I’ve been subscribed to both of these incredible commentary channels on YouTube for years, and their latest collaboration has left me extremely impressed. Not that they need a pat on the back for such thorough research, nevertheless, I’m giving them one!
“The Evolution of Too Faced” is a two-part collaboration, in which Elle S. covers the brand’s history from the beginning and into the 2010s, after which Hannah from Smokey Glow takes over to cover 2010s until now.
Welcome to Artist Spotlight #36 series on my blog.
Canadian-born London-based makeup artist Michael Brooks, also known as The Brooks Brother, made his YouTube debut in 2017 and has since then been inspiring his followers with his mesmerizing, artistic beauty looks. Having landed his role as Smashbox Cosmetics UK’s pro MUA earlier this year, Brooks has been paving the way for queer creatives by advocating for better representation and diversity within the beauty industry.
At a young age, Brooks already had an eye for glamor and beauty. The moment he saw his favorite alternative, pop punk boy bands wear makeup was when he decided to experiment with his own looks and explore his talent. With additional interests in music, art, digital content creation and fashion, the multi-disciplinary creative is changing the game and is definitely a talent to watch.
Welcome to Artist Spotlight #25 series on my blog.
Can you tell us a little bit about your background and how your passion for makeup started?
I grew up in Canada, in a suburb just east of Toronto. I’ve always had an interest in the arts and I studied various areas of visual and performing arts throughout my entire childhood, but I’ve always been fixated on glamor and beauty. At around 12 or 13 years old, I began to take notice of men I saw wearing makeup in my favorite alternative/pop punk boy bands and I wanted to try it myself. Around that same time, I was involved in some performing arts extra-curricular activities, so the idea of wearing makeup on stage didn’t seem odd to me. I’m very fortunate to have grown up in a home that prioritized my happiness, self-expression and safety above all. As I got older, I moved farther away from my music, dance and theater studies and grew an attachment to wearing makeup and providing it as a service to others. After high school, I decided to take a certificate course in makeup artistry. I’ve been doing it professionally since.
How did the opportunity to work with Smashbox Cosmetics UK come to be?
I’ve been working on and off in retail makeup for the better part of my career, and a lot of that has been within the Estée Lauder group of beauty brands. Most recently, I started with Smashbox in their studio space in March of 2020. I had worked on a few freelance campaigns in their studio for another cosmetics brand in 2019 and happened to meet the manager of the space. When they had a position become available, I was put forward and was looking for a change, so I went for it. As you can imagine, with all the changes our world has seen this year, it hasn’t been at all what I expected. Starting a new position with a new brand in the midst of a global pandemic certainly has impacted the process.
“The online social community is a real place for inspiration and discovery, which keeps me going through this challenging time.”
You started making YouTube videos before moving to London. What would you say are the biggest differences between Canada and the UK’s creative industry?
The sheer size of the creative industry in the UK is the biggest difference I’ve noticed. In London, there’s always room for someone to break in, as long as you’re willing to work for free, network until you’re blue in the face and never give up. I feel like my attempts to break into the creative industry in Toronto barely scratched the surface because it’s much smaller. Bigger cities tend to have more opportunities, as long as you’re willing to take them on.
What are some challenges you’ve faced working as an MUA amid COVID-19? How have you been able to overcome those obstacles?
Well, I basically surrendered my entire freelance makeup artist career to the virus and I still have not picked it up. Unfortunately, I simply don’t feel safe working that close to anyone’s face. Over the last two and a half years, I hustled to make a name for myself in a new city and country, only to have it completely squashed by COVID-19. That one still hurts.
But in staying home and making more use of my own face, I turned my hobby of posting online into a job. Now, I’m spending my time creating looks, video and photo content and getting paid for it. There are so many people out there using platforms like Instagram for creating content and to express themselves. The online social community is a real place for inspiration and discovery, which keeps me going through this challenging time. The loss, which is hopefully temporary, came with a gain.
In what ways do you think the dynamic of the beauty industry has changed this past year?
