The Best Beauty Instagrams Of The Week: Raquel Willis, Chloe Yu, And More

Welcome to Artist Spotlight #47 series on my blog.

This past week on Instagram, a few muses welcomed spring with colorful eyeshadows. Model Pooja Mor glistened under the sunlight, wearing turquoise eye shadow and a big smile, while model Chloe Yu had her lids saturated in blue and pink, thanks to makeup artist Michael Anthony (and the Pat McGrath Labs Subversive palette!). Then, embracing aquatic shades, “Versace Hottie” Precious Lee reported “for duty” in a cobalt blue shadow and Barbie Ferreira sported a blue smoky eye courtesy of Sam Visser.

More standout eye makeup came by way of Aweng Ade-Chuol, who graced feeds with artfully drawn black winged liner, full lashes, and bronzed cheeks, as well as Tracee Ellis Ross, who had thick, sooty swipes of eyeliner frame her upper and lower lash lines, with soft curls grazing her forehead.

Meeting the arrival of warm weather, Erykah Badu leaned into her light with a swipe of terra-cotta lipstick and the VanJess sisters were feeling peachy keen with blushy cheeks and pink manicures. Activist, writer, and cultural organizer Raquel Willis donned a red lip and sleek waves, and gave us all a much-needed reminder to let “the sunshine in.” As for Carly Cushnie? She ushered in International Women’s Day by celebrating the strong women around her. “I couldn’t be prouder to be a mother to my girls and [am] so grateful for everything they have taught and continue to teach me,” she wrote in a caption. “Thank you to all you incredible women out there. What an honor to be a woman.”

VOGUE article

Metallic Eye Shadows That Are Like Molten Metal For Your Eyelids

Milani Hypnotic Lights Eye Toppers

The five shades of these liquid eye toppers offer a glimmering texture of color and duo-chrome finish and dry down to a stay-put formula. You can tap them on top of another eye shadow for an even more multidimensional effect or wear alone for enough sparkle to spot from a mile away — they’re some of the shiniest eye shadows you can find at the drugstore.

$12 (Shop Now)

Dose of Colors Block Party Eyeshadow

These glimmering powder eye shadows are legends of makeup swatching. Just one swipe across the pan with your finger picks up the dazzling opaquely-pigmented powder, delivering a foil-finish, jewel-toned shade in one fell swoop. Available in 20 shades, these are so popular, Dose of Colors’ website has put a two-per-customer limit on purchasing. (If you’re in a golden mood, this one is called Heart of Gold.)

$20 (Shop Now)

ISH Shimmy Shadows

These pots contain what appears to be tiny metallic foil flakes that when pressed with your finger onto your skin leave a mirror-like finish. Not kidding — it’s like someone shattered a disco ball and somehow made it safe to smear on your eyelids. Not gonna ask questions, just going to keep shining.

$22 (Shop Now)

Bobbi Brown Longwear Sparkle Stick

Bobbi Brown’s eye shadow sticks are already some of the most long-lasting in the game, and now with these limited-edition sparkly versions, your lids can glimmer all day into all night (and dawn, depending on how the night goes).

$30 (Shop Now)

Huda Beauty Rose Gold Remastered Eyeshadow Palette

Huda Beauty gave its already popular rose gold eye shadow palette an upgrade with the Remastered version, which keeps its most glittery shadows in a row at the top. They’re the most unbelievably buttery foil-like metallics that feel like silk but look like molten metal when you sweep them across your lids. Honestly, it’s just a really stunning formula.

$65 (Shop Now)

Wet n Wild Color Icon Metallic Liquid Eyeshadow

Dab one of these four chrome liquid shadows on your lids for long-lasting shine. At first, they’re wet, but once they dry down, they won’t budge no matter how much you sweat (or cry). Extremely smudge-proof.

$5 (Shop Now)

L’Oréal Paris Infallible Paints Metallics Eye Shadow

When this formula won a Best of Beauty award, Allure’s editorial assistant, Jesa Marie Calaor, called it her “desert island beauty product.” Its pigmented enough to live up to its metallic name upon first swipe, but it can easily be sheered out for a subtle glow. I love the rose gold shade called Rose Chrome.

$9 (Shop Now)

Urban Decay Distortion Eyeshadow Palette

Mix and match these 15 technicolor shadows to create a multi-dimensional, prismatic look that mermaids and unicorns would be jealous.

$48 (Shop Now)

Stila Shimmer & Glow Liquid Eyeshadow

Previewed on the runway at the BCBG Max Azria spring/summer 2018 show, Stila’s latest liquid eyeshadow is a glitter-free version of the popular (and often sold-out) Glitter & Glow formula. Blend it on the center of your lids to create a halo effect.

$24 (Shop Now)

Too Faced Chocolate Gold palette

Too Faced added another edition of its popular collection of chocolate-scented palettes. This time around, the palette is all about razzle-dazzle with shades like Drippin’ Diamonds (the silver) and Money Bags (the emerald).

$49 (Shop Now)

Tarte Chrome Paint Shadow Pot

Inside this rose gold pot you’ll find a creamy powder that is so reflective, your eyelids will look like little mirrors.

$22 (Shop Now)

Kevyn Aucoin Electropop Pro Eyeshadow Palette

Why limit yourself to one metallic hue when you can shop a palette that covers basically every shade of the rainbow and then some? All 12 of the powder shadows in the Kevyn Aucoin Electropop Pro Eyeshadow Palette are packed with shimmer, and a couple even have color-shifting pigments.

