Heat, humidity and sweat; three of make-up’s biggest enemies. Or so you might think. It doesn’t have to be that way, since nifty products and clever application techniques can help your make-up stay put through thick and thin – and that’s with a mask on, too. Here find five make-up artist-approved tips to harness when it’s hot.
Prep the skin
How you tend to your skin before you apply make-up is key to enhancing the longevity of base formulas. “Cleanse and then apply a good serum and moisturiser,” says make-up artist Cher Webb. “Then use a primer. It makes a huge difference and will keep your base on for longer.” Look to lightweight, antioxidant-rich moisturisers like QMS Medicosmetics Epigen Pollution Defence Day Cream, a good summer option, then ensure you apply an SPF, like Beauty Pie’s Featherlight SPF 50. As for primer, look no further than Elemis’s new Superfood Glow Priming Moisturiser, which imparts a radiant sheen over skin while also keeping subsequent base products in place.
Whether you use a spray or a powder, setting your make-up is key. “The Urban Decay All Nighter Setting Spray has been one of my make-up kit essentials for so many years now, as it sets and holds make-up in place for up to 16 hours,” says Webb. “It prevents make-up melting with its built-in temperature control formula, and I also spray it on top my brushes before make-up application for added longevity.” Mists are a great option during summer (we also love Charlotte Tilbury’s Airbrush Flawless Setting Spray), since they also hydrate and refresh the face – needed when temperatures are sky high – but powders are particularly good for those with oily skin. Look for finely-milled, translucent formulas, like Morphe’s Bake And Set Powder.
Consistency is key
To heat-proof your make-up look, switch creamy consistencies for powder textures instead. “In the heat, I would recommend making the most of your eye make-up, and add a matte bronzer and powder blush as these will last the duration,” advises Webb. “Cream and gel textures may move slightly over time, so go for matte products.” You’ll love getting Gucci Beauté’s Éclat Soleil Bronzing Powder out of your bag, such is its beautiful packaging and flattering matte bronze, while Chanel’s Joues Contraste Powder Blush comes in an array of flattering hues, ideal for sun-flushed skin.
The definition and meaning of makeup priming have changed overtime, in some cases to be more confusing. However, as a professional makeup artist, you have to know what it means to prime the face for makeup application, whether a separate primer is needed, what skin concerns you are trying to address, etc.
While some makeup artists swear by skincare as priming alone to be just fine, others argue that a makeup artist should have a variety of primers in their kit to address specific skin concerns such as redness, dehydration, large pores, uneven skin tone, dull skin, oily or dry skin, sensitive skin, and more.
In my opinion, moisturizer is non-negotiable, and has to be freshly applied before makeup application. Then, I carefully assess the client’s face by asking questions and gently pressing with my pinky finger to see the skin response. From there, I decide whether to apply a specific primer that would be beneficial to the client, and not just another layer.
That said, often times either one of these three techniques are used post moisturizing:
On top of moisturizer, one primer is applied concentrating in a specific area, with purposes to smooth the skin, correct redness, provide a healthy glow, mattify, or further hydrate. The best example of this is using a moisturizer suitable for the client’s skin needs, with, for example, an oily T-zone being covered with a mattifying primer, but the rest of the skin left alone.
On top of moisturizer, two or more primers are used to correct more than one concern on a client’s face. Same skin concerns as above, using specific primers in specific areas.
Lastly, as I mentioned in the beginning, some makeup artists feel as though the moisturizing step is enough to prepare the client’s skin for makeup, and if it’s still fresh and active – carry on with makeup application.
Here I’ve listed some great options for common skin concerns: