Selena Gomez and her Rare Beauty line kicked off the spring by launching its gorgeous new eyeshadow palette. Now, the beauty line is upping its primer game with its new Always an Optimist Pore Diffusing Primer—and celebrating the launch with a stunning In My Prime campaign shot by beauty influencer and photographer Alissa Ashley.
Gomez handpicked Ashley to capture her subjects “in their prime.” In the video above, Ashley and Gomez discuss their career journeys and what they envision for the campaign.
Welcome to Artist Spotlight #54 series on my blog.
“I had this idea for a campaign, and it was going to be called In My Prime, and I wanted it to be a photography series of basically people showcasing who they are in their prime, whether they’re just wearing the primer and nothing else or they do a full face of glam from the eyeshadow palettes,” Gomez told Ashley. “I just wanted it to be about being in your prime and how you feel more than how you look. I thought your photography was incredible, and I thought this would be a right fit, that we would get to do this together, and I want you to have full creative control, which is the best part because I kind of can step back and see what you do.”
Ashley told Gomez that photography had been a longtime passion of hers: “I’ve always liked photography, and my aunt bought my first camera off of eBay from this random guy. But I really, really liked it. And then somehow, some way, I got into makeup. I think it was maybe because I watched my mom do it, and I liked that a lot and then I went to college a little bit, but then I was like, ‘okay, this isn’t really feeling fulfilling,’ and I knew I wanted to do more makeup stuff and then people would ask me to do YouTube videos. [And I was like,] okay, I guess I’ll do that too so I did that and then I don’t know, I feel like it just happened so quickly.” Ashley’s career took off, and at this point, Ashley has 1.1 million Instagram followers and over 2.08 million YouTube subscribers.
Ashley added that in 2019, “I reached a point in my influencer, YouTube career where I feel comfortable and now I want to feed more of my photography passion.” Initially, Ashley was known for her self-portraits, but “I wanted to take pictures of other people.…I get more enjoyment out of that these days because it’s different. It’s weird. Being in front of the camera, it’s natural now, but being behind is just so much more fun.”
Ashley’s In My Prime campaign, with its first look images debuting on ELLE.com, is a first for Rare Beauty. “We’ve never done anything like this, so it’s going to be really exciting, and I think that it’ll be an opportunity for a bunch of other people to see you and to see the work you’re doing, and I think that it’s going to be a blast,” Gomez told Ashley.
Ashley, with full creative control over the shoot, photographed two subjects for the campaign, Chloé Vero and Deli Lèvon, wearing the primer. (Photos above).
Ashley spoke ELLE.com about why she tapped Vero and Lèvon for the shoot. “I was drawn to the campaign concept at first,” she said. “I love celebrating the idea of ‘in my prime’—when you’re in your in flow, feeling your best. It’s the way I feel when I am behind the camera. It’s my passion and Selena recognized that! I wanted to work with Chloé because her story, as a model who’s also a talented bass player, is so unique. And I came across Deli Lèvon on Instagram! His personality shines through his images; I wanted to use this campaign to get to know him better.”
Rare Beauty’s Pore Diffusing Primer is a light-weight gel, made with hyaluronic acid and a botanical blend of lotus, gardenia, and white water lily, that helps soothe, calm, and nourish skin of all types. It’s the product to start makeup application with and gives skin a matte texture, blurs pores’ appearances, and helps keeps your makeup on longer. It’s one of Rare Beauty’s biggest makeup essentials and available at Sephora, Sephora’s JCPenney locations, and on Rare Beauty’s site.
Health-food-inspired beauty potions can be a little absurd. But turmeric-laced skin care isn’t that. Studies have shown that curcumin, a chemical compound found in turmeric, can decrease UV damage (it’s a natural antioxidant) and clear up acne (it’s also antibacterial) when applied to skin. It may also reduce collagen breakdown when taken orally, says Rachel Nazarian, a dermatologist in New York City. In fact, there are several dermatologists who take a turmeric supplement every morning. “It can prevent conditions, including skin redness, hair loss, and cardiovascular disease, which are caused by inflammation,” says Kavita Mariwalla, a dermatologist in West Islip, New York. She’s a believer — she pops a 500-milligram pill daily.
First Aid Beauty Hello FAB Ginger & Turmeric Vitamin C Jelly Mask
I don’t think you’re ready for this jelly…mask? First Aid Beauty’s Ginger & Turmeric gel-based mask is supercharged with ginger, turmeric, and vitamin C to invigorate tired, stressed-out skin.
Kora Organics Turmeric 2-in-1 Brightening & Exfoliating Mask
If it’s good enough for Miranda Kerr, it’s good enough for me. I love her Kora Organics Turmeric 2-in-1 Brightening & Exfoliating Mask, which contains exfoliating alpha hydroxy acids to address hyperpigmentation, dullness, and uneven texture.
Pores? What pores? Peach & Lily’s The Good Acids Pore Toner features soothing turmeric, alongside a slew of other nourishing ingredients like aloe, to balance skin while seriously turning up the glow factor in your complexion.
