin renewal, brighten skin tone, reduce acne, and boost the collagen production,” explains New York City dermatologist Whitney Bowe, MD. “It also functions like an antioxidant to help address free radical damage, which leads to visible signs of aging.”

Who is Retinol best for?

While retinol can be beneficial for most skin types, it’s not one-size-fits-all. “Retinoids are notoriously difficult to manage for people with sensitive or easily irritated skin,” says Krant. “Technically speaking, everyone could use one, but not everyone is able to figure out how to make it work for them. The conditions that make it the trickiest are rosacea, dryness, contact allergies, and general sensitivity.” She recommends people with sensitive skin try using Adapalene (like Differin), which has a gentler effect on skin and is FDA-approved for treating acne, but can also be used for antiaging.

“I always try to get my patients on the highest retinoid that they can tolerate, but because of initial redness and dryness, this often requires starting at a lower strength and building up over time,” says Marchbein, who recommends Skinbetter AlphaRet Cream (which you can get through a derm) or the CeraVe Renewing Retinol Serum as entry-level products.

Pay attention to what percentage of retinol you’re using too: 0.05% is a good place to start if you don’t have sensitive skin, and you can work up to stronger amounts over time. If you have more serious acne, your doctor can prescribe you a prescription retinoid (adapalene or tretinoin), that will be more potent, but can also be more irritating.

What side effects does retinol have?

Retinoids have a reputation for being a harsh on your skin—you can expect some dryness, redness, and peeling—but according to Krant, this is just a side effect of the retinoids effectively turning over cells. While this irritation can be, well, irritating, it can be managed with the proper routine. Marchbein recommends using acids (like AHAs, BHAs, and PHAs) sparingly when using a retinol, and to be careful with treatments like chemical peels and lasers (i.e., tell your derm or skin tech what retinol you’re using before getting a treatment so they can make a proper assessment). If you’re fighting acne, she recommends not layering benzoyl peroxide and retinoids, since they can cancel out each other’s efficacy.

How do you use retinol in your skin-care routine?

“Retinoids are the backbone of nearly every good skin-care routine,” says Marchbein. “I recommend using both a vitamin C serum and retinoid daily, since they serve different purposes and work synergistically to help your skin look its best.” Since vitamin C protects your skin from free radical damage caused by the sun and pollution, your serum should be applied in the morning, whereas retinoids build collagen and help repair, so they should be used at night.

She also says to stick with gentle cleansers (she likes CeraVe), and to always follow your retinol with a moisturizer, especially those with hyaluronic acid and ceramides. If your skin is really irritated, you can try buffering, where you apply moisturizer before retinol to reduce side effects. Most derms also recommend easing into retinol, starting with application once a week, and working up to every other or every night, depending on how tolerant your skin is.

No matter what, “a broad-spectrum SPF 30+ should be worn religiously every day of the year, not only to prevent skin cancers, wrinkles, and sun spots, but because retinoids can make your skin more sensitive to the sun,” says Marchbein.

Begin in Your Mid ’20s or Early ’30s

Thirty has long been the banner year for introducing retinol into one’s routine, but motivated by early signs of aging, such as sun spots or crows feet, or simply eager to get a head start and utilize the latest technologies, many women are starting before then and under the careful watch of their dermatologist. “Your mid-twenties are a great time to start using retinol,” says Ellen Marmur, M.D. “Many patients who have used it for years swear by it.”

Integrate Retinol Slowly and Gently

“Balance is critical,” cautions Bowe. “Retinol can be very irritating if used too frequently or if the formulation is too strong for your skin.” She recommends starting off with a pea-sized amount of a low percentage over-the-counter formula (.01% to 0.03%), and using it “two times per week, slowly increasing the usage to give the skin a chance to acclimate.” And in that spirit, there’s a spate of new time-release formulas fit for skin types prone to redness or breakouts. “They’re a good option for people who have sensitive skin,” explains New York dermatologist Francesca Fusco, MD. “It releases the active ingredient over time and may offer less irritation.” In terms of prescription retinol versus something over the counter, the former is much more potent with a higher percentage of retinol and one may graduate to it over time, says Bowe.

Don’t Stop At Your Face

When applying a retinol-infused elixir, don’t neglect your neck or décolletage, which are areas notorious for showing the signs of aging, yet often neglected. “If those zones seem too sensitive for your current formula, add a squirt of ceramide-enriched moisturizer before smoothing it on, or pick up a separate retinoid made specifically for the area in question,” says Bowe. “They typically contain a lower dose of vitamin A, zero fragrance, and loads of soothers.”

GLAMOUR article
VOGUE article

The 7 Best Hyaluronic Acid Serums Dermatologists Love for Hydrated Skin

When it comes to moisturizing your skin, it can be challenging to achieve the perfect balance between hydrated and greasy, especially on hot, humid summer days. To the rescue: hyaluronic acid serums. Hyaluronic acid is a powerful skincare ingredient that can help retain moisture. “It’s a humectant that attracts water, hydrating the skin without making it oily,” explains William Kwan, MD, a San Francisco-based dermatologist. For this reason, serums that contain hyaluronic acid are ideal for those with oily skin. “Many moisturizers are too heavy or can cause acne [for people with oily skin], which is why I love hyaluronic acid gels,” he says.

What’s more, hyaluronic acid can deliver serious anti-aging benefits—whether or not your skin shows signs of aging. “Millennials should consider including hyaluronic acid to ensure their skin is adequately moisturized and stave off dryness and irritation,” says Ted Lain, MD, a dermatologist from Austin, Texas. “Older people need hyaluronic acid not only to help moisturize, but also to delay skin thinning, itching, and the overall aging process.”

La Roche-Posay Redermic C Anti-Wrinkle Firming Moisturizing Filler for Sensitive Skin

Ted Lain, MD, a dermatologist from Austin, Texas, loves this hydrating serum, which he says delivers both short- and long-term benefits. “I look for products that can give an immediate plumping due to short chain hyaluronic acid, and a longer term moisturizing ability with the longer chain hyaluronic acid and other humectants,” he explains.

Buy at Dermstore $50

SkinMedica HA5 Rejuvenating Hydrator

It’s not cheap, but this product is “the most consistent” over-the-counter hyaluronic acid serum New Jersey-based dermatologist Jeanine Downie, MD, has found. “It has five different types of hyaluronic acid in it,” she says. “And it hydrates the skin without making it sticky.”

Buy at Dermstore $178

Neutrogena Hydro Boost Hydrating Serum

New York City-based dermatologistDebra Jaliman, MD, recommends this Neutrogena serum. “It contains hyaluronic acid, it’s non-comedogenic, and it’s incredibly hydrating,” she says. Plus, it’s wallet-friendly.

Buy on Amazon $15

Skinceuticals Hyaluronic Acid Intensifier

Dr. Kwan’s top pick is this Skinceuticals serum, which he says is perfect for aging skin, since hyaluronic acid can help revive the skin’s natural elasticity. “It also has 2% licorice extract, which can help lighten and brighten the skin,” he adds.

Buy at Dermstore $100

The Ordinary Hyaluronic Acid 2% + B5

It’s tough to beat the price (or user reviews) of The Ordinary’s hyaluronic acid serum, but you won’t be sacrificing quality either.

Buy on Amazon $14

CeraVe Hyaluronic Acid Face Serum

Dermatologists love this brand, which is formulated with ultra gentle ingredients that won’t irritate even the most sensitive skin. And of course, their hyaluronic acid serum is no different. We love that the formula layers beautifully under their classic Moisturizing Cream.

Buy on Amazon $16

Peter Thomas Roth Water Drench Hyaluronic Cloud Serum

A whopping 75% hyaluronic acid, along with other top ingredients like silk proteins and good-for-skin minerals, help make this serum a bestseller. Plus: It’s free of sulfates and phthalates.

Buy at Sephora $86

HEALTH article

Looking for the Best Face Wash? 17 Vogue Editors Weigh In on Their Favorites

Many would say washing your face is the most important part of a skin-care routine. Now the quest to find the best face wash is even more imperative: Our vital, necessary use of face masks has led to an uptick in maskne and other irritations.

From dermatologist Carlos A. Charles’s perspective, it’s most important to find a cleanser that removes buildup, dirt, makeup, and other unwanted particles from the face without damaging the skin’s protective barrier. The founder and medical director of Derma di Colore recommends three go-to cleansers to clients: Jurlique Revitalizing Cleansing Gel because it “thoroughly cleanses the skin and leaves it feeling fresh without overdrying or stripping the skin,” and does so without parabens, polyethylene glycols, or artificial fragrances and colors; Ren Evercalm Gentle Cleansing Gel, as it cleans without being rough on the skin; and, lastly, CeraVe’s Hydrating Cleanser. “It removes impurities from the skin delicately and works well for those with the most sensitive skin. Also, it’s a good choice when starting a prescription-strength acne or anti-aging regimen,” Charles notes.

