The 15 Best Drugstore Moisturizers Under $20

Aside from sunscreen, moisturizer is arguably the most crucial part of any skincare routine. Whether you’re looking to banish rough patches, soothe sensitive skin, or simply to keep your hydration levels in check, the quest for the perfect formula can be frustrating, to say the least — and it can end up taking a toll on your patience and your wallet.

Although there are a lot of different moisturizers with their fair share of bells and whistles, a few characteristics should be standard. “A good moisturizer should absorb right into the skin and relieve any tightness or dryness,” New York City-based dermatologist Lokita Singh has previously told Allure. “It should be lightweight so you can’t feel it as a distinct layer on the skin.”

CeraVe Moisturizing Cream

Certified by the National Eczema Association, the ceramides in CeraVe Moisturizing Cream tackle dehydration, while the hyaluronic acid draws in moisture. This gentle cream, which won a 2018 Best of Beauty Award for being the best sensitive-skin moisturizer, also guarantees a huge bang for your buck because a 16-ounce jar retails for under $20.

$19 (Shop Now)

Differin Oil Control Moisturizer with Sunscreen

Think of this oil-free moisturizer as a sidekick for the Allure Best of Beauty Award-winning Differin Gel (one of the most revolutionary acne breakthroughs in years). Not only is this moisturizer noncomedogenic, but it actually absorbs excess oil. Plus, this formula contains an SPF, so it thwarts breakouts and UV rays.

$14 (Shop Now)

Cetaphil Daily Hydrating Lotion

Cetaphil is well-loved in the skin-care community for its super-gentle formulas that are safe enough for even the most sensitive skin — and the brand’s lightweight hydrator is no exception. It’s spiked with moisture-locking hyaluronic acid and glycerin, so itchy, irritated skin doesn’t stand a chance.

$16 (Shop Now)

La Roche-Posay Toleriane Double Repair Moisturizer UV

I’ve already raved about the magic behind this Best of Beauty Award-winning hydrator and how it effectively moisturizes deep into the microbiome, which is the top layer of the skin’s physical barrier. But I also have to give it props for its UV protection, which is a broad-spectrum SPF 30.

$20 (Shop Now)

Neutrogena Bright Boost Gel Cream

New York City dermatologist Dhaval Bhanusali recommends Neutrogena’s Bright Boost Gel Cream because of its exfoliating poly-hydroxy acids and mandelic acid, an ingredient that brings down redness and corrects pigmentation issues.

$20 (Shop Now)

Aveeno Positively Radiant Sheer Daily Moisturizer

Aveeno Positively Radiant Sheer Daily Moisturizer has earned an impressive five Best of Beauty Awards — and with good reason. It mixes together free-radical-fighting antioxidants, SPF, and soy (which dermatologists say can brighten areas of hyperpigmentation) in a lightweight lotion.

$14 (Shop Now)

Bliss What a Melon Water Jelly Hydrator

Housed in Bliss What a Melon Water Jelly Hydrator’s bright pink jar is a jelly of the same hue that feels like water as you massage it into your cheeks. The end result: skin that feels bouncy and hydrated.

$20 (Shop Now)

E.L.F. Cannabis Sativa Happy Hydration Cream

The star ingredients in E.L.F.’s rich cream are hemp oil, anti-inflammatory fatty acids, and vitamins that work to diminish the appearance of fine lines. The brand also added moisture-retaining hyaluronic acid, brightening and smoothing niacinamide, and nourishing vitamin B5 for a powerhouse blend that improves your skin’s overall appearance.

$12 (Shop Now)

Alba Botanica Hydration Sensation Gel Cream

Relieve parched skin with this lightweight cooling gel. Alba Botanica Hydration Sensation Gel Cream contains three types of hyaluronic acid, skin-coddling oils, and soothing blue lotus flower.

$15 (Shop Now)

Dove DermaSeries Dry Skin Relief Overnight Face Cream

Dove’s DermaSeries Dry Skin Relief Overnight Face Cream, which contains nourishing shea butter and glycerin, will pamper and soothe your dry skin as you sleep.

