The Best Natural and Organic Makeup Brands That Makeup Artists Actually Use

As many of us become more conscious of what we’re putting in our bodies and what we’re putting our bodies through, we’re also becoming more aware of what we’re putting on our bodies. While the performance of natural makeup used to pale in comparison to products from our favorite makeup counters, there are many natural makeup brands creating products that are richly pigmented, apply beautifully, and wear as well as their more synthetic competitors. You may already be using some of them and don’t even know they’re all-natural.

But before I get into industry favourites, let’s get one thing straight: “Natural” doesn’t automatically mean a product is better or safer for you, as the FDA has nebulous criteria on just what constitutes a natural product (“natural” isn’t regulated for cosmetics, so it can be used purely as a marketing term). “There is no real definition of ‘natural’ in the U.S. beauty industry,” says cosmetic chemist Ginger King. “As long as the bulk of your material is natural, you can say ‘natural-based.’ There is no regulation. The true naturals have seals like COSMOS Natural or Ecocert — European organizations that allow up to 5 percent synthetics.”

The FDA does not have a definition for the term “organic,” either, as it is not defined by either the Federal Food, Drug, and Cosmetic Act or the Fair Packaging and Labeling Act, which they use as guidelines. “‘Organic’ usually means USDA-certified food grades. There are limited numbers of products you can make to be classified as organic green,” King says.

“‘Clean beauty’ is a much better term for the consumer as the products are non-toxic and still effective,” says King. “‘Non-toxic’ means free from undesirable ingredients listed by the Environmental Working Group. This is better than claiming ‘natural’ or ‘organic’ as they are products that perform without compromising safety. People want natural because they assume natural ingredients are safe, which is not necessarily the case. They also may not be as effective as synthetic materials.”

This brings me to another point: An ingredient might be natural or organic, but that doesn’t mean that there’s no chance you’ll have an adverse or allergic reaction to it, so it’s important to be aware of what you’re using and how your body responds.

Thanks to growing consumer concern and education, we’re definitely seeing an uptick in the use of the phrase “clean beauty.” Last year, for example, Sephora announced the launch of Clean at Sephora, the company’s new category that clearly establishes which of their products are formulated without controversial ingredients. Those that meet Sephora’s ingredients guidelines are deemed “clean” and receive the retailer’s Clean at Sephora seal.

Ingredients aside, one of the benefits of using natural products is that many, if not all, ingredients are ethically sourced and cruelty-free. As consumers, it’s never been more important to prioritize what we want in our makeup, and our money talks. These days there’s a clean option to switch out every product in your makeup routine, so it’s never been easier to avoid controversial ingredients.

But I also wanted to help you sort out your options. The following products have received high marks from professional makeup artists — who have seen and used it all — so you can start cleaning up your cosmetics bag.

ILIA Beauty

Ilia Beauty is focused on creating clean, pure products with organic bio-active botanicals that nourish skin as they wear. From lipstick to eye shadow and multiple base products, Ilia’s products give you a luxurious feel, look, and wear, while being some of the cleanest makeup you can use.

Puckey is a huge fan of the brand, spotlighting many of its products. “I love how smooth the Fade Into You Powder feels and how it really disappears on the skin. The Illuminators come in three shades that work for a variety of skin tones. I like that it comes in a stick form for easy application.”

“I love the Beauty Essential Shadow Palette in Prima, which has four great, neutral, everyday shades, including my favourite beige shade, and the Satin Cream Lip Crayons have a semi-matte finish and are all super easy to apply,” he adds, calling out the deep, burgundy shade 99 Balloons as a favorite.

(Shop Now)

100% Pure Beauty

100% Pure Beauty has a full collection of skin care, makeup, hair, and body products, all made with natural ingredients. The brand is serious about the way it sources its ingredients, too, using a strict methodology to determine and confirm that its products contain no synthetic ingredients. In the past, I’ve been a big fan of its Coffee Bean Caffeine Eye Cream, and I love that its foundations are available in a wide range of shades.

Makeup artist Benjamin Puckey is a big fan of the brand’s lipsticks, telling Allure “100% Pure Cocoa Butter Matte Lipsticks come in such beautiful, bold, matte shades that you forget you’re working with a natural brand.”

He calls out the shade Sonora Red as one that “really packs a punch.”