CeraVe Hydrating Facial Cleanser

Buy at Dermstore $15

Jurlique Revitalizing Cleansing Gel

Buy on Amazon $34

REN Clean Skincare Evercalm Gentle Cleansing Gel

Buy on their website $32

And while doctors certainly know best, everyone’s skin is different (and cleansers tend to elicit strong feelings), so we asked Vogue staffers to share their favorites in the hopes of making your search for the best face wash a little bit easier.

Kiehl’s Ultra Facial Cleanser

Buy at Nordstrom $22

“I got this cleanser as a gift three years ago and haven’t gone back to whatever I used to use since! I have combination skin, so the biggest thing for me was to find a cleanser that doesn’t strip my face too harshly, which this one definitely doesn’t. It’s gentle, and leaves my skin feeling clean and naturally moist.”

RMS Beauty Raw Coconut Cream

Buy at Nordstrom $18

“I love oil cleansers, and RMS’s raw coconut cream is one I always go back to. It doesn’t strip your skin like a traditional face wash, so I don’t feel like I need to immediately layer on serums and moisturizers after I rinse it off. I’ve been trying to simplify my routine as much as possible during quarantine, so this has been key!”

Fresh Soy Face Cleanser

Buy at Sephora $38

“I love this lightweight, fresh-scented gel cleanser. Not only is it gentle enough to use every day on my skin, but it leaves it feeling hydrated and refreshed each and every time. Plus, its compact size makes it easy to pack during weekend getaways.”

Naturopathica Aloe Cleansing Gel 

Buy at Dermstore $38

“When I told Follain founder Tara Foley that I hadn’t yet found the right natural face wash, she steered me toward Naturopathica’s Aloe Cleansing Gel. I now use it every night, and it leaves my face feeling clear without any of the tightness or dryness that I’ve experienced with other cleansers. I also find I don’t need to use much for it to be effectively cleansing and hydrating, which means the five-ounce bottle has lasted me many months (a win on the less-waste front).”

Grown Alchemist Hydra-Restore Cream Cleanser

Buy at ULTA $49

“There are many reasons why I love this face wash: It’s gentle and hydrating on my sensitive skin, it looks pretty on my countertop, and it smells good too.”

Cetaphil Gentle Skin Cleanser

Buy at Bed Bath & Beyond $11

“For a splurge, I love to indulge in a cream face wash from Biologique Recherche or Joëlle Ciocco. But really, in my opinion, there is nothing better than a bottle of Cetaphil—it’s plain and simple.”

Neutrogena Hydro Boost Hydrating Facial Cleansing Gel

Buy at ULTA $12

“I’m a drugstore enthusiast when it comes to basic facial care. My skin is very sensitive and I found that this is one of the only cleansers that truly caters to my skin type. Because it’s hypoallergenic, I felt confident in giving it a chance, and I haven’t looked back since. My face is always left feeling refreshed and under control.”

Eve Lom Cleanser

Buy at Dermstore $135

“I am sorry to inform you that this Eve Lom Cleanser is worth every penny. Never in my life would I think I’d be someone to pay $80 on a facial cleanser, but I am. Because of the price, I use it sparingly, but it always makes my skin look and feel much better. I love the ritual of putting it on and taking it off by using a muslin cloth that’s been soaked in warm water. Plus, you can’t beat that clean smell.” 

Philosophy Purity Made Simple Cleanser

Buy at ULTA $25

“I’ve used this face wash since high school—thank you to my local Sephora for the introduction! Despite trying posh, highbrow cleansers and drugstore staples, I’ve found that the Philosophy wash is the only one that leaves my skin feeling and looking fresh.”

Neutrogena The Transparent Facial Bar

Buy on Amazon $5

“I use Neutrogena’s Transparent Facial Bar. It’s like a tried-and-true wardrobe classic but for cleansers, maybe comparable to the turtleneck of skin-washing regimes. I’ve been using it since high school. The crisp bar, which comes in a hue of honey, lasts forever, and is under $5. How can you go wrong?”

Naturopathica Manuka Honey Cleansing Balm

Buy at Dermstore $62

“My favorite face wash is more of a balm. Made from manuka honey, this Naturopathica cleaner cleans effectively and without drying out my face. You can also apply it with a little brush that feels supernice on the face and, I think, gives me a little extra exfoliation bang for my buck. This is definitely a hero product for me and one of the most natural but effective cleansers I’ve found in my clean beauty searches. Plus, it smells so amazing you almost don’t want to wash it off.”