The Kiehl’s Turmeric & Cranberry Seed Energizing Radiance Mask does exactly what its jar says: brightens and energizes skin. Spread this creamy mask across your cheeks and let it dry. As you wash it off, the cranberry seeds gently break down dry, dead skin on the surface of your skin, leaving it glowier and feeling incredibly refreshed.
Volition Turmeric Brightening Polish for Face and Body
Volition’s Turmeric Brightening Polish for Face and Body looks and smells earthy right out of the tube, but on contact, the gritty brown paste melts into a smooth, hydrating milk. It combines turmeric with sandalwood and olive oil (which hydrate and tone skin), leaving skin visibly brighter after one use.
The amber-colored Clarins Double Serum is bi-phase, meaning it’s made up of a water-soluble formula and a fat-soluble one that, when combined, deeply penetrates and nourishes skin. The bottle is dual-chambered, so every pump contains just the right amount of each formula — two-thirds water-based ingredients and one-third oil-based ones — including, yep, you guessed it, turmeric.
The clear Tula Pro-Glycolic 10% pH Resurfacing Gel does it all (though, you may not notice it right away). With a blend of probiotics and glycolic acid, it restores skin’s pH level, brings down inflammation, exfoliates, and moisturizes. Swipe it over your skin, and in about five minutes, skin will feel smoother and suppler.
As Nazarian mentioned, turmeric’s effects can also be seen when ingested. With a blend of antioxidant phytonutrients (including a 12.5 milligrams of turmeric), the Jane Iredale Skin Antioxidant Capsules protect and repair skin from damaging free radicals from sun and smog.
Massage the ultra-rich Aveda Tulasara Wedding Masque all over your face before bed, and you’ll wake up with your skin feeling soft and supple in the AM. Plus, it smells amazing — a citrusy, flowery combination of jasmine, chamomile, and grapefruit oil.
Perricone MD Pre:Empt Series Daily Brightening Moisturizer
Loaded with antioxidants, just a few pumps of the Perricone MD Pre:Empt Series Daily Brightening Moisturizer gives skin the hydration it needs for the day. Think of it as a three-in-one treatment: a hydrator, a makeup primer, and skin protector (thanks to SPF 30).
The Andalou Naturals Turmeric Enlight Serum is full of a potent fruit stem cell complex, turmeric, and glow-enhancing vitamin C to address dark spots, counteract free-radical damage caused by UV rays, and boost collagen and elastin production for a truly radiant complexion.
Everyone loves a good glow, but if your oil glands are already over-producing, which results in a not-so-cute shiny t-zone, you want to stay away from super dewy foundations. Instead look for a matte, oil-free, water-based formula to balance-out your skin’s oil production. From the drugstore hero to the most luxurious formulas in the game, ward off a shiny forehead with these H20-happy foundations.
Dior Forever 24h Wear Matte Foundation
Introducing: An Instagram filter in a bottle. This foundation offers buildable-slash-medium coverage with a texture that feels velvety and smooth on your skin. The formula is full of pansy extract, which is a a super hydrating ingredient that will give dry skin a healthy glow.
Fenty Beauty Pro Filt’r Soft Matte Longwear Foundation
A Rihanna-approved foundation that diffuses every pore on your face and doesn’t move all damn day? Yes, please. Not to mention that I use this foundation frequently, because my T-zone loves to get super shiny, and the bottle lasts me so long.
This is the newest foundation the brand added to its lineup that beauty lovers can’t stop talking about at the moment. Everyone’s loving the silky-soft veil it leaves behind on the skin, covering dark spots, redness, and other ailments in seconds. Its oil-free blend of ingredients— ceramides, peptides, hydrolyzed collagen, hyaluronic acid and squalane—are all magic words when it comes to boosting moisture.
The brand’s most natural-looking foundation, this sheer, easy-to-blend cream will give you medium to full coverage depending on how you layer it. Oil-free and formulated with coconut water and hyaluronic acid to keep your skin moisturized, just be wary that it’s not too too dewy or hydrating if you have suuuper oily skin.
The mixture of hydrating and light-reflective elements in this Bobbi Brown formula will make your skin look especially dewy, plump, and radiant in the morning. It’s a favorite of beauty fiends who want more of a lightweight, sheer finish.
Milk Makeup’s easy applicator uses a tip that minimizes any exposure to air (meaning your foundation will stay fresher than ever) and eliminates drips that waste your precious money. Making the K-beauty blurring trend easier than ever, the product uses light-diffusing technology to create a poreless, airbrushed effect.
This formula is expensive, but not for nothing as it really does deliver on its “post-facial glow” promise. Made with mineral from the deep waters of Bretagne (fancy!), it brightens the skin by reflecting light to eradicate facial shadows, resulting in a glowy soft focus finish.
Burberry’s illuminating pearlescent primer can be worn on its own or mixed with foundation to create a dewy glow that never reads too shiny or sparkly. If you’re looking to add radiance to a dull winterized complexion before summer, this is your stuff.
Finding that happy medium between providing soft, yet solid coverage without drying out the skin, this water-like, gel-serum foundation works on ALL skin types and provides SPF 30 protection. Plus, it comes in a cool dropper bottle.
In more than 20 shades, you’re bound to find your perfect match with this super-blendable, long-wearing formula. It’s also very concentrated, so a little bit of product goes a long way, ensuring you get all the bank for you buck.
Make Up For Ever Face & Body Liquid Makeup Foundation
A beauty editor favorite, if you’re in the market for au naturale day-to-day coverage, this is your stuff. It has that “your skin, but better” look down to a science with a water-based gel formula that blurs away imperfections while delivering sheer to medium matte coverage.
This drugstore steal is notorious for being *amazing* for normal to very oily skin. Its fluid, silk-like texture goes on smoothly and will let your natural complexion show through while still diffusing uneven skin tone, blemishes, and T-zone shine. It also comes complete with SPF 17.
Sun Bum’s Mineral Sunscreen Spray makes applying SPF easy. Its spray nozzle effortlessly coats skin with just one spritz — just apply 15 minutes before you’re exposed to the sun and then reapply every two hours while you’re out and about. The formula is made mineral-based and made of zinc oxide, but don’t worry about any white cast issues, this formula is basically invisible. Once the sunscreen is all evenly applied, make sure you pat it in to ensure it’s fully absorbed and ready to protect.
Reapplying lip balm to avoid chapped lips can require constant vigilance, but not anymore. Sara Happ (a long-time favorite brand known for its lip scrubs) just launched its first lip balm-gloss hybrid. Created with hyaluronic acid, this lip treatment makes lips feel smooth and soft.
Peter Thomas Roth Water Drench Broad Spectrum SPF 45 Hyaluronic Cloud Moisturizer
Since Peter Thomas Roth’s Water Drench Cloud Moisturizer was such a success when it first launched years ago, the brand finally formulated a version of the iconic cream with sunscreen. This non-greasy moisturizer shields skin from the sun while hydrating with hyaluronic acid, so get ready to have skin that’s protected, hydrated, and soft as a cloud.
The Kate Somerville Delikate Serum is ideal for those who have sensitive skin. Its lightweight formula is made with cucumber seed oil to help calm and soothe redness, as well as ceramides to help protect and strengthen the skin’s barrier.
Ole Henriksen is bringing together three of its game-changing products to create the ultimate kit: 3 Mega Wonders. Included here is the Glow2OH Dark Spot Toner, the Banana Bright Vitamin C Serum, and the C-Rush Brightening Gel Crème, three products that work together to give your skin a serious glow. Stick with this trio and you’ll have hydrated, radiant skin in no time.
When I found out Kylie Skin was launching a lip exfoliator, I thought, It’s about time the queen oflip kitsdropped a prepping product. This formula is made with a mix of nourishing oils (jojoba and grape seed) and vanilla-scented sugar, which leaves lips soft, kissable, and hydrated after a gentle scrubbing.
Perfect for all skin types, Saturday Skin Wide Awake Brightening Eye Cream is a lightweight undereye cream formulated with avocado to improve hydration and date seed extract to give the eye area a subtle glow.
Thrive Causemetics Moisture Flash Active Nutrient Toner
Thrive Causemetics Moisture Flash Active Nutrient Toner is a pH-balancing liquid exfoliant that helps smooth and brighten skin. The witch hazel in the formula cleanses and targets unevenness, while salicylic acid aids with any pore congestion and acne. Get ready for bright, even, clear skin without added dryness.
In my opinion, the Kinship Mint Mud mask was practically made for an at-home facial. The refreshing treatment clears out pores, thanks to kaolin clay, while lactic acid gently dissolves dead-skin build-up, brightening skin. Above all else, you’ll love how it smells: like a freshly opened sleeve of Thin Mints.
A full face of makeup is no match to the Goodhabit Rescue Me Clean Scene Micellar Gel. Just one pump of the formula, which is made of hydrating hyaluronic acid and chamazulene (to help with redness), whisks away any makeup, including those of the waterproof variety.
If you’re looking for some serious luminosity, look no further: Laneige just dropped Glowy Makeup Serum to make any base makeup more radiant. Apply two pumps as the last step in your skin-care routine and apply your makeup as normal; the diamond mineral powder in the formula will create a translucent glow that looks gorgeous on all skin tones.
Even though we’re indoors right now more than ever, it’s still super important to wear sunscreen. Versed Guards Up Mineral Sunscreen boasts SPF 35, and its finish is creamy — not too dewy, not too matte — is a great option. Oh, and it never leaves a white cast on any skin tone. A winner in my book.
Then I Met You Honey Dew Lip Mask is a versatile pick because it can be used as a glossy daytime balm or an intense nighttime treatment. The squalane in the tube will leave lips feeling moisturized, while the honeydew melon will soothe the sensitive and delicate skin on your lips.
Give yourself an at-home facial with the Juice Beauty Prebiotix Instant Flash Facial. This all-in-one treatment acts as an exfoliating mask and cleanser. Plant beads and tartaric acid exfoliate away dead skin while iris extract and prebiotic ingredients help encourage balance, giving skin a fresh-faced glow.
Hydrate and replenish your complexion with Chantecaille’s new Radiance Elixir. This illuminating serum will give your skin a healthy, fresh glow. Either wear it alone or mix it with your foundation — either way, you’ll be feeling lavish and radiant with just one drop.
Turmeric is well-known for its soothing properties, which is why it’s an ingredient great for calming acne breakouts. Neutrogena’s latest launch, Soothing Clear Turmeric Mousse Cleanser, utilizes this ingredient in a lightweight formula that removes dirt, oil, and makeup from pores without stripping the skin of natural oils.
Belif’s True Cream Aqua Bomb just got a soothing upgrade. The new Aloe Vera version gives you the same hydration of the original gel-cream (thanks to the glycerin and ceramides), but it contains the aforementioned aloe, which is known to calm irritation and acne.
Heyday x Supergoop! Defense Refresh (Re) Setting Mist
To celebrate the Supergoop! Defense Refresh (Re) Setting Mist’s fifth anniversary, it’s getting a complete makeover — at least package-wise. Over the course of five months, Supergoop! will be releasing its SPF-packed setting spray in five newly-designed packages. This month, the skin-care brand has partnered with Heyday for a bright yellow bottle that just brings me a lot of joy.
Asking for bright and smooth skin just got a lot easier, thanks to Malin+Goetz’s new launch. The Resurfacing Face Serum is made with glycolic and lactic acids to exfoliate dead skin cells and vitamin C to give you a more radiant complexion. All you need is two or three drops before moisturizer and you’ll be good to go.
Get dewy-looking skin with Clinique’s new Moisture Surge Sheertint Hydrator SPF 25. It’s made of hyaluronic acid, aloe water, and a sugar called trehalose to provide moisture for up to 12 hours. In addition to broad-spectrum SPF 25 to give you some protection against the sun’s harmful UV rays, it also has a sheer tint to give you a touch of color and glow.
Who doesn’t love a gift set? In this Elemis and Olivia Rubin collaboration, you get seven full-sized products from the skin-care brand (Pro-Collagen Marine Cream, Peptide Night Recovery Cream-Oil, and Sea Lavender & Samphire Body Cream to name a few) all housed in a super fun rainbow-colored makeup bag designed by the British fashion designer.
If there’s one beauty brand universally loved by editors, bloggers, and makeup artists alike, it’s Glossier. Founded in late 2014 by Emily Weiss, the brand singlehandedly ushered in a new era in beauty: One in which minimalism and no-makeup makeup is favored over chiseled cheekbones created by contouring palettes often seen all over Instagram. The brand became a fan favorite overnight and its millennial-pink packaging can be seen everywhere — including, but not limited to, the vanities of beauty editors and the bags hauled to red carpet events by top-billed makeup artists.
Arguably the product that put Emily Weiss’s beauty brand on the map, Boy Brow is everything we want in an eyebrow product: Tinted, but not overly so; long-lasting (because having your brows melt off midday is not a good look); and super easy to use. The 2016 Best of Beauty Award-winning pomade comes in three natural-looking shades (plus a clear version that keeps hairs in place sans any tint), and brushes on easily for brows that look full and groomed, but not bushy. Yes, please.
Full disclosure: If you have oily skin, chances are Glossier’s Futuredew isn’t going to be up your alley, as it’s a serum-oil hybrid that leaves skin super glowy — even when used sparingly. But if your complexion is on the drier side, it might just be your new best friend. Infused with squalane, which hydrates, as well as nourishing oils like jojoba, grapeseed, and evening primrose, it works to smooth, soften, and brighten skin in one fell swoop. Additionally, it can be used as a makeshift highlighter — just tap a dot or two on the high points of your face for a subtle glow.
If you’re looking for an everyday mascara that gives lashes a noticeable-but-natural-looking boost, then Lash Slick is the one for you. Similar to Boy Brow, it coats lash hairs in a glossy pomade that enhances the look of natural lashes and doesn’t get clumpy, gloopy, or flaky. It’s also an excellent option for anyone who can’t be bothered to remove waterproof mascara because it comes off easily and seamlessly with just a little warm water — despite being otherwise budge-proof.
I have to be honest: liquid cheek tints are sometimes, to put it bluntly, hard to use. They’re either too pigmented, not pigmented enough, or dry too fast and leave the face a blotchy, streaky mess. Not so with Cloud Paint, which provides a sheer wash of natural-looking color for a just-in-from-the-cold flush — aka what blush is supposed to look like. The lightweight formula melts into the skin, making blending ridiculously easy — and the four shimmer-free shades (Dusk, a tawny, rose pink; Puff, a brighter, candy pink; Beam, a pretty, golden coral; and Haze, a cool magenta) are makeup bag must-haves.
