Halsey Has Entered The Beauty Chat

Halsey is joining Rihanna, Selena Gomez, and Millie Bobbie Brown with the curation and launch of her very own beauty brand, About-Face. The award-winning artist has been hinting about her latest project for months through mysterious posts on social media. Now, all has finally been revealed.

Welcome to Artist Spotlight #38 series on my blog.

About-Face launched with three distinct franchises: Light Lock, Matte, and Shadowstick. The Light Lock assortment includes face highlighters with ultimate shine in stick, powder, fluid, and lip gloss form. The Matte range includes velvety finishes with products like the Paint-It Matte Lip Colors, Matte Fix Lip Pencils, and Fluid Eye Paint. Lastly, Shadowsticks are precise cream shadow crayons in soft pastel colors. The launch includes ten different products in an array of colors across each category. All About-Face products are vegan, cruelty-free, and formulated without gluten, phthalates, parabens, or synthetic fragrances. 

Keeping to her vision of self-love, identity, and reflection, about-face is a creation of Ashley Frangipane (Halsey’s birth name), with the brand’s initials being a reflection of her own. The beauty brand focuses on a collection that is “For everyone, for everywhere, for every way with a dedication to products that are as edgy and non-conforming as the voice behind it,” according to the press release.

Serving as founder and Chief Creative Officer, Halsey has had her hands in every step of the curation and launch, even stating on Twitter that she did the makeup and photos for all the models during the campaign. So far, the campaign has featured people of various backgrounds and identities, emphasizing the theme of multi-dimensional makeup for everyone.

About-Face officially launched on January 25, 2021, on aboutface.com. The line includes affordable items that range from $14 to $32. 

FACE

About-Face wants you to embrace your inner light with their face products that feature shimmery colors and pigments that will leave you “Straight Beaming!” Featuring products like the Matte Fix Spray ($28), the Light Lock Highlighting Fluid ($32), the Light Lock Powder ($30), and the Light Lock Stock ($25). Each Light Lock product includes at least three varying shades from light sheer to a deeper bronze.

Light Lock Powder

A crazy smooth highlighter powder that transforms for a glass-like finish. 

Buy for $30

Highlight Fluid

A molten, crystalline highlighting fluid.

Buy for $32

Light Lock Stick

A multi-dimensional highlighter with powerful metallic effects.  

Buy for $25

Matte Fix Spray

An invisible spray that primes skin and keeps your face in place.

Buy for $28

Blend Tool

A velvety, soft-touch sponge engineered to gently blend primer or makeup evenly on the skin.

Buy for $14

LIPS

Often one to rock a bold look, Halsey curated lip products with bold shade ranges that highlight a deep wine red, a matte burnt beige, a light pale pink, and more. Featuring products like the Light Lock Lip Gloss ($20), the Paint-it Matte Lip Color ($22), and the Matte Fix Lip Pencil ($17). 

Paint-It Matte Lip Color

A flexible, matte liquid formula infused with natural peppermint with a powerful pigment load. 

Buy for $22

Light Lock Lip Gloss

A buttery, glossy lip-oil infused with natural peppermint & lavender that serves all the sheen and none of the stick.

Buy for $20

Matte Fix Lip Pencil

A glide-on matte liner that defines lip border for 7+ hours.  

Buy for $17

EYES

Currently, About-Face offers two eye products that provide a bold matte finish, a saturated matte look, or a pearlescent shimmer—featuring products like the Matte Fluid Eye Paint ($24) and the Shadowstick ($21). The smooth, buildable Matte Fluid Eye Paint pigment comes in six shades described as a “one-swipe color” that is smudge and budge-proof. The Shadowstick contains both matte and shimmery shades that can be used as eyeliner, eyeshadow, or truly whatever you choose.

Shadowstick

An insanely pigmented, one-stroke eye crème with a built in sharpener.

Buy for $21

Matte Fluid Eye Paint

A powerful, one-swipe punch of color that delivers bold and buildable pigment.  

Buy for $24

SHOP ABOUTFACE.COM

ELLE article

Long-Lasting Lipsticks That Won’t Budge Under Your Mask

Lipstick is hands down my favorite makeup product. But with the COVID-19 pandemic forcing us all to wear masks to protect ourselves and others from the virus, my lippies have been spending more time in my makeup bag than on my actual lips.

However, while during the beginning of the world, you know, falling apart, I was spending most of my time safely locked inside my home, in recent weeks, I finally found the courage to bravely venture to a Starbucks and other outdoor spaces to see my friends.