(Shop Now)

Kosas

Each Kosas product is made with active botanicals and balanced with safe synthetics, giving you luxury formulas, beautiful pigments that flatter a multitude of skin tones, and they all look as good as they feel. The beautiful face duos are available in both cream and powder formulas, each including a blush and an illuminator that complement each other and boost your face’s luminosity and glow.

The lipsticks are also not to be missed. Puckey tells Allure, “Kosas has a line of all-natural lipsticks in super chic black packaging. Rosewater (a dusky rose) and Thrillest (bright poppy red) are my favorites.”

(Shop Now)

Bite Beauty

Did you know that Bite Beauty is natural and organic? I always forget. These luxe lipsticks are made with 12 different oils, as well as while pearl, silk, red wine, and organic butters; the result is a lipstick that’s incredibly creamy and hydrating, long-wearing and even has benefits from antioxidants for a product that’s actually good for your lips.

“No one does the range of bold color options in the right creamy/waxy base the way Bite does,” makeup artist Katey Denno explains. “They also make a lot of corresponding lip liners, which, until they filled it, had been a big hole in the marketplace.”

(Shop Now)

Tower 28 Beauty

Newer to the natural scene, Tower 28 Beauty is becoming a fast favorite among makeup artists, beauty editors, and influencers alike. The whimsical packaging, quality ingredients, and vegan and cruelty-free promise are just a few of many reasons to love this L.A.-based brand, which prides itself on making products suitable for ultra-sensitive skin types. In fact, it’s tagline is #ItsOkayToBeSensitive, which is pretty clever if you ask me.

“Their products are so good for sensitive skin!” says makeup artist Robin Black, who battles rosacea. “I love their SOS Face Spray, cream blushes, and highlighters, and their cheek and lip products are getting lots of buzz for good reason. They’re so pretty on and so easy to use.”

(Shop Now)

Lilah B. 

One of the innovators of the now popular and chic swivel compact, Lilah B. is all about creating simple, multipurpose beauty products with clean formulas. Without gluten, sulfates, or parabens, and packed with aloe and botanicals, these products take to skin beautifully, feel luxurious and nourishing, and look amazing on your face and on your vanity.

(Shop Now)

Juice Beauty

Juice Beauty takes special care to ensure that its ingredients are certified organic so that no toxins, pesticides, synthetics, or fertilizers make it into its products. Starting with a base of organic botanical juice (hence the name), without any petroleum fillers or added water, each product is packed with antioxidants and concentrated skin-care benefits.

Denno is especially a fan of the Juice Boost Illuminator + Bronzer Duo. “Finely micronized shimmer particles add the perfect amount of highlight, no matter what your skin tone. [It] can be used directly on all areas you highlight: cheeks, Cupid’s bow, bridge of the nose, inner-eye corner, lid, clavicle, shoulders, or can be mixed into foundation to give an overall more glowy look,” she suggests.

“This stuff is unlike any other green beauty highlight product in that it dries completely (and quickly).”

(Shop Now)

Lawless

The Lawless tagline is “Clean AF,” and the brand means it. Its liquid lipsticks are formulated without carcinogenic, toxic, hormone- or endocrine-disrupting ingredients. If people ingest up to five pounds of cosmetic chemicals every year, Lawless is trying to make sure that its products — that you put directly on your mouth and skin — are as safe as possible.

(Shop Now)

RMS Beauty

Stemming from the founder’s own need for clean-beauty products free of toxic chemicals and metals, RMS Beauty is a line of ultra-luxurious, pared-down multitaskers that have become favorites in the industry. It’s a bit like a grown-up Glossier, with rich formulas, bright colors, and twinkling shimmers that make a welcome addition to any beauty routine, no matter how simple or complex it may be.

The line’s hero product is the Living Luminizer, a highlighter in a pot, that you tap onto the high points of your face, as you do, for a glow that is equal parts natural and ethereal. It pairs well with any product you put it on top of (or under) and wears like it’s a part of you.

(Shop Now)

Milk Makeup

Since it’s inception in 2014, Milk Makeup has become a major power player in the vegan and cruelty-free beauty category. With innovative products that are as pretty and fun to use as they are effective, it’s easy to see why so many people adore the brand. Speaking of which, makeup artist Quinn Murphy, who works with stars like Kristen Bell, Julianne Moore, and Karlie Kloss — among myriad others — tells Allure it’s one of his top-favorite natural beauty brands. If you’ve yet to try anything from Milk, the Hydro Grip PrimerKush Mascara, and Glow Oils (pictured above) are all great products to start with.