$57 (Shop Now)

Make Up For Ever Artist Color Shadow

Make Up For Ever just launched a whopping 121-shade range of shadows, but this pretty-in-pink one has to be one of my favourites. In the pan, ME-840 appears to be a plum. However, when brushed on, it transforms into a bright watermelon pink with a warm purple base.

$17 (Shop Now)

Natasha Denona Lila Eyeshadow Palette

Meet the cashmere of eye shadows. These pans are filled with the softest powders you’ll ever dip your fingers into. They aren’t so soft that they disappear once they are on your face, though. Instead, the pigment looks exactly as it does in the palette as it does on lids.

$128 (Shop Now)

Tom Ford Private Shadow in Warm Leatherette

Sub this bronzey hue in for your usual smoky eye shadow color to add some warmth and twinkle to your look.

$36 (Shop Now)

Pat McGrath Labs Mothership II Eyeshadow Palette – Sublime

Pat McGrath’s limited edition metallic makeup blew off digital shelves so often that she decided to put together three permanent palettes. You can guarantee they will forever be in stock, and they’ll give your eyes that mesmerizingly shiny finish that everyone double taps on the makeup artist’s Instagram (to see -> Instagram).

$125 (Shop Now)

Chanel Illusion d’Ombre Eyeshadow

Just like the vampires in Twilight: New Moon, Chanel’s New Moon shadow will make your lids sparkle in the sunlight. Nostalgic reference aside, this cream shadow blends seamlessly onto lids with just with a couple windshield wiper motions across them.

$36 (Shop Now)

ALLURE article

10 Breathtaking Eye MakeUp Looks From The Vogue Archive – And How To Recreate Them At Home

At a time when mask-wearing is de rigueur, it’s no surprise that, where makeup is concerned, our attention has turned to enhancing the eyes. The distracting, spirit-lifting power of exploring new looks should not be underestimated, and from lashes to lids, and even temples, options abound.

Val Garland, makeup artist and Vogue contributing beauty editor, agrees. “Now the eye area has become our focus, it’s all about liner, lashes and brows,” she says, before singling out the graphic look of the 1960s. “Get your flick on, but switch the black and brown for navy or rich forest-green. Perfect your brows and flutter your lashes with mega volume – the strong nature of this makeup is what makes it so appealing.”

The Vogue archive holds a wealth of inspiration for looks to emulate, so here, for your delectation, is an illustrated retrospective highlighting creative expression through makeup. Look to those graphic ’60s looks, the abandon of the 1970s, the freewheeling freedom of the 1980s or the makeup magic of the modern day. This is your ultimate moodboard – and it’s a place where imagination knows no limits.

Singular Stroke

Carl “Eric” Erickson, 1935

One of the earlier illustrative examples of eye makeup in Vogue, this now iconic image serves as a reminder to never forget the drama of a single sweep of colour.

Angelic Eyes

Barry Lategan, 1974

Legendary makeup artist Barbara Daly created this heavenly look, applying frosted blue “halos” around the eyes to ethereal effect.

Get the look: try Mac Cosmetics Eyeshadow in Tilt, £16 – and remember, the more exaggerated the application, the better. 

Moonage Daydream

David Bailey, 1966

Model Celia Hammond looks out of this world thanks to makeup artist Pablo Manzoni. When an image is simultaneously nostalgic and futuristic, the results are timeless.

Get the look: use YSL Beauty Sequin Crush Eyeshadow in Empowered Silver, £27, to create silver moons on the eyelids, then frame with full-on lashes for a 1960s throwback. 

Colour Play

Tyen, 1990

Photographer and makeup design director Tyen is a master of colour. This 31-year-old kaleidoscopic approach still fires up the imagination.

Get the look: use Nars Cool Crush Eyeshadow Palette, £56, as the starting point for this incredible multifaceted look. 

Rainbow Babe

Steve Lovi, 1969

Marsha Hunt looks on the bright side, courtesy of makeup artist Sammy Lopez.

Get the look: try multicoloured arcs of eyeliner using different shades from Dior Diorshow On Stage Liner collection, £27.50 each, for a modern-day interpretation. 

Life Imitating Art

John Swannell, 1980

Follow Barbara Daly’s illustrative approach with swooshes and sweeps of differing tones around the eyes.

Get the look: go for the most vivid colour combinations that you dare. Consider the painterly shades in Lancôme’s La Rose Eyeshadow Palette, £45, for inspiration. 

Striking Eyes 

David Bailey, 1966

This iconic cover image of Donyale Luna – the first Black model to appear on the cover of British Vogue – called for the powerful statement of dramatic eyeliner.

Get the look: trace Estée Lauder Little Black Liner, £24, along the lash line, and be sure to elongate the shape for that super-sleek effect.

The Pat Effect

Steven Meisel, 2017

Influenced by the makeup of the 1970s, Pat McGrath, Vogue’s beauty editor-at-large, created this shimmering aquatic moment on model Adwoa Aboah for Edward Enninful’s inaugural edition as editor-in-chief.

Get the look: sweep and blend the cooler tones from Pat McGrath Labs Mothership I: Subliminal Palette, £120, to surround the eyes.

Peepers Show

Helmut Newton, 1966

Grace Coddington, now a British Vogue contributing fashion editor, stars as the muse for this portrait, which sees maxi lashes and exaggerated winged liner take centre stage (with hair by Christopher at Vidal Sassoon).