Avène Gentle Milk Cleanser 

Buy at Dermstore $20

“I am very picky about face washes because I have extremely sensitive skin (eczema, rosacea, you name it!), and this has been my favorite cleanser for a year now. Once something lasts in my skin-care routine for more than a few months, it’s going to stay there forever. I love the consistency of this cleanser; it’s gel-like but not sticky, and so soothing, always leaving my skin feeling so clean!”

Lesse Refining Cleanser

Buy at CAP Beauty $55

“I swear by Eve Lom’s cleanser (a classic for a reason!), but for an extra-deep clean I always go to Lesse’s all-natural scrub, which contains ultrafine apricot granules to gentlyexfoliate the skin—a must after long beach days (and lots of sunscreen). Plus, the charcoal-blue-colored formula is just about as pretty as they come.”

Dermalogica Clearing Skin Wash

Buy at Dermstore $62

“There are very few constants in my skin-care routine, but the one product I will always go back to is Dermalogica’s Clearing Skin Wash. I can try other cleansers, but this is the one that I repeatedly purchase and always have on hand (I own the largest possible size and keep travel versions at my parents’ house just in case). My skin tends to be oily, but this saves me from needing a thousand blotting papers.”

Tatcha The Rice Wash Skin-Softening Cleanser

Buy at Sephora $35

“Tatcha was the first skin-care brand I splurged on growing up; the brand’s infamous inclusion of milky rice water brings an extra boost of moisture to my otherwise dry, and at times, flaky skin. The gentle texture combined with ingredients like hyaluronic acid and Okinawa algae (known to plump and lock in moisture), leaves my skin feeling supple and bouncy every morning.”

Epi Logic True Calm Rosehip Gel Cleanser

Buy at Brooklyn Face & Eye $40

“All I can say is God bless Chaneve Jeanniton and every product in the Epi.Logic line! Chaneve created this face wash to soothe sensitive skin, and since using it, I never have to worry about my skin getting irritated while washing my face in the morning!”

Chantecaille Pure Rosewater

Buy at Nordstrom $32-74

“This is not necessarily a face wash, but I’ve been loving Chantecaille’s rosewater spray. It leaves me looking dewy and is naturally perfumed with a faint floribunda smell. Plus, it comes in the prettiest packaging designed by tastemaker extraordinaire John Derian. I spritz my face liberally each night with it so it might as well be a wash!”

VOGUE article

10 Of The Best Affordable Skincare Brands To Try Now

Money can’t buy you happiness, but it can buy you most expensive luxury skincare. But in beauty, not all of the most effective products come with an astronomical price tag. Myriad affordable skincare brands offer all of the best active ingredients in effective and luxurious-feeling formulations that don’t cost the earth. “I often find that people tend to equate uber-cheap prices to a poor quality product,” says medical and aesthetic doctor, Dr Ewoma Ukeleghe. “But that isn’t always the case. A lot of these cheaper brands can afford to conduct research and create products that are highly effective.”

The problem is, consumers often assume that the more expensive a product is, the better it will be, and in a confusing and crowded skincare market where there is always a new product being touted for its miracle effects, we end up going around in circles. The reality is, a consistent approach to skincare that incorporates good quality ingredients (that you can afford to continue buying) is important for the quality of skin, so it’s worthwhile getting to know the affordable skincare brands that keep prices reasonable, without scrimping on efficacy. 

If you’re wondering if there are still certain products worth splurging a little more on, Ukeleghe says the answer is yes. “You can compromise on cost when it comes to products such as cleansers and moisturisers, but I’d stress that this isn’t so much the case with serums,” she says. Every good skincare routine includes a cleanser, a moisturiser, a hydrating product and an SPF, and she says cleansers and moisturisers (read on for our pick of the best affordable options on the market), and in some instances SPF, are the products you can get away with paying less for.

“You can save on SPF as there are some great, affordable formulations on the market, however I typically find that cost does matter, particularly if you want a formulation suitable for oily, acne-prone, sensitive skin or skin of colour,” she says. Once the backbone of your routine is in place, you can add in serums and masks, utilising ingredients like retinol, AHAs, BHAs, niacinamide and hyaluronic acid according to your skin concerns, from congestion to dullness.

Being prepared to invest in a serum is Ukeleghe’s main rule of thumb, since they tend to incorporate more expensive ingredients, bumping up the price. Brands like La Roche-Posay do offer serums that manage to be affordable and effective, so make them the starting point of your hunt for an inexpensive serum that delivers on its promises.

Here is the British Vogue beauty team’s pick of 10 of the best affordable skincare brands to try now.

