Halsey Has Entered The Beauty Chat

Halsey is joining Rihanna, Selena Gomez, and Millie Bobbie Brown with the curation and launch of her very own beauty brand, About-Face. The award-winning artist has been hinting about her latest project for months through mysterious posts on social media. Now, all has finally been revealed.

Welcome to Artist Spotlight #38 series on my blog.

About-Face launched with three distinct franchises: Light Lock, Matte, and Shadowstick. The Light Lock assortment includes face highlighters with ultimate shine in stick, powder, fluid, and lip gloss form. The Matte range includes velvety finishes with products like the Paint-It Matte Lip Colors, Matte Fix Lip Pencils, and Fluid Eye Paint. Lastly, Shadowsticks are precise cream shadow crayons in soft pastel colors. The launch includes ten different products in an array of colors across each category. All About-Face products are vegan, cruelty-free, and formulated without gluten, phthalates, parabens, or synthetic fragrances. 

Keeping to her vision of self-love, identity, and reflection, about-face is a creation of Ashley Frangipane (Halsey’s birth name), with the brand’s initials being a reflection of her own. The beauty brand focuses on a collection that is “For everyone, for everywhere, for every way with a dedication to products that are as edgy and non-conforming as the voice behind it,” according to the press release.

Serving as founder and Chief Creative Officer, Halsey has had her hands in every step of the curation and launch, even stating on Twitter that she did the makeup and photos for all the models during the campaign. So far, the campaign has featured people of various backgrounds and identities, emphasizing the theme of multi-dimensional makeup for everyone.

About-Face officially launched on January 25, 2021, on aboutface.com. The line includes affordable items that range from $14 to $32. 

FACE

About-Face wants you to embrace your inner light with their face products that feature shimmery colors and pigments that will leave you “Straight Beaming!” Featuring products like the Matte Fix Spray ($28), the Light Lock Highlighting Fluid ($32), the Light Lock Powder ($30), and the Light Lock Stock ($25). Each Light Lock product includes at least three varying shades from light sheer to a deeper bronze.

Light Lock Powder

A crazy smooth highlighter powder that transforms for a glass-like finish. 

Buy for $30

Highlight Fluid

A molten, crystalline highlighting fluid.

Buy for $32

Light Lock Stick

A multi-dimensional highlighter with powerful metallic effects.  

Buy for $25

Matte Fix Spray

An invisible spray that primes skin and keeps your face in place.

Buy for $28

Blend Tool

A velvety, soft-touch sponge engineered to gently blend primer or makeup evenly on the skin.

Buy for $14

LIPS

Often one to rock a bold look, Halsey curated lip products with bold shade ranges that highlight a deep wine red, a matte burnt beige, a light pale pink, and more. Featuring products like the Light Lock Lip Gloss ($20), the Paint-it Matte Lip Color ($22), and the Matte Fix Lip Pencil ($17). 

Paint-It Matte Lip Color

A flexible, matte liquid formula infused with natural peppermint with a powerful pigment load. 

Buy for $22

Light Lock Lip Gloss

A buttery, glossy lip-oil infused with natural peppermint & lavender that serves all the sheen and none of the stick.

Buy for $20

Matte Fix Lip Pencil

A glide-on matte liner that defines lip border for 7+ hours.  

Buy for $17

EYES

Currently, About-Face offers two eye products that provide a bold matte finish, a saturated matte look, or a pearlescent shimmer—featuring products like the Matte Fluid Eye Paint ($24) and the Shadowstick ($21). The smooth, buildable Matte Fluid Eye Paint pigment comes in six shades described as a “one-swipe color” that is smudge and budge-proof. The Shadowstick contains both matte and shimmery shades that can be used as eyeliner, eyeshadow, or truly whatever you choose.

Shadowstick

An insanely pigmented, one-stroke eye crème with a built in sharpener.

Buy for $21

Matte Fluid Eye Paint

A powerful, one-swipe punch of color that delivers bold and buildable pigment.  

