If there’s one beauty brand universally loved by editors, bloggers, and makeup artists alike, it’s Glossier. Founded in late 2014 by Emily Weiss, the brand singlehandedly ushered in a new era in beauty: One in which minimalism and no-makeup makeup is favored over chiseled cheekbones created by contouring palettes often seen all over Instagram. The brand became a fan favorite overnight and its millennial-pink packaging can be seen everywhere — including, but not limited to, the vanities of beauty editors and the bags hauled to red carpet events by top-billed makeup artists.
Arguably the product that put Emily Weiss’s beauty brand on the map, Boy Brow is everything we want in an eyebrow product: Tinted, but not overly so; long-lasting (because having your brows melt off midday is not a good look); and super easy to use. The 2016 Best of Beauty Award-winning pomade comes in three natural-looking shades (plus a clear version that keeps hairs in place sans any tint), and brushes on easily for brows that look full and groomed, but not bushy. Yes, please.
Full disclosure: If you have oily skin, chances are Glossier’s Futuredew isn’t going to be up your alley, as it’s a serum-oil hybrid that leaves skin super glowy — even when used sparingly. But if your complexion is on the drier side, it might just be your new best friend. Infused with squalane, which hydrates, as well as nourishing oils like jojoba, grapeseed, and evening primrose, it works to smooth, soften, and brighten skin in one fell swoop. Additionally, it can be used as a makeshift highlighter — just tap a dot or two on the high points of your face for a subtle glow.
If you’re looking for an everyday mascara that gives lashes a noticeable-but-natural-looking boost, then Lash Slick is the one for you. Similar to Boy Brow, it coats lash hairs in a glossy pomade that enhances the look of natural lashes and doesn’t get clumpy, gloopy, or flaky. It’s also an excellent option for anyone who can’t be bothered to remove waterproof mascara because it comes off easily and seamlessly with just a little warm water — despite being otherwise budge-proof.
I have to be honest: liquid cheek tints are sometimes, to put it bluntly, hard to use. They’re either too pigmented, not pigmented enough, or dry too fast and leave the face a blotchy, streaky mess. Not so with Cloud Paint, which provides a sheer wash of natural-looking color for a just-in-from-the-cold flush — aka what blush is supposed to look like. The lightweight formula melts into the skin, making blending ridiculously easy — and the four shimmer-free shades (Dusk, a tawny, rose pink; Puff, a brighter, candy pink; Beam, a pretty, golden coral; and Haze, a cool magenta) are makeup bag must-haves.
For those of us who don’t have the patience, energy, or drive to double-cleanse with an oil and then another cleanser. Glossier’s Milky Jelly Cleanser is the answer to all of your post-Happy Hour makeup-removing struggles. The bouncy, lightweight cleanser easily melts off even the most stubborn waterproof makeup and cleanses the skin, without leaving any residue (or that weird, tight, hand-me-the-moisturizer-quick feeling). It also smells like rosewater, which is a nice change from the subtle chemical smell of many other skin-care products.
Myself — and, okay, the rest of the world — have been next-level obsessed with Balm Dotcom since it first hit the market a couple of years ago. Available in an array of skin-brightening shades, the hydrating, waxy balm (blended with beeswax, castor seed oil, and a variety of antioxidants) hydrates dry skin — we’re talking elbows, knees…everything. I like using the Original, untinted version on my body, but for a pretty wash of sheer, glossy color on the lips, the Cherry shade (a juicy, fruity red) cannot be beaten.
Slather the mint-colored, kaolin clay mask onto your face to look at least marginally more alive before work the next day. About 20 minutes later, you’ll be pleasantly surprised when your skin is brighter, smoother, and more awake.
For those who prefer their highlighter to deliver a glowy (rather than sparkly) finish, Glossier’s beloved Haloscope highlighter (a favorite of pretty much every Allure editor) can’t be beaten. The highlighting stick, infused with a core of solid, vitamin-rich oil, gives the skin a dewy, almost glossy highlight — with just a hint of shimmer (thanks to glimmering particles from actual crystals). It’s super easy to apply and blend, and the three luminous shades (sun-kissed Topaz; pearlescent Rose Quartz; and iridescent Moonstone) are versatile enough to be used on all skin tones.
Glossier’s best-selling Priming Moisturizer is one of those rare products that doesn’t seem particularly special, but delivers spectacular results. The featherlight hydrating cream features a blend of potent complexion-improving ingredients (including hyaluronic acid and redness-reducing botanicals) to keep the skin hydrated all day long. At the same time, it’s gentle enough to use every day and gives the skin a healthy, hydrated glow, making it a great pick for days when foundation just isn’t going to happen. Its only qualm? It doesn’t have SPF — so you have to apply your sun protection separately.
It also comes in a Balance version for oily skin, which one reviewer says is “formulated to prevent and heal blemishes with antibacterial, soothing bamboo extract and willow bark extract, which is a natural derivative of pore-clearing salicylic acid.”