Get the look: layer up an excess of Gucci Mascara L’Obscur, £40, on both top and bottom lashes, tracing in extra lashes on the lower line for added drama.

Beady Eyes

Norman Parkinson, 1965

Why not look to sequins and pearls to accessorise the lower lash line, like model Marika Green? Appliqué accents instantly prettify any makeup.

VOGUE article

The Most Exciting New Makeup Releases That Arrived In February

CoverGirl Perfect Point Plus Liquid Liner

As protective face coverings are still very much a part of our day-to-day life, the eyes will continue to be the focal point of our makeup looks. Whether you prefer a sharp cat eye or a fun graphic look, CoverGirl’s Perfect Point Plus Liquid Liner is as bold as it gets. Designed with an easy-gliding felt tip for smooth, quick-drying application that lasts up to 12 hours, it comes in three shades, Black Onyx (true black), Charcoal (slate gray), and Espresso (rich brown) to pair with every look imaginable.

$8 (Shop Now)

Pat McGrath Labs Skin Fetish Ultra Glow Highlighter

Not only is the one-and-only Pat McGrath gracing the February Allure cover, but she’s also been busy behind the scenes bringing her latest Divine Rose II collection to life. Although every item, including the runway-previewed Mothership VIII Eyeshadow Palette, is sure to leave you breathless, I simply can’t wait to drench my skin in the ethereally rosy-golden Pat McGrath Labs Skin Fetish: Ultra Glow Highlighter in Divine Rose. This gel-meets-powder illuminator practically makes your cheekbones visible from outer space — and at the very least, spices up your Zoom dates.

$48 (Shop Now)

BioBlender by EcoTools 100% Biodegradable Makeup Sponge

After years of research and development (alongside John Nanos, who holds a Ph.D. in organic polymer chemistry), the BioBlender by EcoTools 100% Biodegradable Makeup Sponge is finally available to the masses. Made out of just five vegan ingredients and packaged in 100 percent plantable paper, this eco-friendly beauty tool degrades within four months in a home compost setup, compared to regular makeup sponges that waste away in a landfill for over — wait for it — 50 years. It’s even embedded with a “plant me” message to remind you to do your part.

$5 (Shop Now)

Giorgio Armani Beauty Sí Intense Eau de Parfum

Originally launched in 2013, Giorgio Armani Beauty has finally launched a revamped Sí Intense Eau de Parfum that essentially feels and looks like a warm hug. Just look at that inviting, honey-like hue. Blackcurrant nectar, Isparta rose, and patchouli ramp up to the bottle’s most intense note, vanilla, making this the perfect cozy winter (or spring) scent.

$136 for 100 ml (Shop Now)

Kevyn Aucoin True Feather Brow Marker Gel Duo

If you prefer to cocktail your brow routine with different formulas, Kevyn Aucoin’s True Feather Brow Marker Gel Duo was made for you. Infused with mung bean and red clover extract to promote fuller-looking brows, the tinted marker is equipped with an ultra-fine brush tip to create precise, realistic-looking hairs and fill in sparse areas. On the flip side, an invisible gel fluffs up your filled-in (or naked) brows and provides flexible hold. Choose from four different shades: Ash Blonde, Warm Brunette, Brunette, and Dark Brunette.

$28 (Shop Now)

Colourpop x Animal Crossing: New Horizons Collection

Save up your bells because you’ll want to spend all of them on Colourpop’s hyped-up Animal Crossing: New Horizons Collection. Inspired by iconic characters, such as Tom Nook, Isabelle, and the Able Sisters, this latest beauty-and-video-game crossover is stacked with pink-, green-, brown-, and purple-themed eye shadow palettes in a variety of matte, matte sparkle, metallic, and pressed glitter finishes. If you’re looking for unadulterated glitz, you can choose between Balloon Pop Super Shock Shadow (a metallic pink-silver single eye shadow) and Bellionaire Glitterally Obsessed (a gold, self-sticking glitter gel) — or frankly, pick up both.

Rounding out the launch are two baby-pink and coral powder blushes reminiscent of the cosmo flowers and wildflowers found on the island. And whether you lean towards pink, coral, or caramel tones, you’re bound to find a fruit-tree-inspired Mini Lip Tint Duo that fits your mood to a T. 

$7 to 12 or $125 for the full collection (Shop Now)

Glow Recipe Blueberry Lip Pop

Glow Recipe is no stranger to reformulating its products, and the Lip Pop is the latest to undergo an upgrade of its own. Now 35 percent bigger in size (3.1 grams to 4.2 grams, to get hyper-specific) and available in a permanent blueberry-infused shade, you don’t have to worry about ordering refills as frequently. This three-in-one wonder gently exfoliates, hydrates, and adds a gorgeous berry-pink tint to your lips. Go forth, swipe, and reap the multitiered benefits.

$22 (Shop Now)

Velour Beauty Vegan Luxe Lashes

Velour Beauty Vegan Luxe Lashes is the brand’s biggest step towards going 100 percent mink-free in 2021. Swipe on a layer of adhesive glue or the Best of Beauty-winning Lash & Go Eyeliner and plop on any of the 13 new styles, like Run The World for a gradient lengthening effect or the spike-patterned She-E-O for extra drama. Just like that, you’re the proud owner of soft, fluttery lashes.

