9 Glossier Products That Customers Are Obsessed With

If there’s one beauty brand universally loved by editors, bloggers, and makeup artists alike, it’s Glossier. Founded in late 2014 by Emily Weiss, the brand singlehandedly ushered in a new era in beauty: One in which minimalism and no-makeup makeup is favored over chiseled cheekbones created by contouring palettes often seen all over Instagram. The brand became a fan favorite overnight and its millennial-pink packaging can be seen everywhere — including, but not limited to, the vanities of beauty editors and the bags hauled to red carpet events by top-billed makeup artists.

Boy Brow

Arguably the product that put Emily Weiss’s beauty brand on the map, Boy Brow is everything we want in an eyebrow product: Tinted, but not overly so; long-lasting (because having your brows melt off midday is not a good look); and super easy to use. The 2016 Best of Beauty Award-winning pomade comes in three natural-looking shades (plus a clear version that keeps hairs in place sans any tint), and brushes on easily for brows that look full and groomed, but not bushy. Yes, please.

$16 (Shop Now)

Futuredew

Full disclosure: If you have oily skin, chances are Glossier’s Futuredew isn’t going to be up your alley, as it’s a serum-oil hybrid that leaves skin super glowy — even when used sparingly. But if your complexion is on the drier side, it might just be your new best friend. Infused with squalane, which hydrates, as well as nourishing oils like jojoba, grapeseed, and evening primrose, it works to smooth, soften, and brighten skin in one fell swoop. Additionally, it can be used as a makeshift highlighter — just tap a dot or two on the high points of your face for a subtle glow.

$24 (Shop Now)

Lash Slick

If you’re looking for an everyday mascara that gives lashes a noticeable-but-natural-looking boost, then Lash Slick is the one for you. Similar to Boy Brow, it coats lash hairs in a glossy pomade that enhances the look of natural lashes and doesn’t get clumpy, gloopy, or flaky. It’s also an excellent option for anyone who can’t be bothered to remove waterproof mascara because it comes off easily and seamlessly with just a little warm water — despite being otherwise budge-proof.

$16 (Shop Now)

Cloud Paint

I have to be honest: liquid cheek tints are sometimes, to put it bluntly, hard to use. They’re either too pigmented, not pigmented enough, or dry too fast and leave the face a blotchy, streaky mess. Not so with Cloud Paint, which provides a sheer wash of natural-looking color for a just-in-from-the-cold flush — aka what blush is supposed to look like. The lightweight formula melts into the skin, making blending ridiculously easy — and the four shimmer-free shades (Dusk, a tawny, rose pink; Puff, a brighter, candy pink; Beam, a pretty, golden coral; and Haze, a cool magenta) are makeup bag must-haves.

$18 (Shop Now)

Milky Jelly Cleanser

For those of us who don’t have the patience, energy, or drive to double-cleanse with an oil and then another cleanser. Glossier’s Milky Jelly Cleanser is the answer to all of your post-Happy Hour makeup-removing struggles. The bouncy, lightweight cleanser easily melts off even the most stubborn waterproof makeup and cleanses the skin, without leaving any residue (or that weird, tight, hand-me-the-moisturizer-quick feeling). It also smells like rosewater, which is a nice change from the subtle chemical smell of many other skin-care products.

$18 (Shop Now)

Balm Dotcom

Myself — and, okay, the rest of the world — have been next-level obsessed with Balm Dotcom since it first hit the market a couple of years ago. Available in an array of skin-brightening shades, the hydrating, waxy balm (blended with beeswax, castor seed oil, and a variety of antioxidants) hydrates dry skin — we’re talking elbows, knees…everything. I like using the Original, untinted version on my body, but for a pretty wash of sheer, glossy color on the lips, the Cherry shade (a juicy, fruity red) cannot be beaten.

$12 (Shop Now)

Mega Greens Galaxy Pack

Slather the mint-colored, kaolin clay mask onto your face to look at least marginally more alive before work the next day. About 20 minutes later, you’ll be pleasantly surprised when your skin is brighter, smoother, and more awake.

$22 (Shop Now)

Haloscope

For those who prefer their highlighter to deliver a glowy (rather than sparkly) finish, Glossier’s beloved Haloscope highlighter (a favorite of pretty much every Allure editor) can’t be beaten. The highlighting stick, infused with a core of solid, vitamin-rich oil, gives the skin a dewy, almost glossy highlight — with just a hint of shimmer (thanks to glimmering particles from actual crystals). It’s super easy to apply and blend, and the three luminous shades (sun-kissed Topaz; pearlescent Rose Quartz; and iridescent Moonstone) are versatile enough to be used on all skin tones.