Buy for $24

SHOP ABOUTFACE.COM

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Foxy

Model: Patricia Stables

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(Disclaimer: I do have Patricia’s consent to post her images on designated websites including Facebook, Instagram, WordPress, and use in my digital portfolio.)

Lavendaze

Model: Shantel Saitz

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(Disclaimer: I do have Shantel’s consent to post her images on designated websites including Facebook, Instagram, WordPress, and use in my digital portfolio.)

Rare Beauty’s Spring Collection Is A Master Class In Makeup Minimalism

I’ll be honest: I’m highly skeptical when it comes to beauty brands founded by celebrities. But Selena Gomez has proven me wrong with her brand, Rare Beauty, and it’s now dropping a new spring collection. 

The line features four brand-new Rare Beauty products: Stay Vulnerable Melting Blush, Stay Vulnerable Glossy Lip Balm, Stay Vulnerable Liquid Eye Shadow, and the Stay Vulnerable All-Over Eye Shadow Brush. With the exception of the brush, all of the products have the exact five-shade range with names that pretty much speak for themselves: Nearly Apricot, Nearly Rose, Nearly Neutral, Nearly Mauve, and Nearly Berry. In short: This collection is a makeup minimalist’s ultimate fantasy.

And thanks to the brand, Allure editors got to try the line before anyone else to give us the early reviews. Below, see a breakdown of the products, how they perform, and whether or not they’re worth backtracking on your New Year’s resolution to buy less stuff. Spoiler alert: They probably are. 

Stay Vulnerable Melting Blush, $21

“I was biased the second I opened the retro-looking compact, but I have to hand it to this blush formula: Using the word “melting” in the name was a very intentional choice because that’s exactly what these blushes do upon touch. And that texture (combined with tons of pigment) is exactly what makes it so easy to apply either with fingers or a makeup brush.” 

Thorne’s on the exact same page, even though cream blush isn’t exactly her thing. “I’ve recently gotten into cream blushes, but unfortunately some formulas are a bit too sheer for my brown skin,” she says. “These blushes didn’t come to play any games. They leave a healthy dose of pigment on the checks. I love how creamy and blendable they are.”

Stay Vulnerable Glossy Lip Balm, $18

Rare’s new lip products are a little mystical because you truly can’t limit them to one category. They have the nourishing quality and balmy consistency of a lip mask but they shine like a gloss — plus, they have just enough pigment to qualify as a lip tint. “Because they’re so simple and comfortable, I know they’re quickly going to become one of my go-to products for last-minute, Zoom-meeting makeup. The best part’, as Thorne will tell you, “is that anyone can wear any of these shades and get the same slight color and high shine.”

“The neutral and berry shades spoke to my soul the most, but I really liked the neutral shade because, despite the sheerness, its gorgeous caramel hue looked lovely on my lips with some brown liner,” Thorne says. 

Stay Vulnerable Liquid Eye Shadow and All-Over Eye Shadow Brush, $20 and $15

Neither editors are frequent users of liquid eye shadows, but this formula is so easy to use it has convinced them to change their view. “The eye shadows are basically identical in shade to the blushes and glosses, but these are far thicker, creamier, and pigmented (as they should be). You get full-color payoff in one or two swipes; from there, you can let it dry down or blend it out to a subtle, sheer finish.”

And that’s where the All-Over Eye Shadow Brush comes in. It’s got a fluffy, tapered tip so application requires only two steps: Swipe some shadow all over the lid then wipe the brush lightly back and forth until it’s all blended out. 

Shop on RareBeauty.com

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Red Hot

Model: Charlotte Turvey

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6 Holiday Makeup Looks From Peter Philips

This year’s holiday season will look unlike any other, but according to makeup extraordinaire Peter Philips, that’s no reason to skip indulging in a touch of glamour above the neck. “I don’t think people should let go of makeup,” the creative and image director of Christian Dior makeup declares on an afternoon in Paris, as models Amrit, Assa Baradji, and Jade Rabarivelo—their complexions adorned with a light-catching glimmer or a sweep of jewel-toned pigment—shine brightly on the set nearby. Rather, he continues, “It’s more about subtle beauty.”