$27 (Shop Now)

One/Size Secure the Blur Makeup Magnet Primer

Patrick Starrr’s latest product, the One/Size Secure the Blur Makeup Magnet Primer, creates a mattified base that’ll grip onto your foundation for all-day hold. A powerful trio of niacinamide, witch hazel, and glycerin minimizes the appearance of large pores, evens skin tone, and controls shine, so all you’re in charge of is showing off your flawless beat.

$30 (Shop Now)

Freck Noir

As the newest addition to the faux freckle family (which also includes Freck OG and Freck XL), Freck Noir was specifically created to complement mid-to-dark skin tones. Simply stamp on a small cluster of dots, and then, quickly tap your fingers on the not-yet-dry pigment to create subtle copies wherever you’d like on your face. If you’ve been in the market for a product that’ll change up your look with minimal effort, this is it.

$28 (Shop Now)

Bésame Cosmetics The Disney Mary Poppins Collection

Although your makeup bag might not be magically bottomless, there’s definitely room for Bésame Cosmetics’ The Disney Mary Poppins Collection. Based on Mary’s signature floral design and actual lip and cheek colors used in the beloved films, the Practically Perfect Powder, Poppins Red Lipstick (rich red), and Mary’s Cream’s Rouge (dark pink rouge with a hint of coral) might just make you break out in song. 

$25 to $68 (Shop Now)

Lawless Forget The Filler Definer Liner

Formulated with a silk-like ester for a one-and-done kind of glide (no tugging involved), Lawless’s Forget The Filler Definer Liner checks off all of the boxes eco-conscious beauty lovers might have. It’s certified “Clean at Sephora,” sustainably sourced — it’s made out of FSC-certified (Forest Stewardship Council) wood — and vegan. You’ll find your perfect my-lips-but-better shade in Burnish (mid-tone nude with a hint of red), Coco (cool-toned deep brown), Honey Rose (pinkish-mauve), or Pink Sand (universal neutral pink).

$21 (Shop Now)

ALLURE article

The Prettiest Nude-Pink Lipstick for Every Skin Tone

Finding the perfect pink lipstick can be a balancing act. I’m not talking about your bright fuchsias or orchids or Barbie pinks — I mean those soft, subtle pinks that are almost nude but not quite. The kind of pink you wear when you want people to notice how put-together you look without thinking you spent a whole lot of effort or time. That pink.

With soft pinks especially, it’s important to take your specific skin tone into account, otherwise, you might end with a lip that’s way lighter or darker than you wanted. According to bi-coastal makeup artist Lavonne, the selection process thankfully doesn’t have to be too difficult. “When I look at depth and undertones for a soft-toned petal pink lipstick, I start by looking at the natural color of the lips,” she explains to Allure.

With that perfect shade in hand, application should be a breeze. “I will choose a concealer to neutralize any blue, yellow, green, or purple [undertones] in the lips. This way I have an even canvas to work with,” Lavone explains. “I choose a lip liner to complement the skin tone and then blend it into the lip before applying lipstick.”

To simplify your search for that petal-soft shade, ALLURE editors have broken down the best nude pink lipsticks based on your skin tone below.

Deep: Fenty Beauty Slip Shine Sheer Shiny Lipstick in Retro Rose

Fenty Beauty Slip Shine Sheer Shiny Lipstick is every bit as comfortable as it sounds, thanks to its frictionless formula that’s packed with reparative castor seed oil. Retro Rose, shown above, is a glossy and sheer muted rose tone that looks stunning on deep skin. 

Buy on their website $22

Deep: L’Orèal Paris Rouge Signature Lightweight Matte Lip Stain in I Rule

If you’re the type who likes super-matte lip that could last a zombie apocalypse, L’Orèal Paris Rouge Signature Lightweight Matte Lip Stain is exactly that. When applied on deep skin tones, its deep mauve shade I Rule transforms into the perfect soft pink that’s not too light or ashy. 

Buy at ULTA $12

Deep: Juvia’s Place The Nude Velvety Matte Lipstick in A Mauve Moment

If your skin tone looks best when paired with cooler tones, try Juvia’s Place The Nude Velvety Matte Lipstick in A Mauve Moment. With just a hint of a purple undertone, this velvety matte lipstick brings full-color payoff with just one swipe. 

Buy at ULTA $14

Deep: Uoma Beauty Badass Icon Matte Lipstick in Miriam

Uoma Beauty’s Badass Icon Matte Lipstick in Miriam might look brown at first glance, but when swiped across the lips, its true neutral pink hue comes to life. And if you’ve tried any of the brand’s other lipsticks, you’ll know this one comes with the same suede-like finish and comfort level. 

Buy at ULTA $24

Deep: Beauty Bakerie Cake Pop Lippie in Funnel Cake

With a comfortable formula that lasts way longer than you’d expect for a cream, Beauty Bakerie Cake Pop Lippie in Funnel Cake is a deep pink with strong peach undertones. And thanks to its smaller-than-average packaging, you can pop it in your pocket and take it everywhere with you. 

Buy on their website $10

Medium: Estée Lauder Pure Color Envy Sculpting Lipstick in Rebellious Rose

There’s a reason this shade of Estée Lauder’s Pure Color Envy Sculpting Lipstick won a 2020 Best of Beauty Award. With sheer pigments in a classic muted pink shade, Rebellious Rose looks great on virtually everyone — but especially on medium skin tones with neutral or cool undertones. 

Buy on their website $32

Medium: MAC Matte Lipstick in Kinda Sexy

You can never go wrong with one of MAC’s Matte Lipsticks, especially if it’s in the shade Kinda Sexy. This long-wear matte is equal parts pink, peach, and nude, making it ideal for warm, medium skin tones. 