La Roche-Posay

This French pharmacy brand is a favourite of editors, celebrities, and probably most of your friends, and that’s all thanks to its excellent formulations. There is a product for everyone: the Toleriane range is a favourite of those with sensitive skin (the new Ultra Dermallergo Serum is £28 and excellent at alleviating dryness and redness), while the brand’s Retinol B3 is a brilliant introduction to the best anti-ageing active around – and it’s great for sensitive skins too.

CeraVe

A brand developed with the help of dermatologists, CeraVe products are formulated around the founding principle that our skin barrier is integral to how our skin looks, performs and feels. To that end, each product contains ceramides, an ingredient that makes up half of our skin barrier, and they’re really quite brilliant. Two good entry points are the Hydrating Facial Cleanser, a product that lifts all make-up off without stripping the skin, and the Moisturizing Cream, which is a £5 tube of creamy heaven. 

The Ordinary

Renowned for its minimal prices, The Ordinary’s products don’t disappoint either. There’s a huge range of choice, but good first ports of call are the Hyaluronic Acid 2% + B5, the Squalane Cleanser, and the Niacinamide 10% + Zinc 1%. If you become confused while perusing the website, the brand has recently launched virtual consultations on the Deciem website to connect you with team members over chat or video call, to help you decide what is best for your skin type.

L’Oréal Paris

Enjoy world-class skincare formulations with L’Oréal, whose consistent innovation in the skincare space makes it a rival for even the most expensive brands, without the lofty price tags. The brand’s new Age Perfect Golden Age Cooling Night Creamis £14.99, and helps re-cushion sallow skin thanks to the neo-calcium within the formula. Meanwhile, its Revitalift Laser Glycolic Acid Ampoules contain 10 per cent glycolic acid, and help to unclog pores, exfoliate the skin and leave it radiant; and the Revitalift Filler with 1.5% Hyaluronic Acid is an excellent choice for those who want to hydrate, plump, or simply boost their skin’s luminosity.

Simple

We should all aim for simplicity in our skincare routines, and Simple – unsurprisingly – offers us just that. You’ve probably tried the face wipes over the years, but a better choice is the milky Kind To Skin Purifying Cleansing Lotion or its micellar waters. The Hemp Ultra Calming Sheet Mask and facial moisturiser are two other stand-out products in the range – both leave skin feeling soothed and glowing.

Avéne

Another excellent French pharmacy brand (we have a lot to thank them for), Avéne’s speciality is sensitive skin, but its products are worth exploring for all skin types. After all, acne-prone skin also tends to be sensitive too. Look no further than the Hydrance Rich Hydrating Cream and Hydrance Aqua-Gel moisturisers (depending on your preferred consistency) to moisturise, and the Gentle Milk Cleanser to cleanse the skin without drying it out. The newest launch from the range is the Cleanance Comedomed, a cream containing a milk thistle-derived active ingredient called comedoclastin, which helps to reduce sebum and stop spots from forming in the pore. A must-try.

Garnier

Utilising the power of plants in its products, Garnier’s skincare products will appeal to those who like a natural approach to skincare. The Organic Lavandin Anti-Age Facial Sleeping Cream is enriched with jojoba and argan oils, and leaves skin hydrated, supple and smooth when you wake up in the morning. And if you haven’t tried its Moisture Bomb sheet masks, where have you been, exactly? The Night Time Face Tissue Mask with deep sea water and hyaluronic acid is second to none.

Super Facialist

From face wash to eye cream, Super Facialist offers a broad range of skincare products categorised by skin issue. For those who want to encourage luminosity back into the skin, the Vitamin C range is a good choice (the Brighten Booster can be mixed with your moisturiser for supercharged results), while the blemish prone will love its Salicylic Acid line, which utilises salicylic as its star ingredient – the Pore Purifying Clay Mask is a stand out.

Vichy

With some seriously cult products under its belt, Vichy gives great skincare. Its newest launch, the Minéral 89 Fortifying Sheet Mask, is made up of 89 per cent Vichy mineralising water (which is ultra soothing – and its signature ingredient), and hyaluronic acid, delivering a major boost to skin’s hydration levels. Another star product in the same range is the Minéral 89 Hyaluronic Acid Booster – it’s packed full of hyaluronic acid, so ideal to use morning and night.

The Body Shop

You probably already know it makes great body creams, but The Body Shop’s skincare offering is just as strong. If you’re yet to try its Aloe Soothing Body Butter, now is the time – it’s an ideal accompaniment to facial massage, and helps to calm irritated skin. Those who suffer from spots will love the Tea Tree line, while those with mature skin should look to the Drops of Youth collection.

