Dior unveils the Spring-Summer 2022 collection by Maria Grazia Chiuri.
Photograph : Olivier Rose
In beauty, there is no category more timeless—or quintessential—than lipstick. As an enduring symbol of power and femininity, the transformative swipe of classic lipstick is never to be underestimated. Over the decades, brands have met perennial demand with a dizzying menagerie of offerings, leaving no color, undertone, or finish unturned. But despite the scale of options, there are those strikingly universal shades that women keep coming back to. From true reds to nuanced nudes, here, a dozen classic lipstick shades with that certain something loyal masses can’t get enough of.
In 1952, Revlon launched its Fire & Ice ad campaign, starring Vogue cover girl Dorian Leigh, and caused a stir with its kitschy quiz supplement designed to decide if one was, in fact, suited to this tried-and-true bold red.
Inspired by the 1960 Italian drama La Dolce Vita starring Anita Ekberg, this dusty rose strikes a sophisticated balance between retro and modern pale-pink lips.
Making a hyper-gothic wash of color both flattering and accessible, the secret behind this deep berry hue is its sheer, glossy, and balm-like texture.
In 1953, Christian Dior created two “perfect red” lipsticks for the runway, “9” and “99,” and more than half a century later, this rich red is the gorgeous amalgam of the two.
A single slick of this matte nude pink will enhance the natural color of your lips to bespoke effect, while a few more layers builds to a more dramatic true mauve for a dose of understated glamour.
The coolest of cool reds, this iconic shade is flattering on virtually everyone, with subtle blue undertones that brighten teeth and the whites of the eyes in one fell swoop.
With its unmistakable vanilla scent, this creamy pinky-taupe nude goes on sheer and supplies a boost of radiance to a wide variety of complexions.
This shade is a darker-than-dark plum in the tube, but when you swipe on the shiny, semi-opaque formula, it reads more like a juicy deep fuchsia that you can layer on to your desired opacity.
Named after Italian designer Elsa Schiaparelli, who made shocking pink her signature color, this electric fuchsia shade is just as head-swiveling as her Surrealist designs.
Known as the “Armani Red,” this rich, highly pigmented crimson strikes a perfect balance between cool and warm, and is a definitive classic for the Old Hollywood look.
In 1979, Yves Saint Laurent unveiled Rouge Pur Lipstick No. 19, a blue-toned dark fuchsia that still remains a best-seller thanks to its vivid pink pigments and stunning satin finish.
It was in 1991 that makeup legend Bobbi Brown’s debut line of lipsticks hit the Bergdorf Goodman counters. Of all the shades, her Lip Color in pink-tinged Brown caused the biggest sensation, helping to usher in the ’90s nude lip look still being referenced today.
What are the benefits of lip plumpers?
A co-founder of Le Jolie Medi Spa, Brian Nourian, was asked why someone might want to use a lip plumper, and what benefits they can provide. Here’s what he had to say:
“Whether your lips are au natural or have been cosmetically enhanced, lip plumpers can add an instant boost of plumping and shine. They’re great for red carpet or special events as there is no downtime after using them, and they offer instant results. If you’re thinking about going under the knife, they’re also a nice, non-committal way to enhance your natural lip shape and see what your lips look like slightly enhanced if you’ve never gotten fillers or injections.”
What should you look for when shopping for lip plumpers?
According to Nourian, “For that coveted bee stung look, seek out plumpers that utilize hyaluronic acid and collagen, as both ingredients help draw hydration to the top level of the skin to naturally plump and define lips. Avoid harsh ingredients like peppermint oil and cinnamon, as these ingredients work to boost lip shape by irritating the skin to increase blood flow to the surface. These irritants are doing more harm than good.”
With Nourian’s insights in mind, here are the best lip plumpers on the market.
Best Overall: Too Faced Lip Injection Extreme Lip Plumper
Working with thin, lifeless lips? With the Too Faced Lip Injection lip gloss, there’s no need to pout. Beauty sleuths swear by the patented formula’s plumping superpowers that are “based on medically-proven blood vessel-dilating technology,” according to the brand. The gloss is packed with hydrating ingredients, as well as pepper extract that enhances your lips with heat and tingle. Just a thin layer is fast-acting and long-lasting for Kylie Jenner-level results.
The Lip Injection gloss comes in five glossy shades, but if you’re looking for an extreme volume boost, Too Faced also makes a more advanced Maximum Plump Extra Strength formula.