Buy at ULTA $19

Medium: Milani Amore Matte Lip Creme in Precious

This medium-toned rose shade called Precious from Milani isn’t extremely light or dark, a perfect middle-ground for any medium skin tone. What’s more: Amore Matte Lip Creme glides on as a thin liquid and dries down to a matte finish, which means it’s practically weightless. 

Buy on Amazon $16

Medium: Pat McGrath Lip Fetish Divinyl Lip Shine in Nude Venus

The slightly glossy and lightly pigmented Nude Venus shade of Pat McGrath’s Lip Fetish Divinyl Lip Shines couldn’t make a more perfect neutral pink for medium skin — take it from Cardi B, who wore it in her infamous “WAP” music video. 

Buy at Sephora $36

Medium: KKW Nude Crème Lipstick in 3.5

OK, so KKW Nude Crème Lipstick in 3.5 leans a little more into nude lipstick category than it does pink — still, with strong pink undertones and a super comfortable cream formula, we’d be downright silly not to give it an honorable mention. 

Buy at ULTA $18

Medium: Revlon Ultra HD Matte Lip Mousse in Seduction

A Best of Beauty-winning formula, Revlon Ultra HD Matte Lip Mousse matches even the most high-end lipsticks in terms of pigment, comfort, and overall quality. The shade Seduction might look like a warn nude at first glance, but its soft pink hue will be revealed the moment you swipe it onto your lips. 

Buy at ULTA $10

Light: Charlotte Tilbury Matte Revolution Lipstick in Pillow Talk

If you ask around long-term beauty aficionados, you’ll find that few lipstick shades get as much talk as Charlotte Tilbury’s Pillow Talk Matte Revolution Lipstick (a Reader’s Choice Award winner). And it’s no wonder, considering how pretty this muted light-pink with peach undertones looks on fair skin. 

Buy at Bloomingdale’s $34

Light: Chanel Rouge Coco Flash Lip Colour in Ferveur

Chanel Rouge Coco Flash Lip Colour in Ferveur won a Best of Beauty award in 2019, thanks to its orange-pink tint and the glossy, slippery formula that feels just like a hydrating lip balm. 

Buy at Nordstrom $38

Light: Bobbi Brown Crushed Lip Color in Babe

Bobbi Brown’s Crushed Lip Color in Babe has subtle blue undertones, which pair perfectly with skin tones that have cool or neutral undertones. Even better, this balm-like formula contains reparative vitamin E for added nourishment.

Buy at Nordstrom $29

Light: Huda Beauty Power Bullet Matte Lipstick in Honeymoon

When Huda Beauty named this lipstick formula Power Bullet Matte, it really was not kidding because this formula is as matte as they come — thankfully without sacrificing any comfort. The shade Honeymoon, above, gets its slightly dusky quality from cool lavender undertones. 

Buy at Sephora $25

ALLURE article

Is This The Most Hyped Lipstick Launch Of All Time?

If you thought that interest in lipstick was in decline in the current climate (thank you, face masks), then think again. When make-up legend and British Vogue beauty editor-at-large, Pat McGrath, announced on Instagram that her brand Pat McGrath Labs was set to launch a one-off lipstick collaboration with fashion label Supreme, the hype generated was so off the scale, it threatened to break the internet.

With both halves of this particular partnership known for pushing boundaries, breaking rules, and creating sell-out collections, this limited-edition product is so much more than just another lipstick launch. It is something of a cultural phenomenon, that at this moment in time could be just the call to arms we need to pick up our lipstick bullets again following the Covid outbreak.

Dropping online on Supreme’s website on Thursday, the MatteTrance lipstick – in the signature bright-red shade, “Supreme” – is sure to sell out in the blink of an eye, so this is very much a case of act first, process later. Our sources suggest you should be on standby on the Supreme website from 5am GMT (midnight EST), and advise signing up to its mailing list when it becomes available.

VOGUE article

7 Black-Owned Beauty Brands to Shop at Sephora

Sephora became the first brand to join the 15 Percent Pledge. The initiative, created by Brother Vellies designer Aurora James, asks major retailers to pledge at least 15% of their shelf space to black-owned businesses. “So many of your businesses are built on Black spending power. So many of your stores are set up in Black communities. So many of your sponsored posts are seen on Black feeds. This is the least you can do for us. We represent 15% of the population and we need to represent 15% of your shelf space,” James wrote in the post that launched the pledge.

“We recognize how important it is to represent Black businesses and communities, and we must do better. So, we’re starting now,” Sephora wrote in an Instagram post, announcing their participation. This is hopefully only the beginning of real change to come within Sephora, and other major brands like it.

If you’re looking for what brands to support even before the 15% pledge kicks into full gear, here are 7 Black-owned beauty brands you can shop on Sephora to continue to support the Black community.

Fenty Beauty by Rihanna

Rihanna was inspired to create Fenty Beauty after years of experimenting with the best-of-the-best in beauty—and still seeing a void in the industry for products that performed across all skin types and tones. She launched a makeup line “so that people everywhere would be included,” focusing on a wide range of traditionally hard-to-match skin tones, creating formulas that work for all skin types, and pinpointing universal shades.