For those of us who don’t have the patience, energy, or drive to double-cleanse with an oil and then another cleanser. Glossier’s Milky Jelly Cleanser is the answer to all of your post-Happy Hour makeup-removing struggles. The bouncy, lightweight cleanser easily melts off even the most stubborn waterproof makeup and cleanses the skin, without leaving any residue (or that weird, tight, hand-me-the-moisturizer-quick feeling). It also smells like rosewater, which is a nice change from the subtle chemical smell of many other skin-care products.
Myself — and, okay, the rest of the world — have been next-level obsessed with Balm Dotcom since it first hit the market a couple of years ago. Available in an array of skin-brightening shades, the hydrating, waxy balm (blended with beeswax, castor seed oil, and a variety of antioxidants) hydrates dry skin — we’re talking elbows, knees…everything. I like using the Original, untinted version on my body, but for a pretty wash of sheer, glossy color on the lips, the Cherry shade (a juicy, fruity red) cannot be beaten.
Slather the mint-colored, kaolin clay mask onto your face to look at least marginally more alive before work the next day. About 20 minutes later, you’ll be pleasantly surprised when your skin is brighter, smoother, and more awake.
For those who prefer their highlighter to deliver a glowy (rather than sparkly) finish, Glossier’s beloved Haloscope highlighter (a favorite of pretty much every Allure editor) can’t be beaten. The highlighting stick, infused with a core of solid, vitamin-rich oil, gives the skin a dewy, almost glossy highlight — with just a hint of shimmer (thanks to glimmering particles from actual crystals). It’s super easy to apply and blend, and the three luminous shades (sun-kissed Topaz; pearlescent Rose Quartz; and iridescent Moonstone) are versatile enough to be used on all skin tones.
Glossier’s best-selling Priming Moisturizer is one of those rare products that doesn’t seem particularly special, but delivers spectacular results. The featherlight hydrating cream features a blend of potent complexion-improving ingredients (including hyaluronic acid and redness-reducing botanicals) to keep the skin hydrated all day long. At the same time, it’s gentle enough to use every day and gives the skin a healthy, hydrated glow, making it a great pick for days when foundation just isn’t going to happen. Its only qualm? It doesn’t have SPF — so you have to apply your sun protection separately.
It also comes in a Balance version for oily skin, which one reviewer says is “formulated to prevent and heal blemishes with antibacterial, soothing bamboo extract and willow bark extract, which is a natural derivative of pore-clearing salicylic acid.”
Love Your Self. What a wonderful way to lure the customers in.
Welcome to Artist Spotlight #46 series on my blog.
As a beauty buff, I’ve had the opportunity to test a bunch of makeup products. But as I’ve grown to be more conscious of what I’m putting on my skin, I noticed there aren’t many clean options that work well. So when I heard that Sephora’s first Black-owned clean makeup line was launching, I was ecstatic. LYS Beauty landed at Sephora in mid-February with a variety of makeup products, including foundation, primer, powder, lip oil, bronzer and blush. Of course, I had to get my hands on it.
BeI was pleasantly surprised to see how many shade options LYS Beauty Foundation had. With 35 shades available, the line makes it simple to find one that matches your skin. The first product I tried was the Triple Fix Serum Foundation, and it definitely lives up to its name. The texture is velvety smooth and looks like a veil on my skin. Another factor that’s important to me is blendability; if a formula doesn’t blend easily, then it’s simply not for me. However, that isn’t the case with this foundation, because the blending process was seamless and the color melted into my skin flawlessly. The color also worked very well for my skin tone, and I didn’t feel the need to mix it with anything else in order to get the proper coverage — which leads me to the next thing I love about these products: the actual coverage.
I’ve found that a lot of clean foundations provide minimal coverage (which is great if that’s what you prefer!), but I like mine to offer at least medium coverage. I found that this one has buildable coverage so you can increase it depending on your preferences.
The foundation is made with Ashwagandha, an herb that can combat signs of stress in the skin, turmeric for brightening, and hyaluronic acid for maximum hydration. And I’m not the only one who thinks it’s a great formula — despite being a fairly new product, it already has a 4.8-star rating from Sephora shoppers. “I hate the feeling of heavy makeup on my face and this is super lightweight and covers my blemishes so I am Zoom-ready for my never-ending conference calls,” wrote one customer. “Best foundation I have ever used. I am obsessed with the coverage, feel and finish,” said another. The fact that the Triple Fix foundation has this many great details and still doesn’t use any toxic ingredients makes it a total game-changer for me.
I also got my hands on the LYS Beauty Secure Skin Gripping Serum Primer. Now, just to be clear, I’m a big primer girl to begin with. I typically find that by using the right moisturizer and a flattering primer, my makeup blends and stays put if I hadn’t used it (opinions vary from one person to the next, though).