Best Gloss: Buxom Full-On Plumping Lip Polish
We can’t talk about lip plumpers without giving Buxom a shoutout. The volume-focused brand is big on big lips, offering an entire line of plumping products, including a balm, liner, serum, two lipstick formulas, and of course, its best-selling plumping gloss polish that flawlessly fakes a filler-like pout.
With a selection of more than 100 pigmented shades in three lustrous finishes, its glamorous glossy effect is certainly one of our favorites. Equally as impressive, the Buxom lip plumper features a peptide-infused formula and a refreshingly tingly feel that provides the potent plumping power you’d expect from the brand, while vitamins A and E offer lasting moisture.
Best Drugstore Option: Maybelline Lip Lifter Gloss Hydrating Lip Gloss with Hyaluronic Acid
At only $7 a tube, this drugstore lip plumper is bringing full lips to the masses, with benefits that rival those of more expensive options. Maybelline’s top-rated Lip Lifter Gloss literally does it all — volume, high-shine, and hydration — at an unbeatable price. And unlike many glosses priced at three times the cost, its moisturizing formula is boosted by hyaluronic acid for a smoother and fuller effect. Nearly 7,500 Amazon reviewers love it for creating an ultra-glossy pouty look, and with a gorgeous 10-shade color selection, you’re guaranteed to find one you’ll love, too.
Not to forget, beauty enthusiasts continually mention this gloss formula to the infamous Fenty Beauty Gloss Bomb.
Best Affordable Option: NYX Filler Instinct Plumping Lip Polish
Sure, every lip plumper on this list is far more affordable than fillers, but if you’re looking for a pout-enhancing option that’ll really save some pennies, this under-$6 gloss from NYX provides big payoff at a reasonable price. Its tingly, plumping formula is packed with light-reflecting emollients that make your lips look fuller with a single glossy swipe, while its feather-proof coverage minimizes the appearance of fine lines for a super smooth finish. The gloss is available in six sheer shades, but the same formula is also available in a long-wearing lipstick form if you’d rather pack on the pigment.
Best Splurge: Dior Addict Lip Maximizer Plumping Lip Gloss
You (yes, you) are an icon, and therefore deserve Dior’s iconic celeb-loved lip gloss — Bella Hadid is also a fan. At $30, it doesn’t disappoint on the plumping front, and its price point fully pays off with results you’ll notice literally seconds after applying. Its vegan formula features one standout skincare ingredient: hyaluronic acid for long-lasting hydration and fuller lip volume. In fact, the brand claims your lips will be significantly smoother in just four weeks with prolonged use, so start lacquering up. It comes in six lustrous shades, plus two shimmery options that’ll make your lips look even more voluminous in the light.
Best Sting-Free Formula: Charlotte Tilbury Collagen Lip Bath Gloss
Not to totally shade other lip plumpers, but many contain mild irritants like cinnamon, capsicum, and even bee venom that cause your lips to swell and sting in the process. Instead, Charlotte Tilbury’s high-shine Lip Bath Gloss promotes a pain-free payoff with gentle mustard sprout extract. And because hydration is key to achieving that ultra-plush pouty effect, nourishing marine collagen and coconut oil will give your lips some much-needed moisture.
It’s available in five colors — including universally flattering favorites like Pillowtalk and Walk of No Shame — that are each formulated with shimmery pearlescent pigments, reflecting light to create an illusion of larger lips.
Best for Hydrating: PCA SKIN Hyaluronic Acid Hydrating Lip Booster
PSA for anyone who applies lip plumpers a little too often (you know who you are): Excessive use can lead to dry or chapped skin, especially if your treatment of choice intentionally uses an irritating ingredient to plump up that pout. What’s worse, dry, flaky skin can actually minimize the appearance of lip volume, so you feel the need to keep reaching for the same product that caused your skin to crack in the first place.
This super hydrating option from PCA Skin turns the tables on moisture-sucking lip plumpers with a nourishing and gentle formula you’ll never regret using. Plumping peptides make your lips look full and supple, but its moisturizing power is equally impressive with hyaluronic acid and vitamin E included in the lineup of soothing ingredients for long-term results.
Best Viral Option: Derol Lip Plumper Set
For ultra-thin lips, the Tiktok-famous Derol Lip Plumper delivers needle-free results without a visit to the derm. The set includes two lip plumpers: one with ginger essence for daytime use as a volumizing lip gloss and another with mint for nighttime use as a leave-on mask. Both contain vitamin E and collagen for a fuller, more moisturized look and feel, and feature a lightweight, non-sticky formula for hours of comfortable wear. Reviewers say both plumpers burn pretty intensely upon application, but the feeling is, of course, far less painful than nip tuck.