$15 (Shop Now)

Sweet Chef Superfood + Vitamins Moisture Boost

Quell dryness and and soothe distressed skin with this thick cream. Sweet Chef Superfood + Vitamins Moisture Boost blends together hyaluronic acid and kale, a “superfood,” which touts major moisturizing properties.

$19 (Shop Now)

Physicians Formula Rosé All Day Moisturizer SPF 30

Aside from moisturizing, this lightweight, oil-free lotion contains vitamin C to brighten skin and an SPF of 30 to prevent sun damage. Wear it alone or comfortably under makeup to enhance your glow.

$17 (Shop Now)

L’Oréal Paris Hydra Genius Daily Liquid Care

If you’re not a fan of heavy, creamy textures, you’ll love L’Oréal Hydra Genius Daily Liquid Care. This liquid moisturizer, which contains hydrating hyaluronic acid and calming aloe water, soothes dry patches and leaves skin feeling soft and silky without a sticky finish.

$18 (Shop Now)

Honest Beauty Hydrogel Cream

Honest Beauty’s thick, non-greasy cream sweeps on to feel cool and massages into skin to leave it bouncy and noticeably moisturized. Skin is petal-soft with zero stickiness.

$20 (Shop Now)

Clean & Clear Watermelon Gel Moisturizer

It may be baby-pink and smell sweet like Jolly Ranchers, but Clean & Clear Watermelon Gel Moisturizer is as hardworking as it is delightful. It contains sodium hyaluronate to leave skin hydrated and feeling refreshed as you apply it. The best part: It costs only $6.

$6 (Shop Now)

ALLURE article

10 Best Moisturizers For Dry Skin, According To A-List Facialists

Shopping for a new moisturizer sounds great…until you’re actually shopping for a new moisturizer. Walking the aisles of Sephora or Target can feel a little like navigating the wild wild west of skincare, especially when you have dry skin. Dry types often need more attention: you want something hydrating enough to prevent flaking and painfully tight, parched skin. On the flip side, you don’t want something that’s going to clog your pores or leave you feeling greasy.

Considering not all face creams are created equal, where do you begin? Rather than spend your hard-earned money on products that may or may not work, ELLE editors brought in some major celebrity facialists for their suggestions on the best moisturizers for dry skin. Ahead, shop the products they use on their A-list clients. 

FOR ACNE-PRONE SKIN: iS Clinical Reparative Moisture Emulsion

Top LA celebrity facialist Gina Mari says, “I always treat my acne-prone clients with hydration.” She recommends using Is Clinical’s Reparative Moisture Emulsion because it’s “great for keeping the skin hydrated without causing future breakouts.”

FOR ACNE-PRONE SKIN: Angela Caglia Detox Serum

Celebrity esthetician Angela Caglia, the skin whisperer behind the glowy complexions of Helena Christensen and Minnie Driver, knows a thing or two about multitasking your skincare routine. For dry skin types that are also prone to breakouts, Caglia recommends her own line’s Detox Serum. “It’s made of hyaluronic acid to hydrate, chlorophyll to oxygenate the cells, and tea tree oil to help with breakouts.” She adds, “It’s perfect to replace your moisturizer in the summer for acne-prone skin.”

FOR UNDER MAKEUP: Tatcha The Dewy Skin Cream

Yolanda Mata, better known by her Instagram handle, Yoli Glo, is sought after by YouTube stars like Patrick Starrr and Desi Perkins.  She recommends prepping skin for makeup with Tatcha’s Dewy Skin Cream, saying, “it’s a deeply hydrating formula that glides onto the skin providing nourishment and hydration, while the Japanese purple rice leaves the skin glowing, protected, and prepared for smooth makeup application.” She also adds, “it’s something no one should live without, worth every penny.” Consider us sold.