Created for combination and acne-prone skin, the primer’s key ingredient is grapefruit extract, which is rich in vitamin C to brighten skin, along with niacinamide and an exfoliating AHA (alpha hydroxy acid) blend to smooth pores.
Just like the foundation, this primer has a lightweight feel to it, which is of the utmost importance to me. I don’t like layers of thick or heavy product on my face, and this one results in an airbrush-like finish that makes my skin feel smooth before I apply the rest of my makeup.
All in all, I’m very impressed with the quality of both the primer and the foundation. Sephora’s LYS Beauty collection makes it easy to transition over to clean makeup products while supporting a Black-owned business.
Sculpt, define, and warm up your complexion with this matte bronzer. The ultra-velvety, buildable powder effortlessly blends while delivering a sunkissed glow. Formulated with niacinamide, this bronzer gives skin the warmth you want while blurring the look of imperfections and texture.
Give your cheeks a kiss of color with this cream blush that delivers high payoff for all skin tones. Packed with clean, skin-loving ingredients like kaolin clay and avocado oil, this multipurpose cream leaves skin looking refreshed. Rich in pigment, this blush adds the finishing touch on any look.
This clean, cushiony lip treatment oil maximizes comfort with a blend of chia seed oil and sweet almond oil, quickly replenishing lips with vital moisture. Perfect for every day, this colorless oil pairs with your favorite lip liner or lipstick, leaving behind a non-sticky, glossy finish.
This clean, talc-free, finely milled pressed setting powder buffs beautifully into skin as it blurs and locks makeup in place for all-day perfection and no white cast. Infused with niacinamide, green tea extract, and sodium hyaluronate, this weightless powder won’t accentuate texture or pores.
Clean at Sephora Clean at Sephora is formulated without a list of over 50 ingredients, including sulfates (SLS and SLES), parabens, phthalates, and more. For the full list, check out the Ingredients tab.
Great makeup begins with great skincare. Prep your skin with CeraVe Moisturizer ($11; target.com), a lightweight daily moisturizer for normal to dry skin. Follow up with Estee Lauder Illuminating Perfecting Primer, ($38; nordstrom.com), a luminous face primer that hydrates and brightens skin for a dewy finish. The duo will ensure a flawless base that keeps makeup in place all day.
Concealer and Foundation
Beginners can eliminate the risk of caked-on foundation by adding an opaque concealer to their kit. L.A. Girl concealer’s ($3; walmart.com) creaseless formula camouflages imperfections, allowing you to use less foundation. When paired with Makeup Forever’s HD Invisible Cover Foundation ($43; sephora.com) no one will be able to tell where your skin ends and the makeup begins. Bonus: It lasts for 24 hours and comes in 50 shades.
Eyebrow Pomade and Spoolie Brush
Among the most important features on your face: Your eyebrows. Every beginner needs a tool like the dual-sided Anastasia Beverly Hills brush ($18; macys.com) to sculpt perfect arches. The brand’s Dipbrow Pomade ($21; sephora.com) is also a beginner favorite as it’s easy to apply, smudge-proof, and waterproof — so it’s great even for oily skin types.
Eyeliner and Mascara
For a beginner, skip the false lashes and go straight for an all-star mascara and liner combo. Tag-team Kat Von D Tattoo Liner ($20; sephora.com), which gives the illusion of thicker fringe, with a few swipes of Benefit’s They’re Real Lengthening Volumizing Mascara to add dramatic length ($25; sephora.com).
Nude and Red Lipstick
No kit is complete without a super versatile nude and red lip color that can take you from day to night. Try Chanel Rouge Coco Shine ($38; chanel.com) for a hydrating nude and MAC Lipstick ($17; maccosmetics.com) for a universally flattering bold red that stays put for hours.
Brushes and Tools
In order to put apply your makeup properly, you’ll need to use the right tools. The Beautyblender ($20; sephora.com) is perfect for effortlessly blending foundations, blush, and concealer. For precise eye makeup and dusting on powders reach for Sonia Kashuk’s brush set ($40; target.com).
Blush and Highlighter
Add healthy color and a subtle glow to your skin with a classic blush and highlighter. Nars and Becca have both created cult favorites that are must-haves for every kit. Nars Blush in Orgasm, $30; sephora.com. Becca Shimmering Skin Perfector, $41; sephora.com.
If you’re experimenting with eyeshadows, this Anastasia Beverly Hills Modern Renaissance Eye Shadow Palette ($42; sephora.com) is perfect for you. It offers a range of everyday nudes, plus a hint of bright colors to play around with.
Q-Tips and Makeup Wipes
Even pros make mistakes — and dabbing a Q-Tip ($3; target.com) into lotion is their secret for instantly erasing errors. And for those nights when you’re too lazy to wash your face, makeup wipes will be your best friend. Try Cleanse by Lauren Napier ($40; net-a-porter.com), which comes with 50 individually packaged wipes you can throw in your travel bag to use on-the-go.