And if you think I’m going to add a little color to my lips for these special occasions, then you’re damn right!

In celebration of National Lipstick Day, I’ve rounded up some of my favorite lipsticks that will look just as good once you’ve taken off your mask as when you first swiped them on.

So if you think lipstick is canceled just because of the coronavirus, think again. Because these lip colors aren’t going anywhere — literally.

Black Radiance Metalicious Lip Sculptor

If a metallic lip is your thing, make sure to reach for this product before you head out. For a matte finish, blot with a tissue after application. If you’re more of a glossy girl, layer on a coat of clear gloss or Vaseline after it’s safe to take off your mask.

Buy $6

L’Oréal Paris Rouge Signature Matte Lip Stain

This matte stain is a fan favorite simply because it gives you highly pigmented color that doesn’t transfer. But hey, don’t just take my word for it.  “[This shade] stands the test of time and won’t be around your cheeks or chin when you take off your mask,” says L’Oreal ambassador Sir John. “This ‘peek-a-boo’ color is your much needed emotional pick-me-up. Even if you have no makeup on anywhere else, doing a lip will make you feel alive and well.”

Buy $9

M.A.C. Cosmetics Powder Kiss Liquid Lip Color

Aside from the brilliant color and little transfer, what I love most about this product is that the applicator makes it easy to put on with zero fuss. It’s also ultra-lightweight and never drying, meaning it’s a color you can comfortably wear all day long.

Buy $24

Pat McGrath Labs MatteTrance Lipstick

One swipe and you’ve got brilliant color that won’t budge — not even for the second coming of Christ.

Buy $38

The Lip Bar Matte Liquid Lipstick

Much like the don dada Pat McGrath, The Lip Bar founder Melissa Butler knew exactly what she was doing when she created her line. These matte liquid lipsticks come in a variety of colors that suit every skin tone, give you a show-stopping finish, and know how to stay put.

Buy $13

NYX Soft Matte Lip Cream

Thought you couldn’t find a lipstick for under $10 that would last all day and offer (literally) zero transfer? NYX said, girl, you better think again. I first tried this product years ago when I picked it up at a drugstore, and to this day I can confidently say that it was one of the best discoveries of my makeup life.

Buy $5

CoverGirl Outlast UltiMatte Liquid Lipstick

Cruelty-free, vegan, 24 hours of wear, and transfer resistant. Need I say more? Pick up CoverGirl’s Outlast UltiMatte Liquid Lipstick on your next essentials run to the drugstore.

Buy $8

Gucci Rouge à Lèvres Mat Matte Lipstick

Listen, Gucci did that when crafting this gorgeous lipstick. Offering a variety of shades, this light, smooth, creamy, and non-drying matte stays in place for as long as you want it to. But, it’s also super easy to remove at the end of the day. Another plus? It’s super lightweight, so you’ll probably forget you’re even wearing it.

Buy $42

InStyle article

What a Throwback (ft. ColourPop’s Dream Street)

Years & years ago… No, but seriously. One of my first ever ColourPop orders included their:

Dream Street eyeshadow palette (collaboration with Kathleen Lights)
No Filter concealer
Ultra Matte & Ultra Satin liquid lipsticks.

I was so proud of this look at the time and it was one of my first ever posts on my Instagram page, which has grown tremendously since then!

8 Makeup Artists on How to Make Their Favourite Products Multi-Purpose

Welcome to Artist Spotlight #12 series on my blog.

Daniel Martin

Makeup artist Daniel Martin is a fan of using liquid lipstick not only for the lips, but also as a cheek stain. His favorite product for this hack? Honest Beauty’s Liquid Lipstick in Goddess.

“I love using this liquid lipstick on the face, as well as lips, to add a hint of a continuous flush on the apples of the cheek to bronzed skin,” he shares. “Jessica Alba taught me this trick!”

Kate Lee

Makeup expert Kate Lee swears by using facial oil as a moisturizer, hair treatment, and body scent. Her go-to is Chanel’s Huile de Jasmin Revitalizing Facial Oil.

“During this time of uncertainty, my focus is mainly on the wellness of mind and spirit,” says Lee. “I find that I am more nurturing and minimal in my daily routine and I am taking a break from makeup. I have found that now, more than ever, my olfactory senses really influence my mood. I use Chanel Huile de Jasmin on my face and décolletage daily and using what’s left on my hands, I run it through my hair.”