$22 (Shop Now)

Priming Moisturizer

Glossier’s best-selling Priming Moisturizer is one of those rare products that doesn’t seem particularly special, but delivers spectacular results. The featherlight hydrating cream features a blend of potent complexion-improving ingredients (including hyaluronic acid and redness-reducing botanicals) to keep the skin hydrated all day long. At the same time, it’s gentle enough to use every day and gives the skin a healthy, hydrated glow, making it a great pick for days when foundation just isn’t going to happen. Its only qualm? It doesn’t have SPF — so you have to apply your sun protection separately.

It also comes in a Balance version for oily skin, which one reviewer says is “formulated to prevent and heal blemishes with antibacterial, soothing bamboo extract and willow bark extract, which is a natural derivative of pore-clearing salicylic acid.” 

$22 (Shop Now)

ALLURE article

11 Of Sophia Loren’s Best Vintage Beauty Looks Of All Time

You will have spied Italian actor Sophia Loren in British Vogue’s April issue as part of the Hollywood Portfolio, which features 27 of the world’s biggest stars. Photographed looking as glamorous as she has always been, the 86-year-old silver-screen legend has long been a fan of a glamorous look and her attitude to beauty is refreshing. She once said:

“Beauty is how you feel inside, and it reflects in your eyes. It is not something physical.”

Welcome to Artist Spotlight #45 series on my blog.

It only goes to show that Loren feels as good on the inside as she externally looks. Her penchant for Italian glamour has always been a whole beauty mood – it is timeless. There is the trademark feline flick and voluptuous eyelashes; the bold lipsticks, from red to pink; glamorous blow dries; and her bold eyebrows, expertly filled in. These are looks that many of us still imitate today and she is regularly name-checked backstage at fashion shows. Here, let’s take a look at some of her most show-stopping vintage beauty looks over the years.

A pink-flushed lip and excellent brows make for an excellent Italian countryside look.
Killer eyes and hair wrapped in a bath robe – what’s not to love?
The ’50s bob to end all bobs. 
Diamonds, immaculately coiffed hair and the ultimate feline flick.
Loren elevated her beautiful eyes with lashings of mascara and eyeliner.
Like she previously said, happiness – and a big smile – is where true beauty lies.
Consider her the ultimate brow goals.
The glossy peach lip! The eyeliner! The wispy fringe! And, of course, the marabou feathers.
Loren wears a peach lip once more for a day outside.
A masterclass in the bold, red lip.
From the red lip to the bold eye, she is glamour personified.

VOGUE article

The 14 Best Volumizing Mascaras Are Basically Lash Extensions In A Tube

You don’t need to have expert false lash application skills to achieve a thick, long, dramatic lash look. The right volumizing mascara will do just that — no glue required. It will ensure your lashes are anything but subtle.

Plus, I have a quick application tip for you to help your lashes look as voluminous as possible. Before swiping the wand all the way through your lashes, start by wiggling the bristles into the base of your lashes and lightly stamping the mascara against your waterline. This simple step will help even the sparsest fringe look instantly fuller by filling in the gaps between your lashes. Afterward, you can proceed with your usual mascara application technique. Keep scrolling to discover 14 of the best volumizing mascaras to practice that tip with.

Maybelline New York The Falsies Lash Lift Mascara

This affordable thickening mascara left its mark on New York Fashion Week Fall/Winter 2020 at Christian Siriano, Jason Wu, and Naeem Khan, to name a few. Makeup artist Gato says he loves this washable formula for runway shows because it makes an impact but is easy to remove. 

$11 (Shop Now)

Charlotte Tilbury Full Fat Lashes 5 Star Mascara

Los Angeles-based makeup artist Fiona Stiles has been a fan of Charlotte Tilbury Full Fat Lashes 5 Star Mascara since it launched. The reason? “It’s a great mascara that gives lashes a full, fluffy effect,” she says. “I can always count on it not to clog up fake lashes when I apply it over them, which happens a lot with other mascaras.”

$29 (Shop Now)

Tarte Maneater Voluptuous Mascara

Allure’s digital beauty reporter Devon Abelman has lost track of how many tubes of Tarte Maneater Voluptuous Mascara she’s gone through. Because its formula veers on the drier side, quickly layer on the product for a luscious look that could easily be mistaken for lash extensions.

$23 (Shop Now)

CoverGirl Exhibitionist Mascara

CoverGirl makes some of the internet’s highest-rated drugstore mascaras, so it’s no shocker that the masses love the recently released Exhibitionist Mascara too. That hourglass-shaped brush is loaded with long, dense bristles, so one coat can go a long, long way.

$12 (Shop Now)

Wander Beauty Unlashed Volume & Curl Mascara

The Wander Beauty Unlashed Volume & Curl Mascara doesn’t just add drama to lashes, it also lengthens and helps them hold a curl. The versatile pick has won a Best of Beauty Award because you can add multiple layers without worrying about your lashes looking spidery.

$24 (Shop Now)

Milk Makeup Kush High Volume Mascara

Lattes, facials, and gummies aren’t the only things spiked with CBD oil lately. The Milk Makeup Kush High Volume Mascara is too, and Los Angeles-based makeup artist Molly R. Stern is feeling it. “The brush is great and deposits a full lash every time,” she says.