Best for Lasting Results: GrandeLIPS Hydrating Lip Plumper
If you’re looking for more than just a fling with your lip plumper, lock down a longterm commitment with a volumizing treatment that’s luckily pretty easy to fall for. The brand recommends applying the gloss twice daily for 30 days to ensure a long-lasting volumizing effect. Best of all: Its high-gloss formula will love your lips right back with nourishing ingredients like Volulip and hyaluronic acid that’ll moisturize your skin while promoting collagen production for natural fullness.
And if you’re merely looking for instant gratification, no judgement — the fast-acting formula noticeably improves volume in less than five minutes. Purchase it in 10 sheer, high-gloss colors, including rosy-hued dusty taro and peachy toasted apricot.
Best Long-Term Plumper: Fillerina Lip Plump Grade 1
The first thing you’ll notice when applying this product is the intense but not unpleasant numbing sensation that overtakes your lips. Unlike other products, this plumper is designed for longterm use and lasting effects. Users should apply the formula from this medical-looking applicator every couple of hours each day for optimal results. If you re-apply lip balm throughout the day, this habit-friendly device is your friend for gaining an attractively swollen-looking smile.
Best Serum: BeautyBio The Pout: Volumizing Lip Serum
Go beyond the gloss with a balm-like serum that’ll serve you far beyond your done-up days. Collagen, squalane, and hyaluronic acid — a dream team of powerhouse ingredients — plump and nourish lips to put fine lines and wrinkles to bed. Two clear, glossy shades can be applied throughout the day to help achieve perfectly volumized and supple lips without the distraction of tints and glitter. But if you do prefer a surge of color, the brand’s shimmery sparking rosé option might make you feel a little more put-together.
Shop on Amazon $35
Best Treatment: Clinique Moisture Surge Lip Hydro-Plump Treatment
Plumping and hydration go hand-in-hand, so it’s no wonder why this volumizing moisture treatment works so well. Its gentle fragrance-free formula is ideal for sensitive skin types thanks to an ingredient list rich in lipids, shea butter, and ceramides that work together to plump, moisturize, and soothe. And not only is it multitasking, but it can also be used multiple ways: as a balm for an instant boost of hydration, a five-minute treatment to condition lips before applying makeup, or even as an overnight mask to maximize its nourishing benefits. No matter how you use it, the feather-light consistency is ultra comfortable to wear, so you can apply it day or night without that dreaded sticky, weighed down feel.
Best Mask: Tatcha Kissu Lip Mask
The secret to maximizing the results of your lip-plumping gloss is starting with a great foundation. Give your pucker an extra punch of volume and hydration with a mask that’ll prep your pout for the next step in the process. Unlike your favorite face mask, Tatcha’s leave-on treatment doesn’t need to be rinsed off or removed after applying. In fact, its jelly-like formula absorbs into the skin to fully utilize nourishing ingredients like squalane and Japanese peach that lock in moisture, plump fine lines, and improve fullness. The brand recommends using this mask before bed so it can work its magic while you sleep, but its lightweight, non-sticky feel is comfortable enough to lacquer on during the day, too.
Best Lip Plumper Patches: skyn ICELAND Plumping Lip Gels
The result of these patches is not as dramatic as with other, more aggressive formulas, but these gels make a significant difference. In just ten minutes, your lips will be hydrated in places lip balm can’t reach, more uniform in shade, and turned up ever so slightly at the bow. For your date night ritual, just stick on a gel patch for ten, then swipe on a gloss and healthy, inviting lips are yours.
Best Tool: Fullips Lip Plumping Enhancer
This unexpectedly simple device has over 800 five-star reviews on Amazon, more than virtually all other products in its category. The silicon device relies on suction from your own mouth in order to plump your lips. Just apply the round or oval shape over the part of your mouth you’d like to enhance, and create a vacuum by inhaling the excess air within. Don’t hold for too long, otherwise you risk bruising your skin, but you’ll be sure to see results after about 30 seconds.
It’s time to take your go-to look to the next level — slightly.
In case you’ve been living under a rock or on a remote island for the past year and a half: we’re just now easing out of a pandemic.
During our time quarantined at home, many of us embraced our natural skin and focused on skincare rather than slathering on makeup. But now that outside is officially opening back up (at least in some places), beauty lovers are using this as a chance to be as extra as possible when it comes to makeup application – especially for the eyes.