Shop at Sephora

Pat McGrath Labs

“This is the golden age of makeup. PAT McGRATH LABS is my Golden Revolution. The entire planet is just as cosmetics obsessed as I’ve always been. Makeup is a movement. Makeup is mesmerizing. Makeup is major. Mantra-esque, three words have repeated over and over in my mind ever since I was young. Obsession. Inspiration. Addiction. Those words became my guiding principles, my manifesto as I brought this brand to life . I wanted to capture, in a quartet of exquisite palettes, 50 legendary lipsticks, a divine dozen eyeliners and five fetish-worthy lip pencils, The Power of Transformation, The Power of Beauty;  The Power of Makeup.” – Pat McGrath, CEO & Founder of PAT McGRATH LABS

Shop at Sephora

Briogeo Hair Care

After an early-twenties move to New York City forced Nancy to trade out her homemade essentials for the store-bought variety, she quickly realized that the natural hair care on the market simply did not live up to its performance claims. Armed with a tiny East Village studio apartment, her grandmother’s coveted beauty recipes and a rockstar natural chemist team, Nancy Twine founded Briogeo Hair Care.

Shop at Sephora

Adwoa Beauty

“Adwoa beauty is a modern, non toxic, gender neutral beauty brand catering to multi-cultural hair textures. buying hair products is a choice, not a command. we empathize with your experience in using tons of products that failed to deliver the results. we’ve created a highly effective collection of products with ingredients that are concentrated, working with nature and science to bring you immediate results. we are committed to being transparent with our ingredients.”

Shop at Sephora

GOLDE

“Our products are daily essentials for inner and outer radiance, because beauty and balance start from within. Golde was founded by Trinity Mouzon in 2016 with the vision of making self-care more inclusive, engaging, and fun. Our products are infused with single-origin turmeric, a potent super-herb recognized for its beautifying, healing, and mood-boosting properties.”

Shop at Sephora

KNC Beauty

“Whether it’s with an eye mask, a lip mask, or a lip scrub, we’re all about keeping you naturally cute and effortlessly fresh. We think you’re dope just the way you are, but we’re here to give you that little bit of extra. Chill with us for 15-20 minutes, and we’ll put stars in your eyes and kisses on your lips.”

Shop at Sephora

Shani Darden Skin Care

Considered the secret behind Hollywood’s most flawless faces, expert esthetician Shani Darden sets herself apart with her results-oriented approach to skin care. Her passion for simple, yet effective solutions has earned her clients’ trust and respect in a town where beauty, health, and wellness standards are high.

Shop at Sephora

VOGUE article

Long-Lasting Lipsticks That Won’t Budge Under Your Mask

Lipstick is hands down my favorite makeup product. But with the COVID-19 pandemic forcing us all to wear masks to protect ourselves and others from the virus, my lippies have been spending more time in my makeup bag than on my actual lips.

However, while during the beginning of the world, you know, falling apart, I was spending most of my time safely locked inside my home, in recent weeks, I finally found the courage to bravely venture to a Starbucks and other outdoor spaces to see my friends.

And if you think I’m going to add a little color to my lips for these special occasions, then you’re damn right!

In celebration of National Lipstick Day, I’ve rounded up some of my favorite lipsticks that will look just as good once you’ve taken off your mask as when you first swiped them on.

So if you think lipstick is canceled just because of the coronavirus, think again. Because these lip colors aren’t going anywhere — literally.

Black Radiance Metalicious Lip Sculptor

If a metallic lip is your thing, make sure to reach for this product before you head out. For a matte finish, blot with a tissue after application. If you’re more of a glossy girl, layer on a coat of clear gloss or Vaseline after it’s safe to take off your mask.

Buy $6

L’Oréal Paris Rouge Signature Matte Lip Stain

This matte stain is a fan favorite simply because it gives you highly pigmented color that doesn’t transfer. But hey, don’t just take my word for it.  “[This shade] stands the test of time and won’t be around your cheeks or chin when you take off your mask,” says L’Oreal ambassador Sir John. “This ‘peek-a-boo’ color is your much needed emotional pick-me-up. Even if you have no makeup on anywhere else, doing a lip will make you feel alive and well.”

Buy $9

M.A.C. Cosmetics Powder Kiss Liquid Lip Color

Aside from the brilliant color and little transfer, what I love most about this product is that the applicator makes it easy to put on with zero fuss. It’s also ultra-lightweight and never drying, meaning it’s a color you can comfortably wear all day long.

Buy $24

Pat McGrath Labs MatteTrance Lipstick

One swipe and you’ve got brilliant color that won’t budge — not even for the second coming of Christ.

Buy $38

The Lip Bar Matte Liquid Lipstick

Much like the don dada Pat McGrath, The Lip Bar founder Melissa Butler knew exactly what she was doing when she created her line. These matte liquid lipsticks come in a variety of colors that suit every skin tone, give you a show-stopping finish, and know how to stay put.

Buy $13

NYX Soft Matte Lip Cream

Thought you couldn’t find a lipstick for under $10 that would last all day and offer (literally) zero transfer? NYX said, girl, you better think again. I first tried this product years ago when I picked it up at a drugstore, and to this day I can confidently say that it was one of the best discoveries of my makeup life.

Buy $5

CoverGirl Outlast UltiMatte Liquid Lipstick

Cruelty-free, vegan, 24 hours of wear, and transfer resistant. Need I say more? Pick up CoverGirl’s Outlast UltiMatte Liquid Lipstick on your next essentials run to the drugstore.