VOGUE article

How to Transition Your Skincare Routine From Summer to Fall

As summer’s scorching temps and steamy humidity slowly turn to earlier sunsets and cooler, drier air, the seasonal change in weather has a larger impact on our skin than you might think.

“Our skin is our first and most important barrier between our bodies and the outside world,” says Stanford-educated dermatologist Dr. Laurel Geraghty. “As temperatures and humidity levels drop, skin is one of the first organs to feel the effects, as it becomes dryer, more fragile, flakier, and itchier.”

Fall and winter are also when recurring skin conditions, like eczema, dandruff, and psoriasis rashes, tend to flare up, she cautions. 

To keep skin radiant and healthy — and dry skin freak outs far, far away — follow these dermatologist-approved skincare swaps and tweaks to make the seasonal shift seamless. 

Why Does My Skin Get So Dry in the Fall?

“In the fall and especially in the winter, the dip in humidity, cooler weather, hot showers, and indoor heaters all dry out the skin and damage the skin barrier,” explains Dr. Melissa Kanchanapoomi Levin, board-certified NYC dermatologist and founder of Entière Dermatology. “When the skin barrier is compromised, skin becomes sensitized, leading to cracks in the outer layer of the skin, loss of hydration, and eventually, inflammation.” 

To soothe these negative seasonal effects on skin, a hydration-boosting skincare routine is critical and should also work to keep the skin barrier healthy. To help combat these changes, Dr. Kanchanapoomi Levin recommends using products rich in cholesterol, fatty acids, and ceramides.

When Should I Change My Skincare Routine? 

It’s a subtle, delicate dance between summer and fall — one day it’s toasty enough for a tank top and the next you’re reaching for a hoodie — but there are a few seasonal red flags to nudge you to begin the transition.

A good rule of thumb is how often you’re reaching for a light jacket before going outside, says Houston-based dermatologist and cosmetic surgeon, Dr. DiAnne Davis. If you’re grabbing another layer of clothing more days than not, that’s a sign to re-evaluate your routine. 

A slightly more playful seasonal sign, according to Dr. Geraghty, is when it’s cold enough to see your breath. 

But most importantly, you have to listen to your own body. “Some patients with sensitive skin or extremely dry skin may have to make adjustments sooner than patients with oilier skin,” Dr. Davis explains.  

Skincare Swap 1: Cleansers

Foaming cleansers or gels that help to control oil and do a nightly deep clean are a godsend when summer temps hit the 90s. But in the winter, when there’s less moisture in the air to begin with and the skin produces less oil, it’s a double dry skin whammy. Cleansers that strip skin of its natural oils will accelerate and intensify dry skin. 

Tread lightly with acne-focused skincare made with salicylic acid and benzoyl peroxide, cautions Davis, as these harsh ingredients can exacerbate dry skin. Bottom line: shelve the clarifying, acne-focused and super foamy cleansers until next summer. 

Instead, opt for a gentle, creamy formulation, like dermatologist favorite CeraVe Hydrating Cleanser or the High Performance Cleanser from Macrene Actives. For an extra shot of moisture to the skin, try a cream-to-oil cleanser like Laneige’s Cream Skin Milk Oil Cleanser, to ensure a hydrated and healthy skin barrier.

Skincare Swap 2: Moisturizers

During the dog days of summer, a light lotion or tinted cream may be enough to keep skin moisturized and supple, but as soon as the temperature drops, all bets are off. There’s no way around it: Keeping skin hydrated in the cooler months is the cardinal rule of wintertime skincare.

To build a defense against dry skin, choose a rich, creamy moisturizer with humectants and occlusive ingredients. “Not only to draw water into the skin but also to seal the hydration into the skin,” says Dr. Kanchanapoomi Levin, who recommends the moisture-packed StriVectin Re-Quench Water Cream to her patients. “Overall, ingredients like glycerin, ceramides and Niacin ensure well hydrated skin as well as a robust and intact skin barrier.”

For the driest skin types, and those with eczema and psoriasis rashes, heavier creams and ointments containing petrolatum, like shelfie staple Aquaphor, quench and heal skin better than anything else, says Dr. Geraghty, even if it leaves a slightly messy, gooey feeling on the skin. And really, what’s a little stickiness compared to a lot of relief? 

To really amp up the skin’s absorption, follow the technique that dermatologists often call the ‘soak and smear’: apply your serum or moisturizer after cleansing your face and patting dry, but while the skin is still damp for maximum hydration.

Skincare Swap 3: Serums

To go the extra mile to combat skin dehydration, layer on a nourishing serum, like the popular cult classic Dr. Barbara Sturm Hyaluronic Serum, that will help replenish lost moisture, giving you long-term hydration and smoother, plumper skin.