If there’s one brand that’s proved it’s worth the hype, it’s Glossier. Basically every new launch immediately lands on top of the best Glossier products charts. It’s not hard to see why: Glossier is a master class in brand identity (see: its millennial pink packaging, “G” merch, and dreamy but realistic ads), it’s perfected the art of the no-makeup makeup look, and it’s got a fanbase so loyal that shoppers will patiently wait (often out the door of its showrooms) to get their hands on whatever just hit the shelves.
But just like with anything that seems too good to be true, those who aren’t fully aboard the Glossier train often wonder whether its products are actually worth it. Does Boy Brow really transform your eyebrows in few single swipes? Is Cloud Paint seriously as good as its painfully cute tube would lead you to believe? Do the Body Hero products actually feel as divine as they look in the ads? If the Glossier reviews ahead have anything to say, the answer is a resounding yes.
Scroll on for GLAMOUR’s honest Glossier reviews to see what’s absolutely worth spending your money on.
Glossier Boy Brow
There’s a reason this product is Glossier’s top seller (and inspiration for so many copycats): It’s awesome. I love everything about it—its tiny tube, its teeny brush that separates and grooms so well, its super-sticky, nonflaky, semiwaxy formula that holds hairs in place for days. Even better, Glossier finally expanded its shade range to include an auburn shade for redheads like me. —Lindsay Schallon, senior beauty editor
Everyone says the last thing they want in a concealer is cakey-ness. Having makeup visibly settle into the fine lines we all have isn’t cute and defeats the purpose, for me, of wearing makeup to begin with. What I love about Glossier’s Stretch Concealer is its texture. It’s so lightweight and dewy that it’s almost impossible for it to cake up. I started using it not just under my eyes to cover circles but also on my eyelids to give my face a more pulled-together look, as well as to cover redness under my nose and at the corners of my mouth. It looks super natural—some might say too natural if ultra-full coverage is the goal—but it works wonders for me when I don’t feel like a full face of foundation and want a light glow while still hiding my skin issues. —Perrie Samotin, digital director
I don’t always wear makeup—but I will wear lip balm, which is why the Balm Dot Com formula is so appealing to me. It’s light and moisturizing without being sticky, but is tinted in these gorgeous shades that make it seem like I tried. Cherry is my go-to color, but honestly, you can’t go wrong with any of them. —Shanna Shipin, commerce editor
I love how the Lash Slick formula goes on evenly and the brush “combs” so each lash is accentuated. I also appreciate that the tiny fibers add oomph without turning my lashes into spider legs. Whereas other mascaras go on wet and immediately leave dotted marks below my brows, Lash Slick magically stays put—from the moment I put it on until I wash it off at night. I was nervous, since it’s water-resistant, not waterproof, but I’m happy to report that it doesn’t flake or smudge. —Kimberly Fusaro, branded content director
I’ve been a fan of Glossier since day one, and most of its products have made their way into my daily routine (hi, Boy Brow!). But my love runs deepest for its Milky Jelly Conditioning Face Wash. The texture is unique—the only way I can describe it is cushiony—and it never leaves my skin feeling tight or stripped. I use it in the morning on dry skin and at night after an oil cleanser or micellar water to remove makeup. The smell is incredible: It’s like roses and lipstick, but it’s subtle enough not to irritate my sensitive skin. I will always have a bottle in my bathroom because it works, and it honestly just makes me happy when I use it, which is what beauty is all about. —Bella Cacciatore, beauty assistant
Normally I’d roll my eyes at anything being called “aesthetic skin care”—meaning, a product that imparts skin-care benefits but also looks incredible on—but that’s exactly what this oil-serum hybrid is, and the glow it gives your face is impossible to scoff at. Futuredew gets its skin-glistening magic from light-reflecting minerals, but it’s also got all the things you’d look for in a great hydrating serum: jojoba, grape seed, evening primrose, and rosehip oils, along with squalane to help lock in moisture. The number of compliments I’ve gotten on my skin has increased tenfold since I’ve started using it. No lie. —L.S.
I won’t lie: When I first tested this by drawing swatches on my hand, I was unimpressed by the pigment payoff. But when I tried it on my eyes, I realized that’s where it’s magic comes to life. The buildable formula makes the whole experience less high-stakes. If your line goes awry, it’s fine, because it isn’t intense dark black until you draw a few layers. This means less of a heart attack for those who haven’t mastered a cat eye and more versatility from day to night. The brush tip is superthin and glides along your lash line for a subtle vibe that feels very Glossier, and the control is top-notch! When I washed my hands, the swatches didn’t budge. —Erin Parker, commerce writer
With all the handwashing I’ve been doing since COVID hit, this rich—but not sticky—hand cream has been a godsend. It smells like the brand’s fragrance, You, which is clean and fresh with a slight hint of florals. I wish I were going more places these days, because this is the kind of cute packaging you never get sick of pulling out of your bag. —L.S.