With light-as-air foundations, shimmering glosses, and quietly chic palettes spread before him, Philips has just dreamed up a handful of holiday makeup looks for our new socially distanced era. Gone are the perfectly drawn pouts, the out-to-there eyeliner etchings, and the faces seemingly dipped in glitter. Here, instead, is beauty for beauty’s sake: There’s rich, glowing skin; luscious lips; and lids layered with mesmerizing shades of shadows—all topped off with a bit of whimsy, of course. (It is still the merrymaking season, after all.) “Makeup is one of the little pleasures in life,” Philips muses with a smile on his face and a twinkle in his eye—and who are we to refuse some joy? 

Welcome to Artist Spotlight #32 series on my blog.

Below, six holiday makeup looks for an instant winter pick-me-up.

“I wanted to bring in some shine,” says Philips, who treated runway regular Amrit to a touch of shimmer at eye level and an ultra-shiny pout, courtesy of Dior Addict Lip Maximizer in Shimmer Nude. Take note: “Festive makeup doesn’t always have to be a red, dramatic lip,” he says.

Nevertheless, a crimson-color mouth is a holiday classic for a reason. Pair Rouge Dior Lipstick in color 743, Rouge Zinnia, with metallic shadow and a sweep of complexion-perfecting powder, as shown by newcomer Jade Rabarivelo.

While the season’s Champagne-fueled celebrations are on an indefinite hiatus, you can still channel your inner party girl with a dramatic swipe of sapphire-hued shadow (found in the 5 Couleurs Couture palette in color 279, Denim, and seen here on Assa Baradji) befitting of a spot on the Studio 54 dance floor.

Nudes need not mean boring, especially in the hands of Philips, who complemented a fresh-faced complexion with shades of russet and gold, and Dior’s limited edition shimmer-inflected bullet in color 070, Dazzling Beige. Consider it no-makeup makeup—with a requisite festive twist.

“I call it effortless glam,” Philips says of this two-toned eye shadow look, which can be achieved with a flick of the wrist and Dior’s palette in color 089, Black Night, of bold burgundies and coruscating charcoals. A layer of light-catching lip gloss will seal the deal.

Door knocker earrings meet their match with this baby pink pigment, which was drawn over and around the eye to head-turning effect. Word to the wise: Skip the mascara. “It’s the unexpectedness that makes it new and cool,” Philips says.

Featuring: Amrit, Assa Baradji, and Jade Rabarivelo
DP: Alexandre Hertoghe
Bookings director: Felicity Webb
Bookings manager: Morgan Senesi
Hair: Joseph Pujalte
Makeup: Peter Philips
Set design: Sylvain Cabouat
Movement director: Jordan Robson
Dancer: Daniil Philippenkov
Production: Kitten
Graphics: Alice Gavin
Music: “Be Honest” by Kiddy Smile

VOGUE article

The Prettiest Nude-Pink Lipstick for Every Skin Tone

Finding the perfect pink lipstick can be a balancing act. I’m not talking about your bright fuchsias or orchids or Barbie pinks — I mean those soft, subtle pinks that are almost nude but not quite. The kind of pink you wear when you want people to notice how put-together you look without thinking you spent a whole lot of effort or time. That pink.

With soft pinks especially, it’s important to take your specific skin tone into account, otherwise, you might end with a lip that’s way lighter or darker than you wanted. According to bi-coastal makeup artist Lavonne, the selection process thankfully doesn’t have to be too difficult. “When I look at depth and undertones for a soft-toned petal pink lipstick, I start by looking at the natural color of the lips,” she explains to Allure.

