5 Beauty Pros Share Their Go-To Products—And Why Makeup Should Be For All

If you’re a beauty junkie, you know that navigating the world of makeup can be a pretty overwhelming experience. Whether you’re in the market for a new concealer, translucent powder, or setting spray, there seems to be a million options for each—who has time to test them all and find the very best one? Luckily, that’s what beauty pros are for.

Vogue reached out to five noteworthy influencers and makeup artists who are all gaining large followings for their stellar makeup looks.  This includes Neon MUA and Robert Welsh—both of whom create colorful eyeshadow looks like no other—and Wayne Goss, who has nearly 4 million followers on YouTube. If you’re a Lil Nas X fan, you may also recognize Anthony H. Nguyen’s work: He serves as the rapper’s makeup artist, and has created many of his memorable red carpet and video looks (like this graphic liner for the “Montero” video). Meanwhile, Shantanu Dhope—whose Instagram tagline is “Brown Boys wear makeup too”—also creates eye-catching beauty looks that incorporate his Desi culture.

Welcome to Artist Spotlight #64 series on my blog.

Beyond simply creating enchanting looks, these pros are also proving makeup is truly for all—whether female, male, or nonbinary. Dhope, for instance, says he proudly wears makeup because, “I feel we do not have enough brown skin representation in the beauty industry, especially brown men wearing makeup. In India, a boy wearing makeup is still a very new concept, and a lot of people consider it to be a taboo.” Goss also specifically encourages men who are new to makeup to experiment and have fun with it. “When it comes to makeup, most men tend to want to enhance their looks without anyone knowing they’re wearing any,” says Goss. His tip to achieving the perfect beginner look? “Make sure you apply ‘little’ and avoid over-application. Less is more. And never be afraid of blush—healthy skin has some color to it.”

Below, read on for these five beauty artists’s top products for everyone to try.

Neon MUA

Call me biased, but my collection of face palettes with Midas Cosmetics is something that everyone needs in their kit. These palettes are pigmented, buttery, and most importantly, they have the range. My focus with creating this collection was to make sure that everyone can have access to effective contours and bronzers, whether you are fair and need products that don’t run orange, or if you’re deeply rich and are tired of not having access to contours and bronzers that actually show up on your complexion.

Buy on their website $42

Urban Decay All Nighter Waterproof Setting Powder

This is a recent must-have for me. I love this powder because it is truly translucent. The All Nighter collection is known for being waterproof and locking in your makeup for hours, so being able to finally have a product that helps with sweat and shine that is also a true translucent powder is a gift from the makeup gods.

Buy at Sephora $34

NARS Natural Radiant Longwear Foundation

I will always love NARS foundations because they have such a wide range of shades and undertones, plus their formula is always top-tier. Out of all of the NARS foundations, this is the one that I always find myself reaching for, because it offers a nice amount of coverage without looking cakey, while also giving you the natural, healthy glow that everyone wants.

Buy at Sephora $49

Lunar Beauty Strawberry Dream Palette

MannyMUA in my honest opinion has one of the most impressive influencer brands in beauty, because he’s not afraid to play with color and concepts. All of his palettes are truly impressive (especially his revamped Life’s A Drag Facelift palette), but if there’s one palette that I will also grab, it’s the Strawberry Dream palette. Reds and blues are some of the hardest colors to work with in terms of shadows, yet these shades are so pigmented and blend like a dream. Everyone needs this palette.

Buy on their website $48

Robert Welsh

Glossier Brow Flick

With the classic technique of soap brows becoming a more recent trend, and many brands releasing their version of brow grooming waxes, this is one of the only brow products I have found that draws smoothly and precisely over a waxy texture. After grooming brows into that fluffy look, this pen is also perfect to draw strokes of hair on the brows, without losing the overall look.

Buy on their website $22

Lisa Eldridge Elevated Glow Highlighter

I find a lot of highlighters can look textured or obvious on the skin—either because they contain glitter, or because the shades are slightly off, with a metallic finish. This highlighter is the complete opposite. There are multiple different shades that complement skin tone, instead of the highlighter being just pink or gold for example. When applying this highlighter, you notice how it effortlessly blends, and almost becomes one with your skin. And because it’s buildable, you can start at a natural “glowing from within” to a more dramatic glow.

Buy on their website $27

By BeautyBay Eyeshadows

Beauty Bay has always been a go-to destination for me when looking to try new products and brands, as they offer everything from drugstore to high-end products. Their own brand’s eyeshadows, at drugstore prices, offer high-end quality. Every texture, matte, shimmer, and glitter are extremely pigmented and blend beautifully. They all have an almost creamy texture that is easy to build, and are a pleasure to use when creating a makeup look. 

Buy on their website $24

Patrick Ta Major Sculpt Crème Contour & Powder Bronzer Duo

One thing I get asked a lot is “what’s the difference between bronzer and contour?” These compacts are the perfect representation of what a bronzer and contour should be. The bronzing powder provides just the right amount of “sun-kissed” without being orange, and the cream contour shades create the perfect ‘bone structure-mimicking’ contour colour, which blends naturally into the skin. If you’ve had trouble finding your perfect contour shade before, or perhaps are intimidated by the idea of contouring, this product is the perfect place to start, and stick with.

Buy at Sephora $38

Shantanu Dhope

Fenty Beauty Pro Filt’r Concealer

I love this product a lot because it gives me an amazing amount of coverage with very little product. It is great for making my under eye area look bright and awake with a flawless finish. 

Buy at Sephora $26

Laura Mercier Translucent Loose Setting Powder

This has been my go-to setting powder for the longest time because it sets my concealer in place without creasing and mattifies the oily areas of my face without feeling heavy. 

Buy at ULTA $39

Morphe Continuous Setting Mist

This mist just refreshes my makeup and makes my skin look and feel hydrated throughout the day. Its like an instant touch up to make my skin dewy. 

Buy at ULTA $16

Anastasia Beverly Hills Dip Brow Gel

I cannot leave my house without grooming my eyebrows. I just run this product quickly through my brows to give me a clean and fresh looking brow. It gives me the right amount of color without looking over done. 

Buy at Sephora $20

Anthony H. Nguyen

KVD Beauty Tattoo Liner

This is the most jet-black, fine-tip liquid liner I go to when I need something to stay put without smudging or creasing!

Buy at Sephora $21

KVD Beauty Lock It Setting Spray

This setting spray is hands down the best insurance for securing all-day wear for your makeup. Helps with less touch ups!

Buy at ULTA $29

Blot Film

It can be anything from Clean & Clear to the Target dupe. I love taking away oil and shine without having to add more product on top when not needed.

Buy on Amazon $11

Ardell Individual Lashes

You can always count on individual lashes to create the most natural lash effect without weighing down your eye, plus it’s super comfortable.

Buy at ULTA $6

Wayne Goss

Wayne Goss Radiance Boosting Bronzer 

Bronzer adds a healthy glow to the skin that isn’t obvious or adds texture.

Buy at Beautylish $61

Wayne Goss Weightless Veil Blush

While I know this often feels like a feminine product, adding “red” or a “flushed” look to the skin gives everyone that instant healthy been-outside look.

Buy on Beautylish $61

Nars Radiant Creamy Concealer 

Use concealer with caution. If using to cover a pimple, it must match exactly, otherwise you’re highlighting it! Used under the eyes, stay within the darkness only—it should be invisible.

Buy at Sephora $30

RCMA No Color Powder 

I like both loose or pressed. Keeps shine at bay all day long. 

Buy at Beautylish $19

VOGUE ARTICLE

The 17 Best Drugstore Products For Your Eyebrows

To define and fill in your brows, you don’t have to splurge on a trip to the salon to get microblading, lamination, or brow-tinting. Hell, you don’t even need to reach for an expensive, high-end brow product if you don’t want to. Your local drugstore offers plenty of affordable brow-grooming options — no matter what state your brows may be in. It’s got everything, whether you need an amazing clear gel because you’re blessed with perfect arches or a pencil to will fill in even the thinnest, sparest brows.

Keep scrolling to discover 17 drugstore eyebrow products beauty experts always keep in their kits!