$24 (Shop Now)

Yves Saint Laurent Volume Effet Faux Cils Mascara

Los Angeles-based makeup artist Mai Quynh swears by the Yves Saint Laurent Volume Effet Faux Cils Mascara for serious lash volume. “I love the formula because it gives lashes a fullness without making them clumpy,” she says. “Also, it’s not flaky and I really love the smell!” Yes, you read that right. This is one of the few mascaras that doesn’t smell like paint.

$32 (Shop Now)

Dior Diorshow Mascara

Professional makeup artists and Allure editors alike often find themselves reaching for the beloved Dior Diorshow Mascara. Stoj, an MUA based in New York City, prefers it for an extreme-volume effect. “This mascara is enriched with microfibers to give you the most voluminous lashes,” he says.

$30 (Shop Now)

Chanel Le Volume de Chanel Mascara

As soon as you grace your lashes with the Chanel Le Volume de Chanel Mascara, you’ll probably have the same reaction as New York City-based makeup artist Joseph Carrillo has every time he uses it: “It’s like wow, thicker, fuller, drama, sexy, sultry,” he says.

$32 (Shop Now)

Fenty Beauty Full Frontal Volume, Lift & Curl Mascara

Allure’s digital assistant beauty editor Angela Trakoshis only had to try Fenty’s Full Frontal Mascara one time to know she was in it for the long haul. Thanks to the drastically different bristles on either side of its brush, you can swipe on one thin layer of mascara for length, or coat it on until you’ve reached full-volume capacity. “It normally takes me four coats of mascara to get my desired lash, but thanks to Rihanna, it now only takes two,” Trakoshis says.

$24 (Shop Now)

CoverGirl The Super Sizer by LashBlast Mascara

This drugstore selection has won both a Best of Beauty Award and a Readers’ Choice Award for its glossy black formula and wand, which is decked out with supershort bristles that help fan out lashes. Be sure to twirl the wand as you sweep it through your lashes to take full advantage of its maximizing powers.

$6 (Shop Now)

Givenchy Noir Couture Volume Mascara

The first time New York City-based makeup artist Chiao-Li used Givenchy Noir Couture Volume Mascara, she was shocked: “It really makes your lashes look super voluminous and doesn’t clump at all,” she says. “It’s my absolute favorite whenever I want to create great volume without using false lashes.” She recommends layering it over a coat of Chanel Inimitable Waterproof Mascara for a longer-lasting curl and over-the-top vibe.

$33 (Shop Now)

Lancôme Monsieur Big Mascara

Just as its name suggests, Lancôme Monsieur Big Mascara comes with a pretty beefy wand. Don’t be intimidated by its size. Allure’s digital deputy beauty director Sophia Panych believes it’s the key to nearly doubling the thickness of your lashes.

$25 (Shop Now)

Marc Jacobs Velvet Noir Major Volume Mascara

If you’ve ever lusted after Emily Ratajkowski or Shay Mitchell’s lashes, chances are Los Angeles-based makeup artist Patrick Ta raked Marc Jacobs Velvet Noir Major Volume Mascara through their fringes. “This is one of the blackest mascaras I’ve ever used,” he says. “If you are looking for intense definition, you have to give this a try!”

$26 (Shop Now)

ALLURE article

The 13 Best Mascaras For Sensitive Eyes

Finding the best mascara for sensitive eyes sounds like a highly specific ask for a makeup product that notoriously leads people on never-ending searches. Just figuring out the best mascara in general can be tough, particularly if you want one that does it all: lengthening, volumizing, and holding a curl—all while being easy to remove and flake-free.

Because everyone’s sensitivities are different, it’s tough to make any generalizations about ingredients to avoid, but there are a few strategies you can try. Hypoallergenic, ophthalmologist-tested mascaras are the way for some; tubing mascaras are the ticket for others, especially if mascara flakes in your contacts are the bane of your existence. Beyond not making your eyes feel like they’re watering in pain, the best mascaras for sensitive eyes should also do the stuff you actually want mascara to do, like thickening, lengthening, and defining your lashes. It’s a tall order, but here are 13 gentle formulas that truly do it all.

Clinique High Impact Mascara

Clinique has a reputation for making gentle, irritation-free makeup, and this mascara is proof. It’s ophthalmologist- and allergy-tested, mineral-oil- and fragrance-free, and safe for contact lens wearers. On top of that, it’s really freaking good, giving definition on the first swipe and drama on the second.

Buy at Macy’s $27

Maybelline Full ‘N Soft Mascara

Maybelline’s Full ‘N Soft mascara is beloved for the long, natural-looking lashes it imparts. The formula is hypoallergenic, and whereas some lengthening mascaras can leave lashes brittle and spidery, this gives you results that are as soft as the name claims.