Pat the serum onto damp skin after cleansing but before a moisturizer. 

Skincare Swap 4: Sunscreen

“Unless you’re out skiing, exercising, or golfing on a bright winter day, or unless you live in a southern state, there’s not much need for a high SPF sunscreen, that being SPF 50 or higher, since UVB rays are at a minimum,” says Dr. Geraghty. 

On the flip side, UVA rays — the long wavelengths of sunlight that penetrate into the skin’s dermis, breaking down collagen and elastin, which contributes to sun spots, sagging,  and wrinkling — dominate the winter months. And even worse: because of the cooler temps, it’s harder to feel the ray’s effects on your skin, which can lead to serious sun damage without even noticing.

“During the cool months, it’s important to choose a sunscreen labelled ‘broad spectrum,’ since the SPF rating refers only to protection against UVB and not UVA light,” explains Dr. Geraghty, who favors Elta MD UV Daily and Supergoop! Superscreen Daily Moisturizer SPF 40. “The ingredients available in the US that most effectively protect against UVA light are zinc oxide and avobenzone.”

Skincare Swap 5: Actives and Exfoliants

For sensitive skin types, tread lightly with potentially irritating ingredients, like alpha hydroxy acids, beta hydroxy acids, retinoids, and toners, says Dr. Geraghty, who scales back her own topical retinoid cream during the winter to three to four times per week versus her nearly daily summertime use. 

Because it’s easier for the skin to become inflamed during the drier months, Davis also recommends cutting back on exfoliating. Chemical or physical exfoliation once or twice a week should be plenty, unless you have visible flakiness, as it can perpetuate the dehydration cycle by stripping the skin’s oils. And when you do exfoliate, go for a lighter, less intense exfoliant, like Skinceuticals Glycolic 10 Renew Overnight.

When in doubt with wintertime actives, follow Dr. Geraghty’s words of wisdom: If anything makes the complexion stingy, burning, or pink, that could be a sign it’s too irritating for the season.   

Skincare Swap #6: Lip Balm

If you think a thin swipe of flavored tinted lip balm will save your lips from getting chapped or cracked, think again. Load up on tiny tubes of Aquaphor — Dr. Geraghty keeps hers in several highly trafficked areas — or Vaseline to layer on throughout the day to proactively protect the skin.

InStyle article

This Cult-Favourite Cleansing Oil Is So Popular, Over 77 Million Bottles Have Been Sold Worldwide

Deep cleaning skincare is having a moment right now. Seemingly everybody is looking for the next best skincare hack — whether it’s a pore-eliminating mousse or a gentle gel exfoliator — to keep their complexion squeaky clean and blackhead-free (while still maintaining a glow, of course). If the hot weather has you browsing for something to help with clogged pores and oily skin, this Japanese face cleanser comes highly recommended by thousands of shoppers.

You may already recognize the DHC Deep Cleansing Oil. Not only is it Amazon’s third best-selling makeup remover, but it has also garnered a cult-following worldwide. According to a brand representative, over 77 million bottles of the cleanser have been sold to date — and at one point, it was so popular that a bottle was flying off shelves every 10 seconds. Its simple formula, which includes olive oil, rosemary oil, and vitamin E, combined with powerful results are what makes it so popular. Shoppers say it’s helped their skin “tremendously” and is “incredible” at removing blackheads, reducing the appearance of pores, and even fighting acne.

Buy It DHC Deep Cleansing Oil, 6.1 oz, $28; amazon.com; DHC Deep Cleansing Oil, 4.1 oz; $21; amazon.com

If you’ve never used a cleansing oil before, the directions are a little different from traditional face wash. It’s meant to be applied on dry skin (don’t wet your hands or face prior), massaged for about 30 seconds, and then rinsed off with water. You can follow up with a gel or foam cleanser if you’re following a Japanese or Korean beauty routine (Amazon shoppers often purchase this CeraVe face wash to use after the DHC oil), or simply move on to the next step in your skincare regimen.

“Nothing compares to this at all. This is such a holy grail product sent from the gods,” one shopper wrote. “No crappy fillers, chemicals, additives, etc. Just simple, super effective and straight to the point. I have used this for years and have tried many others… Shu Uemura, Eclos, Josie Maran, Julep, Origins, Boscia, Burt’s Bees, Neutrogena [and] none of them are as great as this. This leaves no residue on the skin and my makeup routine used to be quite intense. Acne prone/oily/combination/sensitive/eczema prone skin people, this should be the only cleansing oil to use.”