Buy $8

Gucci Rouge à Lèvres Mat Matte Lipstick

Listen, Gucci did that when crafting this gorgeous lipstick. Offering a variety of shades, this light, smooth, creamy, and non-drying matte stays in place for as long as you want it to. But, it’s also super easy to remove at the end of the day. Another plus? It’s super lightweight, so you’ll probably forget you’re even wearing it.

Buy $42

InStyle article

My Favourite Mascaras At All Price Points

Whether you wear false eyelashes at all/sometimes/always, a good mascara should not flake or smudge in any case. I’ve tested SO many mascaras, at all price points, and I’m ready to share my favourites with you!

Essence Lash Princess False Lash Effect Mascara $4.99

The conic shape fiber brush provides lashes with dramatic volume and sculpted length. Opthalmologically tested. Not tested on animals.

Essence What The Fake! Volumizing & Lengthening Mascara $4.99

Enriched with nylon fibers for lashes looking incredibly thicker and longer, giving your lashes that false lash look. The nylon fibers in the formula absorb some of the liquid, making this a thicker formula, great for layering and building up volume.

Essence Bye Bye Panda Eyes! Mascara $4.99

For clean volume and defined lashes – The Bye Bye Panda Eyes! Mascara by Essence is made to last all day without smudging or clumping with their tubular formula. Plus, it’s easy to remove with just warm water.

Essence I Love Extreme Crazy Volume Mascara $4.99

The deep-black, creamy texture covers each individual lash with color and the extra-large plastic brush provides sensational volume. Opthalmologically tested.

Essence The False Lashes Mascara Dramatic Volume Unlimited $4.99

The deep black texture and unique shape of the Essence The False Lashes Mascara Dramatic Volume Unlimited fiber brush ensures dramatic volume and a gorgeous false lash effect. Not tested on animals.

Essence Volume Stylist 18hr Lash Extension Mascara $4.99

The special braided design of the cap has never been seen before. Enriched with lengthening fibers, this styling mascara provides an 18hr longlasting volume effect and ensures fully extended lashes. The fiber releasing brush has the perfect shape to reach even the smallest lashes!

Covergirl LashBlast Volume Mascara $6.99

Get a blast of lush, volumized lashes! LashBlast’s patented volume-boosting formula and patent-pending brush are designed to max-out each and every lash, leaving you with the ultimate big lash look. Instant volume and fullness. Smudge and wear-proof. Hypoallergenic and suitable for contact lens wearers. “Cruelty Free”.

Rimmel Scandaleyes Volume On Demand Mascara $7.99

Lash-conditioning formula delivers a smooth, clump-free finish every time. Unique brush contains wavy fibre technology, catching, loading and separating every single lash. Sweep through hard-to-reach lashes with the tapered brush shape. Layer it up for bigger, bolder volume anytime with zero clumps. Available in two shades: bold black or natural-looking brown.

Covergirl Exhibitionist Mascara $8.39

With COVERGIRL’s Exhibitionist volumizing mascara, lashes are full and defined after only one coat. Our volumizing mascara formula glides smoothly onto lashes. Get soft lashes with no flaking or smudging. “Cruelty Free”

L’Oreal Voluminous Carbon Black Volume Building Mascara $8.99

L’Oreal’s Voluminous Carbon Black Volume Building Mascara has a unique formula of panthenol and ceramide-R that builds and thickens voluptuous lashes while conditioning them, so they remain supple and healthy. An exceptionally plush brush is designed to glide on just the right amount of mascara without clumping or flaking. Non-irritating, fragrance-free formula is safe for sensitive eyes and contact wearers.

Maybelline Falsies Lash Lift Mascara $10.49

Get an instant lash lift effect from a mascara. Falsies Lash Lift from Maybelline NY delivers dramatic volume and long, lifted lashes. The double curved lifting brush and fiber-infused formula grabs lashes at the root to lift, thicken, and lengthen. No clumps, smears, or flakes, just volume that lasts all day.

Maybelline Total Temptation Mascara $10.49

Build on bold volume to create irresistibly soft, separated, and fluffy lashes coat after coat. Maybelline’s Total Temptation Mascara features a creamy and whipped formula enriched with coconut extract.

Maybelline Lash Sensational Mascara $10.99

This mascara unfolds layer upon layer of lashes for a new full-fan effect.

NYX On The Rise Volume Liftscara $11

Delivering quick-charge lift and volume in just a few strokes. Featuring an innovative applicator that¿s part rounded, part hourglass to lift you lashes up to new heights! The “curling” effect results in a far-reaching fringe so that eyes look bigger and lashes look thicker.

L’Oreal Voluminous Lash Paradise Mascara $14.77

This is the mascara for voluptuous volume and length, now with even more black pigment. Soft wavy bristle brush holds maximum formula for a dramatic volumizing charge.

MAC Extended Play Gigablack Lash Mascara $20

The breakthrough lightweight waterproof formula creates beautiful defined lashes with a petite brush. This long-wearing mascara lasts up to 16 hours, yet the washable formula removes easily with warm water thanks to an innovative thermal-sensitive technology. The unique slim-type brush reaches and grips even the tiniest hairs with an advanced lifting formula in a saturated blackest black colour. This extreme defining composition enhances length, resulting in gorgeously distinguished, out-to-there lashes.

Glossier Lash Slick Mascara $20

Curls and sculpts as it lengthens, creating a natural “baby extension” effect without clumping. Teeny-tiny fibers coat lashes from root to tip, while flexible film-forming polymers lift and lock each fiber into place.