(Shop Now)

Beautycounter

With a tagline like #BetterBeauty, Beautycounter strives to use only the safest ingredients possible and none of the nasties. It even has what it calls “The Never List,” which includes harsh chemicals, dangerous preservatives like formaldehyde, and synthetic flavors and fragrances. The brand offers makeup, skin-care, and bath and body products, as well as an array of kits for men, babies, and traveling. Schlip is especially partial to its eye makeup products — specifically, the Velvet Eyeshadow Palette, which is a best-seller and excellent for creating a wide range of natural, everyday looks.

(Shop Now)

Rituel De Fille

Founded by three sisters in Los Angeles, Rituel De Fille is known for its witchy aesthetic and magic-inspired formulas. “They have amazing products with minimal ingredients and really interesting colors,” says Black, who’s a huge fan of the brand. “Standouts are the Eye Soots, but the lip and skin products are also great… they hold up well on camera, too, so perfect for Zooming!”

If you love cream-based products, you can’t go wrong with any of its Inner Glow Créme Pigments or Enchanted Lip Sheers, both of which come in a variety of mesmerizing shades that suit most skin tones.

(Shop Now)

ALLURE article

The Best Lip Balms and Treatments to Nourish Dry Lips

T’is the season of flaky, chapped lips… which is why we keep our pockets, purses, and nightstands stocked with an arsenal of positively conditioning lip treatments. And you can trust I’ve tried every product under the sun: medicated balms, do-it-all salves, SPF spiked tubes, tasty, all-natural scrubs — I’ve even slapped on sheet masks made just for the mouth.

Here are some of mine, and ALLURE editors’ picks for this season:

Lanolips 101 Ointment Multipurpose Superbalm

Don’t let the millennial-friendly packaging fool you: Lanolips 101 Ointment Multipurpose Superbalm is widely loved for a reason. Not only does it work wonders on dry, cracked lips — as well as chapped areas anywhere on the body — but it’s also lightweight, non-sticky, and leaves behind a silky sheen that doesn’t disappear after an hour. You can’t go wrong with this one.

$14 (Shop Now)

Nuxe Paris Reve De Miel Ultra Nourishing Lip Balm

Nuxe Paris’s Reve De Miel Ultra Nourishing Lip Balm is a classic French pharmacy favorite that’s beloved by bloggers, YouTubers, and beauty editors alike. While it has a thick, balm-like consistency thanks to its beeswax base, the formula never feels greasy or chunky on your lips. Instead, it dries down to a subtle matte texture and restores moisture within minutes.

$16 (Shop Now)

Kosasport LipFuel Hyaluronic Lip Balm

Kosasport’s LipFuel Hyaluronic Lip Balm glides on smoothly with zero stickiness, yet moisturizes like an overnight mask, thanks to heavy-duty hydrators, such as hyaluronic acid, vitamin E, and konjac root. For anyone unfamiliar with the latter ingredient, it works by creating a gel-like barrier between the lips and outside aggressors that affect dryness. Choose between two shades (cool pink and dusty rose) and one clear option. 

$18 (Shop Now)

Laneige Lip Sleeping Mask

A 2019 Allure of Beauty winner, Laneige’s Lip Sleeping Mask works overtime to ensure lips are moisturized, supple, and smooth-as-silk by morning. Infused with berry-derived antioxidants and vitamin C, as well as its proprietary “moisture wrap” technology, you’ll notice a visible difference in dryness after just one use. The intoxicating fruity scent doesn’t hurt either, though if that’s not your jam, it also comes in vanilla and apple lime.

A word from Allure beauty editor Paige Stables: “Even though it’s designed to use as an overnight mask, I also love it during the day,” she says. “A thin layer of the antioxidant-rich balm adds the prettiest subtle sheen to lips, and it layers nicely with lipstick, too.”