Generally, I think the beauty industry is changing entirely. The beauty industry for online creatives and beauty content creators is in the midst of a continuous shift, and over the last year, I have seen more accountability from beauty brands, transparency on the inner workings of the “influencer” sphere, and a lot more people and former working makeup artists using themselves as their own canvas. The beauty industry desperately needs to prioritize more queer voices and faces, especially those of BIPOC folks. I’ve seen it more this year than ever but there is work to be done. The retail makeup space is undergoing a change in terms of the consumer experience, and a lot of brands are primarily e-commerce now. As for the creative world and working on set (not that I can speak from experience anymore), safety precautions are continuously evolving, but the show must go on. I feel like we’re all becoming more independent, and I think brands are starting to see their consumer as the authority, rather than the other way around.
“The beauty industry desperately needs to prioritize more queer voices and faces, especially those of BIPOC folks. I’ve seen it more this year than ever but there is work to be done.”
What does beauty mean to you?
Standing in your truth. Accepting what you love about yourself and also accepting what you might not love about yourself. To me, beauty is not only about how crisp your eyeliner is or how glowy your skin looks. It’s accepting all of yourself in all forms. Most importantly, it’s about doing what feels best, regardless of how the world sees you. If it feels right, do it.
What is your creative process like when coming up with your beauty looks?
It’s usually based on an image, shape or a specific group of colors. Sometimes I sketch it out when I’m really organized, and other times I wing it from an idea floating around in my head. When I can’t get it right, I’ll take a selfie and doodle on my own face until it makes sense to me. Executing it is a whole other venture. I’m a Pisces so my head is always in the clouds thinking of ideas.
What are your do’s and don’ts when it comes to makeup?
I don’t like telling people what they should and shouldn’t do with their makeup. My least favorite part of working as a makeup artist is the expectation that my opinion and experience is superior to someone else’s. It’s important to be able to offer my input when it’s needed, otherwise, I mind my business. What I will say is, don’t be afraid of makeup. Wear as much, as little as you want or nothing at all – however you want. It’s your face and it washes off.
Can you share with us any exciting projects you’re working on for the rest of 2020 and in the new year?
I was recently named one of three winners in a contest with a well-known makeup brand, so over the next few months and into the new year, I’ll be working collaboratively on a collection with one of my favorite musicians that is set to launch next summer. Easily the most exciting project I’ve ever been a part of!
I’m also taking part in Instagram‘s #ReelSelf Sessions this October, which is a virtual three-day event packed with exclusive content and inspirational talks to support creators to learn, grow and express creativity. The sessions themselves will cover everything from creativity online, how to get noticed and insider knowledge to keeping well online and offline, as well as forecasting new trends. The online world has been a great place of support for me, and I’m looking forward to sharing my experiences.
Otherwise, I’m always brainstorming ideas around how I’d like to leave my mark on the beauty industry. Hopefully, 2021 will bring me a return to my freelance makeup career, a new set of goals and more exciting opportunities.
YouTube sweetheart turned CEO! Welcome to Artist Spotlight #18 series on my blog.
A note from the co-founder, Christen Dominique:
I have always loved helping people look and feel beautiful.
The first time I experienced the transformative power of makeup was after applying my mom’s yellow corrector to cover up my dark circles, my biggest insecurity, at age 14. When I saw them disappear, it felt like I was seeing the real me for the first time, and I could finally be comfortable in my own skin.
With my insecurity behind me, I wasn’t afraid of speaking up, putting myself out there, and making new friends. Soon, the instant confidence boost didn’t just change how I saw myself. Other people noticed too.
As I experimented and played around with makeup, girls at school started asking me for help with theirs. I became known as the locker room makeup artist and would often have a long line of classmates waiting to get made over. Seeing how happy and beautiful they felt—that feeling that I still can’t even put into words—after I did their makeup was the best feeling ever. And so my love of artistry was born.
The artistry continued after high school, doing freelance makeup for weddings, photo shoots, quinceañeras, and many other local events. I learned from YouTube and made a few of my own videos here and there too. But as the years passed, real life kicked in. I was in school full time, working at an insurance company, a young mom to my amazing son, married, had a house to take care of, basically a lot going on. As many working moms have experienced, I felt like I was pulled in a million different directions, never able to give one area the time, attention, or love that they deserved. So I told my clients that I had made a heartbreaking decision: I had to let makeup go.
They were sad for me, knowing how much I loved artistry, and suggested that I create some new YouTube videos. That way I could stay connected to them, teach them makeup techniques, and still have makeup be a part of my life.