So it makes sense that this summer’s hottest makeup trend meets us right in the middle – and Dior’s Cruise 2022 show, which took place at the Panathenaic Stadium in Athens, Greece, is a clear indication of just that.
“It’s a very natural, glowy base for everybody, then each girl has [pearls],” Dior Makeup’s creative and image director Peter Philips told a group of journalists backstage. “Some girls just have two pearls, some have four, some have the whole eye, some have the under-eye – it’s my take on the Greek eye.”
Welcome to Artist Spotlight #55 series on my blog.
With a focus on creating a your-skin-but-better finish, the makeup artist began by prepping the skin with the luxury brand’s Dior Prestige La Micro-Lotion de Rose, followed by Le Micro-Sérum de Rose Yeux and La Micro-Huile de Rose Advanced Serum – both of which are from the Prestige line as well.
Next, he followed up with Dior Backstage Face & Body Primer 001 Universal and the Backstage Face and Body Foundation, which comes in 43 shades. The models were then topped off with Backstage Powder-No-Powder on their T-zones to diminish shine right before they hit the runway.
“No highlight and no contouring,” said Philips. “Just very simple, natural skin.”
Philips opted to keep things simple when it came to the lips as well, using only a swipe of Dior Addict Lip Glow 000 Universal Clear for all of the girls walking.
However, the eyes added a little extra oomph to the look – and Philips even created a brand new palette just for the show.
The 5 Couleurs Couture Cruise 2022 offers soft, iridescent shades that work across a range of skin tones, and it pairs perfectly with Diorshow Iconic Overcurl Waterproof 091 Mascara, which was used to create extra volume, as well as the Diorshow Kabuki Brow Styler to fluff out the brows.
But what really made the look so show-stopping were the pearls used to frame the eyes. And ironically enough, these little details matched perfectly with the palette Philips began working on at the top of the year – long before he had decided on the final runway look.
“It’s a bit of a coincidence, because palettes you can’t do overnight, it takes a little bit of time,” he shared. “But I knew where we were going to shoot, I knew it was going to be in Greece. So I said ‘I’ll make a relaxed palette that’s something you want to have with you on a cruise.’ [I wanted] something that’s beautiful and flattering, which is not too intimidating and easy to wear.”
It’s fair to say he did just that.
To shop: $65; dior.com
You don’t need to have expert false lash application skills to achieve a thick, long, dramatic lash look. The right volumizing mascara will do just that — no glue required. It will ensure your lashes are anything but subtle.
Plus, I have a quick application tip for you to help your lashes look as voluminous as possible. Before swiping the wand all the way through your lashes, start by wiggling the bristles into the base of your lashes and lightly stamping the mascara against your waterline. This simple step will help even the sparsest fringe look instantly fuller by filling in the gaps between your lashes. Afterward, you can proceed with your usual mascara application technique. Keep scrolling to discover 14 of the best volumizing mascaras to practice that tip with.
Maybelline New York The Falsies Lash Lift Mascara
This affordable thickening mascara left its mark on New York Fashion Week Fall/Winter 2020 at Christian Siriano, Jason Wu, and Naeem Khan, to name a few. Makeup artist Gato says he loves this washable formula for runway shows because it makes an impact but is easy to remove.
$11 (Shop Now)
Charlotte Tilbury Full Fat Lashes 5 Star Mascara
Los Angeles-based makeup artist Fiona Stiles has been a fan of Charlotte Tilbury Full Fat Lashes 5 Star Mascara since it launched. The reason? “It’s a great mascara that gives lashes a full, fluffy effect,” she says. “I can always count on it not to clog up fake lashes when I apply it over them, which happens a lot with other mascaras.”
$29 (Shop Now)
Tarte Maneater Voluptuous Mascara
Allure’s digital beauty reporter Devon Abelman has lost track of how many tubes of Tarte Maneater Voluptuous Mascara she’s gone through. Because its formula veers on the drier side, quickly layer on the product for a luscious look that could easily be mistaken for lash extensions.
$23 (Shop Now)
CoverGirl Exhibitionist Mascara
CoverGirl makes some of the internet’s highest-rated drugstore mascaras, so it’s no shocker that the masses love the recently released Exhibitionist Mascara too. That hourglass-shaped brush is loaded with long, dense bristles, so one coat can go a long, long way.
$12 (Shop Now)
Wander Beauty Unlashed Volume & Curl Mascara
The Wander Beauty Unlashed Volume & Curl Mascara doesn’t just add drama to lashes, it also lengthens and helps them hold a curl. The versatile pick has won a Best of Beauty Award because you can add multiple layers without worrying about your lashes looking spidery.