$20 (Shop Now)

Dr. Pawpaw Multi-Purpose Balm

Loaded with antioxidants and vitamins — including A, C, and E — Dr. Pawpaw’s Multipurpose Soothing Balm delivers an intense dose of nourishment to the lips, as well as anywhere else on the body that could use some T.L.C. Additionally, its main ingredient, plant-derived fermented pawpaw, is lauded for soothing dry, irritated lips on contact. And if that wasn’t enough, it’s also fragrance-free and vegan-friendly, making it suitable for so many different people.

$9 (Shop Now)

Shiseido Sun Protection Lip Treatment SPF 35

Shiseido’s Sun Protection Lip Treatment SPF 35 is everything you’d expect from a brand that takes sun protection so seriously. This sleek little tube contains a whopping SPF 35, thanks to a mixture of both chemical and physical protection. Amazingly, it doesn’t taste the least bit like sunscreen, though it can leave a subtle white cast (but it’s nothing a little bit of lipstick layering can’t fix).

$24 (Shop Now)

Glossier Balm Dotcom

Editors are obsessed with Glossier’s Balm Dotcom for its chic packaging and its ability to soothe dry, chapped anything — lips, cuticles, elbows, heels, you name it.

$12 (Shop Now)

Fresh Sugar Tulip Tinted Lip Treatment

Fresh’s Sugar Tinted Lip Treatments are a beauty editor staple, and it isn’t hard to understand why. They feel rich and moisturizing on lips, and depending on swipe strength, the color can range from a sheer tint to a juicier, more saturated sheen.

$24 (Shop Now)

Sun Bum SPF 30 Mineral Lip Balm

Sun Bum’s SPF 30 Mineral Lip Balm is zinc-based and made of minerals that soften and smooth lips. Additionally: skin-smoothing cocoa butter and SPF 30 protection — with a dash of vitamin E provide sun protection. Not to mention, this packaging is undeniably adorable.

$4 (Shop Now)

By Terry Baume de Rose Balm

By Terry’s Baume de Rose Balm is formulated with ceramides and shea butter that help repair lips’ natural moisture barrier, addressing the problem for the long term instead of just temporarily. It also layers well with lipstick, keeping lips moisturized without causing it to slip and slide around.

$60 (Shop Now)

Yes to Coconut Lip Oil

Yes to Coconut’s Lip Oil is a Best of Beauty award winner — and for good reason. The silky oil won’t disappear from lips the way other balms do. Instead, it leaves them pampered and glossy with a healthy, stick-free shine.

$4 (Shop Now)

Kiehl’s Butterstick Lip Treatment

As far as we’re concerned, the only thing better than a lip balm is a tinted lip balm. Kiehl’s Butterstick Lip Treatment comes in five hues (plus one clear option). Add a side of protection — SPF 25 and antioxidants from lemon peel — and consider all your bases covered.

$20 (Shop Now)

Burt’s Bees Beeswax Lip Balm

Burt’s Bees Beeswax Lip Balm is a simple, nice lip salve. We like it because it’s zero percent shiny and doesn’t taste like candy.

$4 (Shop Now)

Coola Liplux SPF 30 Organic Lip Sunscreen

Dry lips, listen up. Coola’s Liplux SPF 30 Organic Lip Sunscreen contains pretty much every skin-softening ingredient imaginable: aloe, beeswax, coconut oil, raspberry seed oil, and jojoba seed oil. Not to mention, the aqua tube reminds us of days spent by the pool.

$12 (Shop Now)

Clarins Instant Light Lip Oil

Clarins’ Instant Light Lip Oil is one of those products that we could keep smearing on our lips all day because it feels slick, smells like vanilla, and makes lips super shiny while hydrating them at the same time.

$26 (Shop Now)

Malin + Goetz Mojito Lip Balm

“Malin + Goetz’s Mojito Lip Balm is as shiny as a gloss, so it’s great as a last step in your makeup routine. Not only is it really nourishing, but it’s also incredibly slippery, which feels awesome on dry, parched lips.” — Sophia Panych, former digital deputy beauty director

$14 (Shop Now)

Hourglass No. 28 Lip Treatment Oil

Hourglass’s No. 28 Lip Treatment Oil is so good that you can slather it on before bed and still feel it on your lips the next morning. It’s a little sticky, so we find nighttime is the safest time of day to apply it without added mess. Plus, the gold applicator tip looks incredibly fancy.