So I did. And I started to love creating content, this whole new outlet for expressing my creativity. After about a year of consistently filming tutorials, people started to pay attention. Then, I got an opportunity to move to LA and create YouTube videos full time. Thanks to the support of my husband, I took a risk and moved my family from Texas to Los Angeles. That’s when my life really changed.
Once I got to LA, where I had access to studios, lighting, and owned being myself on camera, my videos really took off. I felt lucky to be able to impact others lives, helping them tap into their inner beauty, while sharing techniques that made them feel beautiful on the outside too.
After years of filming beauty content, I felt empowered to take my journey one step further. I wanted to create a brand that put the transformative power of makeup in your hands. I thought back to my freelance days, remembering the need for products that could be multi-purposed. I factored in the most helpful pan sizes, the shades and formulas that were missing from the current market, and even the packaging was designed to bring an experience to life, and make you feel something. I wanted you to have access to the most prestige, innovative products without breaking the bank. With lots of time, research, and even more love, Dominique Cosmetics was born.
If you’d have told me in high school that I’d one day be the CEO and Creative Director of my own makeup brand, Dominique Cosmetics, I’d probably have thought you were crazy. This is truly mine and my family’s dream come true—our co-founder and president is actually my husband. (Love you, Cesar!) We hope that these products can do for you what that yellow concealer did for me years ago: Allow the real you to step into the spotlight, empowering you to feel beautiful inside and out.
XOXO Christen Dominique
The brand is carried by mostly eyeshadow palettes:
And lately, branching out into face, eyes, and lip products:
It’s safe to say that this is one of the few “influencer makeup brands” that has consistently great products, stays on top of trends, out of drama, and is highly respected.
Welcome to Artist Spotlight #16 series on my blog.
Wayne Goss is not your typical YouTube star. He has amassed over a million subscribers on his beauty channel, and has the consumer influence to match: His first collection of brushes on Beautylish sold out in five minutes. But he stands out among other beauty vloggers for several reasons — the first of which is that he’s a guy. A guy who can quickly and confidently demonstrate Kardashian contouring tricks on his own face. He eschews the cutesy, neighborly tone used by most beauty vloggers in favor of a methodical, straight-to-the-point delivery.
Goss spoke to the Cut about how being a guy is advantageous in the YouTube beauty world, how he got started, and why he doesn’t wear makeup himself.
How did you get started in the business?
It was something I’ve been interested in since I was a young boy. I always liked looking at magazines and seeing the pretty faces. When I was 20, I started suffering from acne. That experience reminded me of my love for makeup and how I could use it to fix my skin.
I am self-taught. Fifteen years ago, I picked up some books by Way Bandy and Kevyn Aucoin and read them to practice. I went to London and studied makeup artistry. Then, I discovered YouTube. I found that there were so many kinds of people on it, but there didn’t seem to be any teaching and instructions on how to make the process simpler. I feel like my videos fill a gap in the market. I keep them short and clearly explain what I’m doing. My point of view is that you don’t have to have a degree in art to be able to explain it.
How do you think you became successful on YouTube?
It was so gradual. You don’t really notice it creeping up on you. I remember hitting 20,000 subscribers and thinking, Oh my god, that’s a lot of people. And then it started to increase very rapidly after my first year, especially after I did videos on concealer and blusher. But I don’t really know. It’s still a mystery to me. I imagine it is a combination of people doing searches in Google, seeing a video, and liking it. The social media aspect certainly helps.
Do you think that being a man in the field is advantageous?
Absolutely. I’m pretty much the only male in my age group doing it. I think people appreciate that I’m not going to be talking for an hour about something I could do in a few minutes. I’m very matter-of-fact. I’m not very handsy nor flamboyant. Even if I’m demonstrating something on myself, it’s not about making myself a pretty princess. It’s about the technique and explaining it very succinctly. In real life, I don’t even wear any makeup. It’s not my cup of tea.
Since you demonstrate a lot of the tutorials on yourself, I think people probably do think you wear makeup every day.
I think it does surprise people. I love putting eyeshadow on people. But I’m six feet tall. I’ve got a beard. It doesn’t interest me. I don’t want to be pretty. I’m just a bit scruffy and unkempt, and that’s just sort of my style.
If you don’t wear makeup yourself, why do you demonstrate the tutorials on yourself?