“The hair holds scent very well and to be gently followed by the scent of Jasmin feels very nurturing,” she continues. “In place of wearing perfume, I’ve been mixing a few drops of Huile de Jasmin into my favorite clean, fragrance-free body lotion by Nécessaire.”

Nikki DeRoest

obbi Brown artist-in-residence Nikki DeRoest likes to apply contour stick to not only add dimesion to cheekbones, but also to the eyes, forehead, and jawline. Her weapon of choice is Westman Atelier’s Face Trace Contour Stick.

“I like to use this stick first in the obvious spot, where it’s intended for use: in the hollows of my cheeks,” she shares. “I start at my ear and swipe inwards, stopping halfway on my cheek. This product is so easy to use and can easily be blended out with fingers or any type of semi-firm brush. While I’m at it, and quickly multi-tasking with my makeup, I also love to swipe a bit just above the crease of my eye on my outer brow bone, on the hollow of my temples and the other edges of my forehead, and of course, along my jawline and under my chin. It glides so easily, and just by using that one product, I feel like I am able to give my skin such great, yet subtle, dimension.”

Emily Cheng

As a makeup artist to stars like Laura Harrier, Yara Shadidi, and Ella Mai, Emily Cheng has more than a few tricks up her sleeve. But using mascara for both the eyelashes and as an eyeliner is one of her best kept secrets. She uses Too Faced Better Than Sex to make the eyes pop.

“When I was in Paris a few months ago, my personal liquid liner had run out and I was in a rush, so I used my Too Faced Better Than Sex Waterproof Mascara with an angled brush and it worked perfectly,” she reveals. “The consistency was like a gel liner, and I felt like it stayed on even longer than my usual waterproof liquid liner.”

Deja Smith

Emmy Award-nominated makeup artist Deja Smith uses paw paw cream as a lip balm, hand salve, and as a highlighter. Her go-to choice is Lucas’ Paw Paw Ointment.

“I use this little tube for everything, from keeping my lips moisturized to soothing my sandpaper dry hands after disinfecting the house and washing them,” she explains. “It’s even the best no makeup, makeup highlighter for Zoom calls with that special someone. I dab a little on my lips and use the residual to add a luminescent pop to the arch of my brow and cheekbones. This ointment is effective and my quarantine must-have.”

Sarah Tanno

Lady Gaga’s go-to makeup artist Sarah Tanno loves using Haus Laboratories Glam Attack in Angel Baby on the lips, as an eyeshadow, as well as a highlighter.

“This is a liquid shimmer powder. It goes on as a liquid and dries as a powder,” Tanno says. “I used the applicator to apply all over my eyelids. I tapped a small amount on the apples of my cheeks and blended it up to high points of my cheeks for a healthy-looking highlight. Lastly, I added a touch to the center of my lips to add a pop of shimmer. One product equals a full makeup look in under five minutes!”

Daniel Chinchilla

KVD Vegan Beauty’s Cat Eye Ambassador Daniel Chinchilla uses the same liquid eyeliner for the eyes and to create faux freckles: KVD Vegan Beauty Tattoo Eyeliner in Mad Max Brown.

“Tattoo Liner can give you a flawless cat eye, but also, freckles! Because of Tattoo Liner’s super fine brush tip, it’s super easy to give yourself the sharpest cat eye you’ve ever had,” he shares. “And while you’re at it, gently press the tip of the Tattoo Liner onto your cheeks and nose for some super subtle freckles. One of the best things is that it is waterproof and you won’t have to worry about any smudging.”

Christy Coleman

Makeup artist and chief artistic officer at Beautycounter Christy Coleman says you can use your bar soap as a body or hand wash, as well as a brow gel. She recommends Beautycounter’s Citrus Mimosa Body Bar.

“The soap helps to thicken the brow and make them stay in place,” she says. “First, fill your brow in with a pencil, then using the spoolie side of an eyebrow brush or pencil, go back over them with soap.”

InStyle article

Oh La La, Lingerie

Slip into something seductive with Lip Lingerie, the weightless liquid lipstick with a plush matte finish. Available in a range of color-kissed nudes—from cinnamon pink and chocolate brown, to warm mahogany red and classic nude beige—each sultry shade will coat the curves of your lips with irresistibly creamy color.

All 24 shades are infused with vitamin E and cover the lips in luscious and lightweight color.

Purchase NYX Lingerie liquid lipsticks

Have you tried these liquid lipsticks? What are your thoughts? Let me know in the comments below!