Fenty Beauty Full Frontal Volume, Lift & Curl Mascara $24

A do-it-all mascara that is designed to expose every lash, featuring an exclusive flat-to-fat brush that instantly volumizes, lifts, lengthens, and curls.

MILK Makeup KUSH High Volume Mascara $24

A high-volume mascara formulated with heart-shaped fibers, conditioning hemp-derived cannabis seed oil, and pure pigments for an intense black finish.

NARS Climax Mascara $24

With its buildable formula and stellar brush, NARS’s Climax Mascara surrounds every lash with a lightweight coating that stays supple and soft to the touch – avoiding that unwanted “crispy” feel.

Too Faced Better Than Sex Mascara $25

An intensely black voluptuous volume mascara for the sexiest, defined, multidimensional lashes possible. 

Benefit Roller Lash Curling & Lifting Mascara $25

A mascara inspired by hair rollers, this super-curling and lifting mascara gives a sexy, wide-eyed look. Its patent-pending Hook ‘n’ Roll™ brush features tiny custom-designed hooks to catch, lift, and curl even short and straight lashes. 

Benefit They’re Real Mascara $25

A lengthening mascara that curls, volumizes, lifts, and separates lashes for an “out-of-here” look.

Lancome Monsieur Big Mascara $25

A long-lasting, voluminous mascara with a black-boosting polymer in its pigment for 12 times more volume and up to 24 hours of wear.

Marc Jacobs Beauty Velvet Noir Major Volume Mascara $27

An ultra-volumizing mascara that delivers instant dimension for epic lashes.  

Marc Jacobs Beauty At Lash’d Lengthening And Curling Mascara $27

A long-wear, lengthening, and curling mascara for a highly defined, full-extension lash look. 

Hourglass Caution™ Extreme Lash Mascara $29

An all-in-one mascara that delivers a look of endless length, intense volume, and sky-high lift for extreme, dramatic lashes.

Hourglass Unlocked Instant Extensions Mascara $29

You can expect the longest lashes going with this new Hourglass formula. The brush easily gets through every lash, creating a defined, fanned-out appearance that stays put; it’s also a tubing mascara which means it comes off easily with water – no scrubbing needed.

Pat McGrath Labs Dark Star Volumizing Mascara $30

A gravity-defying mascara that delivers instant volume, multidimensional length, and weightless lift in a single stroke.

What are your favourite mascaras? Let me know in the comments below!

6 Ways to Make Your Foundation Look Like a Second Skin

Parisian makeup artist Violette’s top secret for how to apply foundation? Execute it without a trace. “I want people to say, ‘Oh my god, your skin looks amazing!’ not, ‘Your foundation is so great,'” she explains. And while finding the perfect formula is half the battle, once you have it, making like Houdini and ensuring it vanishes into your complexion is just as crucial. Here, three in-demand makeup artists share their fine-tuned tips for how to apply foundation and achieve that ever-elusive, second-skin finish.

Create a Glowing Canvas

Clean and moisturized skin is a no-brainer, but to really supercharge your glow, begin with a hydrating mask and follow it up with a lymphatic facial massage. When makeup artist Nina Park works with clients such as Zoë Kravitz and Bella Hadid, she begins with a sheet mask specifically targeted to their skin type, with ingredients such as rose to combat oiliness, aloe to treat dryness, and green tea to soothe inflammation. After masking, gently massage your moisturizer into the skin to boost circulation and reduce puffiness. “It creates a natural flush that makes the face look more awake,” says makeup artist Kira Nasrat, who helps give Jessica Alba that perpetually luminous complexion.

Prime as Needed

To prime or not to prime? It’s an eternal question for amateurs and pros alike. While Violette typically skips the extra base step in the interest of using as little product as possible, when applied correctly, it can prolong foundation for all-day wear. “I use an anti-shine primer for hotspots like the forehead, hairline, sides of nose, and around the mouth, and then a sheer, illuminating one for the tops of the cheekbones,” explains Park, adding that she applies each with her fingertips.

Apply From the Center and Move Outward

Only apply foundation where it’s really necessary, insists Violette, who counts Estée Lauder Futurist Hydra Rescue Moisturizing Foundation with SPF 45 among her favorites. “Start in the center of the face, on the apples of the cheeks, and slowly blend out,” she instructs, adding that another key part of the face is the area around the mouth, which is prone to yellow undertones and shadows. To ensure the foundation looks as natural as possible, Violette often skips the bridge of the nose—letting freckles show through for those who have them—and the corners of the nostrils, so the pigment doesn’t cling to dry patches.

Don’t Paint, Buff

No matter what tool you’re using—a foundation brush, a BeautyBlender, or your fingers—buff (or bounce, if you’re using a sponge) the foundation into your skin as opposed to “painting” it on to build coverage smoothly and avoid streakiness, says Park.

Strobe Wherever the Sun Hits

For dimension, blend highlighter into the high planes of the face that catch light naturally, such as the cheekbones, temples, and Cupid’s bow. “I’m not a fan of powder highlighters because it looks a bit fake to me,” says Violette. “Creamy balm textures will give you a dewiness as if you’re not wearing any products.”

Blot, Then Set

First, sop up excess oil with blotting papers. Then, look to a featherweight translucent powder to seal in foundation and prevent unwanted sheen. “Use a brush to apply it very lightly and only to the areas that get the most shiny,” says Nasrat, adding that the leftover luster is what will really drive home that second-skin guise. Silky smooth and even-toned, with just the right amount of lit-from-within dewiness, that’show you execute believably perfect skin.

VOGUE article