Of course, these are the basics to help get you started. The more you work, you will realize the need for more products, textures, and colours. Some additional items to this list include:
Digitally savvy make-up, a product trend loved by beauty professionals for its camera-ready luminosity, became more relevant than ever when we found ourselves socialising and working from our homes. Thanks to technical formulations and sheer textures, this wave of on-screen glow-givers enhance rather than erase, championing picture-perfect skin that, crucially, still looks natural in reality.
Charlotte Tilbury Pillow Talk Lip & Cheek Glow in Colour of Passion
A magical NEW! addition to Charlotte’s ICONIC Pillow Talk collection! Colour of Passion is a deep blushing berry-pink cream blush & lip tint.
Ultra-lightweight and comfortable, the moisturiser offers a barely-there feel on the skin, perfect for even bare-skin enthusiasts. Offering up to 24 hours of hydration, the moisturiser evens out the skin tone and provides a radiant finish. Antioxidants help to reinforce the skin’s natural defences against the damaging effects of daily environmental aggressors such as pollution. Enhance the natural beauty of your skin with this glowing formula.
Infused with a host of skincare benefits, the weightless foundation utilises Butterfly Bush Flower Extract to help protect the skin against potential damage caused by environmental aggressors. Hyaluronic Acid releases a nourishing burst of hydration, helping the skin to better maintain a supple and silky appearance.
Infused with light-reflecting micro-minerals that impart a fresh, dewy glow, the lightweight cream embraces your skin with essential moisture to plump and cushion. An energising blend of Kombucha, prebiotics and fermented Ginger is what powers this nourishing formula, bringing collective anti-ageing properties. Also enriched with fermented Green Tea Seed oil, the formula supports a healthy barrier function and respects the skin’s delicate microbiome.
The best in bronze, NARS presents the award-winningBronzing Powder.Available in four shimmering shades, this fabulous bronzer graces the skin with a sun kissed glow. Creating natural looking luminosity, the velvety texture melts into the skin for effortless blendability. Crafted from diffused powders, the formula delivers warmth and definition wherever you choose, bronzing the skin with a tanned tone. Finely milled, the powder is silky smooth and super blendable, applying evenly for a seamless finish. Thanks to its long lasting formula, this bronzer solemnly swears to stay in place all night long, keeping your makeup perfect so that you feel fresh and fierce. Choose the best, and don’t settle for less, with this infamous bronzer.
This lightweight Veil Soft Focus Setting Spray not only sets make up while blurring imperfections, it also hydrates and grants a dewy finish. Undetectable on the skin and applied via the finest mist you’ll ever come across, this hydrating mist creates a smooth, even and naturally radiant appearance for a healthy-looking complexion. The spray’s water-resistant properties also enhance foundation for maximum staying power, setting it in place for up to 24 hours. It’s our new obsession and it’s about to become your too.
Flecked with micro-shimmers, La Mer’s velvety bronzing powder creates a luminous sunkissed glow. It’s formulated with the vitamin-rich Miracle Broth™ to support a nourished, hydrated complexion with every swipe. Blend on the high points of your face to mirror a fresh-from-the-beach tan or use it to softly contour.
Perfect for everyday wear, Marc Jacobs Beauty’s light-reflecting Glow Away Dewy Coconut Face Luminzer with a doe-foot applicator makes it effortless to spot highlight your features for a dewy, lit-from-within look. With soothing and skin-conditioning ingredients, the lightweight, serum-like formula feels cushiony and blends like a dream.
We’ve all been there: You put extra time and care into flawlessly blending and buffing your foundation, meticulously lining your lash line with kohl eyeliner, and painting on your favorite lipstick. Then, maybe the heat or nerves has caused beads of sweat to drip down your forehead and above your upper lip. Before you know it, your makeup is smudged and runny, and there’s no opportunity for you to do some quick damage control.
Luckily, there’s an extremely easy way to avoid messing up your makeup. Enter makeup setting sprays. These ultra-fine mists lock your look in place without feeling like you have an extra layer of product on your face.
That being said, there’s a ton of makeup setting sprays out there, and each come with their own set of benefits to suit various skin types and makeup styles.
Best Overall: Urban Decay All Nighter Long-Lasting Setting Spray
The MVP of setting sprays, this Urban Decay product remains a cult-favorite because it’s safe for all skin types. Although, oily skin will love that it’s infused with kaolin clay for excess oil and shine control. The microfine mist is lightweight and holds makeup in place for up to 16 hours.
Best SPF: Milani Cosmetics Make It Last Sunscreen Spray SPF 30
Yes, no one wants their makeup to melt off their face, but protecting your skin against sun damage is more important than a flawless face of foundation. Luckily, Milani has combined makeup setting spray and SPF 30 into a single product. This micro mist locks makeup in place for up to 16 hours, hydrates, and shields skin from UVA/UVB rays.