$24 (Shop Now)
Milk Makeup Kush High Volume Mascara
Lattes, facials, and gummies aren’t the only things spiked with CBD oil lately. The Milk Makeup Kush High Volume Mascara is too, and Los Angeles-based makeup artist Molly R. Stern is feeling it. “The brush is great and deposits a full lash every time,” she says.
$24 (Shop Now)
Yves Saint Laurent Volume Effet Faux Cils Mascara
Los Angeles-based makeup artist Mai Quynh swears by the Yves Saint Laurent Volume Effet Faux Cils Mascara for serious lash volume. “I love the formula because it gives lashes a fullness without making them clumpy,” she says. “Also, it’s not flaky and I really love the smell!” Yes, you read that right. This is one of the few mascaras that doesn’t smell like paint.
$32 (Shop Now)
Dior Diorshow Mascara
Professional makeup artists and Allure editors alike often find themselves reaching for the beloved Dior Diorshow Mascara. Stoj, an MUA based in New York City, prefers it for an extreme-volume effect. “This mascara is enriched with microfibers to give you the most voluminous lashes,” he says.
$30 (Shop Now)
Chanel Le Volume de Chanel Mascara
As soon as you grace your lashes with the Chanel Le Volume de Chanel Mascara, you’ll probably have the same reaction as New York City-based makeup artist Joseph Carrillo has every time he uses it: “It’s like wow, thicker, fuller, drama, sexy, sultry,” he says.
$32 (Shop Now)
Fenty Beauty Full Frontal Volume, Lift & Curl Mascara
Allure’s digital assistant beauty editor Angela Trakoshis only had to try Fenty’s Full Frontal Mascara one time to know she was in it for the long haul. Thanks to the drastically different bristles on either side of its brush, you can swipe on one thin layer of mascara for length, or coat it on until you’ve reached full-volume capacity. “It normally takes me four coats of mascara to get my desired lash, but thanks to Rihanna, it now only takes two,” Trakoshis says.
$24 (Shop Now)
CoverGirl The Super Sizer by LashBlast Mascara
This drugstore selection has won both a Best of Beauty Award and a Readers’ Choice Award for its glossy black formula and wand, which is decked out with supershort bristles that help fan out lashes. Be sure to twirl the wand as you sweep it through your lashes to take full advantage of its maximizing powers.
$6 (Shop Now)
Givenchy Noir Couture Volume Mascara
The first time New York City-based makeup artist Chiao-Li used Givenchy Noir Couture Volume Mascara, she was shocked: “It really makes your lashes look super voluminous and doesn’t clump at all,” she says. “It’s my absolute favorite whenever I want to create great volume without using false lashes.” She recommends layering it over a coat of Chanel Inimitable Waterproof Mascara for a longer-lasting curl and over-the-top vibe.
$33 (Shop Now)
Lancôme Monsieur Big Mascara
Just as its name suggests, Lancôme Monsieur Big Mascara comes with a pretty beefy wand. Don’t be intimidated by its size. Allure’s digital deputy beauty director Sophia Panych believes it’s the key to nearly doubling the thickness of your lashes.
$25 (Shop Now)
Marc Jacobs Velvet Noir Major Volume Mascara
If you’ve ever lusted after Emily Ratajkowski or Shay Mitchell’s lashes, chances are Los Angeles-based makeup artist Patrick Ta raked Marc Jacobs Velvet Noir Major Volume Mascara through their fringes. “This is one of the blackest mascaras I’ve ever used,” he says. “If you are looking for intense definition, you have to give this a try!”
$26 (Shop Now)
At a time when mask-wearing is de rigueur, it’s no surprise that, where makeup is concerned, our attention has turned to enhancing the eyes. The distracting, spirit-lifting power of exploring new looks should not be underestimated, and from lashes to lids, and even temples, options abound.
Val Garland, makeup artist and Vogue contributing beauty editor, agrees. “Now the eye area has become our focus, it’s all about liner, lashes and brows,” she says, before singling out the graphic look of the 1960s. “Get your flick on, but switch the black and brown for navy or rich forest-green. Perfect your brows and flutter your lashes with mega volume – the strong nature of this makeup is what makes it so appealing.”
The Vogue archive holds a wealth of inspiration for looks to emulate, so here, for your delectation, is an illustrated retrospective highlighting creative expression through makeup. Look to those graphic ’60s looks, the abandon of the 1970s, the freewheeling freedom of the 1980s or the makeup magic of the modern day. This is your ultimate moodboard – and it’s a place where imagination knows no limits.