Well, lately, I have been using models in my video. But sometimes, when I get home, the last thing I want to do is see anyone else. Also, apart from the fact that I’m male, my eye shape is very realistic. Models have good skin, very large eyes, so that makes everything very easy to do. If I apply eye shadow, you get a more realistic impression of what it looks like on my eye, not someone who is genetically blessed.
I contacted Beautylish because I read their online content a lot. I mentioned that I was pursuing a brush line and they liked the idea, which was to create a really good-quality brush using Japanese craftsmanship techniques. The difference in quality would be understood the minute you opened it.
I knew about the bristles and furls and what to look for. It was difficult finding companies that could deal with all the requests I had. It had to be hair that couldn’t be cut. Nothing could be done by machine. There’s a bluntness to machine-cut hair that cuts your face at harsh angles. Especially as we get older, that can be harsher on the skin. With the right makeup brush, makeup goes exactly where you want it. For women over 40, it’s a great benefit to have a brush that’s not moving the eyelids around.
This project was self-funded, so I was very pleasantly surprised when I learned they sold out in the first five minutes. My philosophy has never changed. I still believe you should buy the best makeup you [can] afford, and if you can only afford one thing, buy one brush. Most people are applying makeup with their fingers. But a brush is an instrument you can use it for several purposes, and blend at the same time. For someone like me, not born with this artistic flair, good brushes enabled me to do makeup well. I really don’t have this innate talent, I struggled all the way and managed to find the right sort of brushes. It was a very selfish project, in a way.
I obviously know of Michelle, although I’ve never spoken to her. I would say that’s an exaggeration in terms of figures. But again, I don’t know anything about her. I started about a year and half after her. At that time, the partner programs for YouTube weren’t available.
The bulk of us who started doing YouTube did it for the love of doing it. Those of us that did it for the right reasons are still around for the right reasons. There has been an influx of people thinking, I shoud make a fortune here. 95 percent of them don’t make it any way. And those that do certainly aren’t making six-figure salaries. It would be nice to start with a thousand. The bulk of people earning good wages from it now were around when there was no money.
The partner programs now, I believe, make it more difficult. Everyone wants a slice of the pie. I think this pie is really wonderful and big. You hear these glamourized stories, but the reality is very different. We still have full-time jobs. We work hard. And YouTube is a full-time job, because you have all these components, like filming and editing. I imagine that 90 percent of us do that ourselves without the help of anyone else.
I’m still a makeup artist. I still do jobs. I always will do that. I’m in a wonderful position of doing a job that I love. It’s a great thing. YouTube is the icing on it. It’s lovely to be able to connect with people on it I would never otherwise be able to meet.
Following the success of Rihanna’s game-changing makeup brand, Fenty Beauty, everyone has been on the edge of their seats for a skin-care counterpart. Now, one year after filing a trademark for Fenty Skin, the line is dropping — and reviews are already pouring in from the influencers who were lucky enough to get their hands on the three products (cleanser, serum-toner, and moisturizer) first. So, what’s the consensus for a line Rihanna promised would work “on all skin tones, textures, and types?”Short answer: It’s complicated.
One of the first and most-shared reviews on Twitter came from licensed esthetician Tiara Willis, who runs the account @MakeupForWomenOfColor. The skin-care professional says that while she loved the ingredients, packaging, and texture of the products, she claims that her skin reacted to the fruity-floral fragrance included in all the formulations. “Fragrance can cause you to have a reaction now (which happened to me) or it can happen overtime with continued use. I have always been sensitive to fragrance on my face, so the Fenty Skin products broke me out in small red bumps and my face stung,” she tweeted. Willis emphasized that her experience is personal as she has dry, sensitive, and acne-prone skin, and despite long supporting Rihanna and Black-owned businesses, she felt a responsibility to share her honest experience with the products.
Other fans with sensitive skin expressed concern over the fragrance, as well as astringents like witch hazel in the serum-toner. “Waking up to the news that all three of the new Fenty products have fragrance AND the toner’s second ingredient is witch hazel is upsetting me,” wrote one Twitter user. YouTuber Keamone F., who tried the products in advance, also expressed some reservations, particularly with the toner: “I love me a hydrating toner, and this is not that,” she says, clarifying that if you’re a fan of witch hazel, then you might prefer it. “I still think we need to have our toner and our serum separate,” she added. The YouTuber did stress that the toner-serum could be a good option as a mattifying primer for makeup.