This mist is a must-have for anyone (OK all of us) who are after that elusive lit-from-within glow. Made with humectants and botanicals oils, use the hydrating formula as a primer before applying makeup or refresh your skin throughout the day to keep your makeup from getting dry and cakey.
If you have oily skin, you’re familiar with melty, runny makeup. This best-selling NYX spray sets makeup while mattifying skin, combating shine, and minimizing the appearance of pores. No wonder it’s the number one setting spray in America, according to Neilson data.
Best for Long-Wear: L’Oréal Infallible Pro-Spray & Set Make-Up Extender
There are a ton of setting sprays at the drugstore, but not all are created equal. L’Oréal’s spray is a standout because the lightweight mist keeps makeup looking freshly applied for hours on end. Bonus: The formula is non-comedogenic and dermatologist-tested, so rest assured it won’t clog pores and lead to breakouts or cause irritation.
Best Primer: MAC Prep + Prime Fix+ Primer & Setting Spray
This two-in-one product primes skin for smooth, even makeup application and keeps it fresh all day long. Packed with green tea, chamomile, and cucumber, the spray also soothes and calms redness, making it a great option for sensitive skin, too.
It might seem counterintuitive, but spritzing this setting spray on your face after you’ve finished applying your makeup will make your look waterproof for up to 24 hours. The water-resistant formula also gives skin a smooth finish and blurs imperfections.
Best for Touchups: Fenty Beauty What it Dew Makeup Refreshing Spray
OK, this might technically be a face mist, but it was created with the sole purpose of reviving and refreshing makeup throughout the day. Better yet, you can spritz it on your face before reaching for your makeup to create a hydrated, dewy base for your foundation and concealer.
YouTube sweetheart turned CEO! Welcome to Artist Spotlight #18 series on my blog.
A note from the co-founder, Christen Dominique:
I have always loved helping people look and feel beautiful.
The first time I experienced the transformative power of makeup was after applying my mom’s yellow corrector to cover up my dark circles, my biggest insecurity, at age 14. When I saw them disappear, it felt like I was seeing the real me for the first time, and I could finally be comfortable in my own skin.
With my insecurity behind me, I wasn’t afraid of speaking up, putting myself out there, and making new friends. Soon, the instant confidence boost didn’t just change how I saw myself. Other people noticed too.
As I experimented and played around with makeup, girls at school started asking me for help with theirs. I became known as the locker room makeup artist and would often have a long line of classmates waiting to get made over. Seeing how happy and beautiful they felt—that feeling that I still can’t even put into words—after I did their makeup was the best feeling ever. And so my love of artistry was born.
The artistry continued after high school, doing freelance makeup for weddings, photo shoots, quinceañeras, and many other local events. I learned from YouTube and made a few of my own videos here and there too. But as the years passed, real life kicked in. I was in school full time, working at an insurance company, a young mom to my amazing son, married, had a house to take care of, basically a lot going on. As many working moms have experienced, I felt like I was pulled in a million different directions, never able to give one area the time, attention, or love that they deserved. So I told my clients that I had made a heartbreaking decision: I had to let makeup go.
They were sad for me, knowing how much I loved artistry, and suggested that I create some new YouTube videos. That way I could stay connected to them, teach them makeup techniques, and still have makeup be a part of my life.
So I did. And I started to love creating content, this whole new outlet for expressing my creativity. After about a year of consistently filming tutorials, people started to pay attention. Then, I got an opportunity to move to LA and create YouTube videos full time. Thanks to the support of my husband, I took a risk and moved my family from Texas to Los Angeles. That’s when my life really changed.
Once I got to LA, where I had access to studios, lighting, and owned being myself on camera, my videos really took off. I felt lucky to be able to impact others lives, helping them tap into their inner beauty, while sharing techniques that made them feel beautiful on the outside too.
After years of filming beauty content, I felt empowered to take my journey one step further. I wanted to create a brand that put the transformative power of makeup in your hands. I thought back to my freelance days, remembering the need for products that could be multi-purposed. I factored in the most helpful pan sizes, the shades and formulas that were missing from the current market, and even the packaging was designed to bring an experience to life, and make you feel something. I wanted you to have access to the most prestige, innovative products without breaking the bank. With lots of time, research, and even more love, Dominique Cosmetics was born.
If you’d have told me in high school that I’d one day be the CEO and Creative Director of my own makeup brand, Dominique Cosmetics, I’d probably have thought you were crazy. This is truly mine and my family’s dream come true—our co-founder and president is actually my husband. (Love you, Cesar!) We hope that these products can do for you what that yellow concealer did for me years ago: Allow the real you to step into the spotlight, empowering you to feel beautiful inside and out.
XOXO Christen Dominique
The brand is carried by mostly eyeshadow palettes:
And lately, branching out into face, eyes, and lip products:
It’s safe to say that this is one of the few “influencer makeup brands” that has consistently great products, stays on top of trends, out of drama, and is highly respected.