One of the earlier illustrative examples of eye makeup in Vogue, this now iconic image serves as a reminder to never forget the drama of a single sweep of colour.
Legendary makeup artist Barbara Daly created this heavenly look, applying frosted blue “halos” around the eyes to ethereal effect.
Get the look: try Mac Cosmetics Eyeshadow in Tilt, £16 – and remember, the more exaggerated the application, the better.
Model Celia Hammond looks out of this world thanks to makeup artist Pablo Manzoni. When an image is simultaneously nostalgic and futuristic, the results are timeless.
Get the look: use YSL Beauty Sequin Crush Eyeshadow in Empowered Silver, £27, to create silver moons on the eyelids, then frame with full-on lashes for a 1960s throwback.
Photographer and makeup design director Tyen is a master of colour. This 31-year-old kaleidoscopic approach still fires up the imagination.
Get the look: use Nars Cool Crush Eyeshadow Palette, £56, as the starting point for this incredible multifaceted look.
Marsha Hunt looks on the bright side, courtesy of makeup artist Sammy Lopez.
Get the look: try multicoloured arcs of eyeliner using different shades from Dior Diorshow On Stage Liner collection, £27.50 each, for a modern-day interpretation.
Life Imitating Art
Follow Barbara Daly’s illustrative approach with swooshes and sweeps of differing tones around the eyes.
Get the look: go for the most vivid colour combinations that you dare. Consider the painterly shades in Lancôme’s La Rose Eyeshadow Palette, £45, for inspiration.
This iconic cover image of Donyale Luna – the first Black model to appear on the cover of British Vogue – called for the powerful statement of dramatic eyeliner.
Get the look: trace Estée Lauder Little Black Liner, £24, along the lash line, and be sure to elongate the shape for that super-sleek effect.
The Pat Effect
Influenced by the makeup of the 1970s, Pat McGrath, Vogue’s beauty editor-at-large, created this shimmering aquatic moment on model Adwoa Aboah for Edward Enninful’s inaugural edition as editor-in-chief.
Get the look: sweep and blend the cooler tones from Pat McGrath Labs Mothership I: Subliminal Palette, £120, to surround the eyes.
Grace Coddington, now a British Vogue contributing fashion editor, stars as the muse for this portrait, which sees maxi lashes and exaggerated winged liner take centre stage (with hair by Christopher at Vidal Sassoon).
Get the look: layer up an excess of Gucci Mascara L’Obscur, £40, on both top and bottom lashes, tracing in extra lashes on the lower line for added drama.
Why not look to sequins and pearls to accessorise the lower lash line, like model Marika Green? Appliqué accents instantly prettify any makeup.
Whether you need it to cover a blemish, lift dark under-eye circles, or simply even out skin tone, finding the best concealer for you and your skin can be game-changing. In fact, now that fresh, luminous skin is wholly in (and we’re all about cutting down on time spent in front of the mirror), concealer is the one product we all really need to get right. Many make-up artists actually recommend forgoing foundation in favour of a good concealer applied in all the right places: on reddened areas, spots, hyperpigmentation, and anywhere that needs brightening.
Of course, different occasions (not to mention skin types) call for different concealers, and it can be a minefield finding the right one for the job. Those who want to cover blemishes might look for a kind-to-skin concealer which is formulated with ingredients like salicylic acid to unclog pores, while mature skins should look for a concealer with a subtle, sheer coverage that won’t settle into fine lines, but instead will bring the glow. What everybody wants – whatever their skin type – is a flexible, elastic concealer that melts seamlessly into skin, delivering smooth, even coverage.
Formulations have come on in leaps and bounds in the last few years – you will be hard-pressed to find anything that imparts a cakey effect now. But if it does, it might be down to the way you’re applying it. Many make-up artists recommend applying concealer with your fingers, since the warmth from your skin helps melt the product into skin for an imperceptible finish – although make sure you do so with clean hands. For those who prefer a brush, look to Artis – its brushes are the best for buffing product into skin.
Once you have found the best concealer for you, your skin will thank you. For all of your texture, finish and coverage requirements, here is British Vogue’s edit of the best concealers to buy now – from Tom Ford’s Emotionproof Concealer (great for weddings), to MAC’s Studio Fix Conceal & Correct Palette.
Best For Long Wear: Tom Ford Emotionproof Concealer
We all have those occasions when we know tears will roll. That’s when you need Tom Ford’s Emotionproof concealer – it will stay put through those trying moments.