Buy at ULTA $9

Chanel Le Volume de Chanel

This volumizing mascara gets tons of rave reviews for the noticeable results, especially from makeup lovers with sensitive eyes. Chanel’s mascara makes good on its nonirritating reputation, thanks to its conditioning, flake-free formula.

Buy at Violet Grey $32

Essence Bye Bye Panda Eyes! Mascara

If you’ve been let down by flaking, smudging formulas before, set your trust issues aside and give this drugstore gem a try. The vegan mascara features a fragrance- and oil-free formula that uses tubular fibers to impart volume and definition without any hint of stinging. Plus, it removes easily with just warm water (but still manages to stay on through a sweaty workout).

Buy at ULTA $5

Talika Lipocils Eyelash Growth Mascara

A nonirritating mascara that also grows your lashes as you wear it? Leave it to Talika to make that magic happen. The brand makes one of the few lash serums that even the most sensitive of eyes can tolerate, and its mascara is equally gentle. The fluttery, volumizing formula helps lashes grow longer and more pigmented with consistent use.

Buy on their website $35

Ilia Limitless Lash Mascara

Ilia makes so many of our beauty bag staples, and this mascara is no exception. It feels totally weightless, with a soothing boost from aloe and rosewater. The lengthening, defining wand leaves lashes with a pretty flutter.

Buy on their website $28

Tarte Lights, Camera, Lashes 4-in-1 Mascara

Tarte’s mascara truly checks every box: It’s vegan, hypoallergenic, and ophthalmologist- and dermatologist-tested—so many stamps of approval. If you can’t get through the day without your eyes suffering, this conditioning and clump-free tube brings peace of mind (and tons of volume).

Buy at Sephora $23

Blinc Mascara

The holy grail of tubing mascaras, Blinc is the answer if you’ve never, ever found a mascara your eyes can stand. The brand says it’s been clinically tested to be nonirritating, while the technology means it stays on even if your eyes tear up easily. Just remove with warm water at the end of the day; while it withstands a crying session, the enveloping tubes also slide off easily when you need them to.

Buy at Sephora $26

CoverGirl Professional Remarkable Washable Waterproof Mascara

Allow a long list of glowing Reddit reviews to introduce this affordable choice. It’s completely smudge-proof, but whereas some mascaras use harsh ingredients to lock onto your lashes, CoverGirl’s doesn’t even call for makeup remover; it easily washes away with soap and water.

Buy at CVS $8

Elate Essential Mascara

Elate’s gently formulated clean mascara is water- and sweat-resistant, and reviewers love how the buildable formula stays put all day long. The wand is specially designed to hug and coat your lashes, leaving no clumps or flakes behind. 

Buy on their website $28

Heroine Makeup Long & Curl Mascara Advanced Film

Heroine makes some of the best curl-holding mascaras on the market; apply once in the morning, and your lashes won’t even droop a centimeter come evening. Along with maintaining a curl for hours, this lengthening formula won’t shed any flakes in your eyes or cause other forms of irritation.

Buy on Amazon $27

L’Oréal Paris Double Extend Beauty Tubes Lengthening Mascara

Drugstore tubing mascaras aren’t the most common find, which is why this one has a cult following. The white end primes your lashes with a conditioning coat, while the black side builds a ton of length on top. No flakes, no irritation, no crying.

Buy at ULTA $12

No7 Stay Perfect Mascara Black

No7’s Stay Perfect also relies on tubing technology to get the job done. The most noticeable difference is that the tubes are “elastic” and cling onto lashes extra tightly. The brush also sets it apart. It avoids clumps like a boss and grabs every lash single for a lifted cat-eye effect.

Buy at Target $9

GLAMOUR article

One Tube Of This $5 Mascara Sells Every 10 Seconds — And It Has 73,000 Positive Ratings

Wearing a face mask has changed the way we do a lot of things, including our makeup. With half our faces covered while out in public, it seems silly to buff out some bronzer or swipe on some lipstick. That’s why people have been trying more creative eye makeup looks. If you’re searching for an easy way to make your eyes pop while wearing a mask, thousands of Amazon shoppers recommend the Essence Lash Princess False Lash Effect mascara

With more than 73,000 rave five-star ratings, it’s officially Amazon’s best-selling beauty product (beating out the popular Revlon One-Step hair dryer). And according to the brand, the Essence mascara is so popular that a tube of it sells every 10 seconds. The reason people love it so much? As the name implies, it’s like wearing false eyelashes, but without going through the trouble of adhering them. The gluten- and cruelty-free mascara comes with a tapered fibre brush that separates lashes while simultaneously giving them dramatic length and volume. 

In fact, many reviewers have crowned it the “best mascara,” and some say they even prefer it to high-end options.

Buy Essence Lash Princess False Lash Effect Mascara, $4.99 on amazon.com

“When I tell you that I’m a mascara snob, I’m not even remotely kidding,” one reviewer wrote. “I spend a small fortune on mascara. My go-to is usually Dior or Pat McGrath… and then I found this. It volumizes, lengthens, and the brush is heaven! And it’s super buildable. I’ll never wear anything else again! Seriously, just get it. You won’t regret it!” 