FOR UNDER MAKEUP: Sanitas Balancing Moisturizer

If you’re looking for pre-makeup hydration, Gina Mari suggests Sanitas Balancing Moisturizer. She explains, “it contains niacinamide (B3), a powerful vitamin that promotes healthy cell function. It also leaves the skin with a matte finish for consumers who don’t want to look shiny or greasy.”

FOR EXTRA HYDRATION: Koh Gen Do Macro Vintage T3 Premium Oil

If your skin is feeling extra dry (even more than usual), Tokyo-based Koh Gen Do brand director and celebrity esthetician Megumi Setoguchi, recommends upgrading your go-to moisturizer. She suggests adding one to two drops of the Koh Gen Do T3 Premium Oil to your daily face cream. “Its light, water-like consistency easily penetrates dry, hardened surface skin and supports the hydration from within to bring suppleness,” she says. “During the dry winter months, I apply it over my makeup, even on hair and the body—it gives skin a beautiful glow.”

FOR EXTRA HYDRATION: Nurse Jamie EGF Stem Cell Complex

Nurse Jamie, the celebrity skin expert behind big names like Lea Michelle, Jessica Alba, and Lisa Rinna, among many others, recommends a fan favorite for super dry complexions. She says her namesake Nurse Jamie EGF Botanical Complex “provides intense hydration with hyaluronic acid and epidermal growth factor to increase cell renewal.” Finally, added shea butter also helps lock in hydration. Nurse Jamie says, “I love the stuff; I’d bathe in it if I could!”

FOR A NATURAL FORMULA: Burt’s Bees Sensitive Daily Moisturizing Cream

If you prefer to pick up your moisturizer on your next Target run, Caglia suggests you load up on Burt’s Bees’ Sensitive Daily Moisturizing Cream. Packed with rice and cotton extract, and soothing aloe, this formula provides tons of hydration without the addition of harsh irritants. Caglia adds, “this moisturizer is great for all skin types.”

FOR A NATURAL FORMULA: Angela Caglia Soufflé Moisturizer

If natural ingredients are an essential detail in your skincare selection, Caglia recommends giving her own Soufflé Moisturizer a try. “The texture is light, and it’s filled with the most soothing and brightening ingredients, like goat’s milk and essential fatty acids,” she says. But even if natural products aren’t your priority, she boasts the formula “will convert a long time La Mer user after one application.”

FOR A SPLURGE: Amore Pacific Time Response Skin Reserve Gel Crème

Mari says, “for the ultimate splurge, I love Amore Pacific’s Time Response Skin Reserve Gel Creme. At a whopping $450 for a 50ml jar, it’s a splurge, indeed. She describes it as “a gel texture that’s really lightweight and the 24-hour release formula leaves the skin hydrated for hours.” As it turns out, you really can put a price on amazing skin.

FOR A SPLURGE: La Mer The Moisturizing Soft Cream

La Mer’s The Moisturizing Soft Cream is, without a doubt, a cult-favorite in the beauty world. Nurse Jamie suggests it’s worth every penny saying, “incredibly light,” and not just light, “basically weightless, but really great for dry skin types since it is super replenishing.” And it’s a good thing it gets her stamp of approval because, at $335 for a 60ml jar, it’s definitely a commitment.

ELLE article

Looking for a Hydrating Face Mask? Here Are 14 to Soothe Dry Skin This Fall

As fall approaches and temperatures drop, skin tends to become dryer. On top of richer moisturizers, face oils, and serums, a hydrating face mask every now and then can help the skin retain moisture. “Hydrating masks are so important because they replenish the skin with moisture that was lost through time,” says Samantha Mims, in-house esthetician at Brooklyn Face & Eye. “With weather getting colder, now is a great time to start incorporating those H20 masks in your routine.”

Here, 14 hydrating face masks to add into your skin-care routine this fall (and beyond!), to give your skin the nourishing boost it deserves.