With that perfect shade in hand, application should be a breeze. “I will choose a concealer to neutralize any blue, yellow, green, or purple [undertones] in the lips. This way I have an even canvas to work with,” Lavone explains. “I choose a lip liner to complement the skin tone and then blend it into the lip before applying lipstick.”

To simplify your search for that petal-soft shade, ALLURE editors have broken down the best nude pink lipsticks based on your skin tone below.

Deep: Fenty Beauty Slip Shine Sheer Shiny Lipstick in Retro Rose

Fenty Beauty Slip Shine Sheer Shiny Lipstick is every bit as comfortable as it sounds, thanks to its frictionless formula that’s packed with reparative castor seed oil. Retro Rose, shown above, is a glossy and sheer muted rose tone that looks stunning on deep skin. 

Buy on their website $22

Deep: L’Orèal Paris Rouge Signature Lightweight Matte Lip Stain in I Rule

If you’re the type who likes super-matte lip that could last a zombie apocalypse, L’Orèal Paris Rouge Signature Lightweight Matte Lip Stain is exactly that. When applied on deep skin tones, its deep mauve shade I Rule transforms into the perfect soft pink that’s not too light or ashy. 

Buy at ULTA $12

Deep: Juvia’s Place The Nude Velvety Matte Lipstick in A Mauve Moment

If your skin tone looks best when paired with cooler tones, try Juvia’s Place The Nude Velvety Matte Lipstick in A Mauve Moment. With just a hint of a purple undertone, this velvety matte lipstick brings full-color payoff with just one swipe. 

Buy at ULTA $14

Deep: Uoma Beauty Badass Icon Matte Lipstick in Miriam

Uoma Beauty’s Badass Icon Matte Lipstick in Miriam might look brown at first glance, but when swiped across the lips, its true neutral pink hue comes to life. And if you’ve tried any of the brand’s other lipsticks, you’ll know this one comes with the same suede-like finish and comfort level. 

Buy at ULTA $24

Deep: Beauty Bakerie Cake Pop Lippie in Funnel Cake

With a comfortable formula that lasts way longer than you’d expect for a cream, Beauty Bakerie Cake Pop Lippie in Funnel Cake is a deep pink with strong peach undertones. And thanks to its smaller-than-average packaging, you can pop it in your pocket and take it everywhere with you. 

Buy on their website $10

Medium: Estée Lauder Pure Color Envy Sculpting Lipstick in Rebellious Rose

There’s a reason this shade of Estée Lauder’s Pure Color Envy Sculpting Lipstick won a 2020 Best of Beauty Award. With sheer pigments in a classic muted pink shade, Rebellious Rose looks great on virtually everyone — but especially on medium skin tones with neutral or cool undertones. 

Buy on their website $32

Medium: MAC Matte Lipstick in Kinda Sexy

You can never go wrong with one of MAC’s Matte Lipsticks, especially if it’s in the shade Kinda Sexy. This long-wear matte is equal parts pink, peach, and nude, making it ideal for warm, medium skin tones. 

Buy at ULTA $19

Medium: Milani Amore Matte Lip Creme in Precious

This medium-toned rose shade called Precious from Milani isn’t extremely light or dark, a perfect middle-ground for any medium skin tone. What’s more: Amore Matte Lip Creme glides on as a thin liquid and dries down to a matte finish, which means it’s practically weightless. 

Buy on Amazon $16

Medium: Pat McGrath Lip Fetish Divinyl Lip Shine in Nude Venus

The slightly glossy and lightly pigmented Nude Venus shade of Pat McGrath’s Lip Fetish Divinyl Lip Shines couldn’t make a more perfect neutral pink for medium skin — take it from Cardi B, who wore it in her infamous “WAP” music video. 

Buy at Sephora $36

Medium: KKW Nude Crème Lipstick in 3.5

OK, so KKW Nude Crème Lipstick in 3.5 leans a little more into nude lipstick category than it does pink — still, with strong pink undertones and a super comfortable cream formula, we’d be downright silly not to give it an honorable mention. 