$44 (Shop Now)

Supergoop Açai Fusion Lip Balm SPF 30

Shea butter fans, listen up: Supergooop’s Açai Fusion Lip Balm contains the hydrating ingredient, plus a dose of SPF 30. Initially, the formula is a pale pink, but it sheers out to a nice, neutral glisten.

$10 (Shop Now)

Carmex Lip Balm

Carmex Lip Balm is an oldie but a goodie. The iconic formula (which contains petrolatum, menthol, and camphor) has been soothing cracked lips for almost 80 years. One application, and it’s no surprise why we keep going back to it every winter.

$2 (Shop Now)

Chapstick Total Hydration 3 in 1 Lip Care

There’s no denying the brand’s expertise in lip care, and Chapstick’s Total Hydration 3 in 1 Lip Care feels silkier and lasts even longer than the original.

$3 (Shop Now)

Marc Jacobs Lip Lock SPF Lip Balm

There’s a chance that Marc Jacobs’ Lip Lock SPF Lip Balm is the chicest lip balm we’ve ever laid eyes on — but it’s more than just a pretty face. It’s spiked with shea butter, avocado oil, and a sweet, minty flavor. Add the fact that it contains SPF 18 (not the recommended SPF 30, but still SPF, nonetheless), and you have yourself a balm that’s both sexy and smart.

$24 (Shop Now)

Korres Lip Butter

Korres’s Lip Butter is as rich and creamy as the name suggests, which is precisely what makes this a coveted editor favorite. That, and the fact the gorgeous tints provide the perfect dose of color without skimping on moisture.

$12 (Shop Now)

Vaseline Lip Therapy in Cocoa Butter

This cocoa butter–infused version of its Lip Therapy has slightly more heft than just straight-up Vaseline, and it doesn’t melt down and feel oily the way the original version does.

$2 (Shop Now)

Bite Beauty Agave Lip Mask

We’re big fans of Bite Beauty’s Agave Lip Mask — it’s heavy-duty enough that you can put some on before bed and lips will still be nice and moisturized come morning.

$26 (Shop Now)

Jack Black Intense Therapy Lip Balm

“Makeup artists love this balm for their male clients because it’s exceptionally hydrating but doesn’t leave any shine behind. After hearing that, I had to give it a try, and of course now I’m hooked. I use it when I’m wearing a bold lipstick. I put it on before I start my makeup and let it settle as I apply base, blush, and eye makeup. Once I’m ready for lipstick, my mouth is perfectly prepped.” — Sophia Panych

$8 (Shop Now)

Smith’s Rosebud Salve

In addition to being insanely hydrating, Smith’s Rosebud Salve has the slightest hint of pink, making it one of the easiest way to boost your natural lip color if you’re going for a no-makeup makeup look. Makeup artist Diane Kendal keeps tins of the stuff in her kit at all times.

$6 (Shop Now)

Aquaphor Healing Ointment

Almost every Allure editor has Aquaphor’s Healing Ointment floating around their houses. It’s great for every dry patch — elbows and knees in the winter, itchy skin in the summer — and takes off the most stubborn eye makeup. But we particularly love it best as a lip balm. It’s not the sexiest, but it really soaks into chapped skin.

$7 (Shop Now)

Blistex Lip Medex

Blistex’s Lip Medex is no-frills, but so legit. One light swipe is the perfect lipstick primer, but you can pile it on thick for protection from harsh winter winds and freezing temperatures.

$3 (Shop Now)

RMS Beauty Lip & Skin Balm

RMS’s Beauty Lip & Skin Balm was created by makeup artist Rose-Marie Swift, whose celebrity clientele includes a lineup of former Victoria’s Secret bombshells (Gisele Bündchen, Miranda Kerr, Karolina Kurkova). It can’t exactly promise Angel status, but the organic coconut oil balm will keep parched lips soft and supple all day long.

$25 (Shop Now)

La Mer The Lip Balm

La Mer’s The Lip Balm is a bit extravagant for an everyday lip product ($60, to be exact), but the marine extracts do a heck of a job healing severely parched lips in record time. Reserve the little pot as a nighttime treatment and lips will be soft and lush by morning — and remain that way all day long.