Another chimed in, “This mascara is amazing. I was spending so much on other mascaras, but decided to try this one because of the price. I had zero expectations and was so surprised to love this one more than the $30 mascaras I had been using.”

Essence claims the mascara won’t clump, flake, or fade throughout the day— and the majority of shoppers seem to agree. 

“This is the best mascara ever,” another reviewer wrote. “It goes on easily, [has] perfect coloring, and [I] love the way the handle is designed — [it] makes it easy to grip the product while putting it on. [It] stays on all day [with] no smudges or smears. Also, you can’t beat the low price.”

At $5 a tube, the Essence mascara is one of the most affordable on the market. The brand also sells three other mascaras that are almost as popular, which you can get in a pack of 4 for just under $20. If you’re looking for a way to give your lashes some dramatic length, add a tube of the Essence Princess Lash Effect mascara to your cart on Amazon.

PEOPLE article

The Best Beauty Launches of 2021 (So Far)

Peace Out Retinol Eye Stick

This squalane-based balm not only nourishes dry under-eyes, but it also is packed with concentrated encapsulated retinol (which is more gentle on the sensitives skin region) to smooth the look of fine lines. 

Buy at Sephora $37

Maybelline New York Lash Sensational Sky High Mascara

This magical tube of mascara went viral on TikTok right after it hit stores thanks to its ability to transform stubby lashes in a few swipes — and believe us, it really does live up to the hype.

Buy at CVS $12

Living Proof Curl Elongator

From the brand’s first foray into the curly hair category, this cloud-like cream — designed for type 4A, 4B and 4C coils — gives game-changing definition. It also contains a Healthy Curl Complex, which provides a protective, strengthening barrier around each strand. 

Buy at Sephora $50

Supergoop! Daily Dose Vitamin C + SPF 40

Combining the two most important A.M. skincare steps, the first-ever hybrid Vitamin C and SPF lotion gives you no excuse to say you forgot either one.

Buy at Nordstrom $46

Sol de Janeiro Triple Brazilian Butter Hair Repair Treatment

This mask’s three Brazilian butters deeply nourish damaged ends. The best part? The warm, tropical scent makes you feel like you’re on vacation, which we’re all craving right now. 

Buy at Sephora $47

Caudalie Resveratrol-Lift Serum

Besides looking oh-so gorgeous on your vanity, this pretty pink potion really does pack a punch. The eco-conscious brand (this packaging is 100% recyclable through Terracycle) partnered with Harvard University to develop a patent-pending booster that’s proven to pump up your skin’s natural production of hyaluronic acid and collagen.

Buy at Spacenk $50

Olay Regenerist Collagen Peptide24 Moisturizer

The fragrance-free cream contains peptides that penetrate deep to perk up your complexion. Bonus: The texture feels just as luxurious as fancy formulas. 

Buy at ULTA $39

PEOPLE article

The 13 Best Mascaras, According to Allure Editors

While some have lash extensions, many of us will forever keep tubes of mascara in stock. With that in mind, ALLURE editors and thousands of reviewers rounded up their absolute favourite mascaras of all time, with brands ranging from drugstore gems like Maybelline New York to Sephora darlings Too Faced and Anastasia Beverly Hills. They’ve also got the luxury market covered.

Discover all the best and boldest mascaras that give us lashes with the most volume, curl, and length each and every day.

Anastasia Beverly Hills Lash Brag Mascara

“There really isn’t a better way to put it: Anastasia’s Lash Brag Mascara (a 2020 Best of Beauty winner) hits different. Way different. This mascara’s visibly chunky formula and curvy, dense brush can surprisingly pull off lashes that are thick and voluminous, long and wispy, or anywhere between — and not all mascaras can do that without clumping or flaking away. With a couple of swipes, the formula builds itself both upward and outward, so I get big, fanned-out lashes that practically hit the ceiling.”

$25 (Shop Now)

Tarte Maneater

“The formula of the Tarte Maneater Mascara is on the drier side, so you can easily build up lash extension-like volume and definition (and you can sneeze right after swiping it on without creating a Jackson Pollack painting on your under-eye area). Plus, this 2020 Best of Beauty winner has a cylindrical brush lined with tiny bristles that evenly coat even the thinnest of lashes.”

$23 (Shop Now)

L’Oréal Paris Bambi Waterproof

“One of the most exciting things about L’Oréal Paris Bambi Waterproof is the so-called ‘wide-eye brush.’ It has a combination of short and long bristles, which are supposed to ensure you grab every lash – no matter its length — on each swipe. It’s perfect for days when you want your makeup to look as natural as possible and there’s nary a clump to be found once it’s applied. No wonder it won a 2020 Best of Beauty Award.”