Youth to the People Superberry Hydrate + Glow Dream Mask with Vitamin C

Esthetician and Fenty Skin ambassador Sean Garrette considers this overnight concoction one of the best face masks because “it plumps, hydrates, and soothes stressed and dehydrated skin.” It’s formulated with hyaluronic acid, squalane, and antioxidants like vitamin C, prickly pear, goji, açaí, and vitamin E.

Buy at Sephora $48

Essentials By Temi Botanical Masque

Breakouts on the rise? This mask is soothing, hydrating, and purifying. Created by Temi Shobowale, the Botanical Masque is perfect for reducing inflammation thanks to chamomile flower extract. Kaolin clay, which is detoxifying, helps to remove impurities from the skin. It’s also brightening and energizing due to the vitamin C within the maca root. 

Buy on their website $40

Epara Skincare Intense Hydrating Mask

With ingredients like rice powder, licorice root extract, Moringa seed oil, and more, this mask is super nourishing and gentle enough to use a couple of times a week for 10 minutes at a time. 

Buy at Saks Fifth Avenue $195

Freck Foreclay Cactus Clay Mask 

This clay mask contains moisturizing ingredients like cactus flower, prickly pear seed oil, and kelp extract to nourish the skin.

Buy on Revolve $22

Alder New York Smoothing Face Mask

Alder New York’s Smoothing Face Mask is a good go-to, thanks to hyaluronic acid and sea botanicals, which provide moisture and collagen-boosting benefits. 

Buy on their website $46

Artis Phantom Silks Skincare Primer Sheet Mask

This sheet mask is the perfect pick-me-up in the morning or at night, when skin needs an extra dose of hydration, as it’s filled with copious amounts of hyaluronic acid. 

Buy on their website $20

Plant People Restore Face Mask 

While nourishing the skin, this face mask helps to fight against damage with vitamins B12 and E. CBD helps to soothe and smooth the skin’s texture, reducing redness and inflammation. If you’re looking to combat hyperpigmentation, this mask’s shiitake mushroom extract will lend a hand.

Buy on their website $60

Summer Fridays Jet Lag Mask

This gentle exfoliating mask is an all-in-one facial treatment in a tube. It offers a great hydrating reset for skin in need. Standout ingredients include chestnut extract, which offers a natural exfoliating experience; vitamin C for a brightening boost and skin-barrier nourishment; and anti-aging niacinamide, which also helps with pore reduction, smoothing fine lines, and wrinkles. 

Buy at Sephora $48

Botnia Soothing Repair Mask 

This mask is great for sensitive skin. It’s a favorite of Mims, who recommends it for its “hydrating components like hyaluronic acid, in addition to its botanical extracts like geranium and rose to help fight bacteria and inflammation.”

Buy at Nordstrom $42

Cosrx Ultimate Nourishing Rice Overnight Mask

This is Mims’s favorite overnight mask, with rice extract that softens and smooths texture and niacinamide to brighten and minimize pores.  

Buy at Dermstore $18

Herbivore Prism Exfoliating Glow Facial 

Filled with aloe vera and rose water, this facial mask is equally soothing and hydrating. It’s part cleanser and part exfoliant, helping to keep hyperpigmentation, enlarged pores, and overall skin dullness at bay. 

Buy at Dermstore $58

Révive Brightening Moisture Mask

Trying to get that radiant glow beyond summer? This mask has a soft, soufflé texture, offering deep moisture while brightening dull skin with vitamin C.

Buy at Nordstrom $130

Jacq’s Clarifying Green Smoothie Face Masque and Scrub

This mask’s bentonite clay removes impurities from the skin’s surface, while ginger essential oil hydrates and shields skin—call it the perfect ingredient for a self-care Sunday. Bamboo charcoal, Dead Sea salt, and tamanu oil offer an extra-clarifying boost.

Buy on their website $27

Golde Clean Greens Face Mask

Speaking of green, this powder-turns-gel mask is filled with superfoods you’d want in your smoothie, like spirulina, mango juice, chlorophyll, and chlorella. The results? Clearer, healthier, dewier skin.

Buy on their website $34

VOGUE article