Maybelline New York Brow Fast Sculpt Brow Mascara

Filling in super-dark brows can get messy without the right products, and that’s why Allure beauty editor Devon Abelman sticks to Maybelline New York Brow Fast Sculpt Brow Mascara. Its deep and widely spaced bristles coat every single brow hair, and its hardening formula holds them in place all day.

$8 (Shop Now)

Revolution Beauty Soap Styler

If you like fluffy, pushed-up brows, look to Revolution Beauty’s Soap Styler, a sticky formula that’s perfect for achieving the soap brow trend. It looks white in its pan but glides on clear, so someone of any skin tone or hair color can use it. 

$8 (Shop Now)

Hard Candy Brows Now! Precision Tip Brow Ink

The tiny, pointed tip on Hard Candy’s Brows Now! ink pen makes it a go-to for Allure staff writer Nicola Dall’Asen. Its dark, fluid pigment makes drawing on brow hairs one by one super quick and easy. 

$6 (Shop Now)

CoverGirl Easy Breezy Brow Powder Kit

The trio of shades in CoverGirl Easy Breezy Brow Powder Kit add extra depth and dimension, creating the illusion of fullness — and never the reality of smudginess, which is why it took home a 2018 Allure Best of Beauty Award for best brow powder.

$7 (Shop Now)

L’Oréal Paris Brow Stylist Boost & Set Brow Mascara

The angled brush on the L’Oréal Paris Brow Stylist Boost & Set Brow Mascara perfectly fluffs and arranges arches to give them perfect definition. The 2018 Best of Beauty winner for best clear brow gel holds hairs in place but also comes in three other shades (blonde, light brunette, dark brunette) to fill in any gaps.

$11 (Shop Now)

Nyx Eyebrow Cake Powder

For those who have natural brows that are hard shade to match, New York City-based makeup artist Stevie Huynh suggests the Nyx Eyebrow Cake Powder. “It comes with a wax that you could use before to intensify the powder and to groom the brow to shape,” he explains.

$6 (Shop Now)

Maybelline New York Brow Precise Fiber Volumizer

Thanks to fibers in the formula that cling to individual brow hairs, this Best of Beauty winner helps thicken and elongate your natural brow hairs. The Maybelline New York Brow Precise Fiber Volumizer is also a favorite of New York City-based makeup artist Ashleigh Ciucci because its formula has a “slight reflective quality which mimics the natural highlights in our brows.” 

If you want a sharper tail, she has a quick tip for you. “Dip into the applicator tip with an angled brush and paint the gel on for precision,” Ciucci recommends.

$10 (Shop Now)

L’Oréal Paris Brow Stylist Definer

Allan Avendaño, a Los Angeles-based makeup artist, has several drugstore brow product picks, but he calls the L’Oréal Paris Brow Stylist Definer his go-to. “It has a fine point that you can use to draw fine lines to mimic hair,” he says. “The end has a brush that you can use to blend those lines in and comb brows into place.”

$9 (Shop Now)

Revlon Brow Fantasy Pencil and Gel

“For those who are all about all-in-one products, I love the Revlon Brow Fantasy Pencil and Gel,” Avendaño says. On one end, you’ll find a traditional brow pencil formula that fills in the gaps along your brows. Then, you can comb it before locking it into place with the brow gel on the other end.

$10 (Shop Now)

CoverGirl Easy Breezy Brow Fill + Shape + Define Powder Eyebrow Makeup

Allure editorial director Sam Escobar likes to refer to the CoverGirl Easy Breezy Brow Fill + Shape + Define Powder Eyebrow Makeup as the ultimate lazy-day brow definer. The Best of Beauty Award winner is that easy to use. All you have to do is sweep the spongey applicator over your arches, and the powder fills in gaps while defining their shape.

$12 (Shop Now)

Joah Brow Down To Me Precision Brow Pencil

New York City-based makeup artists Vincent Oquendo and Nina Park are fans of the Joah Brow Down To Me Precision Brow Pencil, a super fine-tipped pencil inspired by K-beauty. “The colors it comes in are spot-on,” Oquendo says. “I find it very hard to get a good ashy brow pencil with depth beyond the makeup counter, let alone the drugstore. So when I stumbled upon this pencil, I was like, ‘Sign me up.'”