$10 (Shop Now)

Gucci L’Obscur Mascara

“Never in my life did I think I’d be in a position to say my favorite mascara was one made by Gucci, but here I am, living large. Label and aesthetically pleasing pink-and-gold packaging aside, when I first tried Gucci’s L’Obscur Mascara, I was immediately drawn to the formula, which is made to lengthen and define — rather than thicken — my wispy lashes. I typically only need a coat or two to see immediate natural-looking length and never have to worry about annoying clumping or mid-day smudge. Gucci, you made a damn good mascara.”

$35 (Shop Now)

KKW Beauty Mascara

“Never say Kim Kardashian doesn’t have talent because she did the damn thing with the KKW Beauty mascara. Just one coat separates each lash, making them look full, thick, and dramatic. No primer needed.”

$18 (Shop Now)

Thrive Causemetics Liquid Lash Extensions Mascara

“The only mascara that gives me that lift and volume closest to what my beloved lash extensions do is the Thrive Casemetics Liquid Lash Extensions Mascara. It contains polymers that wrap around each lash to lengthen and strengthen, plus castor seed oil and shea butter to deeply condition each hair. Two coats and your eye area is instantly opened. I always get compliments about how long my lashes are when I use this.”

$24 (Shop Now)

Wander Beauty Mile High Club Mascara

“When it comes to wearability, the formula in the Wander Beauty Mile High Club Mascara doesn’t smudge or flake — even after a full day of work followed by a gym session. If you’re going for drama with little-to-no effort, then this mascara is a dream. Lift? Check. Volume? Definitely. Length? Oh, yeah, my lashes were practically touching my brow bone by the time I was done.”

$26 (Shop Now)

Maybelline New York Falsies Lash Lift Mascara

“Something about the combination of the Maybelline New York’s The Falsies Lash Lift’s hourglass-shaped wand and lightweight, not-too-wet formula replaces the need for a lash curler, extensions, and falsies. After sweeping it through, my lashes are instantly lifted upward and volumized like a lash enhancement. The dip in the middle of the brush also makes adding mascara to your lashes as mess-free as possible.”

$10 (Shop Now)

Colourpop BFF Mascara

“When I want to add a little color to my look but am short on time, I always reach for Colourpop’s BFF Mascara. By applying just one or two coats (I start at the root of my lashes and wiggle the brush slightly from side to side as I swipe), you get a ton of color payoff. I find that my eyes are instantly brightened up, and I look more awake within seconds. It’s basically an all-in-one eye look. My personal fave color is Blue Ya Mind, though the brand’s classic black (called Black on Black) is a great staple.”

$8 (Shop Now)

Tarte Sugar Rush Lights, Camera, Lashes 4-in-1 Mascara

“The Tarte Sugar Rush Lights, Camera, Lashes 4-in-1 Mascara gives my lashes length, volume, and makes them look super fluttery. I love to use this alone or layer it, specifically with the Milk Makeup Kush Mascara.”

$23 (Shop Now)

Kevyn Aucoin The Volume Mascara

“It’s fitting that one of my favorite makeup brands of all time makes one of my favorite mascara brushes ever. I love how thin and easy to maneuver it is, and the formula is perfect for everyday wear. For nighttime, I just add a second or third coat and the Kevyn Aucoin The Volume Mascara looks great without being clumpy, thanks to how fine the bristles are.”

$28 (Shop Now)

Dior Diorshow Waterproof Mascara

“My eyelashes are naturally pretty long, albeit blonde, so I don’t really love wearing mascara all the time (mostly because I hate taking it off at the end of the day). When I do, however, I go all-out glam with the Dior Diorshow Waterproof Mascara because it makes my lashes longer, thicker, and just the right amount of obnoxious diva.”

$30 (Shop Now)

Too Faced Better Than Sex Waterproof Mascara

“My all-time favorite mascara, the Too Faced Better Than Sex Waterproof Mascara, might be obvious, but it’s ubiquitously beloved for a reason. Maybe I should’ve started with this, but I’m actually partial to the waterproof formula. It helps hold my lashes in place long after I’ve given them a good curl. It checks all the boxes: providing mega-volume without the clumping, inky-black color without the smudging, and just the right amount of length. I’m not much of a mascara girl, but when I am feelin’ it, this is the one I always reach for.”

$23 (Shop Now)

ALLURE article

4 Foolproof Steps To Create Audrey Hepburn’s Classic Cat-Eye Flick

When it comes to creating the ultimate feline flick, look no further than Hollywood legend Audrey Hepburn. “Her almond eyes were synonymous with the winged eyeliner that adorned them, and the perfectly defined lashes that fluttered as she gazed through the window of Tiffany & Co, eating a croissant,” says Vogue make-up artist, Celia Burton. “When Alberto de Rossi died, Hepburn’s make-up artist of 25 years, she was said to have declared she’d rather not work again. A perfect tribute to the enormous role that make-up — and the man applying it — had played in her career. Legend has it that de Rossi would apply mascara and then separate each individual eyelash with a safety pin to emphasise her doe eyes.”