Buy at ULTA $18

Medium: Revlon Ultra HD Matte Lip Mousse in Seduction

A Best of Beauty-winning formula, Revlon Ultra HD Matte Lip Mousse matches even the most high-end lipsticks in terms of pigment, comfort, and overall quality. The shade Seduction might look like a warn nude at first glance, but its soft pink hue will be revealed the moment you swipe it onto your lips. 

Buy at ULTA $10

Light: Charlotte Tilbury Matte Revolution Lipstick in Pillow Talk

If you ask around long-term beauty aficionados, you’ll find that few lipstick shades get as much talk as Charlotte Tilbury’s Pillow Talk Matte Revolution Lipstick (a Reader’s Choice Award winner). And it’s no wonder, considering how pretty this muted light-pink with peach undertones looks on fair skin. 

Buy at Bloomingdale’s $34

Light: Chanel Rouge Coco Flash Lip Colour in Ferveur

Chanel Rouge Coco Flash Lip Colour in Ferveur won a Best of Beauty award in 2019, thanks to its orange-pink tint and the glossy, slippery formula that feels just like a hydrating lip balm. 

Buy at Nordstrom $38

Light: Bobbi Brown Crushed Lip Color in Babe

Bobbi Brown’s Crushed Lip Color in Babe has subtle blue undertones, which pair perfectly with skin tones that have cool or neutral undertones. Even better, this balm-like formula contains reparative vitamin E for added nourishment.

Buy at Nordstrom $29

Light: Huda Beauty Power Bullet Matte Lipstick in Honeymoon

When Huda Beauty named this lipstick formula Power Bullet Matte, it really was not kidding because this formula is as matte as they come — thankfully without sacrificing any comfort. The shade Honeymoon, above, gets its slightly dusky quality from cool lavender undertones. 

Buy at Sephora $25

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In a Barbie World

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This Clean Brand Wants People With Sensitive Skin to Have Fun With Makeup Too

You’ve probably seen Tower 28’s sunny, beach-inspired products on your Instagram feed. Welcome to Artist Spotlight #24 series on my blog.

After dealing with embarrassing flare-ups throughout her career, while working for some of the biggest brands in the beauty industry, Liu wanted to create makeup products that people with sensitive, compromised skin would feel good about using.

In under two years, Tower 28 has become known for its clean formulas, beach-inspired shades, colorful packaging, and accessible price points.

However, while Tower 28’s cult-favorite SOS Daily Rescue Spray has the National Eczema Association’s Seal of Acceptance, the brand’s products aren’t just for people with eczema or other chronic skin conditions.

“My hope is the products aren’t just for people who suffer from eczema or have problem skin like mine,” Liu tells InStyle. “It’s been fascinating because if you were to look at the people who tag us on Instagram, there’s everything from beauty guru full makeup looks to people who are more into skincare. It makes me so happy because I wanted this brand to be for everyone.”

Find out how Liu broke into the beauty industry, her thoughts on the future of the clean beauty movement, and so much more.

How did you wind up working in the beauty industry? 

My first job out of college was consulting. I didn’t feel an attachment to the work I was doing because once I was done a project somewhere I would leave. I went through what I call my quarter life crisis, and went to business school with the intention of changing careers. I don’t consider myself to be a super glam person or a beauty junkie, but the way people engage with beauty products and the psychology of beauty products has always fascinated me. Putting on makeup can be a confidence boost, and as someone who’s aging and has had compromised skin, I understand that experience. So, I went to USC for business school and did my first internship at L’Oréal with Maybelline. Then I worked at brands like Smashbox and Kate Somerville. All the while, I always knew I wanted to do my own thing but I’m quite a risk-adverse person. The idea of walking away from a job with a decent salary and raising money to start a brand was really scary. In the end, I ended up raising money from friends and family and that’s how I started Tower 28.