Glossier’s reformulated Generation G lipstick is a new favorite of mine. I love how comfortable and moisturizing it is. I use the color Zip, which is sheer and buildable, so I can apply it on the go, but still packs such a punch that I don’t need to wear anything else with it. It’s the perfect red lip for those who are a little bit color-shy like me. —Khaliha Hawkins, producer
Until Body Hero, I believed the one metric that mattered in lotion was how well it moisturized. I was a noob! Innocent and impressionable! But as soon as I found this (attractive!) stuff, I learned the truth. A good lotion will make your legs look longer, your skin feel dewier, and your bod smell like a fresh-picked flower. I’ve reordered it three times. —Mattie Kahn, culture director
I’m all in on highlighting pretty much 365 days of the year—but most especially when I’m feeling a little run-down. The combo of crystal extracts and actual moisturizing oils in Haloscope ensures that I look fresh-faced and dewy while it hydrates my skin at the same time. A dash on my cheeks, brow bones, and the bridge of my nose, and I’m good to go. —Abby Gardner, news writer
I used to swear by Nars Orgasm Blush—and it’s still a fave!—but ever since I tried Glossier’s Cloud Paint, I have trouble using anything else. Cloud Paint is incredibly easy to apply (I use my finger), and it blends seamlessly on my cheeks. The tiny tube is also deceptive; it actually lasts me months even though I use it every day. As for the color, I’ll alternate using Beam and Puff between seasons. Beam is orangey, so it gives a pretty glow in the summer, whereas Puff is a light pink that looks great when I’m more pale. —B.C.
After I cleanse my skin at night, I swipe this glycolic acid toner all over my face and neck in order to remove excess makeup residue and keep my skin smooth. Thanks to powerful hydroxy acids (AHA, BHA and PHA), it works to gently exfoliate, unclog pores, and fight breakouts. I’ve totally seen a difference since I added it to my routine. —Jillian Ruffo, contributor
I have my eyebrow routine down pat: I apply a primer/growth serum and use my Anastasia Beverly Hills Brow Wiz and that it’s. Two products and I’m done. However, after trying Glossier’s Brow Flick in Black, I realized that my eyebrows were missing some serious definition. Brow Flick definitely made my brows stand out more than they originally did, and as I grow them out to be the big bushy brows I want, it’s become the perfect subtle addition to my routine. The tip is thin and precise, and you can wipe/brush out any mistakes you make. —K.H.
I’ve been a fan of the Body Hero lotion since it launched, but lately I’ve been more into oils, so this couldn’t have come at a better time. Like its older sister, the packaging is cool and expensive looking, and it makes me smile every time I see it in my bathroom. The oil itself is super lightweight—it’s a dry oil so you can put jeans on right away or roll around in clean sheets without leaving a mess—but it feels really nourishing and lush. My favorite part, though, is the scent; the perfect soapy neroli that makes me smell like a rich European baby. I have no complaints. —B.C.
Glossier’s shimmery Lidstar eye shadows have been a mainstay in my makeup bag for years, so when the brand revealed it was launching matte eye shadow, I had high hopes. While I wish the packaging were a bit more interesting (really, how can you beat Lidstar’s mini test tubes?), the formula more than makes up for it. The colors are matte, yes, but they still go on with the sheer, buildable consistency Glossier’s eye shadows are famous for. The dry-down, meanwhile, looks like powder without any of the telltale dryness or cakey-ness. My favorite is the blue shade, Pool, that reminds me of the powder blues that were big in the late ’90s—but look perfectly in place for 2020. —L.S.
Let me preface this by saying I am not a bar-soap girl, and yet I am obsessed with this exfoliating bar. First of all, I hate how much body scrubs leave a trail of grounds at the bottom of my tub, and a lot leave my already oily skin feeling like there’s a thin film over it. This is hydrating yet tough on rough patches of skin, and I love the little well on the bottom of the bar that lets you drop a bit of body wash on top so you can cleanse and exfoliate in one fell swoop. —L.S.
This may be a hot take, but I don’t use many—if any—Glossier products in my daily routine. (I know, I know.) There is one exception, though, and that’s Wowder. The loose powder manages to give my skin a matte yet dewy appearance without feeling too cakey. It’s like putting an IRL filter over your skin. —Anna Moeslein, senior editor
It’s kind of incredible how easily these eye shadows wake up your face. I seriously put it on in the back of a cab without a mirror—that’s how easy they are. With one swipe and smudge on your lid, it leaves the prettiest soft wash of color behind. Most days I wear Lily, the lilac color, with mascara (my current fave is by Maybelline), and it gives the illusion I put much more thought into getting ready. And if I had a late night out? I’ll put Moon in the inner corners of my eyes to brighten them. —L.S.