$60 (Shop Now)

Drunk Elephant Lippe Lip Balm

Drunk Elephant’s Lippe Lip Balm is short and squat, so the shape is more like a glue stick than a typical lip balm. The natural formula contains peptides, along with a bunch of moisturizing oils, so in theory, it should also ward off signs of aging in addition to keeping lips hydrated. It’s also lightweight and fairly matte, so your lips don’t end up looking overly glossy.

$18 (Shop Now)

Jane Iredale Lipdrink Lip Balm

The formula may be as hardworking as a medicated balm, but the dusty rose tint of Jane Iredale’s Lipdrink Lip Balm is as pretty and pigmented as some of our favorite sheer lipsticks.

$15 (Shop Now)

ALLURE article

Looking for the Best Face Wash? 17 Vogue Editors Weigh In on Their Favorites

Many would say washing your face is the most important part of a skin-care routine. Now the quest to find the best face wash is even more imperative: Our vital, necessary use of face masks has led to an uptick in maskne and other irritations.

From dermatologist Carlos A. Charles’s perspective, it’s most important to find a cleanser that removes buildup, dirt, makeup, and other unwanted particles from the face without damaging the skin’s protective barrier. The founder and medical director of Derma di Colore recommends three go-to cleansers to clients: Jurlique Revitalizing Cleansing Gel because it “thoroughly cleanses the skin and leaves it feeling fresh without overdrying or stripping the skin,” and does so without parabens, polyethylene glycols, or artificial fragrances and colors; Ren Evercalm Gentle Cleansing Gel, as it cleans without being rough on the skin; and, lastly, CeraVe’s Hydrating Cleanser. “It removes impurities from the skin delicately and works well for those with the most sensitive skin. Also, it’s a good choice when starting a prescription-strength acne or anti-aging regimen,” Charles notes.

CeraVe Hydrating Facial Cleanser

Buy at Dermstore $15

Jurlique Revitalizing Cleansing Gel

Buy on Amazon $34

REN Clean Skincare Evercalm Gentle Cleansing Gel

Buy on their website $32

And while doctors certainly know best, everyone’s skin is different (and cleansers tend to elicit strong feelings), so we asked Vogue staffers to share their favorites in the hopes of making your search for the best face wash a little bit easier.

Kiehl’s Ultra Facial Cleanser

Buy at Nordstrom $22

“I got this cleanser as a gift three years ago and haven’t gone back to whatever I used to use since! I have combination skin, so the biggest thing for me was to find a cleanser that doesn’t strip my face too harshly, which this one definitely doesn’t. It’s gentle, and leaves my skin feeling clean and naturally moist.”

RMS Beauty Raw Coconut Cream

Buy at Nordstrom $18

“I love oil cleansers, and RMS’s raw coconut cream is one I always go back to. It doesn’t strip your skin like a traditional face wash, so I don’t feel like I need to immediately layer on serums and moisturizers after I rinse it off. I’ve been trying to simplify my routine as much as possible during quarantine, so this has been key!”

Fresh Soy Face Cleanser

Buy at Sephora $38

“I love this lightweight, fresh-scented gel cleanser. Not only is it gentle enough to use every day on my skin, but it leaves it feeling hydrated and refreshed each and every time. Plus, its compact size makes it easy to pack during weekend getaways.”

Naturopathica Aloe Cleansing Gel 

Buy at Dermstore $38

“When I told Follain founder Tara Foley that I hadn’t yet found the right natural face wash, she steered me toward Naturopathica’s Aloe Cleansing Gel. I now use it every night, and it leaves my face feeling clear without any of the tightness or dryness that I’ve experienced with other cleansers. I also find I don’t need to use much for it to be effectively cleansing and hydrating, which means the five-ounce bottle has lasted me many months (a win on the less-waste front).”

Grown Alchemist Hydra-Restore Cream Cleanser

Buy at ULTA $49

“There are many reasons why I love this face wash: It’s gentle and hydrating on my sensitive skin, it looks pretty on my countertop, and it smells good too.”

Cetaphil Gentle Skin Cleanser

Buy at Bed Bath & Beyond $11

“For a splurge, I love to indulge in a cream face wash from Biologique Recherche or Joëlle Ciocco. But really, in my opinion, there is nothing better than a bottle of Cetaphil—it’s plain and simple.”