Tom Ford Emotionproof Concealer, £42, available at Selfridges.com.
Best For Long Wear: Laura Mercier Flawless Fusion Ultra-Longwear Concealer
Designed to diffuse light for a soft-focus appearance, Laura Mercier’s Flawless Fusion Ultra-Longwear Concealer works wonders on dark circles, but remains more or less undetectable on the skin. Shades are divided into cool, warm and neutral undertones, making it easier than ever to find your perfect match.
Laura Mercier Flawless Fusion Ultra-Longwear Concealer, £24, available at CultBeauty.com.
Best For Long Wear: Yves Saint Laurent All Hours Concealer
True to its name, this liquid concealer lasts for up to 16 hours and won’t budge no matter how much humidity you are hit with.
Yves Saint Laurent All Hours Concealer, £23, available at Selfridges.com.
Best For Long Wear: BareMinerals BareSkin Stay-In-Place Liquid Concealer
For something that lasts but is still lightweight, look to this BareMinerals concealer, which has numerous skincare benefits, too.
BareMinerals BareSkin Stay-In-Place Liquid Concealer, £24, available at Feelunique.com.
Best For Long Wear: IL MAKIAGE Fck I’m Flawless Concealer
For a vast spectrum of shades that is sorted by skin tone and undertone, to make finding your perfect shade easier, this longwear concealer is the ultimate for covering all manner of skin concerns, from blemishes to under-eye circles. A must-try.
IL MAKIAGE F*ck I’m Flawless Concealer, £24, available at IlMakiage.com.
Best High Street Concealer: L’Oréal Paris True Match Eye Cream In A Concealer
The ultimate hybrid product, this concealer is also an eye cream that is packed with hyaluronic acid to hydrate and brighten the delicate skin around the eyes. It’s also less than £10.
L’Oréal Paris True Match Eye Cream In A Concealer, £9.99, available at Lookfantastic.com.
Best High Street Concealer: Benefit Boi-Ing Industrial Strength Concealer
Creamy and soft, this concealer will disguise anything you’ve got – and will stay put for hours.
Benefit Boi-Ing Industrial Strength Concealer, £19.50, available at Lookfantastic.com.
Best High Street Concealer: Clinique Beyond Perfecting Foundation And Concealer
If you like to keep the products in your make-up bag to a minimum, look no further than Clinique’s dual foundation and concealer, which offers full coverage and a flawless finish.
Clinique Beyond Perfecting Foundation And Concealer, £28.50, available at Selfridges.com.
Best For Full Coverage: BECCA Ultimate Coverage Longwear Concealer
Known for products that make skin glow, Becca’s longwear concealer is no exception: it utilises light pigments to blur fine lines, pores and uneven texture while imparting a satin finish, which makes skin look fresh and radiant.
BECCA Ultimate Coverage Longwear Concealer, £21, available at SpaceNK.com.
Best For Full Coverage: Marc Jacobs Beauty Accomplice Concealer & Touch-Up Stick
For those who like a full-coverage concealer that isn’t cakey, look no further than Marc Jacobs’s offering, which is formulated with snow mushroom to help hydrate as it conceals.
Marc Jacobs Beauty Accomplice Concealer & Touch-Up Stick, £24, available at HarveyNichols.com.
Best For Full Coverage: Uoma Beauty Stay Woke Luminous Brightening Concealer
A brilliant shade range for all undertones, plus fun packaging, make for a must-buy concealer that, importantly, is also small enough to fit inside any purse or clutch bag you own.
Uoma Beauty Stay Woke Luminous Brightening Concealer, £21, available at Selfridges.com.
Best For Full Coverage: Estée Lauder Double Wear Instant Fix Concealer
Double Wear foundation is a best-seller for a reason, so if you’re a fan of the classic Estée Lauder foundation, you’ll love this full-coverage finish concealer. The dual-ended wand has one side that dips into a hydrating base to prep the area, while the other gives instant brightness and coverage.
Estée Lauder Double Wear Instant Fix Concealer, £25, available at EstéeLauder.co.uk.
Best For Under-Eyes: Nars Radiant Creamy Concealer
Nars’s award-winning concealers are truly amazing. This particular one is popular for its medium to buildable coverage, which allows for correction with a more natural and dewy finish – it works perfectly on fine lines under the eyes.
Nars Radiant Creamy Concealer, £24, available at CultBeauty.com.
Best For Under-Eyes: Dior Diorskin Forever Undercover Concealer
Using clever adaptable pigments, this fluid concealer is as good on grey, sallow skin as it is on red, raised skin. The angled doe-foot applicator allows you to apply small amounts in delicate areas (like under the eyes), or sketch a little more broadly across larger areas if needed.