If you don’t want to commit to a full-sized bottle right away, DHC also has travel-sized options of the oil that come in a kit with other products, like a makeup primer and the brand’s best-selling lip balm.

Buy It DHC Travel Essentials, $21; amazon.com

Whether your skin’s been stuck in a rut or you just want to try something new, the DHC Cleansing Oil might offer that nourishing deep clean you’ve been looking for.

PEOPLE article

7 Soothing Products to Get Us Through the Retinol Scaries

Preparation is a must when you’re using retinol for the first time ever. I’m not one to enter any pursuit lightly, so before selecting a product for my virgin skin, I researched. In other words, I read a lot of articles about the anti-aging, acne-clearing, and collagen-stimulating rewards of this wonder ingredient. Since I’m a total newbie, I knew I needed to start with a low-percentage formula to ease my skin into the fold. That meant finding the best retinol for sensitive skin.

I’m no stranger to acids or other potentially harsh skincare ingredients—I’ve used glycolic acid as well as other AHAs and BHAs in the past—but I didn’t want to throw my skin to the proverbial wolves. After consulting some of my co-workers for product recommendations, I bought a bottle of the First Aid Beauty Retinol Serum with a 0.25% concentration of retinol formulated for beginners like myself and those with sensitive skin.

My skin went through a fairly uneventful acclimation phase in the beginning; maybe a few more pimples than normal, but nothing I wasn’t prepared for. About two and a half weeks in, I started to experience the dreaded retinol scaries. The skin near my jaw and around my mouth began peeling and the vitamin C serum I used every morning started to feel more tingly than normal. Then I did something most dermatologists would probably caution against: I added a new product to my skincare routine.

Since retinol can make your skin more photo-sensitive, I’d been religious about applying SPF every day. One fateful day I switched to a face sunscreen that had some extra L-ascorbic acid because the brightening, vitamin C-laden ingredients sounded like a nice way to treat my skin. Unfortunately, this product sent my retinol purge into overdrive. I immediately broke out in a red rash and the parts of my face that were already peeling started stinging and burning too.

Not one to panic too much, I looked for the most gentle and soothing skincare products I could find. In another probably-not-derm-recommended turn, I again changed up my routine—this time switching to super calming products with zero fragrance or other irritants that would make my face angry. Because retinol can also be drying (and my skin was already molting like a snake thanks to the expedited cell turnover), I looked to products that would provide extra moisture and hydration. About a week after my mishap, my skin was much happier and the burning, stinging sensation is firmly behind me.

These are the products nursing my skin through a retinol purge. I love them so much, I don’t think I’ll stop recommending them anytime soon.

First Aid Beauty FAB Skin Lab Retinol Serum

I’ve used First Aid Beauty products for years and love how gentle everything is on my skin. When I saw a steady stream of positive reviews for their retinol serum, I wanted to try it right away.

Aveeno Ultra-Calming Foaming Cleanser

This gentle cleanser from Aveeno lives up to its name—it truly is ultra-calming. And the fragrance-free formula is exactly what my sensitive skin needs after a few weeks of using retinol.

Mario Badescu Facial Spray With Aloe, Herbs and Rosewater

This is the lone exception to my new fragrance-free skincare rule. I’ve trusted this Mario Badescu facial spray for years (it has a cult following for a reason) and use it to prep my skin so it can better absorb the serums and moisturizers that follow in my routine.

First Aid Beauty Ultra Repair Hydrating Serum

I started using this hydrating serum from First Aid Beauty a few months ago and don’t plan on turning back anytime soon. It’s common knowledge that retinol can be drying, so this serum provides a moisturizing boost thanks to its hyaluronic acid-rich formula.

Glossier Priming Moisturizer

Glossier’s Priming Moisturizer is another fragrance-free staple in my skincare routine. At its core, this is a no-frills moisturizer that I swear by.

Supergoop! Unseen Sunscreen

One of the most parroted pieces of advice to retinol newbies is to use a daily sunscreen since retinol can make the skin more photo-sensitive (daily sunscreen is also just good to use in general). This clear gel formula from Supergoop! agrees with my skin, even though the inclusion of Frankincense doesn’t make it completely fragrance-free.

Cerave PM Facial Moisturizing Lotion

My fancier, more expensive night creams are on an indefinite hiatus thanks to this moisturizing night lotion from Cerave—and more than 1,500 five-star reviews on Amazon agree. The brand’s signature mix of ceramides and skin-restoring ingredients go to work at night to help my skin feel revived and fresh by morning.

Have you tried any of these products? Let me know in the comments below!