Indeed, famed for her feminine brows and signature cat-eye, Hepburn’s was a beauty that surpassed all others. And one that will be under the spotlight once more thanks to a new documentary on the Breakfast at Tiffany’s star. Masterminded by the same BAFTA-nominated team behind 2018’s McQueen, a film about Alexander McQueen, Audrey takes an intimate look at one of cinema’s iconic actresses, featuring never-seen-before footage as well as interviews with her son, Sean Hepburn Ferrer, Givenchy’s former artistic director Clare Waight Keller, and Tiffany & Co design director emeritus John Loring. Though the film promises to uncover the woman behind the red-carpet glitz and glamour, focusing on the psychological effects of her difficult upbringing, it will no doubt bring some of her iconic beauty looks back into focus, too.

To mark the occasion, Vogue make-up artist Celia Burton breaks down the steps to recreating Audrey Hepburn’s signature cat-eye flick.

Step 1: use liquid eyeliner to mark the position

Look straight into a mirror, with your chin lowered. Consider your eye shape, and use a liquid liner — my favourites are Glossier Pro Tip or Voyeur Waterproof Liquid Liner by Hourglass — to mark out with a dot or dash where you want the ‘flick’ to finish. For the Hepburn effect, I recommend a sharp, squat flick, angled upwards and outwards from the end of the lash line at 45 degrees.

Step 2: drag the eyeliner across the eye

Tip your head back, so now you’re looking down at the mirror, and drag the liner across the eye from the inner corner, staying as close to the lash line as possible. Always have a cotton bud and oil-free make-up remover to hand, to neaten as you go.

Step 3: connect the dots and thicken up

Stop when you reach the end of the lash line, return to looking straight into the mirror, and join the dots from the marked spot to the main event. You can leave this skinny, as a subtle flick, or thicken it out at the wing — just make sure to keep the 45-degree angle.

If you prefer your liner soft or blurred, use a gel-liner pencil in the same way — my favourites are Charlotte Tilbury Rock ’N’ Kohl pencils or Marc Jacobs Highliner Gel Eye Crayons — and smudge it along the lash line with a brush or finger before it sets, then tidy up the bottom of the flick with a cotton bud and oil-free make-up remover.

Step 4: finish with lashings of mascara

Finish with an intensely black, lengthening mascara such as Glossier Lash Slick or Unlocked Instant Extensions Mascara by Hourglass, making sure not to clump the lashes in tribute to Alberto de Rossi and his safety pin.

VOGUE article

What Goes Into a Clean Mascara — and What’s Left Out?

The clean beauty market has been making serious waves in the industry over the past few years, with consumers becoming increasingly more mindful of the ingredients found in product formulations.

Yet, when it comes to mascara — which is arguably one of the most commonly used beauty products in North America — options are extremely limited.

“Mascara is notoriously hard to create because it is truly a union between three things: brush, wiper, and formula,” Dianna Ruth, co-founder of Milk Makeup, tells InStyle. “Getting all three to work in harmony is a challenge in itself. Clean mascara is a specific challenge because of the need to remove synthetics or parabens.”

Despite the hurdles, Milk Makeup, along with brands like Kosas and Ilia, have all gotten their formulas down pat, and even crafted the perfect wipers and brushes — and consumers can’t get enough.

What Ingredients Go Into a Clean Mascara?

Since there are no strict FDA regulations around these cosmetic formulations, ingredients can vary from brand to brand. However, to be considered “clean,” there’s a general standard of what’s left out.

“A brand needs to prepare and share ‘free – of,’ ‘no-no’ beauty ingredient list that prohibits the use of those ingredients in your products,” says Ruth.

Milk, Ilia, and Kosas are all free of parabens, phthalates, sulfates, and over 50 other potentially harmful ingredients.

But it is important to note that not all clean formulas contain vegan ingredients.

Buy at Sephora $24

Why Should Certain Ingredients Specifically Be Left Out of Clean Mascara?

The Environmental Working Group (EWG) has created a list featuring a plethora of potentially toxic ingredients found in personal care products that may be linked to cancer and other serious health concerns. This is why Sheena Yaitanes, founder of Kosas, along with the other founders believe it’s incredibly important to be mindful of what goes into mascaras.

Buy at Sephora $26

“Your eye is a mucous membrane. It’s very vascular and very delicate and things can easily absorb there,” she explains. “We’ve all heard of the most popular ingredients to avoid in products, but the biggest thing that caught my eye when I was first reading the ingredient lists on my mascaras, was the liberal use of plastics and formaldehyde releasing agents like acrylates. Think of the plastic bags you get at the grocery store or acrylic nails.” (!)

How Are Clean Mascara Formulations Crafted Without Traditional Ingredients?