$9 (Shop Now)

Maybelline New York Brow Drama Sculpting Eyebrow Mascara

Los Angeles-based makeup artist Fiona Stiles prefers this brow mascara option from Maybelline because of its the curved spooley. “I find it gives more control than a mini, straight one,” she explains. Plus, the Brow Drama Sculpting Eyebrow Mascara’s formula isn’t too thick or too thin, Stiles adds, and the color selection covers all the bases.

Maybelline New York makes several brow products that professional makeup artists swear by, though. If you prefer a pencil, Carissa Ferreri, who works with Gina Rodriguez, recommends the Total Temptation Eyebrow Definer Pencil. “This mechanical pencil with its unique diamond shape allows for defined strokes of hair that look very natural,” she explains. “It’s perfect for subtly filling in or adding a bold, bushy brow. It’s also my favorite because it has a short round spooley brush on the other end, which is essential when shaping brows.”

$13 (Shop Now)

L’Oréal Paris Havana x Camila Cabello Gotta Give Liquid Brow

The L’Oréal Paris Havana x Camila Cabello Gotta Give Liquid Brow could easily be mistaken for a liquid eyeliner in your makeup bag. It has a similar formula, but touts an angled applicator that helps you outline and fill in your brows. Avendaño says the unique way to fill in brows may be weird to use at first, but it’s easy to get the hang of. “I like to put the product on a brow comb or spooley brush to blend it and create a full brow,” he says. “It’s actually quite an easy way to do your brows.”

$12 (Shop Now)

Maybelline New York Great Lash Clear Mascara for Lash and Brow

If you don’t need any added color and just want to tame your brow hairs, the Maybelline New York Great Lash Clear Mascara for Lash and Brow is a great option. “It’s invisible but helps keep the brows in place,” Quinn Murphy, a makeup artists who has worked with celebrities like Lily Aldridge, Dakota Fanning, and Isla Fisher, explains. You can seal in powders or pencil with it, too. “It’s a great grooming product or final touch to the brows,” he adds.

$7 (Shop Now)

Nyx Micro Brow Pencil

Robin Black, founder of Beauty Is Boring, is a self-professed brow product snob who generally gravitates towards higher-end picks. However, she finds the Nyx Micro Brow Pencil “surprisingly good.” Reason being? “The thin tip allows for precise application,” she explains. “And I love that it comes in eight shades, including deeper cool tones.”

$7 (Shop Now)

Revlon ColorStay Brow Pencil

Another one of Black’s drugstore exceptions to her high-brow product taste is the Revlon ColorStay Brow Pencil. “[Revlon has] revamped this classic with an angled tip that makes filling in your brows easy and quick,” she explains. It comes in five shades, but Black wishes it came in a medium taupe and a cool dark brown. Let’s put that into the universe.

$9 (Shop Now)

Wet n Wild Ultimate Brow Mascara

When Avendaño needs a basic tinted brow gel, he reaches for the Wet n Wild Ultimate Brow Mascara. “Sometimes you don’t even need to fill in your brows with a pencil,” he says. “This tinted brow gel does all the work with a couple of simple swipes.” He loves how it comes in three shades, which he considers to be great universal hues that suit most brow colors.

$16 (Shop Now)

ALLURE article

The 9 Best Brow Pens for Creating a Microblading Effect

Because the ink doesn’t go as deeply into the skin as body art, microblading fades over time. Depending on your skin type, it could last one to two years. Sometimes, you even need a touchup four to eight weeks after your first appointment.

However, getting that touchup right now isn’t exactly an option. With salons across the U.S. shuttered due to the COVID-19 outbreak, people have been trying professional services on themselves, like facials and haircuts. But at-home microblading is absolutely not an option. Luckily, brow pens that create the same effect — no painful incisions necessary — exist. Sure, their hair-like strokes for the illusion of fuller, defined arches last only about two days, but the pens work in a pinch. They provide a quick touchup for your next Zoom meeting and will hold you over until you can finally make an appointment with your favorite cosmetic tattooist once again. For those who’ve never gotten the procedure done before, consider this a way to satisfy your microblading curiosity, too.