I also received the products ahead of the launch, and when I tested all of them (and applied them as directed over a few days), I noticed that my own skin started to react with inflamed, red bumps on my cheeks. Like Willis, I have sensitive, acne-prone skin as well as rosacea, and fragrance and astringents are typically an irritant for me. The one product I would keep in my arsenal is the cleanser, which truly lives up to its promise and removes every trace of makeup without stripping my skin dry. While it does have a scent, it’s much lighter than the rest of the formulations, and I’m more comfortable using it since it comes in contact with my skin for a shorter amount of time.
In a video on YouTube, Rihanna directly addressed the fragrance component. “We never use more than one percent of a synthetic fragrance, and if we do, we don’t hide it. You will always know about it,” said the founder. “We’re a clean brand; we’re a very honest brand.” According to the video, the fragrance is specific to each product, and is intended to create a sensorial effect.” She also shared on Twitter that she has super sensitive skin and kept that top of mind when creating her line. Rihanna certainly isn’t the first or the last to use fragrance in cosmetics, which is often added to products to mask unpleasant smells, to serve as aromatherapy, or to make a formula more appealing to the consumer — and many people can tolerate it with no problem.
Among them are the influencers who have posted glowing reviews with zero signs of irritation. YouTuber Nicol Concilio claims to have used the Fenty Skin products for 17 days and found that they worked to even out her complexion. She praised the cleanser for removing all of her makeup, too. Senior Beauty Editor at Glamour, Lindsay Schallon — who shared that she typically finds “fragranced skin-care products too overpowering and irritating” — spoke to her positive experience with the products, calling the toner-serum the star of the lineup. One Twitter user compiled all the reviews in one place for people to make the decision for themselves.
Most early testers, and even those who haven’t gotten their hands on the products, do agree on one detail: the packaging. Not only do people love the functionality of the twist-open bottles and the neutral packaging hues, but they’re also buzzing about the brand’s mission to be environmentally conscious. The streamlined packaging uses post-consumer recycled (PCR) bottles that can be continuously recycled, the moisturizer is refillable, and there is no shrink wrap or unnecessary boxes. These efforts are pertinent to the discussion around the beauty industry’s role in environmental waste, with the personal care industry reportedly creating 120 billion units of packaging every year.
Ultimately, it’s important to remember that skin care is personal to everyone. It’s up to every individual to determine what fits their needs and preferences and to test out formulas for themselves. If you’re looking to get your hands on the anticipated Fenty Skin line, the Total Cleans’r Remove-It-All Cleanser, Fat Water Pore-Refining Toner Serum, and Hydra Vizor Invisible Moisturizer Broad Spectrum SPF 30 Sunscreen became available at fentyskin.com on July 31.
I have been personally inspired by Lisa Eldridge throughout my career as a makeup artist. I have used her as inspiration for my own looks as well as my clients’. From her skincare advice, successful makeup line and YouTube channel, to work with some of the most well-known celebrities and models – she’s one of the best artists who isn’t afraid to try new techniques and styles. Welcome to Artist Spotlight #9 series on my blog.
Lisa Eldridge is an English-New Zealand makeup artist, businesswoman, author, and YouTuber. She had her first big break when she was booked by ELLE magazine to work with model Cindy Crawford. From 2003 to 2013, Eldridge was Creative Director for Boots No7, where she was responsible for developing, re-designing and re-launching the brand. Eldridge, since 6 January 2015, is currently the global creative director of Lancôme, working across product development, advertising campaigns and digital strategy. In October 2015, Eldridge published the book Face Paint: The Story of Makeup.
Following a move to London, Eldridge took a course in photographic makeup artistry at Complexions, began building her portfolio and eventually signing with a makeup agency. She had her first big break when she was booked by aforementioned ELLE magazine to work with Cindy Crawford. Crawford and Eldridge subsequently worked together on several more shoots. She has been based in Paris, New York and Los Angeles, and now lives in London. Her work has appeared on the pages of British, Italian, French, Chinese and Japanese Vogue, Love, Allure, Glamour, Elle, Numéro, Harper’s Bazaar, Pop, and Lula for covers, fashion, beauty and celebrity shoots.