Neutrogena Hydro Boost Hydrating Facial Cleansing Gel

Buy at ULTA $12

“I’m a drugstore enthusiast when it comes to basic facial care. My skin is very sensitive and I found that this is one of the only cleansers that truly caters to my skin type. Because it’s hypoallergenic, I felt confident in giving it a chance, and I haven’t looked back since. My face is always left feeling refreshed and under control.”

Eve Lom Cleanser

Buy at Dermstore $135

“I am sorry to inform you that this Eve Lom Cleanser is worth every penny. Never in my life would I think I’d be someone to pay $80 on a facial cleanser, but I am. Because of the price, I use it sparingly, but it always makes my skin look and feel much better. I love the ritual of putting it on and taking it off by using a muslin cloth that’s been soaked in warm water. Plus, you can’t beat that clean smell.” 

Philosophy Purity Made Simple Cleanser

Buy at ULTA $25

“I’ve used this face wash since high school—thank you to my local Sephora for the introduction! Despite trying posh, highbrow cleansers and drugstore staples, I’ve found that the Philosophy wash is the only one that leaves my skin feeling and looking fresh.”

Neutrogena The Transparent Facial Bar

Buy on Amazon $5

“I use Neutrogena’s Transparent Facial Bar. It’s like a tried-and-true wardrobe classic but for cleansers, maybe comparable to the turtleneck of skin-washing regimes. I’ve been using it since high school. The crisp bar, which comes in a hue of honey, lasts forever, and is under $5. How can you go wrong?”

Naturopathica Manuka Honey Cleansing Balm

Buy at Dermstore $62

“My favorite face wash is more of a balm. Made from manuka honey, this Naturopathica cleaner cleans effectively and without drying out my face. You can also apply it with a little brush that feels supernice on the face and, I think, gives me a little extra exfoliation bang for my buck. This is definitely a hero product for me and one of the most natural but effective cleansers I’ve found in my clean beauty searches. Plus, it smells so amazing you almost don’t want to wash it off.”

Avène Gentle Milk Cleanser 

Buy at Dermstore $20

“I am very picky about face washes because I have extremely sensitive skin (eczema, rosacea, you name it!), and this has been my favorite cleanser for a year now. Once something lasts in my skin-care routine for more than a few months, it’s going to stay there forever. I love the consistency of this cleanser; it’s gel-like but not sticky, and so soothing, always leaving my skin feeling so clean!”

Lesse Refining Cleanser

Buy at CAP Beauty $55

“I swear by Eve Lom’s cleanser (a classic for a reason!), but for an extra-deep clean I always go to Lesse’s all-natural scrub, which contains ultrafine apricot granules to gentlyexfoliate the skin—a must after long beach days (and lots of sunscreen). Plus, the charcoal-blue-colored formula is just about as pretty as they come.”

Dermalogica Clearing Skin Wash

Buy at Dermstore $62

“There are very few constants in my skin-care routine, but the one product I will always go back to is Dermalogica’s Clearing Skin Wash. I can try other cleansers, but this is the one that I repeatedly purchase and always have on hand (I own the largest possible size and keep travel versions at my parents’ house just in case). My skin tends to be oily, but this saves me from needing a thousand blotting papers.”

Tatcha The Rice Wash Skin-Softening Cleanser

Buy at Sephora $35

“Tatcha was the first skin-care brand I splurged on growing up; the brand’s infamous inclusion of milky rice water brings an extra boost of moisture to my otherwise dry, and at times, flaky skin. The gentle texture combined with ingredients like hyaluronic acid and Okinawa algae (known to plump and lock in moisture), leaves my skin feeling supple and bouncy every morning.”

Epi Logic True Calm Rosehip Gel Cleanser

Buy at Brooklyn Face & Eye $40

“All I can say is God bless Chaneve Jeanniton and every product in the Epi.Logic line! Chaneve created this face wash to soothe sensitive skin, and since using it, I never have to worry about my skin getting irritated while washing my face in the morning!”

Chantecaille Pure Rosewater

Buy at Nordstrom $32-74

“This is not necessarily a face wash, but I’ve been loving Chantecaille’s rosewater spray. It leaves me looking dewy and is naturally perfumed with a faint floribunda smell. Plus, it comes in the prettiest packaging designed by tastemaker extraordinaire John Derian. I spritz my face liberally each night with it so it might as well be a wash!”

VOGUE article