What is the inspiration behind Tower 28? 

I’ve had compromised, inconsistent, eczema-prone skin since I was in college. You see it addressed in skincare, but not really in makeup. I really wanted to wear makeup when I had flare-ups, but my biggest fear was making it worse by using products. I also felt self-conscious at work when I was presenting products to people and my hands had eczema on it. I’m sure part of it was in my own head because no one ever said anything to me, but it made me want to create something that could help people with compromised skin who felt guilty or bad about wearing products.

My parents immigrating to America from Taiwan is the second thing that’s inspired the brand. I was born in the U.S., grew up in California, and felt very American, but I still felt a little bit on the outside because I didn’t fit into what was considered the typical standards of beauty. That’s part of the reason why the brand has a beach theme to it. I’ve lived in Southern California near the beach for so long and you don’t just see blue eyes and blonde hair. Tower 28 is a real place on the edge of Santa Monica and Venice, and you could not find a more diverse group of people there. I wanted to tell a different story about the beach, and bring clean beauty to a larger group of people.

California just passed the Toxic-Free Cosmetics Act. As a clean beauty brand founder, how do you think this bill will affect the industry? 

In general, as a wide statement, most businesses will not change unless there’s a real threat to their business. However, I’m happy that it’s happened and I hope it’s the tip of the iceberg. I think the consumer and the demand for clean products what will ultimately change the industry. I don’t think people think this new legislation is strict enough, especially if they’re already using clean products.

What Tower 28 product are you most proud of? 

The product I’m most proud of and personally reliant on, is our SOS Spray. We recently announced that we’re launching a jumbo size on Instagram and all of the comments were from people saying how excited they are. I’ve had this skin problem so long and started the brand not knowing I’d make something that really helps me, and then so many other people. It’s exactly all of the things I wanted to get out of creating a brand. Outside of that, I also think it’s cool that we don’t just have one hero product. We only have a few SKUs, but they’re all pretty productive.

You created Tower 28’s Clean Beauty Summer School Program to support Black-owned beauty brands. Why was this initiative important to you? 

I hope to provide access to mentorship and education at a time where so many Black founders are suddenly being seen and there’s an influx of demand. Since I’ve worked in the beauty industry for 17 years, I’m able to help people connect the dots, find mentors, and hopefully leverage this moment. A huge part of the success I’ve had in my career is due to my network and community in the industry, which in itself is a privilege.

Product Highlights:

Bronzino Illuminating Cream Bronzer

For a natural, streak-free glow, a cream bronzer is your best bet. Tower 28’s buildable formula blends like a dream, thanks to skin-conditioning ingredients like mango butter and calming green tea extract. It comes in two shades” West Coast is a medium bronze with neutral undertones, while Best Coast is a deep bronze with red undertones.

Buy on their website $20

ShineOn Lip Jelly

What do you get when you combine everything you love about your favorite lip balm and gloss? Tower 28’s ShineOn Lip Jelly. The six translucent shades (including this red) offer high shine and hydrate lips — without any stickiness.

Buy on their website $14

SOS Daily Rescue Facial Spray

This isn’t your average refreshing facial mist, the cult-favorite spray is formulated with hypochlorous acid, an ingredient that helps reduce bacteria and inflammation, which in turn, can soothe compromised skin and prevent acne.

Buy on their website $28

BeachPlease Luminous Tinted Balm

There’s no right or wrong way to use this tinted balm. Dab it on your eyelids, lips, and cheeks for a luminous, sheer wash of color. The three available shades are inspired by the warm tones of a Santa Monica sunset.

Buy on their website $20

ShineOn Milky Lip Jelly

Available in four shades inspired by alternative milks, the milky edition of ShineOn Lip Jelly is a level up from the original. It’s infused with apricot kernel and raspberry seed oils to nourish and protect lips from free radicals and environmental aggressors.

Buy on their website $14

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Don’t Anger

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