“We worked hand-in-hand with our formulating team to address concerns and find clean swaps for each of them,” Ilia Founder, Sasha Plavsic shares about the creation of the brand’s Limitless Lash Lengthening Mascara. “The amazing thing was that we found swaps to help maintain consumer performance expectations, but they also had other great benefits, like easy removal and less weight on the lashes.”

Buy at Sephora $26

Yaitanes, who has long loved the look of “massive, almost fake looking lashes,” adds that she wanted to ensure consumers could get an ultra-bold finish by creating a formula for The Big Clean that not only gave them unforgettable results, but also would work to nourish their lashes. Turns out it was no easy feat.

“It took our research and development team 104 iterations to get this formula right,” she explains. “We tested the formulas on different people, different eyes shapes, and during different activities. I personally did a lot of sweaty yoga, others would sleep in each formula to test the morning-after impact, and one the members of our product development team tested during her MMA training. By the way, no mascara survives MMA — but we love that she tried.”

In the end, they were able to create a product that became an instant hit, which included lash care components like castor oil, pro vitamin B5, and biotinyl tripeptide. All used at a serum concentration.

But for vegan formulations, like Milk Makeup’s KUSH High Volumizing Mascara, which don’t include key binding ingredients like beeswax, everything has to be taken up a notch.

“My team had the idea of using hemp-derived cannabis seed oil in addition to synthetic beeswax,” says Ruth. “In doing so, we found that hemp-derived cannabis seed oil was the perfect addition — plus it had conditioning benefits for hair and skin.”

INSTYLE article

What Every Beginner Needs to Have in Their Makeup Kit

Moisturizer and Primer

Great makeup begins with great skincare. Prep your skin with CeraVe Moisturizer ($11; target.com), a lightweight daily moisturizer for normal to dry skin. Follow up with Estee Lauder Illuminating Perfecting Primer, ($38; nordstrom.com), a luminous face primer that hydrates and brightens skin for a dewy finish. The duo will ensure a flawless base that keeps makeup in place all day.

Concealer and Foundation

Beginners can eliminate the risk of caked-on foundation by adding an opaque concealer to their kit. L.A. Girl concealer’s ($3; walmart.com) creaseless formula camouflages imperfections, allowing you to use less foundation. When paired with Makeup Forever’s HD Invisible Cover Foundation ($43; sephora.com) no one will be able to tell where your skin ends and the makeup begins. Bonus: It lasts for 24 hours and comes in 50 shades.

Eyebrow Pomade and Spoolie Brush

Among the most important features on your face: Your eyebrows. Every beginner needs a tool like the dual-sided Anastasia Beverly Hills brush ($18; macys.com) to sculpt perfect arches. The brand’s Dipbrow Pomade ($21; sephora.com) is also a beginner favorite as it’s easy to apply, smudge-proof, and waterproof — so it’s great even for oily skin types.

Eyeliner and Mascara

For a beginner, skip the false lashes and go straight for an all-star mascara and liner combo. Tag-team Kat Von D Tattoo Liner ($20; sephora.com), which gives the illusion of thicker fringe, with a few swipes of Benefit’s They’re Real Lengthening Volumizing Mascara to add dramatic length ($25; sephora.com).

Nude and Red Lipstick

No kit is complete without a super versatile nude and red lip color that can take you from day to night. Try Chanel Rouge Coco Shine ($38; chanel.com) for a hydrating nude and MAC Lipstick ($17; maccosmetics.com) for a universally flattering bold red that stays put for hours.

Brushes and Tools

In order to put apply your makeup properly, you’ll need to use the right tools. The Beautyblender ($20; sephora.com) is perfect for effortlessly blending foundations, blush, and concealer. For precise eye makeup and dusting on powders reach for Sonia Kashuk’s brush set ($40; target.com).

Blush and Highlighter

Add healthy color and a subtle glow to your skin with a classic blush and highlighter. Nars and Becca have both created cult favorites that are must-haves for every kit. Nars Blush in Orgasm, $30; sephora.com. Becca Shimmering Skin Perfector, $41; sephora.com.

Eyeshadow Palette

If you’re experimenting with eyeshadows, this Anastasia Beverly Hills Modern Renaissance Eye Shadow Palette ($42; sephora.com) is perfect for you. It offers a range of everyday nudes, plus a hint of bright colors to play around with.

Q-Tips and Makeup Wipes

Even pros make mistakes — and dabbing a Q-Tip ($3; target.com) into lotion is their secret for instantly erasing errors. And for those nights when you’re too lazy to wash your face, makeup wipes will be your best friend. Try Cleanse by Lauren Napier ($40; net-a-porter.com), which comes with 50 individually packaged wipes you can throw in your travel bag to use on-the-go.

Of course, these are the basics to help get you started. The more you work, you will realize the need for more products, textures, and colours. Some additional items to this list include:

  • Setting powder
  • Bronzer/contour products
  • Setting spray
  • Eyeshadow primer
  • (If desired) False eyelashes
  • Lip balm
  • Alcohol spray for sanitization purposes
  • Brush cleaner

INSTYLE article