Most of the brow pens on this list take a three-pronged approach to master a microblading effect — literally. Milk Makeup and Maybelline New York launched pens with toothed applicator for quickly etching on lines that look just like naturally grown brow hairs. MAC and Urban Decay also make ones with felt or brush tips like your go-to liquid liner, so you’ll be used to maneuvering it. No matter what applicator you prefer, you’re sure to find a suitable option for your brow grooming routine on this list of best brow pens for creating a microblading effect, below.

Essence The Eyebrow Pen

The Essence The Eyebrow Pen is a no-nonsense take on the toothed marker trend. Rake it through your arches with short, upward strokes, and your handiwork won’t budge until you wash your face. Fans of the tool also speckle on faux freckles with the pen. 

$4 (Shop Now

Glossier Brow Flick 

Glossier Brow Flick fills in where Boy Brow doesn’t. The latter tames and fluffs up arches; the paintbrush-like applicator of Brow Flick, on the other hand, focuses on the details. 

Fill in gaps and add definition where you need it, but keep this tip from New York City-based makeup artist Katie Jane Hughes in mind: the pen works best on “completely clean, oil-free brows, so you shouldn’t have any moisturizer on them or any oils or serums or any skin-care product — and no highlighters.” 

$18 (Shop Now

L’Oréal Paris Micro Ink Brow Pen

Comb the L’Oréal Paris Micro Ink Brow Pen through your brows like a little brush to bolster every hair for up to 48 hours straight. Its applicator has the sharpest edge on the market. Flip it over and elongate the tails of your arches with it. 

$11 (Shop Now

Milk Makeup Kush Triple Brow Pen

The ingredient list for the Milk Makeup Kush Triple Brow Pen could be confused for a skin-care product as it touts aloe, sunflower oil, and CBD oil – all to help nourish your brows and the skin underneath them. The pen is offered in a whooping eight hues in warm, cool, and neutral tones of blonde and brown, as well as auburn and black, so you’re find to find your perfect match. 

$22 (Shop Now

Revolution Pro Build & Grow Brow Serum Duo

The Revolution Pro Build & Grow Brow Serum Duo wants to be a part of all of your beauty routines. While doing your makeup, uncap the pigmented side in one of three variations of brown: ash, warm, and dark to sculpt your brows. 

When it’s time for your nighttime skin-care regimen, remove the white cap to reveal a market-like applicator to coat your arches in a transparent serum. We can’t attest to its hair growth claims, but millet seed extract and panthenol are sure to moisturize the area. 

$10 (Shop Now

MAC Shape + Shade Brow Tint

The forces of a pen and powder join together in one powerful baton. One of the MAC Shape + Shade Brow Tint is an ultra-fine felt tip liner to fill gaps; the other houses a self-depositing sheer pigment in its cap that clings onto the spongey tip. Smooth it onto arches to add dimension and lock in your brow look all day long. 

$22 (Shop Now

Maybelline New York TattooStudio Brow Tint Pen

Press down the tip to conveniently replenish the long-lasting inkiness of the Maybelline New York TattooStudio Brow Tint Pen — a genius feature most of the other pens lack. (For the others, store them cap side down to force the pigment to collect at the tip.) 

$10 (Shop Now

Sephora Collection Microblade Effect Brow Pen

Another thin brush tip option if the three-pronged applicators intimidate you: the Sephora Collection Microblade Effect Brow Pen. You can pick from two universal shades – light and deep – to make the faux microblading process that much more foolproof. 

$12 (Shop Now

Urban Decay Brow Blade

Although the Urban Decay Brow Blade is the priciest option on this list, it’s the perfect selection if your partial to a pencil. The two-in-one solution has a tiny retractable one that’s equally as neddle-like brush applicator for a subtle stain. Its shade range is also the most numerous with nine to choose from, including a universal color called Taupe Trap. 

$26 (Shop Now

ALLURE article