Eldridge has worked with the photographers Tim Walker, Mert and Marcus, Regan Cameron, Sølve Sundsbø, Rankin, Paolo Roversi, David Sims, Mario Testino, and Patrick Demarchelier. Aside from her editorial assignments, Eldridge collaborates with fashion houses and beauty brands on their international advertising campaigns and runway shows. These include Lancôme, Chloe, Alberta Ferretti, Prada, Donna Karan, Moschino, Yohji Yamamoto, and Pucci. Eldridge was named by The Business of Fashion as one of the people ‘Shaping The Global Fashion Industry’ in their Fashion 500 list for 2013.
Lisa Eldridge has a successful YouTube channel, on which she creates various makeup looks on herself and other models, shares tips and tricks, discusses skincare, and visits past decades of makeup history to recreate the looks of the times. When I attended makeup academy, I was often referred to her videos by instructors, to recreate her looks or take in her knowledge. Ever since then I’ve been a huge supporter of hers!
In February 2010, Eldridge launched her website, which has become one of the go-to sites for make-up tutorials, beauty advice and insider knowledge.
Lisa Eldridge wrote her first New York Times bestseller Face Paint, which she describes as “all about the history of makeup – something I’ve always wanted to write. It’s a hardback book (8 x 10 inches), with 60,000 words – full of fascinating, surprising and at times unbelievable stories of how and why the items in your makeup bag got to be there. I also spent a long time sourcing the right images – beautiful paintings, illustrations and iconic photography – to tell the story.”
I’ve been watching Robert Welsh on YouTube for years and I really enjoy his content on Instagram as well. On his channel he creates amazing makeup looks, gives professional makeup advice, reacts to popular beauty trends, debunks popular makeup myths, and much more!
Robert is a professional makeup artist and his mission statement in the beginning of every video is “to help you become a pro yourself or just someone that’s really good at makeup. Here we learn how to separate what we see online from what’s actually useful in real life.” Welcome to Artist Spotlight #7 series on my blog.
I came across this video and it made me laugh so much that I decided to share it with you!
There’s a lot of misinformation out there regarding skincare “tips & tricks” and product recommendations. I really enjoy James Welsh’s YouTube channel, as he’s a skincare expert who can be trusted to go to for advice.
In his videos, he explains why certain skincare tips work or don’t, what skin type should incorporate what techniques, and more.
Some of the best tips from his videos that I continually practice:
Never use lemons or limes in your DIY skincare – they really dry out the skin!
Don’t place your masks or other topical treatments on your eyes – the skin on the eyes is very slim and sensitive, the chances of damaging the eyes are very high.
Always use eye protecting goggles when using light therapy treatments.
Apply actives after the moisturizer – a moisturizer creates a buffer before the toner, retinol, etc.
3-Finger Sunscreen Method – apply a strip of sunscreen on the longest three fingers and apply to the face and neck, blend in with a sponge or a puff for the product to properly sink into the skin.
You can use the same cleanser to double cleanse – these days most cleansers contain ingredients to properly deal with makeup residue, environmental pollutants, and more.
Wash your hair before you wash your face and body – ingredients in shampoos and conditioners tend to clog pores if left not washed off, which can lead to breakouts and acne.
A simple 3-step morning and evening skincare routine that works best with your skin is all you need! Our skin changes and our routines should change accordingly. Having a basic routine to rely on is especially important when trying out new products to figure out what is causing an issue or bringing a benefit not seen before.
Consistency is key. At least do the basics and bare minimum even if your entire routine consists of 6 or more products.
Skincare is a really good anti-stress procedure – take the time to enjoy that face mask after a long day, make it interesting and exciting as a portion of “me time”.
Some of the myths he debunked in his videos:
To gain the benefits of certain products (fruits, ingredients) when using as a face mask – you should apply a mask that has been specifically formulated with a proper concentration of your desired ingredient. Simply placing that ingredient in a DIY mixture of some kind, or directly onto your face, will not give you the desired result.
There really is a difference between SPF 30 and 50. SPF 50 in chemical formulation is closer to SPF 60, therefore, there’s almost two times more protection using SPF 50 than 30.
Retinol does not thin out your skin. Skin cells undergo a natural renewal process, at some points being thinner than usual, however, it does become healthy again. Retinol sticks to proteins in the skin to deliver its many great qualities.
Vaseline (petroleum jelly) is not bad for you. It comes from crude oil (algae) and is only problematic without proper refinery, like in the 80s and 90s. Now, however, these mineral molecules are highly refined and stripped of carcinogenic particles.