Dior Diorskin Forever Undercover Concealer, £22.50, available at Boots.com.
Best For Under-Eyes: Erborian BB Eye Touche Parfaite
With purslane, a powerful antioxidant that is also anti-inflammatory, this concealer is as good at being an eye cream as it is obscuring under-eye bags.
Erborian BB Eye Touche Parfaite, £34, available at SpaceNK.com.
Best For Under-Eyes: Sarah Chapman Eye Insurance SPF 30 Protecting Eye Tint
If it’s a light-reflecting glow you want under your eyes, rather than anything too full on, Sarah Chapman’s new eye tint is your guy. This light-as-air formula is primed to make you look more awake, and simultaneously firms, brightens and protects from UV damage, thanks to an SPF of 30.
Sarah Chapman Eye Insurance SPF 30 Protecting Eye Tint, £48, available at SarahChapmanLondon.com.
Best For Mature Skin: Chantecaille Real Skin & Eye Face Stick
Creamy, lightweight and in a travel-friendly stick format, Chantecaille’s concealer is a must-try for those who like a soft touch.
Chantecaille Real Skin + Eye Face Stick, £57, available at Lookfantastic.com.
Best For Mature Skin: Bobbi Brown Intensive Skin Serum Concealer
If you’re keen to treat your skin to some nourishment while disguising blemishes, look to Bobbi Brown’s hybrid serum concealer; expect a fresh, flawless finish and hydration thanks to mushroom, Indian tree root and bamboo grass extract within the formula.
Bobbi Brown Intensive Skin Serum Concealer, £30, available at Selfridges.com.
Best For Mature Skin: Kevyn Aucoin The Etherealist Super Natural Concealer
Imparting a bright finish, this concealer feels like satin and contains brightening pearls to help lift areas of darkness or uneven skin tone. It’s particularly brilliant for underneath the eyes.
Kevyn Aucoin The Etherealist Super Natural Concealer, £24, available at SpaceNK.com.
Best All-Rounder: MAC Studio Fix Conceal & Correct Palette
Can’t find the exact concealer shade for you? One of MAC’s six-part palettes will have you covered in both winter and summer as your skin tone changes – you can also layer or blend for the ultimate colour match.
MAC Studio Fix Conceal & Correct Palette, £30, available at Selfridges.com.
Best All-Rounder: Glossier Stretch Concealer
Elastic micro-waxes mean that Glossier’s Stretch Concealer never settles into fine lines, whilst the oil-packed formula gives it a dewy finish. Perfect for subtle, natural-looking coverage.
Glossier Stretch Concealer, £15, available at Glossier.com.
Best All-Rounder: Charlotte Tilbury The Retoucher
The Retoucher does exactly what it says on the tin. Perfect for concealing blemishes and imperfections, its lipo-siliconic compound provides a traceless, plaster-like cover which blends seamlessly into the skin.
Charlotte Tilbury The Retoucher, £25, available at CharlotteTilbury.com.
Best All Rounder: Giorgio Armani Luminous Silk Concealer
If you’ve tried Giorgio Armani’s cult Luminous Silk foundation, you’ll know how brilliant it is at offering just the right amount of coverage and the ultimate radiant finish. The concealer is just as good, and blends seamlessly into skin.
Giorgio Armani Luminous Silk Concealer, £34.50, available at Selfridges.com.
Smoky party glam on gorgeous Alena.
– Guerlain Meteorites primer
– Dior Makeup Backstage primer, Diorshow mascara
– Estee Lauder Double Wear foundation
– Nars Radiant Creamy concealer
– KVD Vegan Beauty loose setting powder
– Make Up Forever sculpting powder, Mist & Fix setting spray
– Physicians Formula Butter Bronzer
– Milani Luminoso baked blush
– NYX Cosmetics Epic Ink eyeliner, Wonder contour stick, white Slide-On eyeliner, contour palette, Strobe of Genius highlighter palette, suede nude lipliner
– Urban Decay Naked Basics 2 eyeshadow palette
– MAC Cosmetics Soft Ocre paintpot, Lust lipglass, Smolder Eye Kohl eyeliner
– Anastasia Beverly Hills Dipbrow pomade in Ash Brown
– Ardell Wispies lashes.
(Disclaimer: I do have Alena’s consent to post her images on designated websites including Facebook, Instagram, WordPress, and use in my digital portfolio.)
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